Sustainable Development and
Global Compact in
Management Education
Prof Walter R. J. Baets, PhD, HDR
Director Graduate Programs, Euromed Marseille – Ecole de Management
Professor in Complexity and Knowledge
http://euromed.blogs.com
What is a classical definition of
sustainable development?
Traditional domain of political economy
(ethics and economy/management)
Social/Society
Economy
interdependencies
Time dimension
Space dimension
Environment
Governance issue
development seeking to meet the
needs of the present generation
without compromising the ability of
future generations to meet their
own needs
Source: Bruntland report (1987)
Choices
Long term versus short term
Holism versus reductionism
Responsible management
Economic dilemma/paradox
Zero-sum society (Thurow, Club of Rome)
or
Dynamic emergent eco-system (Biology of
business; complexity theory)
that allows sustainable development
Sustainable/responsible development
Economic theory needs a longer term and holistic perspective
Environmental issues (waste management, pollution, etc.)
Issues related to a fair society (chances, distribution, etc.)
Issues related to interpersonal relations (respect,etc.)
Health care management (WHO concerns)
Educational issues
But also: respect for ourselves
Personal development
Spiritual dimension
Continuous learning
Healthy life
Some technical issues
Private/Public Initiative
NGO/International Organisations
Development of a sustainable economic
development of emergent countries
The thermometer makes sick
« The present representation of wealth, and the counter
productive use of money, reinforces the problems that
confront our societies »
Report on the new factors of richness, for the Secretary of State
for Economic Solidarity
Other value indexes: physical capital +
natural capital + human capital
UNDP – Index of human development
Demographic issues
Health care
Water
Inegality in birth related health issues
Risks (natural, industrial, etc.)
Crisis
Technological development
Education
Economic development
The Euro-Mediterranean
Management Approach
Individual
• Personal development
• Leadership
• Making a difference
• Self motivation
• Self realization
• Respect
• Responsibility
• Enjoy…
(Learner centered)
Personal
Development
Mechanistic
approach
• Management control
• Market forecasting
• HR evaluation
• Accounting
• Finance
• Logistic…
(everything is measurable,
under control)
Interior
Exterior
• Sustainable development
(choices)
• Social responsibility
• Diversity
• Constructivism
• Relativism
• Innovation…
EuroMediterranean
Values and
Beliefs
Holistic
Approach
(Whole is more than
the sum of
the elements)
Collective
• Dynamic systems behavior
• Complexity
• Diversity
• Knowledge network
• Community of practice
• Ecological management
• Sustainable development
(technical)
• Network economy
• Emergence, innovation…
Complexity, learning and
organizations: The quantum
interpretation of business
Routledge, forthcoming 2005
http://euromed.blogs.com
‘We appreciate your leadership and welcome your
participation in what has become a rapidly growing
movement to underpin global markets with universal
principles on human rights, labor standards,
environmental sustainability and anti-corruption practices’
Georg Kell, Executive Head
Global Compact
Office of the Secretary-General of the UN
Wanderer, your footprints are
the path, and nothing more;
Wanderer, there is no path,
it is created as you walk.
By walking,
you make the path before you,
and when you look behind
you see the path which after you
will not be trod again.
Wanderer, there is no path,
but the ripples on the waters.
Antonio Machado,
Chant XXIX Proverbios y cantares,
Campos de Castilla, 1917
Applications
Cases
The fundamentals of management
development
Concepts
Theory
A pedagogical model
Cases
Applications
A learning laboratory: Cyberlibris, Alexandrie, Gartner, etc.
Blogs (http://euromed.blogs.com)
Personal Workspace
Collaborative tools, Wiki’s
Hypertext linked
Theory
Concepts
Personal development in the ESC program
My first job
PRO-ACT Employ: My employability
Year 3
Electives
PRO-ACT Professional Electives
Research Experiences
Electives
PRO-ACT
PRO-ACT
Coaching
Elective 1/2
International
Year 2
Core courses
Core courses
PRO-ACT
Personal Languages
Development
Plan
Year 1
Core courses
Metizo (30h)
Core courses
My dream, my personal project, my ambition
MSc in NGO Management and Good Governance
Specializing courses: 6 out of the following
• Financial project management (non profit orientation)
• Sustainable development and social responsibility
• Humanitarian project management – Crisis management –
Peace keeping
• Health for social and personal development
• Finance for entrepreneurship and local development
• Education and learning for development
• Good governance in a diverse reality
• Operational logistics management
• The quantum interpretation of business: from rational
to non rational forms of knowledge
Core course on Complexity
Examples of International Seminars
• Ethics and globalisation
• Business ethics
• The humanitarian and development “industry”
• Beyond sustainable development
• Health care management
• The “healthy” organisation
• Corporate Social Responsibility
Examples of Pro-Acts Humanitarian
• Sustainable energy project in Morocco
• Health and education project in Benin
• Educational project in Senegal
• Rally in Morocco with the aim to distribute school
material
• Humanitarian mission (health) in Byelorussia
(with other schools)
• Equity: commerce equitable en France