PALMS Case Study – S&D
Technoforte Software Pvt. Ltd.
CASE STUDY
S&M/CS/S&D/E&EC/01
Case Study [ PALMS ]
Industry classification
Sales and Distribution
Electronics
Products & Spares
Technoforte Software Pvt. Ltd.
Version 3.0: August 2011
S&M/CS/S&D/E&EC/01
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CASE STUDY
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A Fortune 100 Electronic Giant
ABC COMPANY is a subsidiary company in the Middle East belonging to the Japan-based ABC
Corporation. ABC Corporation, is a Forbes Fortune 100 company that provides a wide range of
sophisticated electronic products and components and is a highly respected company in Japan
and around the globe.
ABC COMPANY office is strategically located in the UAE within the Jebel Ali Free Zone of Dubai,
as a "Free Zone Establishment" (FZE). The Jebel Ali free zone ranks among the world’s largest
and the fastest growing free zones. It enjoys all the benefits and privileges provided by the Free
Zone Authority to companies in the Free Zone.
While ABC COMPANY’s goals and objectives always remain centered and aligned with global
ABC Corporation, its vision is to be the No 1 Customer-centric Company and No 1 Customerpreferred brand in the Middle East/Africa region..
Business situation
ABC COMPANY acts as a hub for the Middle East and Africa regions. Besides Sales and
Marketing functions, ABC COMPANY is responsible for the enhancement and development of the
corporate brand image and presence of ABC Company in the Middle East and Africa region.
With a focus on the above business goals ABC COMPANY was looking for a Warehouse
Management solution to
•
improve their order fulfillment service rates,
•
improve delivery cycle times
•
improve inventory efficiency
•
improve profit margins with real time update of latest pricing information
•
reduce operational costs
•
improve overall customer satisfaction
Technical situation
ABC COMPANY was using legacy applications with supporting manual operations and paper
based solutions leading to opportunities for bringing in operational efficiencies. Further, due to
inflexibilities, limitations and maintenance challenges in the legacy application it was becoming
increasingly difficult to close the gap between business needs and day-to-day operations.
Solution
Technoforte’s PALMS WMS solution was implemented to address the current gaps and
limitations and assist and accelerate the process towards achieving overall business goals of
ABC COMPANY.
PALMS Sales Order to Dispatch and Purchase to Binning modules with customizations provided
the capabilities for a major leap forward.
Critical Interfaces that were developed included
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AP and AR information to SAP
EDI interfaces for Organization change, Part Registration, GIT information etc.
Part Label printing
Pack Label printing
Benefits
With PALMS WMS ABC COMPANY was able to :
Take faster and better decisions on inventory, pricing etc.
Improve customer satisfaction with committed delivery cycles
Delight their premium customers with priority / overriding allocations
Get better visibility on the day-to-day operations through real-time information
Reduce operational costs
Sales Order to Invoice cycle time reduced from 45 days to 6 days
Back Order lines reduced from 4000+ to 465 lines
Supplier lead times reduced from 180 days to 30-60 days due to better forecasting and
procurement.
Technology Stack
Technoforte, a leading provider of Microsoft solutions and a gold partner of Microsoft was able to
leverage in-house expertise to deliver a best in class solution for ABC COMPANY. The
technology stack for the solution comprises of:
Microsoft Windows 2003 server
Microsoft IIS Server
Microsoft .NET Framework 3.5
Microsoft SQL Server 2005 (with SSRS support)
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Fact Sheet
The table below highlights some of the critical WMS data points
Type of data
Size of warehouse in square meters or square feet
Data
29000 Sft
Number of users
Number of customers
Number of suppliers
166
67
104
Number of countries items are procured from
Number of countries they send to (customer)
Total number of Parts
Total number of Active parts
Average number of Part (stock) transactions per day
Average number of customer orders per month
Average number of purchase orders per month
Average number of GRNs per month
Average number of invoices per month
Average number of line items in a customer order
Average number of line items in a purchase order
Number of interfaces
Interface
SAP
CRM
16
25
2000000+
17104
2985
237
925
184
329
87
26
6
Description of interface
AP and AR information
Sales Order information from CRM
Bar Code Part labels
Organization change, Part registration, GIT
Information, Shipment info etc..
Motorola 3090 for receiving, picking and
packing operations
Zebra TLP 2824 desktop printer for part
labels
Bar Code Pack
Labels
Zebra 110xi4 Heavy duty printer for labels
for packing / dispatch
EDI
HH
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