Consumer Lifestyles

advertisement
Consumer Lifestyles - Indonesia
26 Apr 2007
19.3 Cable and Satellite Television
Cable TV is available in Indonesia primarily through Kabelvision and other smaller companies. At present,
Kabelvision operates only in Jakarta, and primarily in middle- and upper-class residential areas. As
coverage expands, however, more people will be able to enjoy the comprehensive range of programmes
offered by the company. The growth of cable TV will nevertheless remain limited by several factors: first,
the subscription fee is too high for the majority of people; second, the programmes are mostly in English,
with no subtitles; third, most Indonesians still prefer to spend their leisure time socialising, rather than
watching television, so their viewing time is rather limited.
For many who live outside the cable TV coverage area, there is the option of subscribing to a satellite TV
operator, but again the fee is too high for most people, at approximately Rp150,000 per month.
Cable TV is also available in Surabaya. Two firms offer cable TV and Broadband connections at major
hotels in Bali.
Table 166 Penetration of Cable and Satellite Television:
1990/1995/2000/2003-2005
Per 100 households
Cable TV
1990
1995
0.55
Satellite TV system
2000
2003
2004
2005
1.22
1.90
2.30
2.44
2.59
4.43
8.08
9.19
9.54
9.90
Source: National Statistical Office, Euromonitor International
Table 167 Penetration of Cable and Satellite Television (Growth): 19902005/2000-2005
% change
1990-2005
Cable TV
2000-2005
367.56
36.73
Satellite TV system
22.60
Source: National Statistical Office, Euromonitor International
Table 168 Forecast Penetration of Cable and Satellite Television:
2006/2008/2010/2015
Per 100 households
Cable TV
Satellite TV system
2006
2008
2010
2015
2.69
2.97
3.23
3.88
10.24
11.00
11.69
13.48
Source: National Statistical Office, Euromonitor International
Table 169 Forecast Penetration of Cable and Satellite Television (Growth):
2006-2010/2010-2015
% change
Cable TV
2006-2010
2010-2015
20.17
20.19
Table 169 Forecast Penetration of Cable and Satellite Television (Growth):
2006-2010/2010-2015
% change
2006-2010
2010-2015
Satellite TV system
14.12
15.31
Source: National Statistical Office, Euromonitor International
Consumer Lifestyles - Malaysia
5 Oct 2006
19.3 Cable and Satellite Television
Astro is the only satellite TV station in Malaysia and is subscribed to by 9% of households in 2005. Mega
TV was the first pay TV channel in Malaysia, launched in 1995, but folded due to operational problems.
Astro, launched after Mega TV, uses satellite technology to offer nationwide coverage.
Astro offers affordable rates for all income levels depending on what channels are subscribed. The
installation fee is typically RM199 for the satellite dish and decoder. Astro currently broadcasts over 40 TV
channels and 16 radio channels to more than 1.6 million subscribers.
MiTV is the latest development in the satellite TV market after many failures. MiTV uses the satellite and
internet and is a prepaid television system. The response for this service has yet to be determined as it is
fairly new.
Table 145 Penetration of Cable and Satellite Television:
1990/1995/2000/2003-2005
per 100 households
1990
1995
Cable TV
Satellite TV system
0.90
2000
2003
2004
2005
1.17
4.66
6.45
7.10
7.59
1.21
5.16
7.51
8.29
9.12
Sources: National statistica/Euromonitor International
Table 146 Penetration of Cable and Satellite Television (Growth): 19902005/2000-2005
% change
1990-2005
2000-2005
Cable TV
63.01
Satellite TV system
919.18
76.98
Sources: National Statistical Office/Euromonitor International
Table 147 Forecast Penetration of Cable and Satellite Television:
2006/2008/2010/2015
per 100 households
2006
2008
2010
2015
Table 147 Forecast Penetration of Cable and Satellite Television:
2006/2008/2010/2015
per 100 households
Cable TV
Satellite TV system
2006
2008
2010
2015
8.19
9.37
10.52
13.40
9.88
11.49
13.06
16.98
Sources: National Statistical Office/Euromonitor International
Table 148 Forecast Penetration of Cable and Satellite Television (Growth):
2006-2010/2010-2015
% change
Cable TV
Satellite TV system
2006-2010
2010-2015
28.42
27.34
32.16
30.01
Sources: National Statistical Office/Euromonitor International
Download