Personal Response
Directions: Do not write directions or the discussion prompt. Think
about a response to the following questions and participate in the
discussion.
• What are the pros and cons regarding one
company’s ownership of all parts of an
industry? How would single ownership of
an industry effect consumers, corporate
shareholders and governmental policies?
History Alive! Pursuing American Ideals
Chapter 13 Key Terms
The Age of Innovation and Industry
Chapter 13 Focus Question
Was the rise of industry good for
the United States?
Capitalism
• Definition:
– An economic system
in which factories, and
other means of
production are
privately owned rather
than government
controlled.
Laissez-Faire
• Definition:
– The idea that the free
market, through supply
and demand, will
regulate itself if
government does not
interfere.
– Free Market
Horizontal Integration
• Definition:
– A corporate expansion
strategy.
– Involves joining
together as many firms
from the same industry
as possible.
John D. Rockefeller’s Standard Oil
Vertical Integration
• Definition:
– Corporate expansion
strategy
– Control of each step in
the production and
distribution of a
product.
• Acquiring raw materials
to manufacturing,
packaging, and
shipping.
Castle Rock Entertainment
Turner Network
Television (TNT)
Cartoon Network
Hanna - Barbera Cartoons
CNN
Warner Bros. Studios
Court TV
HBO
Movies
CNN
Radio
Television
Time Warner
Radio
Internet
Road Runner
AOL Instant
Messenger
MapQuest
Cable
Providers
Publishing
Time Warner Cable
Kablevision (53.75% cable television in Hungary)
Winamp
Netscape
Amazon.com
(partial)
Fortune
Sunset
Books
People Mag.
Time
Sports Illustrated
http://cjrarchives.org/tools/owners/timewarner.asp