Lori S. Feldman
Head, Department of Marketing, Human Resources, and Management ,
Professor of Marketing
Education
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Ph.D., Business Administration (Marketing), University of Michigan, 1992
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MBA, Business Administration (Marketing), University of Michigan, 1992
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BA, Political Science, University of Michigan, 1987
Professional Experience
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Head , Department of Marketing, Human Resources, and Management,
Purdue University Calumet, School of Management, January 2007 - present
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Acting Head , Department of Marketing, Human Resources, and
Management, Purdue University Calumet, School of Management, July
2005 – December 2006
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Professor of Marketing , Purdue University Calumet, School of
Management, 2005 – Present
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Director, MBA for Executives Program , Purdue University Calumet,
School of Management, 1998 – Present
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Associate Professor of Management (Marketing), Purdue University
Calumet, School of Management, 1997-2005
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Assistant Professor of Management (Marketing ), Purdue University
Calumet, Department of Management, 1993 – 1997
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Visiting Assistant Professor of Management (Marketing), Purdue
University Calumet, Department of Management, 1992 – 1993
Teaching
Undergraduate
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EQU 370 – Equine Sales and Services Marketing (online)
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MGMT 225 – Managerial Statistics
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MGMT 324 – Marketing Management (on campus and online)
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MGMT 424 – Consumer Behavior
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MGMT 425 – Marketing Planning and Research
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MGMT 426 – Retailing Management
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MGMT 427 – Sales Management
Graduate
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MGMT 620 – Marketing Management
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MGMT 622 – Marketing Strategy
Refereed Journal Articles
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LP Charles Rarick, Martine Duchatelet, Lori Feldman, and Kasia Firlej
(2011), “MayaWorks: Weaving Threads of Entrepreneurship in
Guatemala,” Journal of the International Academy for Case Studies.”
Volume 17, Special Issue Number 1, pp. 1-10. (The acceptance rate is
25%).
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LP Hixon, E., Barczyk, C., Buckenmeyer, J., & Feldman, L. (2011).
Mentoring University Faculty to Become High Quality Online Educators: A
Program Evaluation. Online Journal of Distance Learning Administration,
14 (5). Available at http://www.westga.edu/~distance/ojdla/winter144/hixon_Barczyk_Bucken meyer_feldman144.html
(The acceptance rate is 30%.)
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LP Buckemeyer, J., Hixon, E., Barczyk, C., & Feldman, L. (2011),
Mentoring professors as a way to invest in the success of online courses and programs at a university. Contemporary Issues in Education
Research, 4 (6), 1-6.
(The acceptance rate is 11-20%.)
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LP Barczyk, C., Buckenmeyer, J., Feldman, L., & Hixon, E. (2011).
Assessment of a university-based distance education mentoring program from a quality management perspective. Mentoring & Tutoring, 19 (1) , 5-
24.
(The acceptance rate is 10%.)
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CTP Kim, Junyong and Lori Feldman (2011), “Managing Academic
Advising Services Quality: Understanding and Meeting Needs and
Expectations of Different Student Segments,” Mark eting Management
Journa l, Volume 21, number 1, pp. 222-229. (T he acceptance rate is 20-
25% ).
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LP Casimir Barczyk, Gideon Falk, Lori Feldman, and Charles Rarick
(2011), “Alibaba: Changing the Way Business is Conducted in the
Information Economy,” Journal of the International Academy for Case
Studies. Journal of the International Academy for Case Studies , Volume
17, number 7, pp. 127-134. ( The acceptance rate is = 25% )
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Casimir Barczyk, Janet Buckenmeyer, and Lori Feldman (2010)
“Mentoring Professors: A Model for Developing Quality Online Instructors and Courses in Higher Education,” International Journal on E-Learning,
9 (1), 7-26. ( The acceptance rate for all AACE journals is 10-19% )
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Susan E. Conners and Lori S. Feldman (2009) “The Equine Industry as a
Global Market,” Journal of Global Business Development,” Vol. 2, No. 2, p.
45-49. ( The acceptance rate is 60% )
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“ Patagonia: Climbing to New Highs with a Smaller Carbon Footprint,”
Journal of the International Academy for Case Studies , Vol. 14 (7), 2008, with Charles A. Rarick. ( The acceptance rate is = 25% )
Refereed Conference Proceedings
• LP Mich, Claudia, Susan Conners, and Lori Feldman, “The Impact of
Experiential Learning on Sales Career Adversity,” Proceedings of the
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Allied Academies spring 2011 conference.
Hixon, E., Buckenmeyer, J., Barczyk, C., & Feldman, L. (2010, May).
Designing effective online course development programs: Key characteristics for far-reaching impact.
Presentation at the annual meeting of the American Educational Research Association. Denver, CO
Buckenmeyer, J., Hixon, E., Barczyk, C., Feldman, L. & Freitas, D. (2010).
Wanted: Quality Online Instructors and Courses? Try this Successful
Mentoring Model. In J. Sanchez & K. Zhang (Eds.), Proceedings of World
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Conference on E-Learning in Corporate, Government, Healthcare, and
Higher Education 2010 (pp. 921-926). Chesapeake, VA: AACE.
Junyong Kim and Lori Feldman (2010) “Understanding Students’ Needs for and Expectations of Academic Advising Services: The Case of a
Comprehensive, Urban, Commuter University,” Proceedings of the
Marketing Management Association. Won outstanding paper award for services marketing track.
• Hixon, E., Buckenmeyer, J., Barczyk, C. & Feldman, L. (2009, June).
Does participating in an online course development program promote changes in teaching practices? Paper presented at the Ed-Media 2010
World Conference. Honolulu, HI.
~Also published in Proceedings of World Conference on
Educational Multimedia, Hypermedia and Telecommunications
2009 (pp. 2387-2390). Chesapeake, VA: AACE.
• Buckenmeyer, J., Hixon, E., Barczyk, C., & Feldman, L. (2009,
November). Ensuring the quality of online courses: A mentoring approach.
Presentation at the Educause 2009 Annual Conference. Denver, CO.
• Buckenmeyer, J., Hixon, E., Barczyk, C., & Feldman, L. (2009, October).
A Mentoring-based approach to online course development: Quality does matter.
Presentation at the national convention of the Association for
Educational Communications and Technology. Louisville, KY.
• Barczyk, C., Buckenmeyer, J., Feldman, L., & Hixon, E. (2009, March).
Assessing the Distance Education Mentoring Program: The protégé perspective.
Presentation at the Faculty Research Day. Hammond, IN.
• Casimir Barczyk, Janet Buckenmeyer, Lori Feldman , and Emily Hixon
(2009) “A Quality Management Evaluation of the Distance Education
Mentoring Program,” Proceedings of the 51st National Conference of the
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Mountain Plains Management Association, Grand Junction, CO.
“Can Mentoring Help Professors Develop Quality Online Courses?”
Proceedings of the 50th National Meeting of the Mountain Plains
Management Conference. Paper was selected as the Best Paper in the
Pedagogy Track. Authored with Barczyk, Casimir, Janet Buckenmeyer
(2008).
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“ Peer Mentoring for Quality of Distance Education,” with Lisa Hopp, Janet
Buckenmeyer, Joy Colwell, and Lisa Goodnight. Presented at the 2008
EDUCAUSE Midwest Regional Conference , 2008
Book Chapters
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“Wal-Mart Japan: World’s Largest Retailer Can’t Make a Yen,” in
International Business: Cases and Exercises, 2 nd
edition by Charles A.
Rarick, with Charles Rarick and Kasia Firlej, 2009, pp. 131-136
Other Intellectual Contributions
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LP Hixon, E., Buckenmeyer, J., Barczyk, C., & Feldman, L. (2011,
October). Assessing the Impact of Faculty Development for Online
Instructors . Paper presented at E-Learn 2011: World Conference on E-
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Learning in Corporate, Government, Healthcare & Higher Education.
Honolulu, HI.
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Rotary World Affairs Conference, Hammond, IN – Invited speaker on
“”Today’s Global Teenager,” March 17, 2009.
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Skills Assessment and Development Center, Hammond, IN – Invited speaker on “Interviewing: Skills and Techniques for Success,” June 11,
2009.
Grants
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Curriculum Innovation Initiative: “Experiential Learning in International
Business: A Revision of the MBA Program” Amounted awarded: $10,000;
Co-investigator: Pat Obi, 2007
Reviewing and Editorial Activity
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Member, Editorial Review Board, Journal of Social Enterprise and
Entrepreneurship, 2011-present
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Ad Hoc Reviewer, Journal of the Academy of Business Administration,
2003-Present
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Member, Editorial Review Board, Journal for the Advancement of
Marketing Education, 2000-2008
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Ad Hoc Reviewer, Psychology and Marketing, 2000-Present
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Ad Hoc Reviewer, Academy of Management, 2006 – Present
Professional Development
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EMBA Council annual Conference, October 2011
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AQIP Strategy Forum, May 2010
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Academic Department Chairs Conference, February, 2010
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Service Pack 3 – Part 1, May 17, 2010
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EMBA Council annual Conference, October 2010
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Allied Academies Conference, October, 2010
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“EMBA Council Annual Conference, October 2009
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“Learn to Create your own Rubrics,” Webcast, August 13, 2009
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“Top 10 Things Companies are doing to Generate New Business on
LinkedIN,” Webcast, July 7, 2009
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“Impacting Marketing ROI: 3 Ways To Engage High Value Customers,”
Webcast, June 24, 2009
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Making Advisory Boards More than a Necessary Evil,” – online seminar presented by Academic Impressions, June 22, 2009.
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“Group Dynamics. Dealing with Co-workers,” – online seminar presented by Carol A. Hacker & Associates, June 6, 2009.
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“The Savvy Fundraiser: A Guide for Academic Leaders” – online seminar presented by Academic Leader, October 10, 2008
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EMBA Council conference, October, 2008
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CITI training for Human Subjects Research and Responsible Conduct of
Research, May 2008.
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Mentoring Workshop at Purdue University Calumet, 2007
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Supervise for Success, 2007
Service to the Profession
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Member, International Conference Planning Committee, Executive MBA
Council, 2011-current o Co-chair, concurrent sessions subcommittee
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Panalist, Director’s Forum at Executive MBA Council annual conference,
2011
Service to the University
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Member, AQIP Strategy Forum, 2010-present.
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Member, HTM search committee, 2011
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Member, Department of Teacher Preparation department head search committee, 2011
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Member, University Marketing Council, 2010-2011
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Member, Panel at Student Convocation, September 2010
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Member, School of Education Dean Search Committee, 2010
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Member, ad hoc Learning Management System committee, 2010
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Member, ExL Grant Applications Committee, 2010
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Chair, University Marketing Council, 2009
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Member, Department Head Training Committee, 2009-present
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Member, School of Nursing Primary Promotions Committee, 2009
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Member, School of Education Primary Promotions Committee, 2009
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Member, Perkins Search Committee, 2009-2010
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Chair, VCIS Search Committee, 2008 – 2009
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Marketing Strategy Committee, 2008 – 2009
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Panel C Promotions Committee (on behalf of Dean of Nursing), 2008
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Chair, Faculty Grievance Hearing Committee, 2007 – 2010
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Enrollment Management Assessment Committee, 2004 – 2010
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Chair, Director of Annual Giving Search Committee, 2007 – 2008
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Chair, Council of Academic Department Heads, 2006 – present
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Quality of Distance Education Task Force, 2006-2008
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DEEL Advisory Committee, 2005 – 2008
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School of Liberal Arts and Social Sciences - Women’s Studies
Professional Advisory Board, 2005-2010
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Marketing and Recruitment Committee, 2005-Present
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School of Liberal Arts and Social Sciences Advisory Board, 2004-present
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Enrollment Management and Planning Committee, 2004-2010
Service to the School of Management
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Member, SOM Dean Search Committee, 2011-present
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Member, SBDC Director Search Committee, 2011-present
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Chair, Equine and Marketing Search Committee, 2011
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Co-Chair, Marketing Search Committee, 2010-2011
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Co-Advisor, Women in Business Club, 2009-present
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Chair, IB Search Committee, 2007
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Chair, Entrepreneurship Search Committee, 2007
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Chair, Leadership Search Committee, 2007
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Chair, Strategy Search Committee, 2007
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Primary Promotions Committee, 2003-Present
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Primary Tenure Committee, 2003-Present
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Dedicated Partners Program Speaker, 2002-2008
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Undergraduate Curriculum and Policy Committee, 2001-2009
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Graduate Committee, 1994 - Present
Academic Honors and Other Professional Recognition
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Who’s Who of American Women, 2000
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Who’s Who is Industry and Finance, 2000
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Who’s Who in the World, 1999
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Who’s Who in the Midwest, 1996
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Inducted into Beta Gamma Sigma (AACSB Honor Society), 1992
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Albert Haring Symposium Fellow, 1990
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Recipient of competitively awarded D. Maynard Phelps Fellowship,
University of Michigan, School of Business Administration: 1988-1999.
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Recipient of competitively awarded University of Michigan Business
School Fellowship, 1987
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Mortar Board National Honor Society, 1986
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Golden Key National Honor Society, 1985
Professional Memberships
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American Marketing Association, National
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American Marketing Association, Chicago Chapter
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Marketing Management Association (formerly Midwest Marketing
Association)
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Society for Marketing Advances (formerly Southern Marketing
Association)
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Academy of Management
Pipeline
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Kiattisak Phongkusolchit, Arifin Angriawan, and Lori Feldman, (2012)
“Website Satisfaction, trust, and loyalty: the Moderating Role of
Reputation,” Journal of Business and Economic Perspectives, forthcoming.
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Buckemeyer, J., Hixon, E., Barczyk, C., & Feldman, L. (in press). Does participation in a faculty distance education mentoring program comprehensively improve teaching methods? International Journal on E-
Learning.
( The acceptance rate for all AACE journals is 10-19% ) .
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Hixon, E., Buckenmeyer, J., Barczyk, C., Feldman, L, & Zamojski, H. (in press). Beyond the early adopters of online instruction: Motivating the reluctant majority. The Internet and Higher Education.
Available online ahead of print publication at http://www.sciencedirect.com/science/article/pii/S1096751611000893
(The acceptance rate is 11-20%.)
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“The Impact of Experiential Learning on Sales Aversion,” with Claudia
Mich and Susan Conners. Submitted to Academy of Marketing Studies
Journal. Under second review.
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