2015
MEDIA KIT
Dallas’ Finest Shopping Experience
www.northparkcenter.com
Quick Facts
Record Sales
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NorthPark Center is one of the top five performing shopping centers in the United States. In 2014,
NorthPark surpassed $1.2 billion in total overall sales.
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NorthPark Center is home to top-performing department stores and a movie theatre: #1 Neiman
Marcus in the United States, #1 Nordstrom in North Texas and #7 in the United States, #1 Macy’s
in North Texas, #1 Dillard’s in North Texas and #5 in the United States, #1 AMC in North Texas
and among top 25 movie theatres in the country.
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NorthPark Center has more than doubled its sales volume in the last 10 years.
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NorthPark Center retailers generally produce sales 30 – 60% higher than the same retailers at
other area shopping centers.
Retail Mix
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NorthPark’s greatest strength and point of difference is its retail collection. NorthPark is home to
more than 230 retail stores, more than 30 dining options and four department stores, Neiman
Marcus, Nordstrom, Macy’s and Dillard’s.
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NorthPark Center has more than 50 exclusive retailers to Dallas/Fort Worth, including 7 For All
Mankind, Arhaus Furniture, BOSS Hugo Boss, Bottega Veneta, Burberry, Cartier, CH Carolina
Herrera, David Yurman, Fresh, Gregory’s, Henri Bendel, Hublot, Montblanc, OMEGA, Original
Penguin, Peek, Robert Graham, Salvatore Ferragamo, Splendid, Stuart Weitzman, Swatch, TAG
Heuer, Tesla, Tourbillon, Tumi, Valentino, Versace and Wolford.
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More than 20 retailers are only found in Texas at NorthPark Center. These exclusives include
Agent Provocateur, Billabong, crewcuts, Eileen Fisher, Elie Tahari, Fresh, Helen Ficalora, ILORI
Optical, J.Crew Men’s Shop, Lou & Grey, Make Up For Ever, Mulberry, Nespresso, Nike, Officine
Panerai, PIRCH, Spanx, Ted Baker and The North Face.
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NorthPark Center is home to a “best-in-class” collection of luxury brands, including Bulgari,
CH Carolina Herrera, Elie Tahari, Gucci, Louis Vuitton, Roberto Cavalli, Rolex, Tesla, Tiffany &
Co., TOD’S, Tory Burch, Versace and Valentino.
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NorthPark Center offers trendsetting retailers with proven global brands, including Apple,
lululemon athletica, Anthropologie, Spanx, Intermix, MAC, H&M, Diesel, True Religion Brand
Jeans, Urban Outfitters, Steve Madden, Cole Haan, Puma, J.Crew, bebe, Kate Spade New York,
Free People, Madewell, Fossil, Coach, Lorna Jane Active Living, Michael Kors and more.
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Travel/Tourism
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As the #1 tourist destination in Dallas/Fort Worth area, NorthPark Center is a super-regional mall
drawing crowds locally, regionally, nationally and internationally.
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11.6 million NorthPark shoppers annually travel from more than 50 miles away and come from
more than 20 states, including Texas, Oklahoma, New York, Louisiana, Illinois, Kansas,
Maryland, Georgia, Florida, and Washington D.C. International visitors come from Mexico, China,
Brazil, Nigeria, Russia, United Kingdom, Saudi Arabia, Turkey, Singapore, India, and others.
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NorthPark Center offers on-site, tax-free shopping and currency exchange for international
visitors and a bilingual concierge. In 2014, TaxFree Shopping expanded its presence at
NorthPark with additional space, expanded hours, and upgraded concierge services including
free Wi-Fi, computer docking stations, and complimentary refreshments.
Demographics
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NorthPark shoppers spend 2.5 times as much on clothing and accessories as the national
average expenditure per household.
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45% of NorthPark Center shoppers have household incomes nearly 3 times the national
average.
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NorthPark Center’s core target market area reaches 50 miles with a population of 7 million
people.
Location
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NorthPark Center is situated within minutes of Dallas/Fort Worth’s most affluent communities,
including Highland Park, University Park, Preston Hollow and North Dallas, and is accessible
from the region’s main roadways with convenient access to surrounding suburbs.
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The shopping center is located on Northwest Highway (Loop 12) and North Central Expressway
(US 75), a freeway that begins in downtown Dallas and runs to the north through the city's most
affluent neighborhoods. Over 64,000 cars per day travel on Northwest Highway, and North
Central Expressway boasts over 364,000.
Other Highlights
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NorthPark Center has 1.9 million square feet of retail space, and 2.3 million square feet total,
making it the largest shopping center in North Texas.
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In 2014, NorthPark launched a mobile app designed to maximize the shopping experience.
Available as a free, downloadable application from the Apple App Store and Google Play,
NorthPark Center leverages the tools available on northparkcenter.com to enable customers to
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plan shopping trips and access complete information about retailers, dining, movies and
entertainment. New conveniences include an interactive shopping center map, self-guided art
tour, and quick and easy access to purchase AMC NorthPark 15 movie tickets.
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NorthPark Center is proud to continue the tradition of making world-class, museum quality
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artwork available for everyday enjoyment through its acclaimed 20 and 21 century art
collection. In 2014, NorthPark Center expanded its art program with rotating works on loan, a
digital art tour, educational initiatives and arts partnerships.
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NorthPark Center features more than 30 restaurant, dining, and snack options.
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Movie-goers enjoy major studio releases, independent films, and special events year-round at the
state-of-the-art AMC NorthPark 15, which features convenient self-serve ticket stations,
expansive concession counter with full bar, floor-to-ceiling, wall-to-wall premium movie screens,
digital surround sound and comfortable, all-stadium seating.
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Bookmarks, a dallas public library, is the first children’s library in the United States located in a
shopping center and features regularly scheduled, free children’s programming and
entertainment.
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CenterPark Garden is a 1.4-acre, landscaped, serene green space at the heart of NorthPark’s
bustling atmosphere, which provides a beautiful place to relax and dine amid artful plantings,
beautiful trees and shaded canopies.
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NorthPark Center is an exciting venue for major events that attract millions of visitors annually,
including holiday celebrations, concerts, exhibitions, film festivals, races, benefits and educational
forums.
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NorthPark Center truly believes in giving back to the community. NorthPark Center hosts
numerous charitable events throughout the year including Komen Dallas Race for the Cure,
Salvation Army Angel Tree, The Trains at NorthPark benefiting Ronald McDonald House of
Dallas, SPCA of Texas Pet Adoption Center, Parade of Playhouses benefiting Court Appointed
Special Advocates and Texas Voice Project benefiting Parkinson’s Disease.
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Testimonials
On Shopping
“The women of Dallas appreciate fashion and dressing for the occasion. I am so excited to present the
women’s, men’s and accessories collections together in our boutique so customers can experience the
Elie Tahari lifestyle. NorthPark Center is the epitome of luxury shopping in Dallas, so this was the perfect
place to open our first store in Texas.” – Elie Tahari
“Dallas women are stylish, glamorous, and chic, and they love Versace! NorthPark offers them a great,
modern, luxurious, shopping atmosphere, so it’s the ideal opportunity to have our Versace Boutique
there.” – Donatella Versace
“NorthPark is a unique, tailored shopping destination for discerning customers: The best selection of
goods from all over the world are available in a friendly and relaxed environment.” – Roberto Cavalli
“The ultimate mix of art and fashion, with a little delicious dining to keep up your shopping energy;
NorthPark has it all.” – Ken Downing, Senior Vice President and Fashion Director, Neiman Marcus
On Artwork
“NorthPark Center has a long and great tradition of exhibiting significant contemporary artwork,” Joel
Shapiro, Sculptor
“NorthPark is better in many ways than a lot of museums.” – Mark di Suvero, Sculptor
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Coming Soon
Polo Ralph Lauren
Opens Summer 2015
Polo Ralph Lauren, the flagship brand of the Ralph Lauren Corporation, represents iconic American style
with clothing and accessories for men and women. What began 40 years ago with a collection of ties has
since grown into an entire lifestyle brand. This will be the only Polo Ralph Lauren in Dallas/Fort Worth.
PANDORA
Opens Summer 2015
PANDORA’s hand finished jewelry captures the unforgettable moments of life with romantic and feminine
pieces that inspire women to embrace their individuality and express their personal style. The
breathtaking collection of bracelets, earrings, necklaces and rings with handset precious gemstones
make the perfect gift for every occasion and can be combined, matched, layered, and stacked to create a
uniquely personal expression.
vineyard vines®
Opens Fall 2015
vineyard vines®, a company best known for its whimsical neckties and smiling pink whale logo, was
founded in 1998 on Martha’s Vineyard when brothers Shep and Ian Murray cut their ties with corporate
America to start making ties that represented the Good Life. In addition to signature neckwear, vineyard
vines® offers a variety of clothing and accessories for men, women and children.
Lilly Pulitzer
Opens Summer 2016
Lilly Pulitzer started 50 years ago with a simple shift dress in Palm Beach, Florida. Today, Lilly Pulitzer
provides a collection of modern resort wear inspired by the authentic Palm Beach lifestyle. The store
carries apparel and accessories for women, children and men.
Zara
Opens Summer 2016
Zara opened their first store in Spain in 1975 and now has over 1,700 stores worldwide. Zara has
brought to dozens of countries around the world the latest trends, consistent high quality, and affordable
prices. New designs arrive in stores weekly, keeping their customers in the hottest styles and always ontrend.
Now Open
Lou & Grey
Lou & Grey is an exciting evolution of the Loft lounge collection, and a new movement in retail. Lou &
Grey is the destination for a full assortment of easygoing, texture-rich loungewear. The fashion forward
sportswear line offers a wide range of tops and bottoms; from leggings and jeans to linen and wool tops.
Peloton Cycle
Peloton is the most technologically advanced and socially connected indoor cycling experience in the
world. It was founded with one simple but ambitious objective: to give Peloton riders the most fun and
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effective workouts in the world, whenever and wherever they want them. Peloton specializes in top-of-theline spin bikes equipped with groundbreaking technology. These bikes allow you to experience highenergy, spin class style workouts at home.
The Juice Bar
The Juice Bar, a local favorite, offers organic juices and smoothies, kombucha, and all-natural grab 'n go
snacks. With health and nutrition as a top priority, all drinks are made with the freshest produce to provide
nutritional benefits. There are several snack options including granola, all natural peanut butter, and high
protein energy bars.
Agent Provocateur
Agent Provocateur was founded in 1994 by Joe Corre and Serena Rees. Since then, Agent Provocateur
has become an iconic and internationally recognized name. Under the creative direction of Sarah Shotton
since 2010, Agent Provocateur continues to break new ground with every collection. The brand’s
signature style is confident, sensual and irreverent with an exceptional level of craftsmanship, fit and use
of beautiful fabrics. Agent Provocateur brings an air of provocative elegance, tantalizing in its style of
leaving just a hint to the imagination.
NorthPark Center Overview
NorthPark Center (www.northparkcenter.com) is Dallas’ finest shopping experience with more than 230
stores and restaurants, including more than 60 market exclusives. Anchored by Neiman Marcus,
Nordstrom, Macy’s and Dillard’s, NorthPark Center offers an unparalleled collection of luxury boutiques
set amid internationally acclaimed 20th and 21st century art, award-winning architecture and
extraordinary landscaping, as well as a 1.4-acre garden, CenterPark, and a state-of-the-art movie theatre,
AMC NorthPark 15. In 2014, NorthPark Center surpassed $1.2 billion in sales placing it among the top
five performing shopping centers in the United States. NorthPark Center is North Texas’ number one
tourist destination and is conveniently located five miles from downtown Dallas and 30 minutes from Fort
Worth.
Retail Collection
NorthPark Center offers the finest collection of retailers in the world including the best in luxury, trendsetting, and market exclusives, and is anchored by flagship editions of Neiman Marcus, Nordstrom,
Dillard’s and Macy’s.
Of the 230 stores at NorthPark Center, more than 50 stores are Dallas/ Fort Worth exclusives, including
Agent Provocateur, Arhaus Furniture, Billabong, BOSS Hugo Boss, Bottega Veneta, Burberry, Cartier,
CH Carolina Herrera, crewcuts, David Yurman, Eileen Fisher, Eiseman Jewels, Elie Tahari, Fresh, Green
House Market, Gregory’s, Helen Ficalora, Henri Bendel, Hublot, ILORI Optical, Intermix, J.Crew Men’s
Shop, Kona Grill, Montblanc, Mulberry, Na Hoku, Nespresso, Nike, Officine Panerai, Omega, Original
Penguin, Peek, Pinto Ranch Fine Western Wear, Pirch, Robert Graham, Roberto Cavalli, Salvatore
Ferragamo, Spanx,, Splendid, Stuart Weitzman, Swag, Swatch, Tag Heuer, Ted Baker London, Tesla,
TOD’S, Tourbillon, True Religion Brand Jeans, Tumi, Valentino, Versace, and Wolford (partial listing).
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The impressive selection of luxury retailers include Louis Vuitton, Gucci, Bottega Veneta, Cartier, Roberto
Cavalli, Rolex, Versace, TOD’S, Valentino, Burberry, Salvatore Ferragamo, David Yurman, Montblanc,
Mulberry, Eiseman Jewels, Michael Kors, Bulgari, Officine Panerai, TAG Heuer, Bulgari, Elie Tahari,
Hublot, Tory Burch, Tiffany & Co., BOSS Hugo Boss, CH Carolina Herrera, Stuart Weitzman, Gregory’s,
Wolford, Tourbillion, and Omega.
Trendsetting retailers include H&M, Intermix, True Religion Brand Jeans, Nike, 7 For All Mankind, The
North Face, Anthropologie, Kate Spade New York, Coach, Cole Haan, Ted Baker, Diesel, Urban
Outfitters, BCBGMAXAZRIA, Original Penguin, J.Crew, Free People, Steve Madden, bebe, Lucky Brand,
Henri Bendel, Billabong, Madewell, Apple, MAC, lululemon athletica, and Puma.
Restaurants
NorthPark Center features more than 30 restaurant, dining and snack options throughout the Center.
From contemporary dining to gourmet on the run, NorthPark Center offers choices for all tastes and
preferences including Green House Market, Seasons 52, Bistro | N at Nordstrom, Kona Grill, Maggiano’s
Little Italy, the Mermaid Bar / M Bar at Neiman Marcus, P.F. Chang’s China Bistro, NM Cafe at Neiman
Marcus and more. La Duni Latin Kitchen & Coffee Studio and Bread Winners Cafe & Bakery offer indoor
and patio dining overlooking CenterPark Garden. NorthPark Cafés, an international food plaza, offers 15
unique and upscale casual dining choices with both indoor and outdoor seating options, including openair terraces and NorthPark’s compluvium, a serene outdoor landscaped space enclosed in glass and
steel and open to the sky.
Architecture
NorthPark Center has won numerous awards beginning in 1966 with an American Institute of Architects
(AIA) Design of the Decade, followed by an Architectural Excellence Award for the Center's 25th
anniversary in 1980, and many times with the prestigious AIA Citation Award, including in 2006 for its 1.2million-square-foot, $250 million expansion.
NorthPark Center’s timeless architecture, signature white brick, neutral palette and highly polished floors
are a frame that showcases its spectacular collection of retailers. When NorthPark Center opened in 1965
as the largest climate-controlled retail establishment in the world, it was itself a work of art with clean,
modern lines and open space to display fine art incorporated into the design.
As NorthPark expanded, it remained true to that design returning to Omniplan, the architectural firm that
originally designed NorthPark Center, to shape the expansion. The result utilized the sensibilities of the
original design and materials, including a million bricks specially made in NorthPark's signature white
color.
Art Collection
Making museum-quality art available for everyday enjoyment is a NorthPark Center tradition that adds a
unique element to the atmosphere of this community-gathering place. Millions of people every year have
the opportunity to experience this fascinating and significant art located throughout NorthPark Center.
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On view are major works from the Nancy A. Nasher and David J. Haemisegger Collection and the
Raymond and Patsy Nasher Collection, including those by renowned artists Andy Warhol, Frank Stella,
Joel Shapiro, Jim Dine, Jonathan Borofsky, James Rosenquist, Antony Gormley, Barry Flanagan, Beverly
Pepper, and many others.
Mark di Suvero's monumentally impressive 48-foot-tall, 12-ton Ad Astra, 2005, fills the two-story
NorthCourt where it can be viewed from two levels. This is the only indoor, public display of the artist's
work in the world. Mark di Suvero is a key figure in the development of postwar American sculpture and
his massive-scale sculptures, including Ad Astra, are constructed primarily from industrial I-beams that
are welded and bolted together.
A complimentary map of the NorthPark Art Tour with descriptions of each piece on display is available
from the NorthPark Center Concierge, located on Level One near Neiman Marcus and from the
NorthPark Center Management Office, located on Level One near Dillard's and on line at
NorthParkCenter.com. It is also available on the NorthPark Center mobile app, available for download in
the Apple App Store or on Google Play.
In 2014, NorthPark Center presented a free public art exhibition of Brooklyn-based Chilean artist Iván
Navarro’s This Land Is Your Land. The work, which is now a permanent installation at NorthPark,
features three elevated wooden water towers serving as metaphors for the experience of immigration.
This Land Is Your Land is on view on Level One between Neiman Marcus and Nordstrom near Gucci,
TOD’S, Salvatore Ferragamo, and Versace.
The art program expanded in 2015 with the addition of a new manager of art programs who oversees
rotating works on loan, the digital art tour, educational initiatives and arts partnerships.
Leo Villareal will be joining the impressive list of artists whose work is displayed at NorthPark. Villareal is
one of today’s leading contemporary artists using light as a medium. He creates software programs that
sequence light patterns in infinite combinations, evolving randomly and changing constantly. NorthPark
Center will be receiving Diamond Sea as well as a new work commissioned specifically for the shopping
center, inspired by Villareal’s iconic Buckyball sculpture, in October 2015.
Landscaping
NorthPark Center’s extraordinary exterior and interior landscaping creates a welcoming and enduring
environment. Inside and out, the landscape changes each season with a vast array of color and texture.
Vivid seasonal plantings and mature live oaks and red oaks greet visitors at each entrance.
A unique 1.4-acre central garden, CenterPark Garden, is an urban retreat providing a beautiful place to
relax, dine and enjoy special events amid museum-quality sculpture, artful plantings, canopies of trees
and green expanses of lawn. NorthPark’s exceptional beauty has been honored over the years with an
International Council of Shopping Centers Merit Award, an Interiorscape Magazine Grand Award and a
special tribute from Preservation Dallas as “a timeless retail and dining environment.”
Brief History
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NorthPark Center is privately owned, managed, operated and leased by husband and wife team, David J.
Haemisegger and Nancy A. Nasher, who continue a bold legacy. In 2006, they completed a 1.2-millionsquare-foot, $250 million expansion that draws in natural light and fits seamlessly into the original mall’s
sleek modern design. The expansion brought the total square footage of the shopping center to 2.3
million.
NorthPark Center officially opened on August 22, 1965 as the largest climate-controlled retailer center in
the world. It was conceived in the early 1960s by Dallas developer Raymond D. Nasher (with guidance
from his wife Patsy Nasher), who had the foresight to create a shopping destination on a 97-acre cotton
field on the edge of town. The original four anchors were Neiman Marcus, Woolworths, Titche-Goettinger
and the largest JCPenney store in the Southwest.
Since that day, NorthPark Center has defined retail in the southwest. Today, NorthPark Center is ranked
among the top five shopping destinations in the country. It is the top attraction in all of Dallas-Fort Worth
according to the Dallas Business Journal and is named one of the "7 Retail Wonders of the Modern
World" by Shopping Centers Today.
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