Name
Information & Communications Technology 12
Active Date
EBUS Academy
Bag 8000, 187 East Victoria St.
Vanderhoof, BC Canada V0J 3A2
Phone: 1-800-567-1236
Course Start-Up Assignment
Welcome to EBUS Academy. Enclosed you will find everything needed to complete your course
Start-Up assignment. Once you have completed this assignment please submit it via email to
EBUSActivations@sd91.bc.ca.
To be considered active in this course you must:
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Complete/submit a current enrollment form, available on the web page www.ebus.ca
Fill out this cover sheet
Complete the following Start-Up assignment for this course
Contact information
Name:
Student Email:
Phone:
High School:
Regular progress reports are sent to you via email or available to you online. Please provide
email addresses that you would like these reports notices to go to (e.g. parent, school
counselor, etc.). Parent email addresses are mandatory for students under age 19.
Parent
Name/Email:
Counselor or Supervisor
Name/Email:
Hope to finish this course by:
______________________
After completing this assignment, visit ‘my.ebus.ca ’ to continue your course work.
If you have not yet received your welcome email with instructions on accessing your course,
please call our Help Desk at 1-800-567-1236 ext. 2255. If you are a continuing student, please
use your existing EBUS login
ICTX 12
Name _________________________________
Email: _______________________________
ICTX 12
Start-Up Assignment
Please submit your work to EBUSActivations@sd91.bc.ca or by fax to 1-250-567-3943.
Once your assignment has been received you will be contacted by a teacher.
Mass Media and Electronic Communication
This Start-Up assignment has three parts, please be sure to complete all parts in order to receive
full marks for this assignment.
PART A:
1.
What is your personal email address (Hotmail, Yahoo etc.)?
a.
2.
Please provide a parent or guardian email address that he/she/they use on a regular basis.
a.
b.
c.
3.
If you are a cross enrolling student you will need to provide your counsellor or school
support person’s name and email address.
a.
b.
I will be sending out progress reports to these addresses. Please indicate if the email address is
your mom’s, your dad’s, or your guardian’s. (You can provide more than one address, if you
wish.) If you are an adult student, please say so. No parent email address is needed.
Mass Media and Electronic Communication Assignment
This portion of Start-Up assignment is on mass media and electronic communication and
consists of two sections and they both must be completed in order for you to earn full marks.
Mass media include all forms of information communicated to large groups of people, from a
handmade signs, to an international news network. There is no standard for how large the
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Name _________________________________
Email: _______________________________
audience needs to be before communication becomes "mass" communication. There are also no
constraints on the type of information being presented. A car advertisement and a U.N.
resolution are both examples of mass media.
The importance of the media today is immense. Mass communicated media saturate the
industrialized world. The television in the living room, the newspaper on the doorstep, the radio
in the car, the computer at work, and the fliers in the mailbox are just a few of the media
channels daily delivering advertisements, news, opinions, music, and other forms of mass
communication. Because the media are so prevalent in industrialized countries, they have a
powerful impact on how those populations view the world. Nearly all of the news presented to
North America comes from major network s or major newspapers. It is only the most local and
personal events that are experienced first-hand. Events in the larger communities, the countries,
and the rest of the world are experienced through the eyes of a journalist.
The media has a strong social and cultural impact upon society. This is predicated upon its
ability to reach a wide audience which often sends a strong and influential message.
Marshall McLuhan uses the term “the medium is the message” as a means of explaining how the
distribution of the message can often be more important that the message itself. It is through the
persuasiveness of mediums such as television, radio and print media that reach the target
audience.
The internet has lifted some of the restrictions placed on society by allowing for diversification
of political opinions, social and cultural differences and heightened level of consumer
participation. There have been suggestions that allowing consumers to produce information
through the internet will lead to a bombardment of too much information.
Complete Parts B and C
PART B: Print and Film Media
Part B can be presented as an essay like report, presentation like Power Point or a Web-based
HTML format.

B1-Print
Select a “popular magazine” to evaluate. Describe the magazine's target audience and
what the purpose of the magazine is. Focus on factors such as gender, age, race, religion,
social class, etc. and be specific in your evaluation. Include any relevant information in
your report that supports your conclusions. Include graphics of your choice, web links or
other imagery if appropriate.

B2-Film
o Describe your film viewing habits:
o How many movies do you watch monthly?
o How many are in theaters versus at home on DVD, VCR or TV?
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Name _________________________________
Email: _______________________________
o Do you follow certain stars or genres?
o Describe any independently made films you have seen lately.
o Finish Part A2 by describing ways in which movies have influenced you or
society at large.
PART C: Internet and Media
Part C is a written assignment.
Describe how the Internet is changing mass media for today’s generation.
There are a lot of articles on the internet that describes how the internet is changing the media
world. Search and review at least three, and then write a summary on the topic of the changes to
mass media.
Your paragraph should be double spaced and 300 to 500 words in length. Include a topic
sentence at the beginning of your paragraph and provide 2 or 3 examples to support your
summary of the mass media changes.
Sample Resources (examples);
 How the mass media has affected Our Socializing, our Lifestyles, and our Living Patterns
- http://www.upxsuccess.com/mass_media_effects.html
 Media Influence - http://en.wikipedia.org/wiki/Media_influence
 Mass Media - http://en.wikipedia.org/wiki/Mass_media
You have reached the end of your Start-Up Assignment. Ensure that all is complete and submit to
EBUSActivations@sd91.bc.ca or by fax to 1-250-567-3943. Once your assignment has been
received you will be contacted by a teacher. Thank you and welcome to ICTX 12!
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