M.A. in Integrated Global Communication at Kennesaw State University
LAUNCHING FALL 2011
Preparing a
new generation
of leaders
in globally
integrated
organizations
Because of the speed, span and
reach of information technology,
tomorrow’s communication leaders
will be challenged like no others.
Organizations must be prepared to
compete for market share, mind
share and competitive positioning
on a global scale. Building and
strengthening cooperation,
collaboration and coordination
among important global
organizational stakeholders will
require knowledge and skills
previous generations of
professional communicators never
imagined.
Thinking, assessing, analyzing and
creating from a global perspective
The M.A. in Integrated Global
Communication at Kennesaw State
University is preparing a new
generation of leaders in globally
integrated organizations. This
innovative and contemporary
master’s program is aimed at
communication professionals who
appreciate how economically
interdependent and socially
interconnected the world has
become. The program prepares
tomorrow’s communication leaders
to think, assess, analyze and
create from a global perspective.
Featuring the only global communication
masters program in the southeast
The M.A. in Integrated Global
Communication at Kennesaw State
University is the only master’s
program in the southeast and one
of only a handful in the U.S.
devoted to global communication.
Located in one of the nation’s
most vibrant global business and
media centers, the Atlanta-metro
area, the program offers an
excellent balance of theory and
skills important for a professional
master’s program.
Building collaboration and leadership
with a cohort model
The M.A. in Integrated Global
Communication is a 16-month
program that begins in the fall and
ends at the conclusion of the
following fall. A cohort model
where students advance through
the program together builds
collaboration and leadership skills.
Immersing students in foreign cultures
through an international experience
The hallmark of the M.A. in
Integrated Global Communication
is the summer international
experience where students travel
abroad to experience foreign
cultures. Students may take a twoweek study tour of a global
commercial center such as Hong
Kong or London, work abroad in a
professional practicum for a global
corporation or international
nonprofit, or study abroad at a KSU
partner institution.
Finishing with a team-oriented
professional project
The capstone course for the M.A.
in Integrated
Global
Communication
is a team-oriented, professional
project where student teams
compete against each other to
resolve a global communication
project for a client.
An all-inclusive tuition that includes
textbooks and international travel
The $28,000 tuition for the M.A. in
Integrated Global Communication
covers all four semesters and
includes costs for KSU student
fees, textbooks and other learning
materials for all four semesters, as
well as the cost of round-trip
airfare to international locations
for the summer international
experience.
For more information see
http://communication.hss.kennesaw.edu/pro
grams/
Email igc@kennesaw.edu, or
Call 770-423-6298You may also follow us on
Facebook and Twitter.
Curriculum
FOUR SEMESTERS, 16 MONTHS, 33 HOURS WITH AN INTERNATIONAL EXPERIENCE MODULE
FIRST FALL
9 HOURS
COM 7100
3 hours
SURVEY OF GLOBAL COMMUNICATION
An overview of global communication:
its modern development and the role of
information technology; global
communication law and policies, global
news and information flow; global
communication and culture;
communication in transnational and
global companies, global public relations
and advertising; and issues in global
communication.
COM 7200
3 hours
COMMUNICATION THEORY
An in-depth view of key communication
theories from mass media, persuasion,
and organizational communication that
help us understand the communication
process.
SPRING
9 HOURS
SUMMER
6 HOURS
COM 7400
3 hours
COMMUNICATION RESEARCH METHODS
Analysis of types of problems, concepts,
variables, definitions, designs,
measurement techniques, and
interpretation of data prevalent in
quantitative and qualitative
communication research. Includes
elementary statistical processes used in
data analysis.
CHOOSE ONE
OF THE FOLLOWING:
COM 7500
3 hours
COMMUNICATION FOR MULTINATIONAL
CORPORATIONS
An examination of the forms and
functions of organizational
communication relevant to multinational
firms for the purpose of building
cooperation, collaboration and
coordination across cultural boundaries.
COM 7710
INTEGRATED GLOBAL COMMUNICATION
PRACTICUM
Students will work in for-profit
companies or public relations/
advertising agencies and nonprofit
organizations that have global reach.
COM 7300
3 hours
INTERNATIONAL PUBLIC RELATIONS
An examination of theories of
communication and culture in
international business environments for
the purpose of building public relations
policies and practices and integrated
communication planning.
COM 7600
3 hours
COMMUNICATION AND TECHNOLOGY
SEMINAR
An in-depth exploration of a particular
salient issue in global communication or
global organizations and its interaction
with technology.
NOTE: At the conclusion of this semester the
student cohort will propose topics for the
colloquium for their final fall session. The
cohort will continue work to design the
Colloquium in Global Communication
throughout the Spring and Summer Sessions.
NOTE: Students will be encouraged to take a
conversational foreign language course to
help them during the summer international
experience. This course will not count as
graduate-credit hours.
COM 7700
INTEGRATED GLOBAL COMMUNICATION
STUDY ABROAD
Students will attend classes in one of
the foreign institutions with which the
Department of Communication has
established a partnership.
COM 7720
INTEGRATED GLOBAL COMMUNICATION
STUDY TOUR
Students unable to take extended leave
from their work or family will have the
opportunity to participate in a two-week
tour of communication offices and/or
communication agencies in a foreign
destination.
NOTE: Tuition covers round trip international
travel and some lodging costs for summer
international experience. Tuition also covers
costs for all textbooks.
FINAL FALL
9 HOURS
COM 7800
3hours
COLLOQUIUM IN GLOBAL COMMUNICATION
A series of discussions and
presentations by faculty and
professionals regarding a series of
topics chosen by the student cohort the
previous fall. The cohort will help design
the course.
COM 7900
6 hours
INTEGRATED GLOBAL COMMUNICATION
CAPSTONE
Students will work in teams to design an
integrated global communication
campaign for a client that addresses a
particular problem or opportunity.
Teams will propose research-based
strategies and tactics for the client and
will compete against each other for the
client’s business. Teams will meet
weekly with the instructor to submit
progress reports, discuss issues, and get
guidance and direction. Teams will
present their proposals to the client in a
public forum to which faculty, students
and professionals are invited.
Admissions
ADMISSION QUALIFICATIONS, SUBMISSION REQUIREMENTS AND OTHER CONSIDERATIONS
ADMISSION QUALIFICATIONS
Prior experiences in
communication practices is
preferred, but excellent applicants
without communication-related
experience is considered.
Admission decisions are based in
part on professional experience,
GPA, essay, analytical skills, and
language skills.
Degree requirements : An earned BA
or BS degree in communication or
related field or its equivalent from
an accredited college or university.
Openness to multicultural/global
perspectives: Professionals and
recent graduates with a
professional or academic interest
in the role of communication in a
global scale.
GRE score: A minimum score of 900
(verbal and quantitative combined)
on the GRE.
GPA: An accredited college or
university with a cumulative GPA of
2.75 on a 4.0 scale.
SUBMISSION REQUIREMENTS
1. Official transcripts: International
applicants have additional
requirements; see Graduate
Admission .
https://web.kennesaw.edu/acade
micaffairs/sites/web.kennesaw.ed
u.academicaffairs/files/GCATSprin
g2009.pdf
2. GRE scores: A minimum score of
900 (verbal and quantitative
combined) on the GRE.
3. Evidence of English language
proficiency (TOEFL score):
International applicants have
additional requirements; see
Graduate Admission .
https://web.kennesaw.edu/acade
micaffairs/sites/web.kennesaw.ed
u.academicaffairs/files/GCATSprin
g2009.pdf
4. Letter of application: Importance
of M.A. in Integrated Global
Communication in achieving career
goals.
5. Two-page résumé
6. 500-word essay and work sample:
Why does global communication
interest you? Provide a brief
statement addressing the
formation of your multicultural or
global interests and a description
of tentative plans for research
(specific problems or general
areas) in the MAIGC program.
7. Three letters of reference
(academic and at least one from
professional)
OTHER CONSIDERATIONS
Admission is open to international
applicants and the program will
seek a mix of domestic and
international students.
All students must take the
conversational foreign language
course.
ESL courses at KSU are available
for international students.
Interviews may be scheduled with
applicants to gauge interest in the
program.
PLEASE CONTACT THE KSU GRADUATE
ADMISSIONS OFFICE
http://www.kennesaw.edu/gradua
te/admissions/
FOR MORE INFORMATION.