College of Business and Public Management Alumni Affinity Group Meeting
Minutes
Monday, November 10, 2014, 7:00 p.m.
Hanawalt House
WebEx Conference Call #: 1-855-244-8681
Host access code: 749 697 33 (Host PIN: 4450)
Attendee access code: 725 653 06
I & II. Welcome and Call to Order
Jerry called meeting to order at 7:00PM. There is a quorum present (3 of 3 Board of Directors
are present) * NOTE – AAB Bylaws will be in effect replacing the CBPM AA’s previous
governance documents.
III. Call to order
Present: Hoang Dinh, Rick Hasse, Renee Deming, Jerry Gonzalez, Alfred Magallanes, Joe De La
Cerda, Monika Moore, James Deming, Abe Helou, Raymond Medina, Ebony Williams.
Present via conference call: None.
IV. Agenda
Motioned, seconded, and passed.
V. Minutes
Motioned, seconded, and passed.
VI. Executive and Chair Reports & Housekeeping
A. President (Jerry) Report:
1. Jerry mentioned that the name of the group CBPM AA is now being referred to as
CBPM AAG (Alumni Affinity Group). Monika mentioned that the term AA (Alumni
Association) is reserved for the overall major group.
2. Calendar on the main La Verne website. Neither Alumni Office nor CBPM has access
to these calendars; they will have to work with the University to update.
B. Vice President (Renee) Report:
1. Recapping the Homecoming Weekend (Fri. October 24th and Sat. October 25th).
a. Reception on Fri. night had 50 guests, enough wine present.
b. Sat. Street Fair/Booth, James Deming helped out. Bean bag as
entertainment. Good turnout overall. Good prizes that were raffled off to
the winners. Ebony has the list of the interest cards; she scanned and sent
them over to the Board. Abe mentioned that he can have a student worker
input all the interest cards into the database. Monika suggests that we CC:
both her and Abe to consolidate the contact information in the database.
c. Sat. Homecoming Game was fun although the final score wasn’t in the
Leopards favor. Redlands 64 – ULV 28 F.
d. Joe commented on Renee doing a great job organizing the booth as she was
humble. Everyone thanked Renee for volunteering. Jerry also thanked all
members who attended the events on Friday and Saturday.
e. Hoang commented that Rick was a sharp dressed man in his suit and tie as he
presented an Alumnus award to a former student.
f. Monika thanked everyone for their support during the Homecoming
weekend. Challenging in getting RSVP’s for the Receptions up to the day of.
Strategies in place to deal with this. Record attendance at the dinner. She
also thanked Rick for his presentation of the Alumnus award. Street fair
slightly to change where the groups will intermingle with the student groups.
She also stated that she cannot recruit for the football team.
2. Holiday Mixer/Networking Event, Fri. December 5th 7:00PM at Hanawalt House.
a. Alfred mentioned that the invitation has been emailed out. Currently there
are 20 RSVP’s now. Jerry suggested those that are attending to RSVP.
b. Abe mentioned that there will be more faculty attending as there is a
function at 5:30PM.
c. Followup - Renee will check with Abe and Carrie Macias regarding the food,
wine for the reception.
d. Decorations question. Maricela may be only decorating the upstairs offices
instead of the downstairs area. Abe, Monika, and Carrie Macias can work
with Bon Appetit in the food arrangement and if there are any decorations
they may have. Potentially have a project for audio/visual slides, but that
would depend on if a table in the conference area is available with the
screen. Request for jazz music, so most likely Carrie Macias can get the
sound system for the event. Followup – Raymond stated that he can build
the slideshow on the pictures that he can access. Rick has some pictures
from past hockey events, especially the recent football tailgate event. Also
photos from the first football game of the season, plus the Homecoming
events. Raymond will email and work with Monika on this.
e. Raymond talked with Allison Rodriguez at the Irvine Campus if she can
extend invitation to MBA students. Abe mentioned that current students can
be emailed. Followup – Alumni Office will send out a reminder email to all
CBPM students (undergraduates at the Main and Regional Campuses) plus
Alumni.
C. Secretary (Hoang) Report:
1. Previous month’s meeting minutes submitted.
2. Larry Gillen had emailed indicating that he could not attend due to work travels in
Portland, OR.
3. Conference Call # and Codes.
a. Hoang worked with Carrie Macias in reserving the conference call phone #,
host codes (Board), and attendee codes (those calling in remotely). Had to
find the Campus Facilities Manager to track down the phone as it wasn’t on
the conference room table until 6:55PM. No one is on the conference call
D.
E.
F.
G.
H.
tonight. Followup – Hoang will continue to talk with Carrie Macias on getting
the conference call phone # and codes for that month’s meeting prior to
mailing out the meeting reminder a week in advance.
4. Winter Grad Finale, Sat. November 22nd 10:00AM – 2:00PM at Abraham Campus
Center 3rd Floor.
a. Carrie Hasse reserved the booth with Despina (Commencement coordinator).
Jerry, Rick, Joe, and Carrie H. will be present to staff the table. Materials is
available at the front desk, call Security to open the door, Ebony also has a
key.
Outreach Chair (Vacant) Report:
1. Rick brings up whether this organization’s message is as he’s been a part of this body
for a fairly long time. Mission, general direction, plan of attack for the board. This
discussion can be done at a future date. Abe can only do so much in promoting the
CBPM.
Events Chair (Vacant) Report:
1. Sat. November 8th Football Tailgate. Good turnout, Provost, 2 Trustees, and 2
Faculty members, and Deborah Olson. Ebony was present, other than that we didn’t
have any other Alumni present. Abe addressed the disconnect of those Alumni who
graduate and have moved on, he’s hiring 4 people on his staff to help bridge/assist
to help students and Alumni with career services. Joe agrees with Abe that the
group should refocus, move forward, as well as thanking Jerry for leading the group.
2. Wed. January 21st, 2015 6:30PM at Irvine Campus on Business Finance, co-chaired
by Willard Caddell (West Region Director of U.S. Bank) and Doug Heller (CFO of
Anaheim Ducks). Rick is tying in his MBA course on site with this event. Followup –
publicity to go out with Todd Eckel (Campus Director).
3. Sat. February 14th, 2015 7:00PM Ontario Reign hockey night at Citizens Business
Bank Arena. Followup – Eventbrite will be setup for this event soon.
4. Mon. August 31st, 2015 University of La Verne Golf Tournament at Hacienda Golf
Club in La Habra Heights. Encouraging all Affinity Groups and Colleges to participate.
Lowered the price this year.
5. May 2015 potential baseball game and meeting with marketing professionals at the
Rancho Cucamonga Quakes.
6. Involve more of the Public Management Alumni; potentially have a discussion forum
in the Spring/Summer 2015 with Steve Choi (Mayor of Irvine).
Marketing Chair (Ebony) Report:
1. Photographer coming to redo the marketing materials.
2. Pens came in but she’ll bring them in the next time.
Burbank Chapter President (Joe) Report:
1. Leticia has been working with Alfred on the website and will meet soon. No events.
Alumni Advisory Board Representative (Raymond) Report:
1. No report.
VII. Alumni Relations Office (Monika/Alfred)
A. Monika mentioned that the disconnect issue is not only affinity group wide, its
institution wide. There are not enough programs from the institution that can be
provided to Alumni to re-engage them back with the University. Potentially review if
there are enough events that bring value. Abe asks, “Why should I be engaged?” and
he’ll work with the Strategic Committee in promoting our group. Especially brought up
B.
C.
D.
E.
a Chinese student who was mentored by Rick, his success story was all over the country.
Jerry talks about the three key principle words, “Network, Know, Reconnect.” Jerry says
there needs to be an event opportunity that offers an opportunity for Alumni to
reconnect.
Alumni Advisory Board meeting on Sun. November 16 th 1:00PM at the Howell Board
Room.
Current Alumni engagement rate of 4%. “Count Me In” fundraising campaign. An
anonymous Alumnus donor has pledged $100,000 to the University by challenging to
acquire 360 new donors (monetary value does not matter) and retention of current
donors by June 30th, 2015. Donations are tax deductible.
Recently attended a conference in Boston. It takes approximately 60 to 100 hours of
staff time to volunteer for events. Thinking strategy wise is to move away from
receptions and go into a program, purposeful based event. Model of regional
receptions may change to Fall and Spring rather than weekends.
Host Affinity Group leaders retreat in late January 2015. Training on best practices for
volunteers.
VIII. Old Business
A. None.
IX. New Business
A. Abe said to start thinking about the CBPM Picnic on Sun. April 26th, 2015. Details TBA,
can be discussed if changes are needed at a future Spring meeting date.
X. Announcements
A. Dark during the month of December, no meeting. Plan for January Projected Agenda
Discussions and Open Announcements.
XI. Adjournment of Meeting with next Meeting Confirmation
A. Jerry adjourned the meeting at 8:52PM (112 minutes total).
B. Next scheduled meeting is set for Mon. January 12th, 2015 7:00PM at Hanawalt House.
/S/ Hoang V. Dinh (’01, ’13), Secretary