Year 1 - BA (Hons) International Business & Languages (DT555/556/557/564)
French / German / Spanish – Advanced Level (post secondary school level)
German / Spanish / Italian – Beginners Intensive Level
Semesters
1/2
Contact
Hours per
week
10
1+2
2
Principles of Economics
5
1+2
2
BUSC 1000
Principles of Business Communication /
Research Methodology
5
1+2
2
ACCT 1017
Accounting 1
10
1+2
2
FREN 1101
GERM 1104
SPAN 1104
FREN 1100
GERM 1103
SPAN 1103
GERM 1100
SPAN 1100
ITAL 1100
GERM 1101
SPAN 1101
ITAL 1101
GERM 1102
SPAN 1102
ITAL 1102
GERM 1106
SPAN 1106
ITAL 1106
FREN 1102
GERM 1105
SPAN 1105
Language Culture and Society
French/German/Spanish
(All at post secondary school level)
Language Communication
French/German/Spanish
( All at post secondary school level)
Language in Context 1
German / Spanish / Italian
(All at beginners level)
Language in Use 1
German / Spanish / Italian
(All at beginners level)
Language Interaction 1
German / Spanish / Italian
(All at beginners level)
Language & Culture 1
German / Spanish / Italian
(All minor languages at beginners level)
Introduction to Modern Literature
French / German / Spanish
(All at post secondary school level)
Introduction to Cultural Image, Identity
and Memory
10
1+2
3
10
1+2
3
10
1+2
3
10
1+2
3
10
1+2
3
10
1+2
3
10
1+2
3
10
1 +2
3
Module
Code
Module Title
MRKT 1036
Marketing Theory
ECON 1020
CULT 1000
(*)
Total
ECTS (*)
Total ECTS credits for each module is awarded at the end of the academic year
BA (Hons) International Business and Languages – Erasmus handbook 2013/14
School of Languages – Dublin Institute of Technology
1
BA (Hons) Chinese and International Business - DT565
Year 1
Module Code
Module Title
Total
ECTS*
Semesters
1 and 2
Contact
hours
per week
MRKT 1036
Marketing Theory
10
1+2
2
ECON 1020
Principles of Economics
5
1+2
2
BUSC 1000
Principles of Business Communication /
Research Methodology
5
1+2
2
ACCT 1017
Accounting 1
10
1+2
2
CHIN 1001
Chinese Language Levels 1 & 2
10
1+2
4
CHIN 1101
Chinese Cultural Studies 1: Oral
Communication
10
1+2
1
CHIN 1102
Chinese Cultural Studies 2: Chinese
History
5
1+2
4
CHIN 1002
Chinese Language Levels 3 & 4
5
1+2
4
(*)
Total ECTS credits for each module is awarded at the end of the academic year
BA (Hons) International Business and Languages – Erasmus handbook 2013/14
School of Languages – Dublin Institute of Technology
2
BA (Hons) International Business and English- DT558
Year 1
Code
Module Title
Title
Total
Semesters
ECTS 1 and 2
(*)
Contact
hours per
week
MRKT 1036
Marketing Theory
10
1+2
2
ECON 1020
Principles of Economics
5
1+2
2
BUSC 1000
Principles of Business Communication
/ Research Methodology
5
1+2
2
ACCT 1017
Accounting 1
10
1+2
2
ENGL 3004 Written Expression and Textual
Analysis (**)
10
1+2
4
ENGL 3005 Cultural Awareness & Oral Skills(**)
10
1+2
2
10
1+2
3
Minor Language
(please refer to modules available subject
to resources shown in page 1)
(*) Total ECTS credits for each module is awarded at the end of the academic year
(**) Modules open to Erasmus students who have passed the English for Academic Purpose
test at Upper Intermediate level
BA (Hons) International Business and Languages – Erasmus handbook 2013/14
School of Languages – Dublin Institute of Technology
3
BA (Hons) International Business and Languages
Year 1 – Module Descriptors
Business modules
Marketing Theory
All organisations, whether commercial or not-for-profit, depend on
marketing to understand and address the requirements of customers,
and also to facilitate a proactive approach to a competitive
marketplace. This module provides students with a comprehensive
grounding in the core marketing concepts, theories and principles
most relevant to the student’s future development of marketing
strategies and the implementation of marketing practice.
Principles of Economics
In this course the students will study the fundamental principles and
concepts of Economics. The course will examine the theoretical
background of both Micro and Macro Economics. This includes the
examination of the market and how it operates in allocating our
scarce resources, the use of the market in managing the national
economy both domestically and in the global environment and a
comparison with other national and regional economies.
This module deals with the practical application of effective
communication skills. Good communication is increasingly
Business Communication/ recognised as being essential to the smooth running of business
operations everywhere. This entails a learning content that prepares
Research Methodology
students to communicate clearly and also to appreciate the dynamics
of group/team work.
Accounting 1
This is a course in the fundamentals of accounting. It presumes no
prior knowledge of accounting from second level, however there is
material that students who have studied the subject before will find
challenging. The student is introduced to the key concepts underlying
accounting and recording business transactions. It also encompasses
the preparation of financial statements for different business entities.
It sets the foundation for further study in the area.
BA (Hons) International Business and Languages – Erasmus handbook 2013/14
School of Languages – Dublin Institute of Technology
4
Language modules
Culture and Society
Communication
Language in Context 1
Language in Use 1
Language Interaction 1
Introduction to Modern
French Literature
Introduction to Modern
Spanish Literature
This module is structured around student understanding of the target
language culture while developing their language and intercultural
competencies.
The module provides students with an understanding and awareness of
social customs and practices in target-language countries and seeks to
improve student survival skills while on trips and short stays in the target
language countries.
The module develops all 4 key skills; oral, listening, reading and writing.
It progresses student understanding of selected topics. It builds on
student understanding of fundamental aspects of English and Target
Language grammar systems and develops students’ ability to identify and
apply essential grammatical structures in the foreign language.
This module introduces students to the target language and its culture.
The topics studied in the module will be introduced through a variety of
materials in the target language, with a view to making learners more
aware of fundamental intercultural differences when communicating in
the foreign language.
This module introduces students to the target language and its structures.
The topics studied in the module will be introduced through a variety of
texts in the target language, with a view to increasing learners aware of
the sounds, lexicon and structure of their language of study.
This module introduces students to different types of interaction in the
target language. The topics studied in the module will be introduced
through a variety of texts in the target language, with a view to enabling
learners to communicate effectively at a basic level in their language of
study.
Introduction to Modern French literature presents an overview of French
Literature through the ages, but with an emphasis on Contemporary
literature in its varied forms. Students are introduced to a variety of
literary forms and read a range of narratives drawn from fiction, short
story, poetry, plays, novels, bande dessinée, song and film. They study
elements of style, structure and character. The course is presented within
a broad cultural and social context. By including singers/songwriters, the
module also seeks to give insight into a vibrant aspect of Francophone
popular culture and looks at their contribution to French cultural identity
Introduction to Spanish and Latin-American literary texts presents an
overview of Spanish Literature through the ages. The emphasis is on the
chronological development of Spanish and Latin-American literature
through the study of the most representatives authors. Students are
introduced to a variety of literary genres and read and discuss a range of
narratives drawn from poetry, plays, novels, short stories, and films.
They study elements of style, structure and character. The course is set
within a broad cultural, social and historical context. By including film
versions of literary works, the module also seeks to give insight into a
vibrant aspect of Hispanic popular culture and looks at their contribution
to Hispanic cultural identity.
BA (Hons) International Business and Languages – Erasmus handbook 2013/14
School of Languages – Dublin Institute of Technology
5
Introduction to Modern
German Literature
The course introduces the first-year student to the study of the literature,
literary criticism and literary history of the German-speaking world. It
broadly examines the role and institutions of the German-speaking
media to highlight the relevance of the literary contribution to cultural
and political life.
The course surveys key ideas, concepts and terminology pertaining to
genre, epoch and discourse essential for the study of literature.
The course focusses on texts of the period 1945 to 2010, linking literary
practice and production to their historical background and their role in
contemporary society.
Minor Language:
Language and Culture 1
This First Year module introduces the learners to the target language and
its culture.
Introduction to Cultural
Image, Identity &
Memory
This module introduces students to a range of questions and issues
surrounding cultural imagery, identity and memory and develops student
understanding of the formation and mediation of cultural identity and
memory. The module also explores how cultural memories and both
dominant and more marginalized narratives of the past are represented
and reflected in tourism and heritage industries.
BA (Hons) Chinese and International Business (DT565): Language Modules
Chinese Levels 1 and 2
(only DT 565)
This module introduces students to basic spoken communicative Chinese
with emphasis on pinyin (roman alphabet-based transcription system for
Chinese), although characters will also form part of the instruction material.
Chinese Cultural Studies 1:
Oral Communication
(only DT 565)
This module is designed to help students reinforce their knowledge of oral
Chinese.
Chinese Language
Levels 3 & 4
(only DT 565)
This module introduces students to basic written Chinese – both simplified
and traditional – with the emphasis on the simplified system. Oral Chinese
is to be used as a means of reinforcing reading and writing skills.
Chinese Cultural Studies 2:
Chinese History
(only DT 565)
This module introduces students to Chinese cultural contexts and
contemporary situation with an emphasis on Chinese History.
BA (Hons) International Business and Languages – Erasmus handbook 2013/14
School of Languages – Dublin Institute of Technology
6
BA (Hons) International Business and English (DT558):
Language modules open to Erasmus students provided they pass the English
for Academic Purpose Upper Intermediate level
Written Expression and
Textual Analysis
Cultural Awareness
This module practices written expression and analysis of texts in English.
Active student involvement in the reading and writing of essays and
compositions of various sorts is an essential feature of this module.
This module introduces students to the cultural background of their host
country, Ireland, as well as other English-speaking geographies. Students
will study key aspects of history, society, politics, economy, education
systems and working life in Ireland and other English-speaking countries
and express themselves both orally and in writing on a selection of these
topics.
BA (Hons) International Business and Languages – Erasmus handbook 2013/14
School of Languages – Dublin Institute of Technology
7