Win with Symantec
Symantec™ Endpoint Protection 12
Presenter’s Name Here
Presenter’s Title Here
1
Disclaimer
“This information is about pre-release
software. Any unreleased update to the
product or other planned modification is
subject to ongoing evaluation by
Symantec and therefore subject to
change. This information is provided
without warranty of any kind, express or
implied. Customers who purchase
Symantec products should make their
purchase decision based upon features
that are currently available.”
Introducing Symantec Endpoint Protection 12
2
2
Symantec Endpoint Protection 12
Changes the Rules of the Game
Unrivaled Security and
Blazing Performance
New Opportunities to Grow
Your Business
New Award-Winning Partner
Program Supports You Every
Step of the Way
Introducing Symantec Endpoint Protection 12
PassMark™ Software, Feb., 2011 - http://www.passmark.com/AVReport
3
What’s New!
Symantec Insight Technology
• A revolutionary, foundational technology that provides
proactive protection from new, targeted threats
• Delivers the best performing endpoint security product
• Leveraged throughout the product for the most
effective antivirus, intrusion prevention and firewall
Designed for Virtual Environments
• Higher Virtual Machine densities
• Estimated 80%-90% reduction in disk IO for full scans as compared to 11.x
Easier-to-Use Version Specific for Small Businesses
• Improved client installs and deployment wizards
• Integrated Mac client support and management
Introducing Symantec Endpoint Protection 12
4
Why Symantec Insight?
Today, more than 75% of malware affects fewer than 50 users
Antivirus
Intrusion Prevention
File Reputation
Growth of malware variants
Today
4
Years
Ago
10
Years
Ago
• Mutating files
• Scamware, Rogueware
• Criminal underground
• Botnets
• First attack kits
• Financial incentives
• Trojan viruses
• Mass mailer worms
• Script kiddies
Introducing Symantec Endpoint Protection 12
*Sample prices observed on underground forums
5
Ranked 1st in Overall Performance and Effectiveness
Symantec Endpoint Protection 12
Fastest Scan Speed
Best Malware Remediation
3.5 Times Faster than McAfee
400% More Effective than Trend Micro
2 Times Faster than Microsoft
60% More Effective than McAfee
(lower is better)
120
90
90
60
60
30
30
0
Introducing Symantec Endpoint Protection 12
PassMark™ Software, Feb., 2011 and AV Test, Feb, 2011 Report
0
(higher is better)
Scan Speed
120
Remediation Score
150
6
Why Symantec?
More opportunities to grow your business
Customers
• Medical offices
• Law offices
• Banks
• Retail stores
• Schools
Business Apps
• MS Exchange
• MS Sharepoint
• VMWare
• Citrix
Service Projects
• Windows 7
migration
• Application
rollouts
• Patch updates
Introducing Symantec Endpoint Protection 12
Endpoint
Protection
Endpoint
Protection
Endpoint
Protection
PGP®
Whole Disk
Encryption
from
Symantec
Complete
protection of
customer
records
Symantec
Backup
Exec™
Complete
protection of
critical
systems and
virtual servers
Symantec™
Endpoint
Management
Suite
Complete
protection
and
management
for services
projects
7
Our Highest Quality Endpoint Product
Technology
• Symantec Insight stops the highest impact threats
• Tracks 2.5 Billion files globally
• Utilizes up to 70% less memory
Community
• Growing community of over 175 Million endpoints
• Backed by the Symantec™ Global Intelligence Network
• Incorporates feedback from onsite testing with partners
Testing
• Tested on over 100 Million endpoints over the past 3 years
• Internal beta deployment of over 10,000 endpoints
• External beta of over 1,300 partners and end users
Support
• Increased partner support resources
• Dedicated pre-sales support with Specializations program
• Most effective malware removal tools
Introducing Symantec Endpoint Protection 12
8
Perfect for All Business Sizes
Perfect for Your Customer
• Stops the threats targeting your customers today
• Fits with complex virtual server environments
• Small Business Edition designed for greater simplicity
Perfect for You
• Builds your security reputation
• Introduces greater services opportunities
• Meets the growing business needs of your customers
When to Sell Symantec Endpoint Protection
• Customer was recently the victim of a malware attack
• Customer asks to protect their virtual servers
• Customer has a competitive solution up for renewal
Introducing Symantec Endpoint Protection 12
9
Priced to Grow Your Customer Base
Competitive Upgrade or Competitor Renewal?
Symantec ™
Endpoint Protection
Comp (SKU)
100+
users
$22.74
50
users
Symantec ™
Endpoint Protection
Small Business
Comp (SKU)
$13.74
25
users
5
users
Kaspersky
• Business Space
Security
$31.51
Trend Micro
• Worry Free
Standard
$24.70
Kaspersky
Trend Micro
• Business Space
Security
$14.35
$27.30
Trend Micro pricing from http://www.esecuritytogo.com
• Enterprise
Security for
Endpoints
$27.30
Symantec ™
Endpoint Protection
Small Business
Comp (SKU)
Introducing Symantec Endpoint Protection 12
Trend Micro
• Worry Free
Standard
$27.61
10
Symantec Partnership For Success
Differentiate
Your Business
Maximize
Opportunities
• Preferred status with
Specialization
• Support resources
• Integrated award winning
solutions
• Co-branded Demand generation
with Campaign Creator
• Attach to hardware refresh and
storage
• Solutions for industry growth and
vertical markets
• Windows 7 Migration
• Virtualization and Cloud services
• Compliance/Regulations
Introducing Symantec Endpoint Protection 12
Accelerate
Profitability
• Opportunity Registration
with SMB Specialization
• More margins and rewards
programs
• Increase deal size and
revenue
Customer
Satisfaction
• Technical Accredited
Partner Program
• Flexible Licensing Program
(ExSP, Rewards, Academic)
• Dedicated pre-sales
support
11
What To Do Now!
Visit PartnerNet Today
• Learn more about Specializations, promotions and sales resources
• Take advantage of Campaign Creator and Opportunity Registration
• Go to partnernet.symantec.com
Connect with the Symantec Community
• Engage with your peers across all regions
• Interact with Symantec technical experts
• Go to www.symantec.com/connect
Earn Rewards
• Earn Sympoints for selling Endpoint Protection
• SMB and Security Specialists earn an extra 15% bonus
• Go to www.sympoints.com
Download the Beta!
• Test drive the latest in Endpoint Protection
• Invite your customers to participate in the beta
• Go to go.symantec.com/sep12beta
Contact Symantec Channel Inside Sales at 1 (888) 780 7962 or cis@symantec.com
Introducing Symantec Endpoint Protection 12
12
Thank you!
Copyright © 2010 Symantec Corporation. All rights reserved. Symantec and the Symantec Logo are trademarks or registered trademarks of Symantec Corporation or its affiliates in
the U.S. and other countries. Other names may be trademarks of their respective owners.
This document is provided for informational purposes only and is not intended as advertising. All warranties relating to the information in this document, either express or implied,
are disclaimed to the maximum extent allowed by law. The information in this document is subject to change without notice.
Introducing Symantec Endpoint Protection 12
13
Appendix
Introducing Symantec Endpoint Protection 12
14
Symantec Insight Overview
Introducing Symantec Endpoint Protection 12
15
Why Symantec Insight?
No existing
protection
“Long
Tail”distribution.
Today, both
good andaddresses
bad softwarethe
obey
a long-tail
Unfortunately neither technique
works well for the tens of millions of
files with low prevalence.
(But this is precisely where the
majority of today’s malware falls)
Blacklisting works
well here.
Introducing Symantec Endpoint Protection 12
For this long tail a new
technique is needed.
Good Files
Prevalence
Bad Files
Whitelisting works
well here.
16
Fastest Protection – Powered by Symantec Insight
On a typical system, 70% of active
applications can be skipped!
Traditional Scanning
Insight - Optimized Scanning
Has to scan every file
Skips any file we are sure is good,
leading to much faster scan times
Introducing Symantec Endpoint Protection 12
17
Symantec Insight
• A revolutionary, foundational technology that
provides proactive protection from new, targeted
threats using community-based security ratings
derived from Symantec's more than 175 Million
endpoints.
• Insight is the technology integrated into Symantec
Endpoint Protection that allows conviction or
exoneration of a possible threat by its “Reputation”
• Leveraged throughout the product
• Download Insight
• ScanLess
• SONAR application behavior monitoring
• Heuristics and Corroboration during detection
Introducing Symantec Endpoint Protection 12
18
How Symantec Insight Works
2
1
4
Rate nearly
every file on
the internet
Check the
database
during scans
Build a
collection
network
Is it new?
Bad reputation?
Allow
Deny
Prevalence
Age
5
Provide
actionable data
3
Look for
associations
Source
Behavior
Associations
Introducing Symantec Endpoint Protection 12
19
Protection Powered by Symantec Insight
Download
Advisor
Email Auto
protect
Intrusion
prevention
SONAR
Insight
Browser
Protection
Antivirus Real time
Antivirus ScanLess
CloudScan
Introducing Symantec Endpoint Protection 12
20
“
The reporting capabilities are much improved,
and that means a lot less time we have to spend
monitoring and addressing threats to our network
and systems. Symantec has developed endpoint
security software that is effective against the more
insidious, targeted attacks without negatively
impacting system performance.
”
Christian Sosa
Network security engineer
20th Century Fox
Beta Tester: Symantec Endpoint Protection 12.1
Introducing Symantec Endpoint Protection 12
21
“
I was particularly impressed with the Intrusion
Prevention Scanning. It improves the speed of scans,
significantly reducing the impact on the performance of
users' computers. Additionally, the installation time for
Symantec Endpoint Protection is really fast, and with
the amazing new features, I am anxious for it to be
released to install for our clients as soon as possible.
”
Alex Solovyev
Network Support Technician
Networking Solutions
Beta Tester: Symantec Endpoint Protection 12.1
Introducing Symantec Endpoint Protection 12
22
Symantec Power Eraser
The Best Malware
Tool Available
Cleans out Heavily
Infected Systems
Identifies Fake
Antivirus
Applications and
other Rogueware
Free Tool Included
on CD
Introducing Symantec Endpoint Protection 12
23
Upgrade Path
Presentation Identifier Goes Here
24
When to Recommend Protection Suite
Your customer has:
Your customer wants to:
• Existing security solution from
McAfee, Trend Micro, other
vendors
• Renew their Endpoint Protection
• Existing Symantec product i.e.
Norton, Symantec™ Antivirus, etc…
• Protect their endpoints, backup
their systems and stop spam
Segment
Recommendation
Segment
Recommendation
5-99 users
Symantec Endpoint
Protection Small
Business Edition
5-99 users
Symantec Protection
Suite Small Business
Edition
100-499 users
Symantec Endpoint
Protection
100+ users
Symantec Protection
Suite Enterprise Edition
500+ users
Symantec Protection
Suite Enterprise Edition
Introducing Symantec Endpoint Protection 12
25
How Does It Compare for Current Customers?
Existing Customers with
more than 100 users
• Symantec Endpoint Protection 11.0
• Symantec™ AntiVirus Corporate Edition
Migration
via
Upgrade
or Cross
Grade
• Symantec™ Client Security
• Symantec Endpoint Protection 11.0
• Symantec AntiVirus Corporate Edition
• Symantec Client Security
• Symantec™ Multi-tier Protection**
• Symantec™ AntiVirus Enterprise
Edition
New Product
Symantec Endpoint
Protection 12.1
Symantec Protection Suite
Enterprise Edition
Symantec Protection Suite
Enterprise Edition
Pricing
NO CHARGE
AT RENEWAL
PRICE INCREASE
NO CHARGE *
26
*No charge assumes standard renewal fees
**License transfer worksheet required if cross grading inside of renewal cycle; or customer can forfeit the remaining license time on their current Symantec Multitier Protection license and migrate at applicable cross grade cost
Introducing Symantec Endpoint Protection 12
26
How Does It Compare for Current Customers?
Existing Customers with
5-99 Users
• Symantec Multi-tier Protection
Small Business Edition
• Symantec Endpoint Protection
Small Business Edition
Migration
via
Upgrade
or Cross
Grade
(Old version of Small Business Edition bundle)
• Symantec Endpoint Protection Small Business
Edition 12.0 **
• Symantec AntiVirus Corporate Edition
• Symantec Client Security
• Symantec Endpoint Protection Small Business
Edition 12.0 **
• Symantec AntiVirus Corporate Edition
• Symantec Client Security
• Symantec Endpoint Protection 11.0 **
(Recomended Cross Grade for Customers with
5-99 users)
New Product
Symantec Protection
Suite Small Business
Edition
Symantec Endpoint
Protection Small
Business Edition 12.1
Symantec Protection
Suite Small Business
Edition
Symantec Endpoint
Protection Small
Business Edition 12.1
Pricing
LOWER CHARGE
NO CHARGE
AT RENEWAL
PRICE INCREASE
NO CHARGE
AT RENEWAL
*No charge assumes standard renewal fees
**License transfer worksheet required if cross grading inside of renewal cycle; or customer can forfeit the remaining license time on their current Symantec Multitier Protection license and migrate at applicable cross grade cost
Introducing Symantec Endpoint Protection 12
27
Cross-Selling Symantec Education
Three Easy Routes to Building Customer Satisfaction
Training Credits
• Easy-to-sell credits can
be used on most
training offerings
• Volume Discount
• Suitable for all markets
• Simplifies the sales
process
eLibrary
Bundles
• Easy Purchase Decision
• Allows access to training
across Symantec
products
• On-demand format
allows for anytime,
anywhere training
• Bundles training options
with certification and
eLibrary for key
products
• Up-sell opportunity
Symantec Education Services offering a full portfolio of training offerings in support of the Symantec
Endpoint Protection 12 release.
Learn more:http:go.symantec.com/education_sep
Special Offer: FREE Training Modules are available via the Symantec Endpoint Protection Tech Center
28
Virtualization Solution
Introducing Symantec Endpoint Protection 12
29
The Problem
Growth of Virtual Endpoints and Threat Landscape
The Scan Storm
• Virtualization Adoption
Physical Environment is Shrinking but Strong
• VDI Growth
• Growth in Demand for Security
– Antivirus
– Intrusion Prevention
Virtual Adoption is Growing
Introducing Symantec Endpoint Protection 12
– Proactive Detection
30
Built for Virtualization
• Virtual Image Exception – Allows customers to exclude all files
on a baseline image from scanning.
• Shared Insight Cache – A stand alone server that enables clients
to share scan results. This allows clients to skip scanning files
that have already been scanned by another client.
• Virtual Client Tagging – Makes the clients virtualization aware
and sends back the hypervisor vendor to Symantec Endpoint
Protection Manager. That data can be used in client searching
and reporting.
• Offline Image Scanner – A stand alone tool developed by
Symantec that can scan offline VMware image (VMDK )files.
Introducing Symantec Endpoint Protection 12
31
Small Business
Introducing Symantec Endpoint Protection 12
32
The Right Protection for Your Customers
Mid-sized
Business
Client and Server Security
Client and Server
Security, Mail and Recovery
Symantec™
Endpoint Protection
Symantec™
Protection Suite
Enterprise Edition
Symantec™
Endpoint Protection
Small Business
Edition
Symantec™
Protection Suite
Small Business
Edition
250
users
Hosted Security
for Clients
100
users
Un-managed
Client Security
Small
Business
10
users
SOHO
Norton™
from
Symantec
Symantec
Endpoint
Protection.cloud™
Introducing Symantec Endpoint Protection 12
33
Endpoint Protection Perfect for Small Businesses
Perfect for Your Customer
• Low entry and competitive displacement costs
• Deploy up to 50 systems in less than 20 minutes
• Greater protection from new and emerging threats
Perfect for You
• Highest quality Symantec Endpoint Product
• Reduces support costs
• Stronger security reputation
When to Sell Symantec Endpoint
Protection Small Business Edition
• Customer asks for antivirus or antispyware
• Customer asks for a simple, easy-to-manage product
• Customer asks to protect less than 100 endpoints
Introducing Symantec Endpoint Protection 12
34
What’s Right For Your Customer?
Symantec™
Endpoint Protection
Small Business
Edition 12.1
Symantec
Endpoint
Protection.
Cloud™
Symantec™
Endpoint
Protection 12.1
5-99 seats
•
•
5-99 seats
•
•
100+ seats
•
•
Intrusion Detection/Prevention
•
•
•
Symantec Insight / Sonar Protection
Protection for Mac OS X
Protection for Linux
Device and Application Control
Network Access Control
Self-Enforcement Ready
Symantec Hosted Infrastructure
Built for Virtual Environments
•
•
•
•
•
•
•
•
Seats
Antivirus/Antispyware
Desktop Firewall
Introducing Symantec Endpoint Protection 12
•
•
•
35
Convert from Competitors and Protect Your Customers
25 seat Trend Micro Worry
Free customer ($27.61/User renewal)
25 seat Symantec Endpoint
Protection Small Business Edition
($14.35/User Competitive Upgrade)
Price
Symantec Endpoint Protection
Small Business Edition Solution
Price
$359
Installation Revenue
$720
Partner Profit
$90*
58
Sympoints
Estimated Total Partner Profit
$360
$450
*Includes 15% additional margin from SMB Specialization
• Customers get faster and more effective protection with a cost savings
• Partners increase their profitability with easy migrations and a shorter
sales cycle
Introducing Symantec Endpoint Protection 12
Trend Micro pricing from http://www.esecuritytogo.com/ProductInfo.aspx
36
Delivering Unparalleled Protection for Small Business
Importance
to Business
Productivity
and Assets
Protection Technology
Symantec™
Trend Micro
Kaspersky
Endpoint
Worry Free
Business Space
Protection
Business Security Security – Small
Small Business
Standard
Business
Edition
Protection Leader
McAfee Total
Protection
Service
Reputation-based Security
for All Executable Files 1
Generic Exploit Blocking2
Intrusion Prevention3
Desktop Firewall
Antivirus / Antispyware
Integrated Mac Protection
and Management
Introducing Symantec Endpoint Protection 12
37
Solutions that Fit Your Small Business Customers
Protection Depth
Symantec
Protection Suite
Small Business
Edition
Symantec Endpoint
Protection
Small Business
Edition
Symantec
Endpoint
Protection.cloud
Norton
from
Symantec
-Client and Server Security
-PC and MAC systems
-On-site management
-Client and Server Security
-PC and MAC systems
- Antispam for Mail server
-Client Backup and recovery
-Server Backup and recovery
-On-site management
-Client and Server Security
-PC systems
-Hosted management
-Client Security
-PC and MAC systems
-No central management
Introducing Symantec Endpoint Protection 12
38
Mid-Sized to Large Business
Introducing Symantec Endpoint Protection 12
39
The Right Protection for Your Customers
Mid-sized
Business
Client and Server Security
Client and Server
Security, Mail and Recovery
Symantec™
Endpoint Protection
Symantec™
Protection Suite
Enterprise Edition
Symantec™
Endpoint Protection
Small Business
Symantec™
Protection Suite
Small Business
Edition
250
users
100
users
Hosted Security
for Clients
Small
Business
10
users
Symantec
Endpoint
Protection.cloud™
Introducing Symantec Endpoint Protection 12
40
Endpoint Protection Perfect for Mid to Large Businesses
Perfect for Your Customer
• Fastest and most effective protection available
• Greater endpoint control and policy granularity
• Fits in complex mobile and virtual server environments
Perfect for You
• Builds your security reputation
• Greater services opportunities
• Meets the growing business needs of your customers
When to Sell Symantec Endpoint Protection
• Customer was recently the victim of a malware attack
• Customer asks to protect their virtual servers
• Customer has a competitive solution up for renewal
• Customer has more than 100 endpoints
Introducing Symantec Endpoint Protection 12
41
Built for Virtual Environments
Virtual Client
Tagging
Virtual Image
Exception
Shared Scan
Cache
Resource
Leveling
Together – up-to 90% reduction in disk IO
Introducing Symantec Endpoint Protection 12
42
Convert from Competitors and Protect Your Customers
150 seat Trend Micro Worry
Free customer ($44.75/User renewal)
150 seat Symantec Endpoint
Protection ($22.74/User Competitive Upgrade)
Price
Symantec Endpoint Protection
Solution Price
Installation Revenue
$3,411
Partner Profit
$853*
345
$1,440
Estimated Total Partner Profit
Sympoints
$720
$1,573
*Includes 15% additional margin from SMB Specialization
• Customers save $3,400 in product costs by switching to Symantec
• Partners increase their profitability with error-free deployments
• Partners become the single contact for licensing and renewals
Introducing Symantec Endpoint Protection 12
Trend Micro pricing from http://www.esecuritytogo.com/ProductInfo.aspx
43
Delivering Unparalleled Protection
Importance to
Business
Productivity
and Systems
Protection Technology
SymantecTM
Endpoint
Protection
Trend Micro
OfficeScan
Kaspersky
McAfee Total
Business Space Protection
Security
For Endpoint
Protection Leader
Reputation-based
Security for All
Executable Files 1
Generic Exploit
Blocking 2
Intrusion Prevention 3
Desktop Firewall
Antivirus / Antispyware
Security for Virtual
Systems
Introducing Symantec Endpoint Protection 12
44
Partner Program Details
Introducing Symantec Endpoint Protection 12
45
Multiple Paths to Revenue
Partner
Program
• Greater
Margins
• Dedicated
Sales and
Technical
Support
• Free Software
• Free Training
Cross-Sell
• Sell with other
Symantec
solutions
• Sell with
Alliance
partner
solutions
Introducing Symantec Endpoint Protection 12
Services
• Assessments
• Deployments
• Compliance
Competitive
Programs
• Compelling
upgrade
programs
46
SMB Specialization
Industry leading solutions
Benefits
Recognition
Value
• Opportunity Registration eligibility
• Access to dedicated sales rep
• Internal Site Licenses
• Technical Assistance Partner Program eligibility
• Tech Support Incidents
• Logo and certificate
• Partner Locator
*Terms and conditions may apply to all benefits. Visit PartnerNet for more detailed information.
Introducing Symantec Endpoint Protection 12
47
Symantec Products Fit Easily With Your Portfolio
Servers
Desktops/
Notebooks
Virtualization
Endpoint Clients
Introducing Symantec Endpoint Protection 12
48
Symantec Customer Advantage Program
Exclusive Savings for Your Install Base!
Customer’s Save Money
• Lower acquisition cost with NEW
promotion for existing customers
• Lowers cost of ownership by
consolidating with one vendor
Customer’s Reduce IT Complexity
• One number for 24x7 support
• One vendor to manage
• Easily co-terminate renewals
Existing Backup
Customers
Buy Symantec Endpoint
Protection and Save up
to 30% Over Your
Current Security
Solution*
Valid through to
December 31, 2011
http://go.symantec.com/smboffer
Introducing Symantec Endpoint Protection 12
* Terms and Conditions Apply
49
Launch Program Opportunities
Promotions
• <Regional
Promotions
Here>
Incentives
• Regional
Incentives
• SymPlus,
SymPoints
Introducing Symantec Endpoint Protection 12
SMB
Specialization
• Opportunity
Registration
• 8% Front end
discount
• Tech Support
Incidents
• Partner
Locator
Demand
Generation
• Regional
marketing
info here
• Campaign
Creator
50
Payouts for Sympoints
*New Lower Minimum License Thresholds for SPS
Security SKUs- reduced from 20
Introducing Symantec Endpoint Protection 12
Campaign Creator
Partner Demand Generation Made Easy
• Streamlined tool enables you to
quickly create and send co-branded
campaign assets to create demand
– Html emails/eDMs with blasting from
the system
– Customizable flyers for .pdf download
– Static web banners
– Seminar & telemarketing kits
• Invitation emails
• Agendas & Signage
• Presentations
• Thank you & Follow-up emails
• Surveys
Introducing Symantec Endpoint Protection 12
52
Partner Tools – Partner Connect
• Partner Connect
– Free to join
– Private partner to partner content
– Answers to technical questions
– Upload content (video, podcasts)
– Connect with Symantec SE’s
– Obtain reward points for posting
– Online Community comprised of over 40,000 partners
Learn more about Partner Connect group:
http://www.symantec.com/connect/videos/partner-connect-great-resource
Introducing Symantec Endpoint Protection 12
53