圖書館管理－HBR導讀
How Pixar Fosters
Collective Creativity
B95106053徐茂洪 B96106030曾琬淳
B95106023陳昇亨 B96106037薛弼心
B95702038郭舒琳

Brief Introduction
Peer Culture
Operating Principles
Management Challenges
Discussion Time

Brief Introduction
Peer Culture
Operating Principles
Management Challenges
Discussion Time

Pixar
• George Lucas’ Lucas film company

Pixar
Pixel

Pixar

Pixar

Films
1995 1998 1999 2003 2004

Films
2006 2007 2008 2009

Brief Introduction
Peer Culture
Operating Principles
Management Challenges
Discussion Time

Good people is rarer and more valuable than good ideas
• The Root of Pixar’s Culture
– Smart people are more important than good ideas.

In the case of Toy Story 2
• Team A were working on ‘ A bug’s Life ’
• Team B worked with a good initial idea, but…

In the case of Toy Story 2
If you give a good idea to a mediocre team, they’ll screw it up.

In the case of Toy Story 2
But if you give a mediocre idea to a great team, they’ll make it work.

In the case of Toy Story 2
–Team A took over the creative leadership of
Toy Story 2
Will Woody make a different choice ？

Peer Culture
Brain
Trust
The
Dailies
Peer
Culture

Peer Culture
• Communication in bathroom
• Creation source
Accumulate
Detail

Brief Introduction
Peer Culture
Operating Principles
Management Challenges
Discussion Time

Pixar’s Operating Principles
• Communicate
• Safe to offer ideas
• Close to academic community.
Pixar University

Brief Introduction
Peer Culture
Operating Principles
Management Challenges
Discussion Time

Management Challenges
To solve these problems ： difficult to :
Communication
Systematically
Fight Complacency
Routine
Postmortems
Competitors
Problems

Goals
Making the first computer-animated film
Create
Magic

Brief Introduction
Peer Culture
Operating Principles
Management Challenges
Discussion Time

Discussion Time