Delia Viader Owner/Winemaker Born in Argentina, proprietor Delia Viader spent much of her formative years in Europe and especially in France. Delia came to the United States as a post-graduate student and earned both a PhD and MBA from top-rate universities. During her studies, she realized the opportunities in the United States for both starting a career and raising children in a healthy environment. Recognizing the potential of the up and coming wine region nearby her residence, Delia soon set her sights on purchasing land in the Napa Valley and subsequently plunged into the wine business in the early 1980s. With an initial loan from her father, she acquired their Howell Mountain property and set out to create a world class wine estate. All while raising four children on her own, Delia forged the vision and design for this unique estate vineyard property, wine blend and brand. Even before establishing VIADER in 1986, Delia Viader found she was decidedly more attracted to Old World wines. She was particularly impressed by the wines of Chateau Cheval Blanc in St. Emilion, from which she based the idea for her first blend, the 1989 VIADER (40% cabernet franc, 60% cabernet sauvignon). Always "daring to be different," Delia decided to bring the Bordeaux style of winemaking and pioneered unique vineyard cultivation to the California hillside by planting the vines in rows going up and down the mountain, following the path of the afternoon sun down the steep slopes of Howell Mountain. This European planting design had never before been implemented in the area. Soon after successfully releasing her first vintage, it was clear that her efforts to develop the vineyard were worthwhile. With optimal sun exposure, and unique soil that allows for natural drainage, the vines struggle to survive in the rocky terroir and produce fruit of exceptional quality. Delia's story illustrates the importance of education and understanding coupled with following one's instincts. The VIADER estate and Delia’s wines have consistently reflected these strengths. Janet Viader Owner/Sales & Marketing Janet Viader grew up in the Napa Valley on the vineyards of VIADER which was founded in 1986 by her mother, Delia Viader. Janet has been involved in the family business since a very early age and has witnessed firsthand the growth of the business and brand. Janet completed her undergraduate degree in Political Science at the University of California at Berkeley and Sciences Po University in Paris, France. She has spent time in the wine regions of Western Europe, Argentina, and in the Pacific Northwest improving her wine education, language skills and palate. In January 2007, Janet joined the family business to assist with national and international distribution, California restaurant placements, and direct to consumer sales and marketing. Janet is also one of the youngest Board of Directors elected to represent the Napa Valley Vintners Association, the non-profit trade association responsible for promoting and protecting the Napa Valley appellation with a membership nearing 500 Napa Valley wineries. She is also involved with "NG: The Next Generation in Wine," a collaborative marketing group of second generation family winemakers. About VIADER Vineyards & Winery With wines as breathtaking as the panoramic views, VIADER is a leading first growth Napa Valley winery established by Delia Viader in 1986 on the steep, rocky slopes of Howell Mountain. A pioneer woman winemaker, Delia’s limited production wines are world renowned for their elegance, complexity and longaging potential. Today, her children help manage the winery operations and stunning hospitality center. 1120 DEER PARK RD. DEER PARK, CA 94576 (707) 963-3816 FAX (707) 963-3817 www.viader.com