Production Research

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Production Research
Research of our documentary topic:
Research - documentary
Appearance - Hair
Research has demonstrated that we begin to form an impression of an
individual's personality and character within seconds of first meeting
them. While a multitude of factors ranging from makeup to clothing
choices contributes to the impressions we create, hairstyle has been
shown to be one of the most prominent factors in impression making.
In real life, however, people have complex personalities that cannot be
summarized or fully described simply by hairstyle. Because of this, it
is important to consider the various aspects of your appearance,
including hairstyle as well as clothing and makeup, in order to be sure
that your appearance is accurately conveying your true personality.
This can be especially important in situations where a good first
impression is vital, such as job interviews or dates.
Blondes are sexy but dumb, redheads feisty and cannot be trusted,
while brunettes are dependable and smart. We all have heard these
stereotypes and also worse ones. Deep inside we feel that hair color
should not make any difference in how someone is perceived or
treated, yet it still happens and are you really free of having any
ingrained preconceptions?
Stereotypes are hurtful and most of the time untrue thus affecting
people. Stereotype is a thought that may be adopted about specific
people of doing things but the belief may not affect reflect reality.
Examples of Stereotype include; every Arab is a terrorist, every white
American is rich, every German is a Nazi among others.
History of hair colours http://www.hairfinder.com/info/haircolor-history.htm Through the centuries the color of the hair has been deemed
important in varying eras and the meaning attached to the colors
changed as time moved forward. There have been specific eras in
which red hair carried cultural and social significance (and even some
demonic significance according to some), while in other eras blondes
were hailed as the more important distinctions in the social ladder.
In the Dark Ages, red hair was thought to be a sign of witchcraft. This
was probably because red hair is caused by a genetic mutation, and
the first documented case of a natural-born redhead appeared around
this time in Scotland.
Years later, Queen Elizabeth was responsible for affecting a change in
impressions as her auburn hair was imitated as a reflection of her
royal status.
At one point, yellow or blonde hair was worn (decreed by law) by
“women of the night” and respectable women would use plant
extracts and minerals to darken their hair. However, there has also
been evidence to show that at the time that hairstyling was introduced
in Roman society (300 B.C.) noble women tinted their hair red,
middle-class women colored their hair blonde, while poor women
dyed their hair black.
During the Renaissance, women favored golden and blonde hair
because it carried an angelic connotation. Venetian women were
known to wear crown less hats with wide brims and to pull their hair
through the top to be splayed evenly around the brim. The hair was
then plied with a mixture of alum, honey and black sulfur to encourage
sun bleaching.
There’s been ample attention given to blondes and redheads
throughout history, which leaves some folks to think that these are the
more favored colors, historically. On the other hand, brunettes make
up 60 percent of the world’s population, and while they may not have
the reputation for social attention-gathering of blondes and reds, they
have always had the widest variety of shades from which to choose.
Early hair colours - henna, indigo, sage and chamomile – could only
darken the hair.
Because the darkest shades of the brunette range were most
commonly found in regions like Asia, South America and Africa, the
darkest shades of brunette did develop an exotic allure for many
Europeans.
Attitudes toward hair color in modern times have always depended a
lot on the passing trends of the day and to a large extent geographical
location. For example, in South America, Africa, and Asia, brunette hair
color is commonplace. Blondes and redheads were considered exotic
and were often emulated. In European nations, the reverse was often
true, with darker hair colours being considered more alluring and
foreign. Specifically, in areas where blondes are commonplace, such as
in Scandinavian countries, being blonde isn’t really that big a deal, and
few people make much of a fuss over a redhead in Scotland or Ireland.
Why red heads are labelled ginger.
Recall that "ginger" is the whole plant; although we call the spice
"ginger" commonly now, it's really the gingerroot we use and that we
see in daily life. But the ginger plant has green leaves and orange to
red flowers. When you see the flowers, the reference to redheads is
much more obvious.
Hair colouring Since ages, people have been colouring their hair using extracts from
plants and minerals. Some of these natural agents contain pigments
like those of henna, black walnut shells while others contained natural
bleaching agents. It was later discovered that these agents caused
reactions that changed the colour of the hair.
In the 1800s, chemists found a substance called as paraphenylenediamine (PPD) and discovered its use in the creation of a
synthetic dye. At the same time, it was found that hydrogen peroxide
was a gentler and safer chemical as compared to the other chemicals
for hair bleaching. These two discoveries paved way for chemist
Eugene Schueller, who created the first commercial chemical hair dye,
which he called as "Aureole." This product was later known as
"L'Oreal."
The double-process for dying hair blonde soon followed, and in 1932
hair dye was refined by chemist Lawrence Gelb who created a hair dye
that actually penetrated in the shaft of the hair.
Evolution of hair18th Century
19th Century
20th Century
21st Century
Celebrity influence-
Trends which are popular in 2014
Mermaid waves
As seen at: Calvin Klein
Forget uniform Hollywood waves for 2014 and channel your inner mermaid
with loose, carefree random waves. Plait sections of various sizes of your
hair overnight to perfect the look. If you need a masterclass, Headmasters
have this look in their 2014 blow-dry collection, so pop into a salon from
January.
The brave bob
As seen at: Burberry Prorsum
The shoulder-skimming bob (or lob - long-bob) was the hottest cut of 2013,
but 2014's bobs go a few inches shorter, finishing just above the chin.
The shag
As seen at: Calvin Klein
OK, this look is not for everyone. But layered, face-framing cuts are back for
2014, so forget the long, blunt-cut style and think about adding texture with
a few choppy layers.
The slick boy-do
As seen at: Christian Dior
Whether you have hair down to your waist or a barely-there pixie crop, this
look can work for you. A side-parted slicked down 'do works well for office
or parties, simply style when wet and add plenty of product to keep your
locks in place and looking glossy. If you've got longer hair fasten it into a
low bun.
Making waves
As seen at: Diane von Furstenberg
If the super subtle mermaid waves aren't enough for you, use a tong to add
fuller, rounder waves throughout your hair. But keep them randomly
placed and shake loose for a tousled finish.
The accessorised up-do
As seen at: Dolce & Gabbana
This is the look we'll be working next festival season. Add a pretty floral
headband to a loose, backcombed up-do and pull a few strands loose
around your face for a softer finish.
Straight, sleek, shiny
As seen at: Donna Karen
It's time to dig out the straighteners; poker straight hair is back for 2014.
Give the look a catwalk twist by pinning the front section straight back from
your face and spritzing with a high-shine spray.
The rock star quiff
As seen at: Emilio Pucci
Add some rock attitude to your 2014 look with a high-rise quiff hairstyle
like those seen on the Emilio Pucci catwalk.
The bowl cut fringe
As seen at: Fendi
The all-round bowl cut, seen on the Fendi catwalk, might not catch on off
the catwalk, but we think the super thick blunt fringe will be big in '14.
The undone up-do
As seen at: Giambattista Valli
Continuing the low maintenance theme for 2014's hair trends, the undone
up-do requires minimum effort. Just pull hair into a high bun and tease bits
forward using your fingers.
The 70s flick
As seen at: Giorgio Armani
Think Farrah Fawcett's famous flicks, transferred upwards and side-wards.
The flyaway side braid
As seen at: Giles
This easy-peasy side braid is great for a bad weather day; and equally great
for a bad hair day. Tease a few strands loose around your temples to perfect
the look, and mix things up by alternating between braiding techniques like
the chain link braid, a classic plait or a fishtail technique.
Wearable wet look
As seen at: Gucci
Wet-look hair has been on the catwalks for the last few seasons but 2014
could be the year the trend goes mainstream. Wear locks pushed back
loosely from your face and ensure your make-up is tip-top to stop the look
being scruffy.
The boyband side sweep
As seen at: Lanvin
Imagine you're Liam from 1D in his X Factor days and sweep hair right
from one temple to the other letting a few strands fall loose into your eye.
http://www.glamourmagazine.co.uk/beauty/hair-trends/2013/11/2014-hairstyle-ideas-trendsideas-pictures#!image-number=14
Celebrity trends and styles
Amy Adams
Amy Adams always rocks a gorgeous updo, but we especially loved this classy halo bun. To
achieve the look, spray light-hold hairspray onto a toothbrush and brush down those nasty
flyways.
Brittany Snow
Styling a bob can be tricky, but Snow seriously landed it with this side-swept wavy bob. To hold in
place, French braid just below the ear and along the bottom of the hairline, then pin into place
underneath the waves.
Jennifer Lawrence
There was nothing but uproar the day America’s most likeable movie star lopped off her locks.
Now that she’s getting used to the look, so are we. To achieve the tousled pixie, try using a small
amount of Sebastian Molding Mud.
Emma Stone
How could you not love this look? It’s complicated and engaging in so many ways. Since there is
so much to this dynamic updo, keep your outfit simple. Your hair will (and should!) be the focus.
Jennifer Lopez
The topknot is a favorite of the fashion industry, and no one does it better than J.Lo. How do you
get such a smooth finish? To rid of bumps, take the pointy bottom of a comb, place underneath
the top layer of hair and pull up towards bun.
Jessica Alba
Jessica Alba stunned on the Golden Globes red carpet with these Old Hollywood waves. To get her
soft waves, be sure to let the curls cool before releasing them and brushing them out.
Emma Watson
Faux bobs were seen all over the red carpets this year, but Emma Watson’s was so elegantly
structured, it topped them all. The key to achieving this look is in the part. Be sure to create a
clean side-part before tucking the hair underneath.
Karlie Kloss
We love how this bob manages to look messy and neat all at the same time. When going for the
style, it’s all about the texture. Try using Bumble and Bumble Surf Spray in damp hair.
Kerry Washington
A few errant hairs take this look from traditionally boring to sexy and chic. To do so, pull out small
pieces of hair from your bun with your fingers. Finish by spraying with a light-hold hairspray to
keep them in place.
Kim Kardashian
It was all about the ombré for a good chunk of this year. To us though, no one rocked it like Kim
K. post baby North. To pull this off, we highly recommend you go to a specialist. It’s a dramatic
look that is too easy to mess up.
http://www.marieclaire.com/hair-beauty/trends/celebrity-tips/best-celebrity-hair-2013#slide-10
Resources we will need to make our documentary:
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Interviewees needed (to be confirmed)
Costs and finance- use of peoples time, any transport costs used to get to the location
Location- college grounds, town centre, hairdressers
Equipment needed  camera, tripod, microphone, battery and charger
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