College of Business Administration Undergraduate Business Advising Center Business Administration Major Worksheet (Marketing – Marketing Track) Effective Fall 2013 Lower Division Requirements (21 – 24 units) Course MIS 1 – Operating Systems & Electronic Comm. Grade Institution/Semester Taken Equivalent Course Prerequisites/Notes MIS 2 – Spreadsheets MIS 3 – Word Processing & Presentation Graphics ACCY 1 – Accounting Fundamentals ACCY 2 – Managerial Accounting (ACCY 1) ECON 1A – Introduction to Macroeconomics ECON 1B – Introduction to Microeconomics MATH 24 – Modern Business Mathematics (Intermediate Algebra Diagnostic) MGMT 10 – Introduction to Business Law MGMT 101 ok as substitution STAT 1 – Introduction to Statistics (Intermediate Algebra Diagnostic) Upper Division Major Core Requirements (24 units) Course Grade Institution/Semester Taken Equivalent Course Prerequisites/Notes The following course are open to pre-business majors who have completed or are completing the lower division requirements: (MIS 1, MIS 2, MIS 3, MATH 24, STAT 1) DS 101 – Data Analysis for Managers HROB 101 – Mgmt of Contemporary Org MGMT 102 – Business Communication (MIS 1, MIS 2, MIS 3, ENGL 20) Students must been approved into the upper division business major in order to enroll in the following courses: FIN 101 – Business Finance MKTG 101 – Principles of Marketing OPM 101- Operations Management (DS 101) MIS 101 – Computer Info Systems for Management GM 105 – Strategic Management (DS 101, HROB 101, MGMT 102, FIN 101, MKTG 101, OPM 101) Concentration Requirements (21 units) Course Grade Institution/Semester Taken Equivalent Course Prerequisites/Notes Group A -- 9 units MKTG 121 – Marketing Research & Info (MKTG 101) MKTG 122 – Buyer Behavior (MKTG 101) MKTG 129 – Marketing Management (MKTG 101, senior status) Groups B and C -- 12 units of elective courses (at least 9 units must come from Group B) Marketing elective* Marketing elective* Marketing elective* Marketing elective* *Approved Marketing electives (prerequisites are in parenthesis): Group B: MKTG 123 – Public Relations & Ethics in Business; MKTG 124 – Retail Management (MKTG 101); MKTG 125 – Advertising (MKTG 101); MKTG 181 – Supply Chain Logistics Management (OPM 101): MKTG 190 – Multinational Marketing (MKTG 101) Group C: ENTR 187 – Entrepreneurship; FIN 134 – Financial Management (FIN 101); IBUS 190 – International Business; MKTG 115 – Market Potential & Demand Analysis (MKTG 101); MKTG 160 – Principles of Quality Management ; MKTG 199 – Special Problems in Marketing;