Mobile WiMAX “Mobile Internet Ready for Global Deployment” Dean S.K. Chang Vice Chair, Marketing Working Group, WiMAX Forum Director, Product Management and Strategy, Aperto Networks dchang@apertonet.com Copyright 2006 WiMAX Forum “WiMAX,” “WiMAX Forum,” the WiMAX Forum logo, "WiMAX Forum Certified,” and the WiMAX Forum Certified logo are trademarks of the WiMAX Forum. All other trademarks are the properties of their respective owners. Agenda: • Mobile wireless Internet market demand • Mobile Internet service requirements • WiMAX is a cornerstone for Next-Generation of mobile Internet services • How the WiMAX Forum is driving the adoption of Anytime, Anywhere Connectivity • Operator commitments to deploy WiMAX 2 Anytime, Anywhere The Demand is Real 3 Broadband Market has Significant Upside 2200 thousands of subscribers 2500 Gap 2000 1500 1086 1000 250 500 0 Internet Cell Phones Broadband Broadband Usage Growing Faster Than We Have Seen in Other Emerging Technologies Sources: Internet World Stats, Wireless Intelligence, Point Topic 4 Growth and Revenue are in Data Services Voice Revenues Growing at a 4.7% CAGR Data Revenues Growing at a 30.7% CAGR 100 % 50% 0% ‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 Smart Phones Feature Phones Voice Phones Sources: IDC, Web-Feet Research 5 Service Requirements for High-Speed Internet Success • • • • • • • Easy-to-use Affordable Works on variety user device form-factors Supports multiple usage models Deliver broadband experience similar to fixed Supports many applications (data, voice, video) over IP Global roaming 6 One Platform For All Internet Connectivity IMS Services Network Application servers - “own” applications - Hosted applications Internet IMS Signaling, Policy and Charging Functions IMS OSA / Web Services Enterprise Intranets Core Network WiFi 2G 3G Wireline WiMAX 7 System Requirements to Answer Demand User/Operator Needs System Requirements Rich All-IP Multimedia Content VoIP-Interactive A/V-TCP Data Coverage/Capacity Anytime, Indoor/Outdoor Cellular & Broadband Ecosystems Scalability Networks, Devices, Mobility • High Peak/Average Data Rates • Low Latency, Jitter, Delay • High Link Reliability, Symmetry • Seamless Mobility • High Link Budget • High Spectral Efficiency • Adaptive Channel Utilization • Extended Battery Life • Tiers of mobility • Interworking • Multiple frequencies • Multiple channel widths 8 WiMAX is a Cornerstone For Next-Generation of Broadband Connectivity 9 Why WiMAX? • Delivers wireless broadband anytime, anywhere • Internet technology from the ground up • One common standard delivers a global platform for mobile Internet services • Delivers the highest capacity and greatest throughput at the lowest cost - OFDMA 10 Wireless Technologies are Evolving to OFDMA OFDMA offers better spectral efficiency – Directly translates to higher throughput and capacity Delivered Throughput OFDMA CDMA SPECTRUM EFFICIENCY LEVERAGES BANDWIDTH SIMPLIFIES ADVANCED RF TECHNIQUES OPTIMIZES SPECTRUM ALLOCATION GSM Early ’90s Mid-’90s Early ’00s Mid-’00s 11 WiMAX is NOT a Cellular Voice Replacement • WiMAX was not developed to compete with cellular voice market WiMAX WILL Complement 3G Data Services • WiMAX is a technology choice delivering high-capacity and highthroughput data services 12 Contrasting Wi-Fi / WiMAX / Cellular Wi-Fi WiMAX • • • • Fast dynamic scheduling Contention access for bandwidth requests only Resource allocation exclusively by BS – retains tight policy control by network Efficient for both bursty, unpredictable traffic and voice • • • • • CSMA/CA Efficient for unpredictable traffic in an unlicensed band Inefficient for predictable traffic (voice) “Sharing model” designed for unlicensed band No control of resource allocation policy 2G/3.xG Cellular • • • Packet overlays but based on slot based, circuit switched resource allocation Efficient for voice traffic Inefficient for bursty traffic (email, http) WiMAX is the Optimal Solution for Mobile Internet 13 Benefits of a WiMAX All-IP Network • Increased Revenue: rapid roll-out of advanced services • Lower CAPEX and OPEX • Higher Compatibility, Lower Complexity • Simplified internetworking with other IP technologies Internet BS IP Core BS PSTN BS ASP • WiMAX fits easily into wired and wireless ecosystem 14 WiMAX Forum is Accelerating this Thriving Ecosystem Members are Key to Worldwide Momentum 15 WiMAX Forum Content / Ecosystem (28%) Component Suppliers WiMAX Forum (17%) • 414 Members • Global Representation • 28 WiMAX Forum Certified Products Service Providers System Vendors (33%) (22%) • Deliver a trusted certification process • Develop a framework for a high performance end-to-end IP mobile network architecture supporting all usage models • Promote WiMAX as the leading business model to to deliver global wireless broadband services • WiMAX Forum contributes to foster a thriving ecosystem 16 Incredible Opportunity for Wireless Internet Worldwide We Have Momentum ! 17 More Than 250 Operator Trials and Deployments in 65+ countries! * Other names and brands may be claimed as the property of others Source: Intel, the WiMAX Forum 18 Sprint – Nextel Internet-on-the-Go Sprint Nextel selects WiMAX as next generation 4G technology platform – 8/8/2006 "None of us today can envision our lives without wireless connectivity or the Internet," explained Gary Forsee, president and chief executive officer of Sprint Nextel. "Sprint Nextel is taking a major step forward by linking the incredible potential of these two cornerstones of daily communications. We'll give customers the power to harness business information and personal entertainment easily and inexpensively -- and in ways that they will one day wonder how they lived without. • Cost-per-megabit and performance advantage over 3G • With Intel, Motorola, and Samsung • Use 2.5 GHz spectrum in US • Expect to cover 100 million people in 2008 19 Samsung Unveils World's First Mobile WiMAX Handset - Jan 06’ • • • • • • • • • Weight: 184 gms 2.8 inch QVGA (TFT LCD) Slide away QWERTY keyboard OS: Windows Mobile 2003 CPU: PXA 272 / 520MHz Dual cameras – 3/1.3 megapixel Video telephony support DMB tuner (ability to receive satellite TV) TV out function to watch the videos + photographs on a big screen. LAS VEGAS, Jan. 4 /PRNewswire/ -- For the first time in the United States, Samsung demonstrates WiBro (Korean Wireless Broadband) service on one of the world's first Mobile WiMAX phones, the Samsung M8000. Samsung's WiBro service demonstration is an exciting precursor to the first commercial service in the Korean market slated for the first half of 2006. 20 KT (Korea Telecom) WiBro Services • Commercial Mobile WiMAX service since June 2006 • Mobile TPS (Triple Play Service) – Communication : Fixed mobile convergence communicator including SMS, MMS, chatting, VoIP, video conferencing – Data : Mobile internet access – Media : Real-time media service (VoD, MoD), Personal media blog 21 M-Taiwan Program Taps WiMAX for Wireless • Science and Technology Advisory Group ( (STAG) states: • 2.50-2.69 GHz band allocated for WiMAX • 30K WiMAX base stations & 3M CPEs by 2008 • 8 Million users by 2012 22 Summary and Conclusion • Demand for wireless Internet is real and it is here today • WiMAX is the right technology for answering the demand • The WiMAX Forum is fostering a thriving ecosystem • Worldwide momentum Image Courtesy of 23NASA Thank You! www.wimaxforum.org 24