 Ethics are rules that help us tell the
difference between right and
wrong
 Based on values
 Values are – what we think is
important
 These help us decide between
right and wrong decisions.
Do you value Friendship?
If so, would you:
 Steal from a friend
 Lie on a friend
 Betray a friend
Your answers to the previous
questions are an example of how
your Morals are developed.
 Morals are – Rules you use to
decide what’s good and what’s
bad.
 Morals and Values work together
to create an Ethical Code or a set
of behaviours/principles that
people, institutions and businesses
abide by.
 Does this school have a Code of
Ethics?
 Refer to text page 78 for the
Rogers Communications Inc.
Official Code of Ethics
 Tough problems or questions that
have to do with morality and ethics
are known as Ethical Dilemmas.
 There are ALWAYS potential “right”
and “wrong” answers.
 When a business makes a decision
that weighs it’s morals and values
against it’s profitability, it runs into
a Ethical Dilemma.
 Downsizing of Staff
 Dealing with harmful
environmental chemicals
 Antitrust issues
 Employee rights
 Discrimination against
women/minorites
In business, there is a model that we
can follow in order to make the BEST
decision possible.
 Who will be Helped by the
decision?
 Who will be Harmed by the
decision?
 What are the pros of the decision?
 What are the cons of the decision?
 Will the decision survive the test of
time?
 Workbook: Page 36 and 37