As a passionate day-to-day cyclist and in my function as the Lord Mayor of Munich I am very pleased that
Messe München GmbH is launching a significant bicycle trade fair in Munich – BIKE EXPO.
For years we have been dedicated to promoting cycling in our city. Munich and the region now offer an excellent network of cycling paths over a distance of over 1,200 kilometers, as well as a multitude of cycling tours for all disciplines and skill levels. For me personally there are many reasons and incentives to support cycling: first of all, it protects the environment, promotes health and is cost effective and secondly, when you are cycling you can continuously rediscover your area.
I greatly appreciate the BIKE EXPO’s orientation towards bicycle trends for town and country because it reflects the current trend of a new urban mobility. But it is not only the great enthu- siasm for cycling of
Munich’s citizens that speaks for the BIKE EXPO in Munich. The trade fair location, with state-of-the-art exposition premises, a generous open-air section, optimal infrastructure, transportation and hotel options, as well as the proverbial Munich hospitality is all predestined for a trade fair with a focus on cycling.
Welcome to the BIKE EXPO in Munich, the cosmopolitan cycling town with a heart.
Christian Ude
Lord Mayor of Munich
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Expo: 4 Exhibition Halls
 Modern and Urban Mobility
 Components
 Clothing and Accessories
 Holidays and Travel
Event: Open-air Exhibition Ground
 Park and Ride Zone
(BMX/MTB-contest)
 MTB Test Fest (Exhibitor and Test
Course)
 Velonale (Race for Everyone)
2+2 Trade Fair Days
 23./24. July: Trade visitors only
 25./26. July: Public days
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 Pedelecs
 Bikes with electric motor
 Innovative drive concepts
 Battery technologies, auxiliary equipment
 Shop equipment
 Pedelec Forum
 E-bike innovation award
 Special show
 Shop and service recommendations
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 Retro-bikes and classics
 Single speed and courier bikes
 Design bikes, custom bikes, special bikes
 Citybikes
 Ladies' bikes
 All terrain bikes
 BMX and dirt bikes
 Special exhibitions
 Mobility concepts
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 Overland and trekking bikes
 Racing bikes
 Mountain bikes
 Juvenile bikes and run bikes
 Bike trailers and joggers
 Travel agencies and regions
 Route proposals, travel recommendations
 Travel literature
 Multimedia travelogues
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 Gear shift and braking systems
 Handle bars, stems, etc.
 Tyres, saddles, run bikes, etc.
 Locks, pumps, etc.
 Light systems, reflectors
 Speed-indicators, pulse monitors,
GPS devices
 Transport systems
 Child safety seat, baskets and fastening systems
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 Functional and all-weather clothing
 Modern and safe clothing
 Street wear, casual wear
 Helmets and protectors
 Glasses
 Shoes
 Gloves
 Bags and rucksacks
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 International Dirt contest
 International BMX contest
 BMX and Dirt Trainings and Demos
 Exhibitors of the bike scene
 BMX and Dirtbikes
 Dirt Components
 Street Wear
 DJ und Open Night
 Party with Main Act organized by
 Managing Director: Tarek Rasouli
(opinion leader within the
BMX/Dirt scene)
 Organizer of Nissan Qashqai
Challenge and Vienna Air King
 Athlete Management
 Coursebuilding
 PR
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 MTB Exhibition
 Parts, Clothing, Nutrition
 Test course
 Technique training
 Nightsprint
 Miniramp and Trial Show
 Junior Trophy
 Large stage organized by
 Managing Director: Heinrich
Albert (founder of MTB-
Worldcups)
 Organizer of Bike Festivals in
Riva/Lake Garda and
Willingen/Germany as well as
Transalp Challenge
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Race for everyone
 Touring
 Racing bike
 Time trial
 Team trial
Cycling festival for the entire family organized by
 Managing Director Gernot Weigl
(Marathon Man of South
Germany)
 Organizer of Marathon in Munich and Freiburg, Nike Human Race
Munich as well as Triathlon
Munich with more than 10.000 participants
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 Urban Mobility
 E-Bikes
 Activity Holiday
New megatrends in cycling call for a new independent and strong platform.
BIKE EXPO provides the effective combination of a professional trade fair with a public event.
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Munich Facts
 Inhabitants: 1.3 M
 Inhabitants in the periphery of 100 km: 4.7 M
 Inhabitants in the periphery of 150 km: 9.2 M
 Greater Munich is the region with the most purchasing power in Germany
Biking in Munich
 Munich “Radlring” (network of biking routes)
 Bike-friendly metropolitan city
 Mountain bike trails along the river Isar
 Local Dirt Bike club with probably Europe’s largest Dirt Bike arena
 Close to the Alps
 Mountain Bike capital of Germany
Greater Munich is a huge and significant cycling market with nearly 10 M inhabitants.
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Modern Exhibition Center
 16 high quality halls without columns
 Easy access for trucks and service providers
 Large air-conditioned exhibition halls (8,000 – 10,000 m2)
 High-speed glass fibre network for quick data transfer
 Optimal infrastructure for a large number of visitors
 Spacious open-air exhibition area for product demonstrations and events
Sustainable Exhibition Centre
 Combined heat and power plant and photovoltaic system
 Energy saving lighting controlled by daylight
 Atrium as green meeting point between the halls
 125,000m 2 of green space
 Utilisation of rainwater for the lakes
 Waste avoidance and separation
Munich has one of the most modern and eco-friendly exhibition centers worldwide.
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Fast and easy to reach
 Railway: 15 minuntes from the Munich's city center and central train station (220 Intercity connections)
 Underground: direct underground trains run every 5-10 minutes from and to the city center
 Car: dedicated highway exit; 18,000 parking spots in the direct vicinity of the fair grounds;
3,500 taxis in Munich
 Plane: 20 minutes from Germany's second largest airport (direct connection to all major German and European metropolitan cities)
Hotels in Munich
 55,400 beds throughout Greater Munich
 More than 60 % of these are in the low to medium price category
 120,000 beds within 1 hour’s drive (by car)
Munich offers an excellent infrastructure for travel, accommodations and fair grounds with growth potential for the future.
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Press and TV
 BIKE EXPO TV production with international distribution
 Media center for professional activities
 Press conferences
 Media co-operations in all key sectors
 TV preview one week prior to the fair
Specialist trade and visitor communication
 The ispo project group has many years of know-how and experience in communication with the international trade and media Exhibitor party.
 Extensive competence and experience in communication with consumers gained from numerous other events at the New Munich Trade Fair.
BIKE EXPO Marketing
 International marketing network
 Worldwide advertising and PR campaigns
 Professional B2B and B2C website
International trend and communications network enriched with cycling-oriented service from an expert show team.
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