Services and access to television
program archives in South Korea
Kim, Sooah
Ha, Yerheen
Ki, Seol
Department of Communication
Seoul National University
Table of contents
1. Introduction
2. Examples of UK and France
3. Broadcasting archive service in South Korea
- Network broadcasting stations
- Cable Television program providers
4. Discussion
5. Conclusion
1. Introduction
1. Definition of Video Digital Archiving
: Collecting, storing, and managing video data for
effective use
2. Significance of Broadcasting Program Archiving
(1) Broadcasting Program has cultural and historical
value
(2) Archiving rate of broadcasting program is low
(3) Internet related technology for broadcasting
program archiving has developed
3. The technology for access to the broadcasting
program archive
VOD and Download system
2. Examples of UK and France
1. BBC Creative Archive
• Video clips, audio clips and still images of BBC
programs were available to watch, download and edit
on their website for 18 months- pilot period.
• Five main rules ➀ Non-commercial, ➁ Share-Alike,
➂ Crediting, ➃ No Endorsement ➄ within the UK.
2. Institut National de l’ Audiovisuel
• From 27 April 2007, the access to the broadcasting
program archive become possible on their website.
• 10000 hours of programs are now archived and
provided through a VOD system for free.
3. Broadcasting archiving service in South Korea
I.
Network
KBS
SBS
MBC
I.
Cable TV
1. KBS
• Since 2000, almost every programs has been archived.
• Free access to VOD by KBS website (Low quality/56Kb)
• Selected Programs were archived as high quality
video(700Kb), and serviced as paid system by
CONPIA (subsidiary company of KBS)
• NECON Service
: Space for users (UCC)
Users can upload their work
RSS, Tag service
3. Broadcasting archiving service in South Korea
I.
Network
KBS
SBS
MBC
I.
Cable TV
1. KBS
• As long-term plan, KBS will finish digital archiving of
all audio & video programs until 2010.
• KBS has a plan to open all digital archiving and
encourage to create UCC (user created contents)
News
Cultural
Drama
Entertainment
Service
History
Since 2000
Since 2002
Since 2002
Since 2002
Rate
System
Free
(56Kbps)
Free
(56Kbps)
Free (56Kbps)
0.75 $ (700K)
Free (56Kbps)
0.75 $ (700K)
Search
System
Date, Title,
Keyword
Title
Title
Title
3. Broadcasting archiving service in South Korea
I.
Network
KBS
SBS
MBC
I.
Cable TV
2. SBS
• Since 2000, selected programs have been archived,
and serviced as VOD by paid system on SBS website.
• All drama programs have been archived since 2003
and several cultural programs have been archived
since 2005.
News
Service Since 2000
History
Rate
System
Streaming
service
Search
System
Date, Title,
Keyword
Cultural
Drama
Entertainment
Since 2000,
Selected only
Since 2000,
Selected only
Since 2000,
Selected only
0.54 $ (300Kb) 0.54$(300Kb)
2.15(Download)
1 $ (700K)
Title
Title
0.54 $ (300Kb)
1 $ (700K)
Title
3. Broadcasting archiving service in South Korea
I.
Network
KBS
SBS
MBC
I.
Cable TV
2. SBS
• Ne TV Free
Users can view past programs without pay.
For using ‘Ne TV Free’, users must watch 10
advertisements in advance.
• Ne TV Clip
Users can use some of SBS programs freely, and
they can edit and remake the programs, then they
can create the ‘UCC’.
• Ne TV Tag
Tool for searching,
classifying and
accumulating.
‘Folksonomy’
3. Broadcasting archiving service in South Korea
I.
Network
KBS
2. SBS
As Is
• Download Service
- RSS
Overcome
the limits of - PMP, Mobile
time & space Device
To Be
SBS
MBC
I.
Cable TV
Contents
Quantity
Profits
Contents
Quality
SBS.CO.KR
SelfExpression
Differentiate service through emphasizing
VOD system and community building
• RSS leader
- Contents
- VOD Push
Overcome
the limits of • Tagging
• UCC & Issue
Service
period
Active
contents
creation
• NeTV system
• Uporter
• My Gallery
- Self-expression
- community
- SBS Media planning team chief, Jonjin Park (2006), SBSi video service strategy
3. Broadcasting archiving service in South Korea
I.
Network
KBS
SBS
MBC
I.
Cable TV
3. MBC
• Since 2000, selected programs have been archived :
mostly drama programs & entertainment programs
: In case of drama, programs so-called ‘Korean wave’
were archived.
: Several drama programs which had historical impact
were archived.
News
Cultural
Drama
Entertainment
Service
Since 1987
Since 2002
Since 2002
Since 2002
Rate
System
Free
Service
0.54 $
(300Kb)
Search
System
Date,
Keyword
Title
0.54 $ (300Kbps)
1 $ (1Mbps)
1.6 $ (Download)
Free watch but join marketing event
Title
Title
3. Broadcasting archiving service in South Korea
I.
Network
KBS
SBS
MBC
I.
Cable TV
3. MBC
• News Archiving System
‘20 years NEW DB’ – Since 1987, all ‘NEWSDESK’
programs have been archived and users can access
freely through VOD service.
3. Broadcasting archiving service in South Korea
I.
Network
II.
Cable TV
4. Evaluation
• Almost every programs since 2000 has been archived
and serviced by ‘VOD’ system
• Users can access some archived programs freely,
but most programs are serviced by paid system
• Access to archived programs: Paid system model
B2C – Pay per view or flat sum system per month
for individual users
B2B – Users can view programs without pay in
condition of joining marketing events.
3. Broadcasting archiving service in South Korea
I.
Network
II.
Cable TV
4. Evaluation
• Policies of access to archiving programs varies from
broadcasting stations
KBS ‘Free access and use of archived programs’
is a basic principle, but not clear the way of
realizing this principle
SBS Besides paid system, ‘Free access through
advertisement and the use for creating UCC’ is in
service.
MBC Paid system and ‘Free access through joining
marketing event’ are in service and they argue
that broadcasting programs can not be regarded
as public property.
3. Broadcasting archiving service in South Korea
I.
Network
II.
Cable TV
2. Cable Television
Popular cable
television channels
provide broadcasting
program archive
services through
their web sites.
Under 3 categories (News, Missionary, and Entertainment),
6 distinctive channels are chosen to be described.
3. Broadcasting archiving service in South Korea
I.
Network
[1] Public news channel
II.
Cable TV
YTN provide their news VOD contents for free pursuing public good.
Public News
Missionary
Access
Limitation
Search
Range
Quality
Free
Link X
Copy X
Download X
Title, date,
reporter,
Key words
Since 2002,
Every aired
programs
256Kb
Search
Range
Quality
Producer,
Writer,
Key words
Since 2005,
Selected
programs
256Kb
Entertainment
[2] Missionary channel
① Buddhist missionary channel
Access
Limitation
Free charge,
Link X
but Login
Copy X
required
Download X
To fulfill its missionary goal, every VOD is provided for free.
3. Broadcasting archiving service in South Korea
I.
Network
[2] Missionary Channel
II.
Cable TV
② Christian missionary channel
Public News
Missionary
Entertainment
Access
Limitation
Search
Range
Quality
Partly paid
0.54 $/a
1 VOD
Link X
Copy X
Download X
Title, bible,
on-air date,
Key words
Since 2002,
Selected
programs
300Kb
700Kb
[3] Entertainment channel
① Animation channel
Access
Limitation
Search
Range
Quality
Charge varies
depending on
royalty of VOD
Link X
Copy X
Download X
Title
Irregular
due to the
copyright
contract
300Kb
~1Mbps
0.32~1.30 $
Due to the copyright of animations, Tooniverse cannot provide
the permanent VOD archive system on its web-site.
3. Broadcasting archiving service in South Korea
I.
Network
[3] Entertainment channel
II.
Cable TV
② Music contents channel
Public News
Missionary
Entertainment
Access
Limitation
Search
Range
Quality
Flat rate
3.25 $/
a month
Link O
Copy X
Download X
Title, Artist,
Key words
Since 2001,
selected
programs
300Kb
800Kb
Mnet has archived music videos since 1995, and provided them for free
③ Game (Computer, Video) show channel
Access
Limitation
Search
Range
Quality
Free for low
resolution,
0.54 $ / a
Link X
Copy X
Download X
Not
available
Since 2002,
Selected
programs
200Kb
800Kb
high resolution
3. Broadcasting archiving service in South Korea
I.
Network
II.
Cable TV
Public News
Missionary
Entertainment
3. Evaluation
Depending on their channel characteristics, cable television
program providers have different program archives on their website.
*The way of access to
the program archive
differs.
*Rate varies significantly
from 0.32 to 1.30$.
*All providers prohibits
link, copy & download.
*Archive searching
tools & VOD interface
vary.
*None of them offer
user-oriented system
such as rating, and
tagging.
4. Discussion
Current status of Korean broadcasting archives
• Provider-oriented Archiving :
Exclusive Ownership,
Access Limitation,
Pursuing commercial profit
!
New paradigm is required in digital circumstance.
Web 2.0 concept to establish User-oriented Archiving
4. Discussion
Web 2.0 model
Information
Opening
Information
User’s
Sharing
Participation
Information Value Added
(1) Google
Since crawling as much servers as it can in the world,
Google can display most effective searching results.
(2) Wikipedia
Wikipedia services knowledge contributed to users’
participation such as producing and editing knowledge.
5. CONCLUSION
User-oriented broadcasting archiving
• Period for archiving
Ideally, all aired programs since Korean
broadcasting has started should be archived.
Priority should be given to the ‘Public programs’.
• Platform
In long term, broadcasting archive platforms should
be standardized or be compatible with each
broadcasting systems.
5. CONCLUSION
A Model for user-oriented broadcasting archive
Comment
& Rating
Accumulate
Tag
Share
UCC
Community of
Networked users
Thank you