BUS 110 - Introduction to Business
Fall Semester 2011
Heartland Community College
Days: Tuesdays and Thursdays
Time: 12:30 – 1:45 PM
Instructor: Mr. Aaron Hurley
E-mail: aaron.hurley@heartland.edu
Office Hours: Before/After Class or by appointment
Credit Hours: 3
COURSE DESCRIPTION:
This course focuses on the formation, development, and growth of small businesses and the related
applications to develop strategic durable competitive advantages in a local and global marketplace. This
course will focus on wealth creation, marketing in a global environment, motivation and management,
product development and pricing, financial management, entrepreneurship, and much more.
REQUIRED TEXTBOOK:
Nickels, B., McHugh, S. & J. (2010). Understanding Business, 9th Edition. McGraw-Hill 2010
LEARNING EXPERIENCE
This course will utilize a variety of active and participative learning methods, such as discussions, papers,
projects, and presentations. Students will have the opportunity to learn through talking, listening, writing,
reading, thinking, and reflecting.
GRADING POLICY/SCALE
Grading is based on:
1.
2.
3.
4.
5.
6.
7.
Percentage
10%
15%
10%
20%
20%
20%
5%
Requirements
Individual Company paper and presentation
Group Project - paper
Group Project - presentation
Exam one
Exam two
Exam three (Final Comprehensive Exam)
Participation
Total Possible Points
Points
100
150
100
200
200
200
50
1000
GRADING SCALE
A=
90% - 100%
B=
80 - 89 %
C=
70 - 79 %
D=
60 - 69 %
F=
59 % and below
COMMUNICATION WITH THE INSTRUCTOR
The most effective method to communicate with the instructor outside of the classroom is by email to
schedule an appointment or to ask relevant questions regarding assignments, tests, etc. When emailing
me to schedule an appointment or to have a question answered, please allow ample time for me to answer
your email; in other words, do not wait until the last minute to contact me.
BUS 110 Fall 2011
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ATTENDANCE POLICY
All students are required to attend each class. Absences will not be excused unless the instructor has been
notified in advance or in the case of a medical or family emergency.
PARTICIPATION
The learning experience in this class depends on your participation and contributions to class. Your
participation will be evaluated based on the following:





You are present, seated, and ready at the time class begins.
You are prepared for class.
You answer questions, offer meaningful questions, and discuss issues related to the lectures,
problems, and presentations.
You carefully listen to others and respect their viewpoints.
Quizzes and Pop-quizzes will be issued and represent 10 participation points each.
MAKEUP /LATEWORK POLICY
NO MAKE-UP EXAMS OR QUIZZES WILL BE GIVEN. You must take the exams and quizzes on the
specified date and time. Make-up exams will be given only under special circumstances and at the
discretion of the instructor.
COURSE CALENDAR
The course calendar is to help you prepare for class and complete assignments within the due date. If you
miss a class, it is your responsibility to obtain the missed information or handouts from a fellow student.
It is your responsibility to follow the calendar and to know what assignments are due and the correct
date(s). Dates on the syllabus are subject to change at the discretion of the instructor and notice will be
given in class if/when changes are made.
EXAMS
There will be three exams for the semester. Each exam will cover all course assignments, including the
textbook, lectures, handouts, homework problems, and class discussions. The final exam will be
comprehensive. Students are not allowed to utilize any electronic device during an exam (cell phone,
laptop computer, iPod, PDA, mini-computer, CD player, MP3 player, or anything else not cleared in
advance as needed) will be presumed to be using them for cheating and will fail the exam.
CLASSROOM CONDUCT
You are expected to show respect to the instructor and to fellow students, while acting maturely and
appropriately as future business professionals. Disruptive behavior will not be tolerated. Disruptive
behavior can be classified as: foul or inappropriate language, excessive talking, class disruptions, or
verbal threats. Only behaviors consistent with real-life business settings will be encouraged to prepare
you for the business world.
TARDINESS
If you are consistently late to class, the instructor reserves the right to lock you out of the classroom. You
will not be allowed to attend that class session. For excessive tardiness, the instructor reserves the right to
lower a student’s grade up to one letter grade.
CLASSROOM GENERAL POLICIES
All cell phones must be put on silent prior to starting each class.
No use of any electronic devices in class other than approved calculators
No unauthorized surfing the Internet, talking, or texting while in class
No reading of newspapers or textbooks from other courses.
No sleeping or napping (if you are ill, inform the instructor)
BUS 110 Fall 2011
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No smoking or use of tobacco is allowed while in the classroom.
Only bottled water with a lid is allowed in the classroom.
PLAGURISM AND ACADEMIC INTEGRITY
Violations of academic integrity include, but are not limited to, cheating or aiding or suborning cheating
or other acts of academic dishonesty, plagiarism, misrepresentation of data in oral or written form.
Plagiarizing or cheating will not be tolerated. All students are expected to do their own work. You are
expected to properly document quoted or paraphrased material.
COMMUNICATION BETWEEN INSTRUCTOR AND PARENTS
Due to federal regulations, the instructor is not able to communicate any grade, attendance, or any
information with parents or third parties without written consent of the student through the Admissions
Office. Instructor will not communicate grade information through email to students and will only post
grade information online in a timely manner. Instructor will only communicate with students through
Heartland email accounts and/or over the phone.
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Course Calendar
Week
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
Date
Tues, August 23
Thurs, August 25
Topic/Activity
Syllabus and Course Introduction
Tues, August 30
Thurs, September 1
Tues, September 6
Thurs, September 8
Tues, September 13
Thurs, September 15
Tues, September 20
Thurs, September 22
Tues, September 27
Thurs, September 29
Tues, October 4
Thurs, October 6
Tues, October 11
Thurs, October 13
Tues, October 18
Thurs, October 20
Tues, October 25
Thurs, October 27
Tues, November 1
Thurs, November 3
Economics and Business
Economics and Business
Global Markets
Tues, November 8
Thurs, November 10
Tues, November 15
Thurs, November 17
Tues, November 22
Thurs, November 24
Tues, November 29
Thurs, December 1
Developing and Pricing Goods &
Services
Distributing Products
Using Effective Promotions
Thanksgiving Break Begins
Tues, December 6
Thurs, December 8
Tues, December 13
Using Securities Markets for
Financing and Investing
Comprehensive Final Exam
Last Class
BUS 110 Fall 2011
Ethical and Socially Responsible
How to Form a Business
How to Form a Business
Entrepreneurship
Management and Leadership
Management and Leadership
Adapting Organizations to Today
Production and Operations Man.
Production and Operations Man.
Motivating Employees
Human Resource Management
Human Resource Management
Employee Management Relations
Marketing
Accounting and Financial inform.
Financial Management
4
Chapter covered/Assignment
Chapter 1
Chapter 1
Goals Assignment Due
Chapter 2
Chapter 3
Chapter 3
Chapter 4
Chapter 4 & 5
Chapter 5
Chapter 5 and review
Exam No. 1 on Wednesday
Chapter 6
Chapter 7
Chapter 7
Chapter 8
Chapter 9
Chapter 9
Chapter 10
Chapter 10 & 11
Chapter 11
Exam No. 2 on Wednesday
Chapter 12
Chapter 13
Individual Presentations
Chapter 14
Chapter 14
Chapter 15
Chapter 16
Chapter 17
Chapter 18
Group Presentations
Chapter 19
Chapter 19 and Review Session
Exam No. 3