CIS 429—Chapter 8 Accessing Organizational Information—Data Warehouse Accessing Organizational Information • Applebee’s – $3.2 billion annual sales – 1500 restaurants in 49 states and 7 countries – Sales data stored in a data warehouse – Decisions made include • Labor budgets based on number of guests • Promotional sale item analysis • Costs of food and use of ingredients History of Data Warehousing • Operational systems of the 1990s – Accounting, order entry, customer service, sales • Such systems not appropriate for business analysis – Incomplete – Not integrated – Not ___________ – Poor quality – Not designed for ___________ Data Warehouse Fundamentals • Introduction – Data warehouse • A logical collection of aggregated information that supports business analysis and decision-making – Data warehouses compiled using ETL • Extraction • _________________ • Loading – Data mart • A _________ of data warehouse information Data Warehouse Fundamentals (2) • Multidimensional Analysis and Data Mining – A data warehouse is a multidimensional database or a ________ – Querying a data warehouse can be faster than querying a relational database – Data mining • Extracting more complex information from a data warehouse – Data-mining tools find patterns and relationships in large volumes of information • Statistical tools • ___________ agents (http://en.wikipedia.org/wiki/Intelligent_agent) Data Warehouse Fundamentals (3) • Information Cleansing or Scrubbing – Low-quality information costs U.S. businesses _______ billion annually – Information cleansing and scrubbing finds and fixes low-quality information – Specialized software is designed to perform these operations Business Intelligence • BI is information used to support ______________ • New technologies lead to increased amounts of information • Enabling BI – Technology • Hardware and software more available – People • Quality people in key positions to perform analysis – __________ • Executives who encourage the wise use of technology