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ACADEMICS: Fine Art Post Graduate
I have done a couple of exhibitions of my paintings
Worked few years in animation industry as a 3D Modeller
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I love to explore the different dimensions of creativity, hence I took upon this
course to learn the Retail aspect of designing
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I believe , I have a very good aesthetic sense
And I work with discipline
Multitasking is what I am trying to achieve
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Visual merchandising
Space designing
Consumer behaviour
Organisational management
Brand management
Draping
Styling
Softwares: AutoCad, Corel Draw, Photoshop & Excel
( Personal Software skills: Maya, 3D Max, Z Brush)
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Observe the Colour blocking in every day use and how the street vendors use it to
attract customers.
Celebrity Styling: Sonakshi Sinha
To understand the Body type and
Suggest a costume for a public event.
Style Suggestions
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Styling a window for Shopper’s Stop
Theme: Recycle
The concept was
developed to promote
Paper Bags.
Hence the mannequin is
draped with multiple
paper bags to create a
puffed look of a party
gown that leads us to a
paper bag with a
shopper’s stop logo on it.
Draping with the material other
than cloth. Here coloured Tissue
paper is used that has little
elasticity
Draping to promote an
Accessary
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Floor Plan of a store
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A Customer board designed for UCB Kids
Origami
Paper mache
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A prop designed for CCD :
It is an interactive prop which
can be used as a shelf to keep
merchandise for sale.
Theme: Fumes- Aroma
Dimension: 3’x1’x6’
Material: MDF
Approximate cost: Rs. 1,00,000/Time : 120hrs
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Brand: UNITED COLORS OF BENETTON – KIDS
A global brand, and one of the most well known in the world, United Colours of
Benetton has an international style that combines colour, quality and fashion.
Brand DNA: Colours of basics and discipline in display
Young minded product
Thin and focused menu
Italian craftsmanship
Global spirit
UCB is famous for its Tricot, wool, Jacket, Knitwear, woven as well as denim
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The store at Infiniti Mall, Malad is unique with its huge display windows. The two
sides of the store gives complete scope to window display.
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The bold letters “UNITED COLORS OF BENETTON.” across the store window and a
prominent white logo on grey pillar at the entrance catches the customer’s eye.
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Merchandise placement
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Circulation
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It’s a Soft Aisel layout where Wall displays are important and Floor fixtures are arranged in
a group
But at the same time, the entrance is very small as compared to the width of the store and
it allows a bit narrow cone of vision. The extreme left and right areas are not clearly visible
as one enters the store.
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The windows have always
been sober and minimalist.
But it always show lack of
proper lighting and looks dark
•Realistic setting
•Promotional Displays
(Season/Sale)
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Promotion: Spring
Theme: Color
Puchline: “Colour me what.......?”