United Way of Greater St. Louis
Member Agency Priority (MAP)
Application
Introduction
This application for United Way of Greater St. Louis MAP funding has been developed to help member agencies
present their funding request in a concise format to United Way volunteer reviewers. This information will be
used to evaluate the merits of each request, including the clarity and effectiveness of design, success in
implementation, and proven impact. Funding will be considered for programs that demonstrate these
characteristics, but are also competitive, clearly identify a community need and address United Way of Greater
St. Louis priority areas.
Thank you for taking the time to participate in this competitive application process. The United Way of Greater
St. Louis looks forward to working together to help people live their best possible lives.
Important Dates
Application Deadline
Panel Review
MAP Committee Review
Final Award Approval
Agency Notification Letters Mailed
5:00pm September 15, 2015
October/November 2015
December 3, 2015
December 16, 2015
December 17, 2015
Please Note:
 Agencies interested in applying for funds must complete the following application and email one copy to
reporting@stl.unitedway.org by 5:00pm on September 15, 2015. Late applications will not be accepted.

Agencies are limited to one application.

Agencies may request funding in the amount of $25,000 or $50,000. No other amounts will be
considered.

Eligible requests include programs or services that will be provided in the United Way of Greater St.
Louis’ 16 county region in the following categories:
o New - not currently in operation at the agency and will not begin until after funding is awarded.
o Existing - currently in operation at the agency and will continue as is with no significant changes.
o Existing with enhancement or expansion - currently in operation but significant changes planned.

Capital requests will not be considered.

Please note character limits provided include spaces. As a guide, 500 characters = approximately 100
words.

Keep responses concise and use at least 10 pt. type.

Handwritten forms will not be accepted.

Ensure all fields are complete. Incomplete applications will not be reviewed by the volunteer committee.

For questions, please contact your Funding Manager.
Some of the questions are similar to those used during the United Way of Greater St. Louis reporting process.
You may choose to use data or responses submitted during reporting, but it is strongly advised that you assess
the responses and augment them as needed to provide the strongest application possible.
This is a highly competitive application process and we want you to have the best opportunity possible to be
selected. Your responses should be clear to the average person who does not have in-depth knowledge of your
area of work.
Questions
Agency Name:
Enter name as used during the United Way of Greater St. Louis reporting process.
Select the United Way priority area for which you are requesting funding (select one):
Note that only one should be selected from the dropdown options that include Foster Learning, Strengthen
Communities, Provide Food and Shelter, Establish Financial Stability, and Improve Health. We recognize there
may be more than one that sounds applicable. Select the one that best aligns with your intended outcome
indicators.
---------Amount requested:
Using the dropdown below, select the amount of funding you are requesting. Agencies may request funding in
the amount of $25,000 or $50,000. No other requested amounts will be accepted.
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Requested funds would be used for:
Indicate whether funding will be used for new or existing programs and, if existing, whether it is an enhancement
or expansion.
o New - not currently in operation at the agency and will not begin until after funding is awarded.
o Existing - currently in operation at the agency and will be continued as is with no significant changes.
o Existing with enhancement or expansion - currently in operation but significant changes planned.
---------Community Need
1. Describe in detail how this request meets a community need. Include local data and demographics
of the target population. (2,500 character limit)
Explain why the program is needed, how you determined the need, and the scope of the need. If you cannot
find local statistics, please include the most current data available. Local data is strongly preferred. Identify
who you intend to serve – include specific demographics such as their age, where they live, etc. as is
pertinent to distinguish your request.
2. Describe if this request will meet the needs of an underserved population or fill a gap in
services. Why is your agency best positioned to meet this need? (2,500 character limit)
We consider underserved as someone having difficulty obtaining help due to lack of awareness, availability,
accessibility, affordability or another barrier. In addition to overall agency competencies and a summary of
capacity, you may include agency accomplishments, specialized training, or other supportive evidence
indicating why your agency is in a strong position to meet this need. List relevant certifications, trainings,
awards, recognitions, or accreditations.
If this question does not apply to you, enter “Not applicable.”
Request Overview
3. Describe the program or service that you would like funded, and why you believe this should be
selected for United Way investment. If it is an enhancement or expansion, describe proposed
changes and why they are deemed necessary. (3,500 character limit)
Include detailed description, where and when the services take place, number of sessions, on-site or off-site,
etc. If enhancement or expansion funds are requested, describe specific changes that will occur if funding is
awarded and why they are needed.
4. Describe how this request will create new or enhance current relationships/collaborations that result
in people being helped more efficiently or effectively. (2,500 character limit)
List the collaborative partners with regard to this program and how they help you achieve positive client
outcomes. Give examples of current or anticipated efficiencies.
If there are no collaborations at this time, state “Not applicable.”
5. Discuss whether this effort should be considered innovative or if it uses evidence-based practices.
(2,500 character limit)
Innovation is defined as using advanced, forward thinking, or original methods and can apply to things such
as the program model, means of implementation, location of implementation, target population served, or
staff position created. Highlight what sets this approach apart from programs serving a similar population.
Evidence-based practices have a published research base that verifies the efficacy of the intervention with
specific populations. If evidence-based practices are used, details regarding the evidence used are required.
Include why this particular model is a good fit for your agency.
If you do not consider this request innovative or evidence-based practices are not used, state “Not
applicable.”
Performance Management
6. Select the outcome indicator(s) that best aligns with your request and that you will use to track progress.
(Maximum of three outcome indicators. Only use provided options.)
1) Clients achieve/maintain permanency (reunification, guardianship, adoption).
2) Clients are born of a healthy birth weight.
3) Clients are free from law enforcement/juvenile justice involvement.
4) Clients are free from substantiated incidents of child abuse and/or neglect.
5) Clients are proficient in reading/math.
6) Clients are promoted to the next grade level.
7) Clients are ready to enter kindergarten.
8) Clients are satisfied with services. (administrative)
9) Clients are successfully able to manage physical health conditions.
10) Clients are successfully able to navigate the justice system.
11) Clients are successfully linked with services.
12) Clients avoid bullying behaviors.
13) Clients avoid illegal/addictive substances that negatively impact their lives.
14) Clients develop coping, stress management skills.
15) Clients develop healthy relationships with family members/caregivers.
16) Clients develop positive friendships with peers.
17) Clients develop positive self-concept/self-esteem/self-confidence.
18) Clients develop skills to avoid engaging in risky behavior.
19) Clients develop/maintain a physically active lifestyle.
20) Clients develop/maintain healthy eating habits.
21) Clients do not become pregnant or father a child during teen years.
22) Clients enhance their capacity and performance. (administrative)
23) Clients enroll in/complete job training, college, or vocational training.
24) Clients experience a sense of belonging.
25) Clients experience fewer mental, emotional, and/or behavioral symptoms.
26) Clients experience no out-of-home placements.
27) Clients feel less isolated.
28) Clients feel more hopeful about the future.
29) Clients gain critical thinking and decision-making skills.
30) Clients gain knowledge about advocacy/policy issues. (administrative)
31) Clients gain knowledge about available community resources.
32) Clients gain knowledge about behavioral/mental health issues.
33) Clients gain knowledge about healthy lifestyle habits.
34) Clients gain knowledge about personal finance and money management.
35) Clients gain knowledge about pertinent legal rights and obligations.
36) Clients gain knowledge about physical health conditions.
37) Clients gain knowledge about safe and healthy relationships.
38) Clients gain knowledge about service delivery topic. (administrative)
39) Clients gain knowledge and skills to prevent and respond to emergencies.
40) Clients gain knowledge/take action to increase disaster preparedness.
41) Clients gain positive parenting/co-parenting skills.
42) Clients gain strategies for enhancing safety.
43) Clients gain/maintain independent living/essential life skills.
44) Clients graduate from high school, earn a GED, other high school equivalent.
45) Clients have immediate basic needs met (food, clothing, shelter, etc.).
46) Clients identify, manage, and appropriately express emotions and behaviors.
47) Clients increase income, savings, assets.
48) Clients maintain/improve course grades.
49) Clients maintain/improve school attendance.
50) Clients maintain/improve their level of functioning.
51) Clients maintain/improve their quality of life.
52) Clients make changes based on knowledge gained. (administrative)
53) Clients meet or exceed age-appropriate developmental milestones.
54) Clients obtain employment.
55) Clients obtain job readiness skills.
56) Clients pass their classes.
57) Clients receive routine medical care and age-appropriate immunizations.
58) Clients recover to their normal lifestyle after a disaster.
59) Clients remain in/transition to an improved, stable living situation.
60) Clients retain employment for at least three months.
7. Describe how the agency currently measures or will measure progress towards outcome(s) for this
request. (2,500 character limit)
Specifically include the sources of data, frequency and method of collection, use of software/database, and
use of validated, reliable measurement tools if available. Explain how benchmarks were selected. Share
results from the last year if available. Describe how use of this process will provide quality outcome data.
Include the protocol for how your agency evaluates feedback data to enhance, change, or improve this
program. Provide examples of how feedback from people you support and other data from performance
management methods are currently used to improve results.
8. Describe your current efforts in relation to the requested program or service, including challenges
and successes. (2,500 character limit)
Provide details regarding agency efforts implementing this program or programming that is similar. Have
there been any surprises? What has worked better than expected? What have you learned? What has
been modified due to previous results?
Budget
9. Enter the budget information in the provided Excel spreadsheet.
The budget is divided into four sections, marked A, B, C, and D.
A. ‘Agency Budget’
The ‘Agency Budget’ is identical to the one used during United Way reporting. Use the budget submitted
during reporting to complete this question. Do NOT add funds requested in this application.
B. ‘Program Budget Proposal’
Enter the proposed budget for the requested program only, NOT the agency’s entire program budget.
This includes requests for new, existing, or existing with enhancement or expansion funding.
Include funds requested in this application.
Example:
Proposed program budget = $150,000
Agency is submitting MAP application for $50,000 from United Way.
Enter budget for entire $150,000, which includes the $50,000 being requested in this application.
C. ‘Budget for New UW Funds $25,000’
All agencies will complete this section. Enter budget for funds requested in this application that total
$25,000.
D. ‘Budget for New UW Funds $50,000’
Complete this section if you are requesting $50,000.
If you are requesting $50,000 you must enter the budget for BOTH $25,000 in section "C" and $50,000 in
section "D" in the event volunteers have chosen to invest in your request at a lower level.
In section 'D' enter budget for funds requested in this application that total $50,000.
10. Provide a narrative justification for the proposed budget, describing specifically how the funds will
be used to achieve outcome indicators. (2,500 character limit)
Use this space to clarify what you have entered in the budget. It should be clear exactly how the additional
United Way of Greater St. Louis funds will be used. Include information regarding other funding sources
currently received or anticipated that will support the program.
Other
11. Is there anything else you would like us to consider when reviewing this request? (1,500 character
limit)
Include information that you believe would be helpful for the reviewers that did not appear in previous
responses. Do not include a success story.