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Dear Interested Business,
My name is Emily Zetterberg, and I am the Artistic & Managing Director of Act III
Theatre Ensemble at the University of California Los Angles. Act III is dedicated to
providing opportunities for creative expression and exposure for the UCLA student
body through professional-level, quality student-run theatre. This mission is especially
important at UCLA, due to the limited opportunities for theatrical involvement on
campus. The UCLA Department of Theatre produces one musical each year, with
participation restricted to theatre students only. Act III stands out amongst other
campus theatre organizations in its professionalism and its policy encouraging students
of any major to participate—at no cost.
For the past four years, Act III has continued to maintain its recognition as the
premiere student theatre organization at UCLA. Since the company’s start in 2008, we
have produced The Wild Party, The Freshman Showcase, See What I Wanna See,
Rosencrantz and Guildenstern Are Dead, Sweet Charity, Pinter in Winter, I Love You,
Because, The Servant of Two Masters, Xanadu, Little Shop of Horrors, [title of show],
The Last Five years, Assassins, Complete History of America (Abridged), Next to Normal,
35 MM: A Musical Exhibition and various master classes and musical cabarets.
We also produce two fundraising events each year: Bruins Care, a musical revue
supporting Broadway Cares/Equity Fights AIDS, and 24 Hour Musical, a fully-staged
musical mounted in 24 Hours to benefit No Limits, an organization that provides
theatre programs to deaf and hard of hearing children.
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Act III has grown significantly over the past four years, as has the number of active
members and audiences. In the first year, our website, now actiiitheatreensemble.com,
received close to 4,000 views. Now, we are up to an average of 300 per week,
averaging 15,600 views per calendar year. Our email list, which contains both patrons
and members of Act III, has over 700 members, along with our Facebook group and
page, which reach roughly 400 members of the UCLA student body.
Our primary advertising demographic is 70% college students (18 – 23), and 30%
parents/faculty (45 – 55).
We are currently seeking sponsorship for the 2015/2016 season.
Additionally, twice per quarter we present the Friday Night Cabaret Series, which
features various performances at an intimate concert venue at UCLA.
At UCLA, only through registered student organizations can outside businesses
advertise on-campus. By sponsoring Act III Theatre Ensemble, you can directly reach
the student body while also allowing Act III to continue to provide opportunities for
practical education and artistic expression through outstanding theatre productions
available to the UCLA student community.
The following are the current sponsorship levels, which are subject to modification
depending on your specific needs.
$3000+: PRESENTING SPONSOR:
• Prominent advertisement of logo on all programs, posters, e-mail listings,
advertisements, flyers, broadcasts, etc.
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• Listed as Presenting Sponsor for Act III Theatre Ensemble’s 2012/2013 Season on all
materials
• UCLA on-campus advertising, which is only possible through a UCLA registered
student organization
• Access to Act III’s e-mail list for sponsorship advertisements
• Up to 8 complementary tickets for each event.
• Facebook and Act III website featured display of logo and link to website
• Behind the scenes tour and special “meet the actors” session for sponsor’s
guests/attendees of shows
• Sponsor table and/or distribution of sponsorship advertisements at each performance
as well as acknowledgement at curtain speech before each show
$2,000 - $2999: ASSOCIATE SPONSOR:
• Logo listed at the bottom of programs, posters, e-mail listings, advertisements, flyers,
broadcasts, etc.
• UCLA on-campus advertising, which is only possible through a UCLA registered
student organization
• Mention in all e-blasts and updates sent to Act III’s mailing list
• Up to 4 complementary tickets for each event
• Facebook and Act III website mention of sponsor and link to website • Distribution of
sponsorship advertisements at each performance
$1,000 - $1999: FRIEND:
• Logo listed at the bottom of programs, posters, e-mail listings, advertisements, flyers,
broadcasts, etc.
• UCLA on-campus advertisement, which is only possible through a UCLA registered
student organization • Mention in all e-blasts and updates sent to Act III’s mailing list
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$1 - $999: Affiliate:
• Listed on programs as a donor
• UCLA on-campus advertisement, which is only possible through a UCLA registered
student organization
TARGET DEMOGRAPHIC: Live Event Advertisements:
• 70% UCLA College Students (18 – 23)
• 20-30% Parents / Faculty (45 – 55) o Mostly Southern California residents attending
performances. On-Campus Advertisements:
• 90% UCLA College Students (18 – 23)
• 10% Faculty / Campus Visitors (35 – 55)
o Featured poster display on bulletin boards, classrooms, and announcement boards
around campus. Online Advertisements:
• 90% UCLA College Students (18 – 23)
• 10% Patrons (35 – 55)
Includes e-blasts, website, and Facebook advertisements
Of course, if your organization is interested in any additional benefits or has specific
requests, we are more than
happy to discuss other options.
o Includes e-blasts, website, and Facebook advertisements
Of course, if your organization is interested in any additional benefits or has specific
requests, we are more than happy to discuss other options.
To discuss sponsorship, please email me at the address listed below, or at
info@actiiitheatreensemble.com.
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Thank you so much for your time and commitment to the arts.
Sincerely,
Emily Zetterberg
Artistic and Managing Director
actiiite@gmail.com
All donations will be received with the deepest gratitude of everyone at Act III.
For your reference, our sponsorship levels and a few perks are listed below.
- AFFILIATES ($1-999) will be listed on programs and website as a donor, and participate in our UCLA on-campus
advertisements
- FRIENDS ($1000-1999) in addition to above: will be mentioned in all e-blasts and updates sent to Act III’s mailing
list, and have their logo
listed at the bottom of programs, posters, e-mail listings, advertisements etc.
- ASSOCIATE SPONSORS ($2000-2999) in addition to above: will receive up to 4 complementary tickets for each
event, be allowed
distribution of sponsorship advertisements at each performance, and have Facebook and Act III website mention of
sponsor and link to website
- PRESENTING SPONSOR ($3000+) in addition to above: will be listed as a Presenting Sponsor for Act III Theatre
Ensemble’s 2012/2013
Season on all materials and have more prominent advertising on all materials, receive up to 8 complementary tickets
for each event, get a
behind the scenes tour and special “meet the actors” session for sponsor’s guests/attendees of shows, be allowed a
sponsor table and/or
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distribution of sponsorship advertisements at each performance, and receive acknowledgement in the curtain speech
before each show
Corporate Sponsorship: If your company would like to sponsor the production, we will work with you to develop a
package of perks that best
benefits your company, including advertising opportunities. Please e-mail info@actiiitheatreensemble.com.
To make a contribution, either donate online at actiiitheatreensemble.com (just click the “donate”
link), or complete the form below and follow the mailing instructions.
Please include this form with your donation check made payable to ACT III THEATRE ENSEMBLE and mail
to:
ACT III THEATRE ENSEMBLE
423 Veteran Ave
LOS ANGELES, CA 90024
PLEASE EMAIL A COPY OF YOUR LOGO TO INFO@ACTIIITHEATREENSEMBLE. COM