MSE 604 CHAPTER ONE FOUNDATIONS OF ENGINEERING ECONOMY 1 Learning Objectives • Importance of engineering economy in engineering practice • Origins of engineering economy • Principles of engineering economy • Engineering economy and the design process • Accounting and engineering economy studies 2 Why Engineering Economy • Utilization of scientific and engineering knowledge – Achieved through the design we use • Achievements do not occur without a price • Purpose of this course – Develop and illustrate the principles required to answer the basic economic question • “Do its benefits exceed its costs?” 3 Engineering Economy Definition • Involves systematic evaluation of economic merits of proposed solutions to engineering problems • Solutions to engineering problems – Must demonstrate a positive balance of longterm benefits over long-term costs – Must promote the well-being and survival of an organization • Involves technical analysis with emphasis on economic aspects 4 Origins of Engineering Economy • Development of engineering economy is relatively recent • Arthur Wellington addressed the role of economic analysis in engineering projects – Emphasis was primarily on financial and statistical mathematics • Eugene Grant published the first edition of engineering economy • Milestone in the development of engineering economy as we practice it today 5 Engineering Economy and the Design Process • Engineering Economic Analysis (Steps) 1. Problem recognition 2. Development of the feasible alternatives 3. Development of the outcomes and cash flows 4. Selection of a criterion 5. Analysis and comparison of alternatives 6. Selection of the preferred alternative 7. Performance monitoring • Engineering Design Process (Activities) 1. Problem definition 2. Problem formulation and evaluation 3. Synthesis of possible solutions 4. Analysis, optimization, and evaluation 5. Specification of preferred alternative 6. Communication 6 Step 1. Problem Definition • Must be well understood and stated in an explicit form • Provides the basis for the rest of the analysis • Formulation should be viewed from systems perspective • Boundary needs to be carefully defined 7 Step 2. Development of Alternatives • Two primary actions are: – Searching for potential alternatives • Depends largely on an individual’s or group’s problem-solving efficiency – Screening them to select a smaller group of feasible alternatives • Existence of usual limitations screens the alternatives – Lack of time and money – Lack of knowledge – Preconceptions of what will and what will not work 8 Step 3. Development of Prospective Outcomes • Uses basic cash-flow approach employed in engineering economy • Occurs when money is transferred from organization or individual to another • Represents economic effects of an alternative in terms of money spent and received • Nonmonetary factors (attributes) play a significant role in the final recommendation 9 Step 4. Selection of a Decision Criterion • Select the alternative that will best serve long-term interests of organization • Should reflect a consistent and proper viewpoint 10 Step 5. Analysis and Comparison of Alternatives • Largely based on cash-flow estimates • Effort is required to obtain reasonable accurate forecasts of cash flow • When cash flow and other required estimates are determined – Alternatives can be compared based on their differences 11 Step 6. Selection of the Best Alternative • Best alternative is simply a result of the total effort • Dictates the quality of the results obtained and recommended course of action 12 Step 7. Performance Monitoring • Improves the achievement of related goals and objectives – Reduces the variability in desired results • Aim is to learn how to do better analyses – Feedback is important in any organization 13 Example • While studying for the Engineering Economy, you and two friends find yourselves craving for a fresh pizza • Can’t spare the time to pick up the pizza • “Pick-Up-Sticks” offers a 1” thick, 20” square pizza with your choice of two toppings for $15 plus 5% sales tax and a $1.50 delivery charge • “Fred’s” offers the round, deep-dish Sasquatch which is 20 inches in diameter • It is 1-3/4” thick, which includes two toppings, and costs $17.25 plus 5% sales tax and free delivery 14 Questions (a) What is the problem in this situation? Please state it in a lucid manner. (b) Systematically apply the seven principles of engineering economy to the problem you have defined in part (a). (c) Assuming that your common unit of measure is $ (i.e., cost), what is the better value for getting a pizza based on the criterion of minimizing cost per unit of volume? (d) What other criteria might be used to select which pizza to purchase? 15 Answer to Part a • Involves how to satisfy the hunger of three students--assume a delicious pizza will satisfy this need • Learn enough about Engineering Economy to pass--or better yet earn an “A” or a “B • Use “hunger satisfaction with a pizza” as the problem definition 16 Answer to Part b • Principle 1 - Develop the Alternatives – i) Order a pizza from “Pick-Up-Sticks.” – ii) Order a pizza from “Fred’s.” – Other options probably exist • Principle 2 - Focus on the Differences – Difference in delivery time could be an issue – Quality of the ingredients used to make the pizza could be another factor to consider – Concentrate our attention on cost differences in part (c) to follow 17 Answer to Part b-Cont. • Principle 3 - Use a Consistent Viewpoint – Consider problem from perspective of three customers – Use the customers’ point of view in this situation rather than that of the owner of the pizza shop • Principle 4 - Use a Common Unit of Measure – Use “dollar” as one of the most important measures – Which pizza to order, we’ll use a cost based metric in part (c) • Principle 5 - Consider All Relevant Criteria – Factors other than cost may affect the decision – For example, variety and quality of toppings and delivery time may be important to your choice 18 Answer to Part b-Cont. • Principle 6 - Make Uncertainty Explicit – Variability in quality of the pizza, its delivery time and even its price should be carefully examined • Principle 7 - Revisit Your Decision – After you’ve consumed your pizza, were you pleased with the taste of the toppings? – Keep these sorts of things in mind when you order your next pizza! 19 Answer to Part c • Determine better value based on minimized cost • List any key assumptions that underpin your analysis to minimize the cost per unit of volume • Assumptions: – (i) weight is directly proportional to volume with – (ii) you and your friends will eat the entire pizza – (iii) data provided in the Example Problem are accurate • Analysis – Total volume and total cost are calculated 20 Answer to Part d • Typical other criteria you and your friends could consider – (i) cost per square inch of pizza (select “PickUp-Sticks”) – (ii) minimize total cost regardless of area or volume (select “Pick-Up-Sticks”) – (iii) “Fred’s” can deliver in 30 minutes but “Pick-Up-Sticks” cannot deliver for one hour 21 Accounting and Engineering Economy Studies • Engineering economy studies – Engineers and managers use the principles of engineering economy to assist decision making – Provide information pertaining to the future operation • Accounting – Financial results after a decision has been made – Procedures are established • Financial events relating to the investment can be recorded and summarized 22 Agenda of Next Session • Selected cost concepts important in engineering economy studies are presented • Emphasis is placed on economic principles of engineering design • Application of life cycle cost concepts is also discussed 23