Community Engagement Team
Training
Module 1 - What is Thrivent Builds
and what’s in it for you?
Welcome!
Thrivent Builds programs provide you with several
solutions you can use to help meet your personal, RFO
and zone goals.
You are here!
There are three modules:
1. What is Thrivent Builds – and what’s in it for you:
general program information and using Thrivent
Builds for your “3 jobs to be done”
2. Building a business plan with Thrivent Builds:
strategic data to inform your conversations with
FRs and your zone partner
3. How to get things done: accountabilities and role
descriptions for executing Thrivent Builds events
What is Thrivent Builds with
Habitat for Humanity
Read about the
total societal impact
of the programs on
this Fact Sheet.
• An unprecedented partnership between Thrivent Financial
and Habitat for Humanity, International which has made
Thrivent HFHI’s largest nongovernmental sponsor
• Since 2006:
– We have built or rehabbed over 3,500 homes both
domestically and internationally
– Homes have been built in 46 states and the District of
Columbia
– Thrivent Builds Worldwide teams have traveled to 33
countries
– In the Thrivent Builds Homes program alone, over 4
million hours have been volunteered by over half a
million volunteers
Thrivent Builds solutions you can
integrate into zone business plans …
3 programs available
1.
Review the
Thrivent Builds
Resources page.
Thrivent Builds Homes
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2.
3-4 month long project with many opportunities to create events
Build a new home or rehab an existing home
Great community visibility to help RFOs/FRs build a personal brand
Thrivent Builds Repairs
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3.
1-2 day project, great prospecting event
Build a wheelchair ramp, paint a house, fix a porch, caulk a window
Great community visibility to help new FRs develop a natural
market
Thrivent Builds Worldwide
–
–
1 – 2 week “life-changing” experience to international or
domestic sites
Great way to deepen engagement of existing members and convert
prospective members to members
Thrivent Builds Homes (TBH)
•
Plus, TBH also
impacts business
results. Find out
more in Module 2!
•
•
Want a TBH project
in one of your zones?
Find out how to make
that happen in
Module 3!
•
TBH builds or rehabs 100-150 homes across the country each year.
Number of homes built is based on the “pull” from zones, capped by
available budget
The homes are funded in part by a 50% grant from Thrivent Builds
– Additional fundraising opportunities are a part of the program
Static application process
– All applications are due at the same time
– Grants are awarded for homes at one time
Launch of the application process communicated in late spring or
early summer for the following year’s homes
Keep on top of application deadlines by staying in contact with your
Senior Associate – Thrivent Builds
Thrivent Builds Repairs (TBR)
•
•
Are there new FRs that
would benefit from
TBR in your zones?
Find out your next
steps in Module 3!
•
•
•
Simple to plan and execute
Number of projects each year based entirely on the “pull” from
zones, capped by budget available
Thrivent provides up to a flat $2,500 grant for each approved
repair
“Rolling” application process
– Applications can be submitted throughout the year, projects
must be completed by calendar year end
– Projects are approved/denied as they are submitted
First step in planning a project is holding strategic conversations
with zone Partners and Habitat affiliates
Thrivent Builds Worldwide
(TBW)
•
Plus, going on a
TBW trip impacts
business results.
Find out more in
Module 2!
Is one of your FRs
interested in a TBW
trip? Find out your next
steps in Module 3!
•
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•
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For internal use only
At a 1 – 2 week experience, the Worldwide program offers our
most intense volunteer experience
Price discounts offered to benefit members
Program changes are communicated in the late summer or early
fall for the coming year, or as they are known throughout the year
Applications (Team Interest Forms) are accepted all year with the
caveat that it takes about 4-6 months to plan a trip
– Applications for the next year can be submitted in spring or
early summer of the current year
TBW Premier Destination trips offer the ease of preplanned
itineraries and set budgets to reduce team leader effort
Review the Lead a Trip page located on ThriventBuilds.com
7
And then there’s “FRAP” …
•
What is FRAP?
– A subprogram under the TB Worldwide program umbrella, FRAP
stands for Financial Representatives Ambassador Program.
FRs receive an all expense paid international service trip.
•
Why do you need to know about FRAP?
– Every year we ask the CET to nominate an FR from each RFO to
participate in FRAP
•
Why is this important to you? Because FRs who participate in FRAP
return to their practices:
– Rededicated to their careers at Thrivent
– More knowledgeable about the benefits of including tax exempt
programs in their business plans
– More likely to stay at Thrivent Financial
But don’t just take our word for it: FRAP
participants’ comments
I got to learn and hear other
FRs’ ideas and to build
relationships with FRs from
across the country that
otherwise I would never have
gotten to know.
I feel more connected and
involved with Thrivent.
I’m more
energized and
appreciative.
As long as I’m in this
career, I’ll be at Thrivent.
This is an experience
that truly changed my
life, my perspective
and my practice.
The trip increased my
loyalty to Thrivent.
This is the most proud
I’ve been as an FR in my
10 years with Thrivent.
I used to wonder if the
grass on the other side of
the fence was greener, but
I’ll never stray now!
What’s in it for you? – The Critical Three
jobs to be done
Use Thrivent
Builds projects as
key pieces of your
plan to fulfill your
critical three jobs
to be done.
Strategic Leadership to Lodge
As you further strengthen your relationships with chapters and TMNs,
think of these questions to ask:
•
Is there an emerging or established affinity for volunteering with
Habitat for Humanity? Offer Thrivent Builds Homes.
•
Does the board of a Thrivent Member Network desire to create a
volunteer event for prospective members? Consider a Thrivent
Builds Repairs project.
•
Does an FR team in a community you support want to create more
community awareness and define how Thrivent Financial is
different from other financial services companies? Suggest a
Thrivent Builds Homes or Repairs project.
•
Is there a need for team building within a community, chapter,
TMN, or FR team? Plan a Thrivent Builds Worldwide team.
Develop integrated zone plans with Partner
As you work with Partners and RFOs to develop a strategic plan for
growing the zone(s), listen for these needs … all can be supported by
involvement with Thrivent Builds!
•
New FR development
“If you’re looking for ways to get involved and find new members, Thrivent Builds
Repairs is a great opportunity. The program will help you make connections within your
natural market and key congregations. It’s easy to do with the support of the
Community Engagement Team and truly shows how you and Thrivent are different from
other companies.” — Knut Olson, SVP Financial Network
•
Connect with prospective members
"As a new FR, I can spend two years driving around meeting people and doing hours of
cold calling, or I can show up on a Saturday and meet 30 – 40 people in one place. If
you are a new FR, this is the best way to meet people.“ – Darrell Butler, FA
•
Grow membership
"I invite pre-retired guys to the local Thrivent Builds site. I would estimate I've acquired
20-25 new member families from meeting people at builds by working through the
Thrivent Financial Advisory Process with them.“ -- Marc Spiridigliozzi, Partner
Develop integrated zone plans
(continued)
• Access to key congregations
–
–
Desire to establish a missions program
“The senior pastor at my church was not previously a Thrivent member
and had been cool at best and not very interested in my attempts to
develop a better relationship with my congregation. Now, the pastor is
excited to join me on the Thrivent Builds Worldwide trip and I'm working
with another mission team member on an 18,000 ABC case from our
congregation.“ – Rita Keegan, FA
Need for a “door opening” event
“I believe that speaking about Thrivent Builds and displaying my values in
front of my congregations builds my reputation and the confidence
people have in me. It softens the prospecting process when I send letters
or approach them to offer my services.” – Dan Dickhudt, FC
• More FR Success Stories on the Thrivent Builds section of FieldNet
Grow awareness and connection to
Thrivent within zone
Thrivent Builds Annual
Results
• On track to deliver around
25,000 prospective member
touches annually
Thrivent Builds Worldwide
Thrivent Builds Homes
Thrivent Builds Repairs
Next Steps …
• Need data or analysis to completely convince you
that Thrivent Builds has a place in your zones’
business plans?
Be sure to take Module 2: Building a business plan
with Thrivent Builds: strategic data
– to inform your conversations with FRs and your zone
partners
• Ready to start planning your project?
Find out what you need to do in Module 3: How to
get things done: accountabilities for executing
Thrivent Builds events
Suggested pre-work prior to
Module 2
1. Expand your program knowledge by reviewing
ThriventBuilds.com.
2. Review the Event in a box for more details and
how-to knowledge about Thrivent Builds
3. Review the Thrivent Builds FieldNet site to help
prepare for your conversations with FRs and zone
Partners.
4. Contact Thrivent Builds with questions you have
on this module at BOX Thrivent Builds