RFID – A National Opportunity Trinity College Dublin – June 2006 Dr.Joseph Dalton Agenda 1. The Vision – Where We Are Going 2. Why We are Interested in RFID – The Opportunity 3. Why Now For Ireland? – The Perfect Storm 4. Some Examples 4.1 The Pharmaceutical Industry 4.2 The Healthcare Industry 5. Summary 6. Next Steps – Call for Input © 2006 Intel Corporation. All Rights Reserved. 2 09.14.05 Intel Confidential - NDA 1. The Vision Where we are going © 2006 Intel Corporation. All Rights Reserved. 3 09.14.05 Intel Confidential - NDA RFID – An Example of Technology Evolution Toward an “Internet of Things” “I shall make electricity so cheap that only the rich can afford to burn candles” Thomas A. Edison © 2006 Intel Corporation. All Rights Reserved. 4 09.14.05 Intel Confidential - NDA 1945 Where Have We Come From? 60,000Ibs 30 words mem © 2006 Intel Corporation. All Rights Reserved. 5 09.14.05 Intel Confidential - NDA 1964 4000 words mem © 2006 Intel Corporation. All Rights Reserved. 6 09.14.05 Intel Confidential - NDA 1974 100KB © 2006 Intel Corporation. All Rights Reserved. 7 09.14.05 Intel Confidential - NDA 2003 1 GB Mem 2005 © 2006 Intel Corporation. All Rights Reserved. 8 09.14.05 Intel Confidential - NDA 2005 RFID tag 64K memory © 2006 Intel Corporation. All Rights Reserved. 9 09.14.05 Intel Confidential - NDA Where We are Going Towards “The Internet of Things” A world of networked, interconnected devices, “From tyres to toothbrushes” • • Moving from any time, any place for anyone extended to anything • From physical to electronic back to physical • Not all about Technology – Improved quality of life • • • • • Tracking beef quality in Brazil and Namibia Nano-filters are ensuring safe water in Bangladesh Natural disaster monitoring/prevention in Philipines Nanotechnology sensor research into HIV/Aids diagnosis/treatment New Dimensions in healthcare – Ageing in place, disease management © 2006 Intel Corporation. All Rights Reserved. 10 09.14.05 Intel Confidential - NDA 2. Why Are We Interested in RFID? The Opportunity © 2006 Intel Corporation. All Rights Reserved. 11 09.14.05 Intel Confidential - NDA The Evolution – The Opportunity Thing To Thing Evolution Rich Media M2M MEMS Smart Dust Bio Nano RFID 2006 Sensor Nets Entry Point ! © 2006 Intel Corporation. All Rights Reserved. 12 09.14.05 Intel Confidential - NDA $250Bln market Time 2025 RFID is only one Technology ….But is well connected! © 2006 Intel Corporation. All Rights Reserved. 13 09.14.05 Intel Confidential - NDA Just One Technology – But is Different! Thing To Thing Evolution Rich Media M2M MEMS Smart Dust Bio Nano RFID 2006 Sensor Nets Entry Point ! © 2006 Intel Corporation. All Rights Reserved. 14 09.14.05 Intel Confidential - NDA Time 2025 RFID – A Catalyst Technology RFID will naturally bring with it….. Mobility – Wireless, Communications, GPS etc Software Development (SOAs etc) Network Engineering and Security EPCGlobal Network Build out Supply Chain Modelling and B2B solutions Mesh Sensor Networks and applications Bio and Nanotech developments Key: RFID is an Entry Point to a Technology Cycle © 2006 Intel Corporation. All Rights Reserved. 15 09.14.05 Intel Confidential - NDA RFID Will Change All These Areas • Manufacturing – Process Automation – – – Manufacturing Assembly and inventory control Supply chain anti-counterfeiting Remote condition monitoring • Supply Chain Stock and Item Location and Inventory – – – B2B Collaboration – CPFR Stock Shrinkage reduction Consumer Benefits • Healthcare – – Patient Safety improvements Hospital Throughput Improvements and financial benefits • Pharmaceutical – – Anti-counterfeiting/ePedigree Drugs recalls, safety, supply chain • Track and trace of Food/Livestock • Digital Home – – Personal (home based) healthcare Ageing in Place © 2006 Intel Corporation. All Rights Reserved. 16 09.14.05 Intel Confidential - NDA 3. Why Now For Ireland? The Perfect Storm © 2006 Intel Corporation. All Rights Reserved. 17 09.14.05 Intel Confidential - NDA The Ireland Opportunity – The Perfect Storm • Currently no Global Centre of excellence in this area •Entry point now for at least 20 years of technology development • Currently a “pilot here, a pilot there” piece meal. No joining of the dots. • Anchor of Pharma, Medical, Mfg and Food/Livestock in Ireland • Size of country is perfect for ‘National Pilots and Collaboration © 2006 Intel Corporation. All Rights Reserved. 18 09.14.05 Intel Confidential - NDA The Ireland Opportunity – The Perfect Storm Contd • Government Agencies (IDA/EI) very well aligned • Academia getting very well aligned (SFI) • Ireland reputation for Software and Tech development • Many Tech start ups looking for Europe base • General mood within MNCs to move up value chain • Outreach into China big opportunity ($2Billion Market by 2010) • Outreach to India big opportunity (pharma, s/w) © 2006 Intel Corporation. All Rights Reserved. 19 09.14.05 Intel Confidential - NDA 4.1 An Example of an Industry That Will benefit The Pharmaceutical Industry © 2006 Intel Corporation. All Rights Reserved. 20 09.14.05 Intel Confidential - NDA The Drugs Counterfeiting Problem • Counterfeit Drugs is $40Bn problem. 40% drugs fake. • Greater than 60% Internet drugs estimated counterfeit. • 100,000 deaths annually in China • Problem is growing exponentially • High Value drugs targeted – Chemo, Heart and Depression • EU problem of borders, selling and reselling on • Bedside Medication errors - 13.5% mortality rate © 2006 Intel Corporation. All Rights Reserved. • Threat of Bio-Terrorism is very real and frightening 21 09.14.05 Intel Confidential - NDA Pharmaceutical Counterfeiting A Global Problem on the Increase $Billion 80 70 $Bn Problem 60 % Increase 100 90 80 70 60 50 40 30 20 10 0 50 40 30 20 10 0 2004 2005 2006 2007 year © 2006 Intel Corporation. All Rights Reserved. 22 09.14.05 Intel Confidential - NDA 2008 2009 2010 % Increase Forecasted Pharma Counterfeit Problem( $Billions) 4.2. Another Example of an Industry That Will benefit The Healthcare Sector © 2006 Intel Corporation. All Rights Reserved. 23 09.14.05 Intel Confidential - NDA RFID And Life Sciences Market Correlation RFID Revenue = Readers, Tags and Software © 2006 Intel Corporation. All Rights Reserved. 24 09.14.05 Intel Confidential - NDA St.Vincents Hospital, Birmingham, Alabama Business Problem • Reduce Hospital Bottlenecks • Increase patient throughput. • Improve patient safety • Improve financial performance. Technologies • Display Technologies, dashboards • RFID Location awareness systems • Mobile – WiFi, PDA, tablet PCs © 2006 Intel Corporation. All Rights Reserved. 25 09.14.05 Intel Confidential - NDA St.Vincents Hospital Birmingham, Alabama © 2006 Intel Corporation. All Rights Reserved. 26 09.14.05 Intel Confidential - NDA Nurses Station © 2006 Intel Corporation. All Rights Reserved. 27 09.14.05 Intel Confidential - NDA St.Vincents Hospital, Birmingham, Alabama Bed Controllers Station Executive Dashboard © 2006 Intel Corporation. All Rights Reserved. 28 09.14.05 Intel Confidential - NDA St.Vincents – Business Value Results Unit Throughput increased by 40% ADT Time variance improved by 85% Improved safety and patient/staff satisfaction © 2006 Intel Corporation. All Rights Reserved. 29 09.14.05 Intel Confidential - NDA 5. In Summary © 2006 Intel Corporation. All Rights Reserved. 30 09.14.05 Intel Confidential - NDA The National Opportunity Evolution Thing To Thing M2M Rich Media MEMS Smart Dust Ireland can lead the world here ! Bio Nano RFID 2006 Sensor Nets Entry Point ! © 2006 Intel Corporation. All Rights Reserved. 31 09.14.05 Intel Confidential - NDA Time 2025 Vision Will Consist of Two Strands Ireland Center of Excellence Translational Research Centre GTRI +partners Technical Strand © 2006 Intel Corporation. All Rights Reserved. 32 09.14.05 Intel Confidential - NDA Business, Social Legal, Markets, Standards etc Trinity +Partners Business Strand Final Thought ! “When it comes to the future, there are three kinds of people: those who let it happen, those who make it happen, and those who wonder what happened”… Oscar Wilde Lets Go For It ! © 2006 Intel Corporation. All Rights Reserved. 33 09.14.05 Intel Confidential - NDA 6. Next Steps – Some Ideas © 2006 Intel Corporation. All Rights Reserved. 34 09.14.05 Intel Confidential - NDA Next Steps – Some Ideas • Form a national forum to define and oversee research in this area. Consists of academia, MNCs, SMEs, Govt etc • Area of remit is Business Oriented i.e. trade, customs, legal, social, privacy etc • Collaborate with GTRI and Research Centre in Athlone • This group would be the central point of all major academic research and commercial output in this area and unify academic efforts as much as possible. • Much work to be done on emerging markets and colloborations (China, India etc) Possible Mission Statement To establish Ireland as a world thought leader in global supply chain management through research, solutions development and innovative and early adoption of new business and technological opportunities. © 2006 Intel Corporation. All Rights Reserved. 35 09.14.05 Intel Confidential - NDA Your Thoughts? © 2006 Intel Corporation. All Rights Reserved. 36 09.14.05 Intel Confidential - NDA Thank You !!!! Dr.Joseph Dalton Intel Innovation Centre Ireland © 2006 Intel Corporation. All Rights Reserved. 37 09.14.05 Intel Confidential - NDA Questions? © 2006 Intel Corporation. All Rights Reserved. 38 09.14.05 Intel Confidential - NDA Backup © 2006 Intel Corporation. All Rights Reserved. 39 09.14.05 Intel Confidential - NDA Who's Currently Pushing RFID? Retail Supply Chain Business Problems • Stock-outs (16%) • Shrinkage • Product expiration and recall • Excess inventory • Chargebacks • Diversions/counterfeit • Reconciliation of stock Who? • Walmart • DOD • Metro, • Tesco • Etc etc © 2006 Intel Corporation. All Rights Reserved. 40 09.14.05 Intel Confidential - NDA Building a National Network USA Academia MNCs SO SO SO SMEs Solns DF I DF I DF I Global COE © 2006 Intel Corporation. All Rights Reserved. 41 09.14.05 Intel Confidential - NDA Europe/ Asia Blood Transfusion Verification Milan, Italy Business Problem 1 in 16,000 blood transfusions are erroneously administered. Systems errors in Blood transfusions result in more fatalities than HIV/Aids transferences. Reduction of transfusion related illnesses and fatalities. Eliminate human/paper based processes Technologies RFID Blood tagging Mobile RFID Readers PDA and Tablet PCs Results Widespread acceptance Pilot is now production © 2006 Intel Corporation. All Rights Reserved. 42 09.14.05 Intel Confidential - NDA Blood Transfusion Verification Classic Usage Model for RFID RFID can eliminate the Error Points ! Error ! Error ! Cross Check + Bedside Sample taken Labels Applied Required Form Completed and labelled Error ! Blood Bank Patient ID ABO type RH Type # units etc Error ! Error ! Blood & Forms Received Cross Check Blood Grouping And Cross Matching © 2006 Intel Corporation. All Rights Reserved. 43 09.14.05 Intel Confidential - NDA Bedside Check Transfusion Administered © 2006 Intel Corporation. All Rights Reserved. 44 09.14.05 Intel Confidential - NDA Neo-Natal Verification – Mother Baby Mix-ups © 2006 Intel Corporation. All Rights Reserved. 45 09.14.05 Intel Confidential - NDA Neo-Natal Verification South Korea Business Problem •Approximately 23,000 erroneous infant-mother transfers per year (US). •64 mother-baby mix-ups per day or 2.7 mix-ups per hour. •Family-centred neonatal care is being demanded •Neo-natal electronic health records need automation Technologies •Passive 13.56MHz RFID tags. •Intel XScale® PDAs •Intel® Centrino® Tablet PC plus WiFi •Pentium® 4 based server Results •Now system of record •Staff feedback very positive Intel, the Intel logo, Intel XScale®, Intel® Centrino® and Pentium® 4 are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others. © 2006 Intel Corporation. All Rights Reserved. 46 09.14.05 Intel Confidential - NDA Neo-Natal System Setup Paediatric Electronic Medical Record © 2006 Intel Corporation. All Rights Reserved. 47 09.14.05 Intel Confidential - NDA Simple Verification Mother and baby match! Mother and baby do not match! © 2006 Intel Corporation. All Rights Reserved. 48 09.14.05 Intel Confidential - NDA