Madhya Pradesh State Rural
Livelihoods Mission
1
STATE PROFILE
ITEM
Number of Districts
Number of Blocks
Number of Gram Panchayats
Number of Villages
Total Population (Census 2011)
VALUE
51
313
23010
52117
7.25 crore
Rural Population
5.25 crore
Rural HHs in M.P.
SC
17,50,684
ST
30,09,885
Minority
8,97,000
Others
54,22,709
Total
1,10,80,278
2
Outreach
NRLP blocks: 46+16
Non Intensive blocks with NRLM staff: 97+4
Total Target Households
57,00,000
Households Covered (till May 2015)
11,95,577
SHGs Formed/Revived (till May 2015)
1,01,637
Social Capital
25,665 SHG Bok-keepers trained and placed
28,590 Internal CRPs identified and trained.
125 Bank Mitras identified and 65 deployed
1,972 Master Trainers developed.
3
TRAINING AND CAPACITY BUILDING
• 1,214 trainings have been
imparted to staff.
• 21,765 trainings have been
imparted to the SHG members.
• 944 trainings have been imparted
to CRPs.
• 1,423 trainings have been imparted
to Village Organizations.
• 1,025 exposures visits to various
organizations and states by the staff
and community.
• 529 workshops have been
conducted.
4
TRAININGS UNDERTAKEN
Training
Participants
Bank Savings, Credit Linkage and
Documentation
Mission Staff, SHG women and CRPs
Book-keeping
Book-keepers
CIF and VRF
Mission Staff, SHG women, CRPs
Convergence
Mission Staff
CRP Role’s and Responsibility
CRPs and Staff
Financial Literacy
SHG and CRPs
Leadership Development SHG & VO
CRPs, SHG women and VO leader
MCP
Mission Staff, CRPs and SHG women
Micro Enterprise Development (MED)
SHG women, Mission staff
NTFPs Based Micro Enterprise Development for
Rural Livelihoods
DM, Producer Group Members &
Leader, PFT
5
Contd..
Training
Participants
MIS
Mission Staff
Orientation on Environment
Mission staff, SHG women, CRPs
SHG Concept Formation and Management
Mission Staff, CRP and SHG women
Revolving Fund’s Concept, its Utilization and
Management
Mission Staff and SHG women
VO’s Book-keeping
Book-keeper
VO’s Concept, its Formation and Management
VO members and CRPs, Mission staff
Community Leadership and Conflict
Management
DM, ADM and Master Trainer
Soft Skills for Enhancing Professionals
Effectiveness
Master trainer, PFT Coordinator
6
Contd..
Training
Participants
Microfinance
Mission Staff, SHG women and CRPs
Gender Sensitization
SPM, ASPM, DM, ADM, Master trainer,
PFT Coordinator, CRPs
Multi-stakeholder Analysis for Sustainable
Livelihoods
DM, ADM, Master Trainer
Bank Mitra Concept, Work, Roles and
Responsibilities and Banking
Documentation Process
Bank Mitra, Mission staff
MCP (TOT)
DPM,DM
PIP
DM, ADM, PFT Coordinator and CRPs
TOT
ADM, PFT Member and CRP
Institutions and Legal Aspects
DPM
e Book-keeping
CRPs
7
EXPOSURE VISITS
Best Practice Sites
Staff and Community (5600 Participants)
Community Training Centre
Community, SHG, Mission Staff
Sanitary napkin Unit
Mission Staff and SHG
Producer Group
Community, Mission Staff and SHG
SHG Concept, Formation and
Management
Mission Staff and SHG
VO Concept and Formation
Mission Staff, VO President and Secretary
Bank Linkage Camp
SHG leaders, CRPs and PFT
Karnataka Myrada
Bankers
SERP
Bankers
MP District
Bankers
Village Development Process
Village Youth
CRPs Roles and Responsibilities
CRPs
Exposure visits to various offices
Staff, VO leaders, Community cadre
8
MAJOR LIVELIHOODS ACTIVITIES
Other Activities
• Toys making
• Grocery shops
• Handicraft
• Agarbatti
• Handlooms
• Sanitary Napkin
Unit
Activity
Beneficiaries
Improved agriculture
2,78,401
Farmers using improved seeds
1,95,492
Commercial vegetable cultivation
1,48,000
Community Managed Sustainable Agriculture
2,068
Orchard Development
1,500
Poultry
9,559
Apparel Production Unit
2300
Spices manufacturing and processing
7,531
Other MEDs
52,889
Dairy activities
38,355
9
Status of Land-based ActivitiesNRLP
ACTIVITY
SRI Cultivation
CMSA (MPSRLM)
NUMBER OF
AREA UNDER CULTIVATION (ACRE)
BENEFICIARY
PERCENTAGE
INVOLVED IN BEFORE AFTER
ACTIVITY ACTIVITY INCREASE
ACTIVITY
39832
0.0
21956
0.0
6093.4
7254
866.67
4333.4
400%
1,10,526
6323
31615
400%
Potato cultivation
1202
376.25
1505
300%
Pomegranate cultivation
1409
0
2386
System of Wheat
Intensification (SWI)
2292
0
1267
-
System of Mustard
Intensification (SMI)
458
0
196.5
-
CMSA (SERP)
Turmeric cultivation
Commercial vegetable
production
13343
-
600
10
Aajeevika Products
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•
•
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•
•
•
•
Soap
Washing Powder
GroundNut seed
Corriander whole and powdered
Doormat
Dal Arhar
Honey
Gur
Nehru jacket
Murabba/ Amla Pickle
Lokwan Flour
Besan
Wheat- 306,322, lokwan
Wheat- Sharbati
Sharbati Flour
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•
•
•
•
•
•
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•
•
•
Sanitary Napkins
Carpets
Pottery
POP Statues
Designer Bangles
Agarbatti
Turmeric
Gram Bold
Cow dung artefacts
RP-9 Mustard Seed
RN-3 Mustard Seed
Handloom
Bed Sheet/ Towels
Bamboo Products
Soybean Seed
Gram seeds
11
Aajeevika Products
12
OUR COLLABORATORS
•
•
•
•
•
•
•
•
•
•
SERP
MPVVN
BAIF
IIFM
MPWPPCL
HIH
Techno Serve
Syngenta
Digital Green
UN Women
•
•
•
•
•
•
•
•
•
•
Reckitt Benckiser
HUL
Sidhi Vinayak, Pune
Horticulture
department
Veterinary
department
In Pipeline
Chaitanya
AHF
WOW
13
Jai Kisan
SPECIAL INITIATIVES
• Model Blocks and villages
• Community Training Centre
• Community Based Micro Finance
Institutions
• Database of Unemployed Youth
• Aajeevika Fresh
• Low Cost Agriculture
• BPL to Lakhpati
• Farmer Producer Companies
• Commercial Vegetable Production
• Pomegranate cultivation
• Cluster based activities
• Defence Rallies
• Plantation on Field Bunds
• Computer Literacy to CRPs
• Community based Micro Insurance
Institution
•
•
•
•
•
•
•
•
e-bookkeeping
Mobile Tracking System
SMS based information system
Saturation Approach in providing employment
opportunity to unemployed youth-515 villages
saturated
Aajeevika Bazar
Aajeevika Haat
Call Centre
Aromatic Plantation (Pamarosa & Lemongrass)
• Projects
 MKSP
 SLACC
 Comprehensive Livestock Development
Programme
 Integrated Small Orchard Development
Programme
14
MODEL BLOCKS
Special focus on these blocks; to develop them as
models which can be replicated elsewhere
Major interventionsComprehensive Livestock Development Programme
Integrated Small Orchard Development Programme
Sanjhi Sehat
Digital Green
e-bookkeeping
District
Block
Sheopur
Karahal
Barwani
Rajpur
Dindori
Samnapur
MODEL VILLAGES
Comprehensive social and economic development of one village per PFT member
Major indicators:• Aim to saturate 100% target families by 31st March 2016.
• All school going children shall be going to school by 30th June 2015.
• Job opportunity to all unemployed youths by 31st March 2016.
• Ensured pensions and government entitlements to all the beneficiaries.
• At least 1 activity based cluster will emerge in each block before 31st March 2017.
• Before 31st March 2017, all BPL families will be earning an annual income of more than
Rs. 1 lakh.
• All SHG members shall attend Gram Sabhas.
15
Contd..
•100% toilet construction before 31st March 2017
•100% seed replacement in agriculture sector by 31st March 2017
•Open defecation free by March 31st 2017
•To form committee to look into the issues related to gram sabhas
•To prepare livelihood plans for families, depending on available resources and interest
•To ensure awareness regarding all social security schemes
•To commercialize vegetable production
•Monitoring of various institutions like schools, aaganbadi kendra, PDS shops etc. by VO
shall be done
•Convergence with other departments
•Plantation of economically viable species on field bunds
AAJEEVIKA FRESH
Organized Vegetable Marketing
153 Aajeevika Fresh in the state.
16
Comprehensive Livestock Development
Programme
PROJECT IMPLEMENTING PARTNER BAIF DEVELOPMENT RESEARCH FOUNDATION
Project Duration
Five Years (2014-15 to 2018-19)
Project Coverage
Three model blocks of Dindori , Sheopur &
Barwani District
Establishment of 2 Livestock Development Centre in each block
which includes Breed improvement, fodder development,
Animal health camp
- Depute Technical Person for providing livestock related
services
- Working area of centre- villages in 10 to 15 km radius
- Animals Covered
- Large ruminants: cattle and buffalo
- Small ruminants: Goats, Poultry, Piggery
17
Integrated Small Orchard Development
Programme
PROJECT IMPLEMENTING PARTNER
BAIF DEVELOPMENT RESEARCH
FOUNDATION
Project Duration
Five Years (2014-15 to 2018-19)
Project Coverage
Model blocks of Dindori , Sheopur &
Barwani District
INTERVENTIONS:
• Establishment of orchard of the
selected fruit variety
• Utilization of border of orchard
for planting of multi purpose
forestry and economic species
• Adoption of improved farming
techniques, by capacity building
of the participating farmers
• 500 beneficiaries in each block
• Beneficiaries will start earning Rs
10, 000/month from the 3rd year
18
SKILLS & PLACEMENT -DATA BASE
Database of unemployed rural youth prepared in 3
categories: (“Gram Yuva Panji” at Village level)
 Training and Placement
 Job Fair
 R-SETIs
Prepared and maintained
by Village organizations
Placemen
t Linked
Program
22.15%
Job Fair
47.53%
Self
Employmen
t 30.32%
Database of about 2 lakh
unemployed youths has been
prepared in 46 NRLP blocks. Out of
total registered youths, 23% are
girls
Saturation Approach in providing employment
opportunity to unemployed youth-515
Database of unemployed youths villages saturated
19
Sanjhi Sehat (Health and Nutrition Pilot)
Number of districts: 5
Villages: 475
SHGs: 2,945
Families: 35340
Convergence with ICDS,
NRHM, PHED, SBA, MDM
20
SANJHI SEHAT (HEALTH AND NUTRITION PILOT)
PROJECT
TO IMPROVE THE HEALTH AND NUTRITION STATUS OF WOMEN
AND CHILDREN BY PARTICIPATORY LEARNING AND ACTION
PROCESSES WITH WOMEN SHGS
Coverage
5 districts
Promotion of Sanitary
Napkin for Menstrual
Hygiene Management has
been included
A pilot testing for Health and Nutrition Program is being
carried keeping in mind the following indicators:1. Initiation of breastfeeding within one hour of birth
among new-born.
2. Initiation of complementary feeding among infants
on completion of 6 months.
3. Weighing of children in age group 0-3 years.
4. Complete immunization among children.
5. Reduced malnutrition among children (0-6 years).
6. Complete ANC coverage for pregnant women.
7. Institutional delivery.
8. Home visits by Government frontline workers within
one month for home delivery.
9. Households having access to utilization of toilets.
21
CLUSTER BASED ACTIVITIES
 Turmeric Cluster in Barwani, Shahdol and
Sagar- 7,521 families are engaged
 Potato cluster in Dhar- 1,202 beneficiaries
 Plantation of Pamarosa & Lemongrass in 300
acres in district Sagar -225 farmers
 Apparel Production- 2300 women of 9 clusters
involved
 Doormat- 330 women of districts Sagar, Sidhi
and Chattarpur
22
FARMER PRODUCER COMPANY
26 Farmer Producer Companies
Agriculture
17
Dairy
02
Poultry
02
NTFP
03
Spices
01
Orange
01
56,000 shareholders
CBMFI
Providing financial services to the members at
their doorsteps.
2 Community Based Micro Finance Institution:• Samriddhi (Pati Block, Barwani)
• Pragati (Para Block, Jhabua
23
CBMII
Progress: 2 CBMII
• Saksham (Panna)
• Tatyatope CBIF (Shivpuri
Community
based
Microfinance
Insurance Institution provides insurance
cover to SHG member and her husband
in case of their death.
DEFENCE RALLIES
About 7000 youths placed
through these rallies in last 3
years
Established Aajeevika School
Prashikshan Kendra in Anuppur
In coordination with Indian
Army, organized several Defence
Rallies for unemployed youth
Special orientation and training
programs for youths before their
participation in rallies
24
PLANTATION ON FIELD BUNDS
Species that are being grown
in various districts:• Drumstick
• Bamboo
For providing alternative environment friendly
• Aonla
livelihood options, and utilization of bunds of
field in villages, plantation of economically
viable species on the field bunds is being done.
COMPUTER LITERACY TO CRPS
A cadre of digitally literate CRP has been
prepared by the mission. They are deployed in
filling data in community portals. They also
spread digital awareness among the
communities.
CRPs have been positioned in 2 PFT offices
25
Mobile Tracking
System
e-Bookkeeping
 Aims at equipping SHGs
with a web enabled
software to capture its
weekly and other major
transactional details
 With
the
help
of
software,
the
ebookkeeper can provide
up-to-date
receipts,
payment
statements,
income/
expenditure
statements, and profit
and loss account to SHG
and
individuals
on
demand
The system tracks the location of
mission employees on Google map
using the longitudinal and
latitudinal data
SMS Based Information
System
It is used for sending information/alerts
through the medium of SMS to an
individual, a group or community
26
BPL to Lakhpati
MPSRLM has been striving to bring BPL families to income level of Rs 1 lakh per
annum.
Till date 91483/90,000 families have started earning more than Rs 8500/month
COMMUNITY RUN TRAINING CENTERS
These training centres are run and managed by
expert community members
There are 8 such centres in the state
Established in government building, these centres
have enough capacity for:
•
running training classes
•
accommodation (50 bedded)
•
space for establishment of mess
•
meeting hall
•
hygienic toilets
27
AAJEEVIKA BAZAAR
Shops in the market area are allotted to SHG
members in convergence with Zila Panchayat.
Shops are owned and managed by family
member of SHGs with various enterprises like
cycle repair shop, barber shop, grocery shop
etc.
14 Ajeevika Bazaar
AAJEEVIKA HAAT
Ajeevika Haat is a platform for marketing of various
SHG farms and non farm products, providing services
to villagers and performing trading activity. MPSRLM
has established 3 Ajeevika haats in Panna where
more than 300 village entrepreneurs market their
produce or provide various services like barber shop,
dhaba, repair shops etc.
Similarly with convergence of Zila Panchayat 10 haats
are established in Rajgarh, Sidhi and Vidisha.
28
FIELD/TOUR GUIDELINES
No. of villages
No. of days per
per month (Min.) month (Min.)
No. of nights
halts per month
(Min.)
State Officials
18
15
5
District Officials
30
15
5
Field staff
Every villages of
their respective
cluster
18
7
*All the employees are instructed to
submit a detailed report of the
field/tour conducted by them.
29
MONITORING
• Field visit conducted by the State officials:– Tools/Meaures: Village level
– 31 point format (Village profile and the extent to which the work has
been covered in a particular village).
– 8 points (For improved financial inclusion).
– Discussions with the members.
– Review of the books of records.
 District/Block/Cluster level
– Meetings conducted with the DPM, DMs, PFT members and
coordinators: Discussions regarding scope of improvement and
grievances of the staff.
• Nodal districts: State officials have been assigned the responsibility of
atleast one district.
• CRP drives conducted to ensure proper updation of books of records.
• Video conferencing: Monthly VC of the SMMU and all the DMMUs is
conducted.
• Review meeting: Monthly meetings of all the state officials.
• DPM meeting: Monthly meetings of all the DPMs and state level officials
is.
30
WORTH MENTIONING...
 153 Aajeevika Fresh outlets established to sell fresh vegetables
959 SHG members are the distributors of Hindustan Unilever
Partnership developed with Vindhya Vally and private partners
Establishment of Livelihood School in Anuppur, Disha Training Centre in
Rewa and Shaurya Sankalp Training Centre in Sagar
Convergence with other departments and educational instites like IHM, ITI
Establishment of Call centres in Shivpuri and Rewa
More than 4600 Skill Development Programmes organised
More than 7000 youths placed through defence rallies in last 3 years
Placement opportunities to PTG girls
1.48 lakh farmers engaged in Commercial Vegetable cultivation
1, 34,630 thumb impressions replaced by signatures
31
THANK YOU
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