Welcome to MGT 6883
Jeff Stambaugh
Dillard College of Business/Rm 257A
jeff.stambaugh@mwsu.edu
http://faculty.mwsu.edu/business/jeff.stambaugh
Built by Stambaugh/2009
My BHAG* for This Course
*Big Hairy Audacious Goal
■ You will consider this your most
enjoyable course upon graduation, and
five years from now you will consider it
to have been your most valuable
graduate course
Built by Stambaugh/2009
Introductions
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A little about me
■ PhD from Texas Tech
■ in strategy/entrepreneurship
■ BSAE from USAF Academy,
■ night-school masters, 1 yr Harvard fellowship
■ 24 years of flying jets and management positions
A little about you (my assumptions)
■ You’re busy
■ You’re interested in business
Built by Stambaugh/2009
Brief Introductions
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Name
■ Major
■ Expected Graduation
■ Job / Career / What’s next?
■ One “fun fact” about you
Built by Stambaugh/2009
What is Strategy?
■
It’s multidisciplinary, integrative, and the “big
picture”—all of your functional expertise comes into
play
It’s the real world with real people (not bound by
some of the assumptions in other disciplines)
manning
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Competition = disequilibrium!
It’s what separates winners and losers in the
business world!
Built by Stambaugh/2009
Why Study Strategy?
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You will better understand how you fit into your
company
■ Make you more effective in your job
■ Set you apart from your peers
Strategy can be a “bottom up” process
You may be the boss (and thus chief strategist)
sooner than you think!
Strategic thinking is about life, not just business
Now you understand why I’m so excited
about this course, and why the BHAG is
achievable
Built by Stambaugh/2009
Course Takeaways
■
Appreciation of how a company fits together
■ Several frameworks to analyze what’s
happening
■ Several options to fit situation
■ Executive skills to implement your decisions
Built by Stambaugh/2009
Syllabus Review
■
Course web page / WebCT is vital
■ Communications—make sure I can email you
■ Course overview
Built by Stambaugh/2009
Why the GLO-BUS
Simulation?
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“Hands-on” practice
with implementing your
strategy
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Make your mistakes
when it isn’t real money
Develop ability to learn
and adjust
Built by Stambaugh/2009
How We’ll Do This Class
 Class is discussion, not lecture
 Paradox: an argument that apparently derives self-
contradictory conclusions by valid deduction from
acceptable premises
 DLE (pg 38, citing Hamel & Prahalad): every
manager carries around in his or her head a set of
biases, assumptions, and presuppositions …
 We will challenge each of these biases,
assumption and presuppositions!!
Built by Stambaugh/2009
How We’ll Do This Class
 U-571
 LT Tyler comes up with a plan
Built by Stambaugh/2009
One Last Point
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“Why are you here?”
So, why are you here?
Built by Stambaugh/2009
My BHAG* for This Course
*Big Hairy Audacious Goal
■ You will consider this your most
enjoyable course upon graduation, and
five years from now you will consider it
to have been your most valuable
undergraduate course
Built by Stambaugh/2009
Next Class
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What is Strategy
CH1 + Web, have a company’s annual report
Built by Stambaugh/2009