For immediate release WORLD HALAL WEEK 2013 REACHES A SIGNIFICANT MILESTONE FOR THE NATION’S HALAL INDUSTRY Kuala Lumpur, 6 February 2013 The Malaysia Halal Week, the biggest international halal event, returns from 3-6 April 2013 at the Kuala Convention Centre, Kuala Lumpur. This year will be another pinnacle to the halal industry where movers and shakers once again gather in the International Halal Showcase (MIHAS) and the World Halal Week Conference (WHWC). Making its 4th appearance, the Malaysia Halal Week will now be named “World Halal Week, Kuala Lumpur Malaysia 2013”. Regarded as a progressive and modern Islamic nation, Malaysia has been spearheading the halal industry for the benefit of Muslims and nonMuslim around the globe. Being the pioneer in halal certification, Malaysia ensures the integrity of halal products and services through strict compliance with syariah requirements whilst still being business focused. 1 Through years of creating awareness and promoting the development of halal industry in Malaysia as well as internationally, halal has now emerged as one of the fastest growing business sectors in the world. The global halal market is estimated to be worth more than USD2.3 trillion and the value of halal food sector is reaching USD700 billion annually. The non-food sector is much bigger, and includes chemicals, healthcare, cosmetics, personal care and pharmaceuticals. Another promising and fast gaining acceptance in the halal industry is the Shariah compliant services, which include banking and finance, logistics, warehousing and distribution. This April, World Halal Week, Kuala Lumpur Malaysia 2013 welcomes business leaders, government agencies, scholars, entrepreneurs and industry players to congregate and collectively discuss, deliberate and plot the direction of the Global Halal Market whilst also creating new and innovative technologies for the industry. This government and private sector collaboration aims to strengthen international trade links and create innovations within the industry to further expand the halal industry and reach the 1.8 billion Muslims worldwide. The World Halal Week, Kuala Lumpur 2013 is a collaborative effort under the patronage of Ministry of International Trade and Industry (MITI) with coordination from three different organisations; MIHAS is organised by Malaysia External Trade Development Corporation (MATRADE), World Halal Week Conference (WHW Conference) is organised by Halal Industry Development Corporation (HDC) in collaboration with IHI Alliance. This is an excellent example of public-private sector initiatives that provide supportive platforms to showcase Malaysia’s halal industry. The World Halal Week, Kuala Lumpur 2013 starts with the WHW Conference that is organised by the Halal Industry Development Corporation (HDC), in collaboration with IHI Alliance. The two-day 2 conference will be held 3-4 April 2013 and focus on deliberating issues and sharing new advancements in halal research, innovation and its applications in business. “Halal Economy” as the theme, the conference will also feature forum, exhibition and research commercialisation. Participants can look forward to interact and discuss with scientists, researchers, academicians, business leaders as well as exchange ideas on new research findings, emerging technologies, trends, issues and challenges in the global Halal industry. This year marks a significant milestone in the Malaysian halal industry as MIHAS, the world’s largest halal expo celebrates its 10th anniversary with the theme, “A Decade of Excellence”. MIHAS reaffirms itself as the world’s sourcing platform for premium halal products and services. Indeed, MIHAS is the focal point for global traders, entrepreneurs, manufacturers to meet and associate with industry experts, representation from the regulating bodies and trade development agencies that will be there to provide support and advice pertaining to halal related issues. As part of MIHAS’s attraction, the Incoming Buying Mission (IBM) organised by MATRADE, brings more than 500 pre-selected foreign buyers every year to partake in personalised and pre-arranged one-toone business meetings with local manufacturers of halal products and services. Last year, MIHAS 2012 recorded total sales of over RM340 million and it will make a return this year on 2 April 2013 at MATRADE Exhibition & Convention Centre, Kuala Lumpur. Targeted to bring in thousands of delegates and exhibitors from over 50 countries worldwide, The World Halal Week, Kuala Lumpur Malaysia 2013 is definitely an event not to be missed. - End - 3 Issued for “The World Halal Week, Kuala Lumpur, Malaysia 2013” by: Mr. Abdul Rashid Omar Ms. Intan Eidayu Zainal Public Relation Officer Communications & PR Ministry of International Trade and Industry MIHAS Secretariat Tel: 603 - 62000048 Tel: 60 3 6203 4433 Mobile: 012-3274245 Mobile : 0122948106 Email: rashid.omar@miti.gov.my Email : intan@halal.org.my Web: halal.com.my Norsida Ahmad PR & Media Relation Halal Industry Development Corporation Tel : 603-7965 5530 Mobile : 012-3249703 Email: norsida.ahmad@hdcglobal.com 4