Synergy Group Studio Moda & Design a division of HEADWINGS INC. New York Introduction S ynergy Group is a consortium of highly trained and specialized individuals that operate together in the world of high fashion and design. All Synergy Group staff have years of experience in their respective areas of operation, and Synergy offers a vast network of selected production facilities both in Italy and overseas. Our primary objective is to offer our clients a true turnkey approach for all aspects of design, sampling, production and distribution of “Moda Italiana” Strategy Synergy Group provides completely modular services to the absolute highest industry standards, that allows our clients to specifically target their products or services that require development and or improvement. Synergy Group’s experience in working with some of the best known brands in the world, coupled with our ability to offer highly flexible services, allows our clients the concrete opportunity to concentrate and focalize directly in the primary areas of interest, without distractions Mission To further establish our reputation and become the reference point for any company in the fashion world that wishes to develop new products within their brand. To become the benchmark in terms of creative and industrial design, sampling and both pre-production and full production cycles. To offer selected clients distribution opportunities in some of the most prestigious boutiques and specialty stores in Italy, the USA, Japan and The U.A.E. Opportunity Global production for accessories, footwear and apparel is divided into different categories. Top level production, in terms of both the quality of the raw materials and the finished products can be found in Italy, France, Spain and in several EU countries where the production facilities are overseen by Italian product managers. Medium to low level production in terms of both cost but also quality, in countries such as China, India, Vietnam etc. Opportunity In recent years many companies have ventured into different continents in search of better price points, more competitive production facilities etc., in order to combat inflation and fluctuating exchange rates. Many of these companies have paid a high price for these initiatives in both economic terms and in terms of their reputations The trend amongst the industry’s top level brands is to return to, or consolidate existing manufacturing facilities in Italy, or indeed to create a joint-venture between overseas manufacture and Italian “finishing” of the products Opportunity FACT: Italian Manufacturing has always had and will always have tremendous appeal for consumers, worldwide. FACT: Synergy Group collaborates on a daily basis with factories in the Marche region and Tuscany that manufacture accessories, apparel, leather goods, footwear and jewellery for some of the worlds most famous brands. Opportunity FACT: Synergy Group can provide our clients the manufacturing know-how of the same factories that produce leather goods, accessories, footwear, apparel and jewellery for the world’s top brands, at costs that are highly competitive. Factories that are located in Italy, the E.U., and Asia and Synergy Group is able to fully guarantee all production against any manufacturing defects Chapter 2 Services Business operations Synergy Group is specialized to provide design, finished products, preproduction samples, full production cycles, quality control and general assistance in part or in toto in the following market sectors: Leathergoods Footwear Apparel Jewellery Watches Houseware Business operations We offer our clients the following services: Design Sampling Pre-production Production Quality Control Logistics Business operations Other services include Research and Development Market studies Marketing Distribution and sales strategies Chapter 3 Structure Offices Synergy Group is a division of the american company Headwings Inc., of New York that has its operational offices in Civitanova Marche in Italy. The offices are housed in approximately 2,000 square meters of space, comprising first floor offices and showrooms and ground floor warehousing, logistics, quality control and shipping services Production Through our network of manufacturers we are able to supply production resources of the very standards for the most important fashion oriented market sectors Footwear Jewellery Leathergoods Watches Apparel Logistics Synergy Group’s Logistics offices and warehousing facilities operate in partnership with highly specialized and trusted international freight forwarders. All quality control and shipping is overseen by Synergy staff members in order to guarantee total peace of mind to our clients Synergy Group prides itself on its reputation and its commitment to total excellence Logistics All products are packaged in triple IATA cartons and the cartons are individually shrink-wrapped in plastic for added security… … all shrink-wrapped cartons are palletized Logistics The pallets are then wrapped with metal wire netting… … and covered with two layers of thick plastic Logistics … cargo net, and ready to go! These precautions may seem excessive, however Synergy is known to be a supplier of luxury goods, therefore we feel that this service is an absolute must for our own and our client’s peace of mind… Distribution Strategy In collaboration with the International Boutique Alliance (IBA), Synergy Group literally opens the doors to over 120 multibrand luxury boutiques throughout Italy, Spain, France, Germany, the United Kingdom and the USA. Located in some of the most inspiring and picturesque towns and cities in Italy, Spain, France and England the IBA boutiques, are individually some of the most beautiful and prestigious boutiques in the world, and as a group, under the umbrella of the International Boutique Alliance, they are unquestionably the best resource for top level designer brands in the world Distribution Strategy Some of our IBA member boutiques Distribution Strategy Synergy Group’s professionalism and excellent intrapersonal relationships are great advantages when dealing with independent luxury boutique owners, key management figures in distribution networks, senior department store buyers and specialty store owners. These relationships often allow Synergy Group the ability to position quality products at the highest levels, in some of the most beautiful boutiques, and always in the company of the very best brand names in the fashion industry, worldwide. Chapter 4 Staff Direzione Ryo Saito President Augusto Matons Vice President Gaetano De Franceschi Chief Designer Design & Production Gaetano De Franceschi Leather goods, jewellery, watches Eugenia Rossi Women’s leather goods, jewellery Gabriele Calvigioni Leather goods Andrea Piampiani Shoes, formal & casual Maria Grazia Cherri Women’s shoes, formal & casual Pierpaolo Pennesi Apparel, formal & casual Management & Office Antonio Barberio - Marketing & Sales Takashi Itakura - Marketing & Sales Piero Cicchetti - Logistics & Shipping Giovanna Cicchetti - Administration Keiko Roy - Administration (USA) Toyokuni Hagiwara - Logistics (USA) Karen Smith - Project Manager (USA) Biographies Biographies Gaetano de Franceschi The son of an Italian Air Force pilot, Gaetano spent his early childhood living within the grounds of a military airport, in constant contact with these flying machines and the mechanics that cared for them. These “early childhood toys” fired his passion for all things technological and for designs, sculptured by the wind. Gaetano’s mother instilled him with sharp creative skills, edged with a meticulous eye for detail. In fact it was his mother who worked in one of the first photographers’ studios that applied the techniques of hand finishing details on the prints. It was she that transmitted to Gaetano his passion for drawing, a medium that has become for him his preferred means of communication. Gaetano de Franceschi This love of art applied into a technological context, formed Gaetano’s “project oriented” mentality, making Gaetano De Franceschi a unique designer, facinated by raw materials and “how” they can be applied and worked, extremely attracted to metals, leather and composite materials that are projected with an eye towards the future. Gaetano has been an aircraft pilot, has raced both automobiles and motorcycles and absolutely loves to build all things that gravitate in or around the world of these machines. He is a curious and insatiable world traveller, looking forward to a future where old traditions and new technologies blend together, and with this concept he breathes life into and all of his designs Biografie Gaetano de Franceschi 1979 - 1983, 1984 1985 1986 - 1987 1988 1989 - 1991 1989 - 1993 1990 - 1991 1990 - 1991 1990 - 1994 1993 - 2000 1993 - 1994 1993 - 1997 1994 - 1997 1995 1995 1995 - 1998 In-house designer for Nazareno Gabrielli; drawings, collections, leather goods, silk, jewellery for Nazareno Gabrielli, Cartier, John Sterling, E.Zegna; In-house designer for Joking (Fendi licensee) in Firenze; Design stage for silk products in Binda - Como; Consultant Designer for Pierre Cardin USA, Harvè Bernard USA, Ted Lapidus Europa, Egon Von Furstenberg; Freelance designer; Leather goods collections for Annabella - Pavia; Leather goods collections for Reporter; Watch collections for Fortis; Free time collections for Auguri Mondadori; Leather goods collections for Danilo Dolci; Leather goods collections for Byblos; Luggage collections for Lancetti; Leather goods collections for Genny; Leather goods collections for Genny Way; Leather goods collection for Hunting World; Leather goods collection for Renoma - Parigi; Leather goods and metal accessories collections for Cesare Paciotti; Biografie Gaetano de Franceschi 1995 1995 - 1997 1996 1996 - 97, 1996 - 97, 1997 - 98, 1998 1998 - 99 - 2000, 1999 2000 2001 - 2006 2001 2001 - 2007 2003 - 04 2003 2004 2005 2006 - 2007 Leather goods collection for Charles Jourdan; Leather goods for Rodo - Firenze; Leather goods for Enny; Leather accessories collections for Roldeco (gruppo Rolex); Leather goods collections for Fendissime (Gruppo Fendi); Leather goods collections for Les Copains; Leather goods collections Sigrid Olsen USA; Leather goods Missoni; Leather goods collections for Antonio Fusco; Leather goods collections for Montana, Coogi Australia, Mary Read; Leather goods, silk, knitwear, jewellery, footwear for Gherardini; Leather goods collection for Trussardi; Jewellery collection for BrosWay; Leather goods collection Enrico Coveri; Leather goods collection Voyage; Leather goods collection Michael Kors - Usa; Leather goods collection Hugo Boss; Leather goods collection for Hunting World; Gabriele Calvigioni In 1977 Gabriele began to work in the leather goods factory Pelletterie Artistiche Silvani S.A.S. where he remained for 15 years starting as an apprentice “modellista” or sample maker and finishing his time there as the Head of the technical and design office During his time in Silvani company, Gabriele created many different ranges of products bearing the Silvani label which were sold both domestically and internationally Gabriele also made many bespoke items as well as samples and preproduction models of leather goods for internationally acclaimed brands such as; YVES SAINT-LAURENT, FENDI, CARTIER, BALLY, PRADA, COACH, HUNTING WORLD, FILOFAX, BUGATTI AUTOMOBILES, POLTRONA FRAU, ALBERTO GUARDIANI, SANTONI, CESARE PACIOTTI, LAIPE, VERSACE Currently, Gabriele is collaborating with several prestigious leather goods factories in the Marche region and Tuscany where he is in charge of the manufacturing of pre-production models of handbags, briefcases and small leather goods for TOD’S, PRADA, and HOGAN. Biografie Gabriele Calvigioni 1977 - 1992 1998 1999 - 2000 2000 - 2001 2000 - 2002 2002 - 2003 2005 2006 2007 - present day PELLETTERIE ARTISTICHE SILVANI S.A.S. Began career as a freelance modellista Collaborated with DANILO DOLCI srl, Byblos licensee for the creation of preproduction prototypes and as production manager, following all aspects of production from raw material sourcing to final quality control inspection Collaborated with MSC Italia, licensee for the brand HUGO BOSS for the creation of pre-production prototypes and as production manager, following all aspects of production from raw material sourcing to final quality control inspection, both in Italy and overseas in Hungary Collaborated with PINEIDER of Firenze, where Gabriele was invited to use his innate creative nature to manufacture several collections of accessories for men as well as office accessories Collaborated with Orbino, New York for the sampling and production of leather cases for portable P.C.’s, Palm Top computers and i-pods Also collaborated with Thornbush Productions of Los Angeles, manufacturing a the pre-production samples of a collection of high tech luggage Collaborated with PGH spa di PIERO GUIDI incorporating new models of handbags and accessories into existing collections Collaborated with the American company Bosca, Ohio, making pre-production samples of ladies handbags and business cases Collaborating with several leather goods manufacturers in the Marche region and in Tuscany Eugenia Rossi Eugenia was awarded her diploma from the Accademia delle Belle Arti, and began her career as a fashion designer immediately afterwards She is eclectic and extremely creative, with an innate aptitude for creative design of leather goods, apparel, jewellery and watches Eugenia has collaborated with many internationally acknowledged brands, some of which are listed below, in terms of design, of pre-production sampling and quality control of the finished products, brands such as VERSACE, ANNABELLA PAVIA, GENNY, GENNY WAY, HUNGTING WORLD, CESARE PACIOTTI, LANCETTI, ROLEX, RENOMA, MISSONI, SIGFRID OLSEN, FENDISSIME, ANTONIO FUSCO, LES COPAIN, REPORTER, FORTIS, MONDADORI, HUGO BOSS, EUGENIA ROSSI, CHARLES JOURDAN, RODO, and many others Biografie Eugenia Rossi 1895 - 1987 1988 - 1989 1989 - 1991 1989 - 1993 1990 - 1991 1990 - 1991 1190 - 1994 1993 - 2000 1993 - 1994 1193 - 1997 1994 - 1997 1995 1995 1995 - 1998 1995 1995 - 1997 1996 Designed and produced ladies apparel with her own label Men’s and Women’s collection for Gianni Versace Leather goods collection for Annabella, Pavia Men’s and Women’s leather goods collection for Reporter Watch collection for Fortis Free time collection for Auguri Mondadori Leather goods collection for Danilo Dolci Men’s and Women’s leather goods collection for Byblos Luggage collection for Lancetti Women’s Leather goods collection for Genny Women’s leather goods collection for Genny Way Leather goods collection for Hunting World Women’s leather goods collection for Renoma, Paris Men’s and Women’s leather goods collection for Cesare Paciotti Women’s leather goods collection for Charles Jourdan Women’s leather goods collection for Rodo, Firenze Leather goods collection for Enny Biografie Eugenia Rossi 1996 - 1997 1996 - 1997 1997 - 1998 1998 1998 - 2000 1999 2000 2001 - 2003 2001 2001 - 2007 2003 - 04 2003 2004 2005 2006 - present day Accessories collection for Roldecò (ROLEX group) Women’s leather goods collection for Fendissime (FENDI group) Women’s leather goods collection for Les Copains Women’s leather goods collection for Sigrid Olsen Women’s leather goods collection for Missoni Women’s leather goods collection for Antonio Fusco Women’s leather goods collections for Montanà, Coogi Australia, Mary Read Leather goods collection for Gherardini Women’s leather goods collection for Trussardi Brosway jewelry collection Men’s leather goods collection for Enrico Coveri Leather goods collection for Voyage Leather goods collection for Michael Kors Leather goods collection for Hugo Boss Freelance designer Andrea Piampiani Andrea’s natural aptitude for beauty and harmony combine with years of research and with the passion to excel Andrea has been and is, a shoe designer to the famous and has been in the shoe business since 1990, with a real flair for “gentlemanly style” He has a keen ability to study and incorporate different aspects of design and functionality into the shoes that he creates, always with the respect that tradition and quality impose on good taste. With his roots firmly placed in the Marche region, Andrea has grown up with the aroma of leather and the creative passion for design that is often found only in Italy Andrea believes that only expert hands can create timeless creations, and this can be said to be true of any works of art. His greatest ability is that of using any raw materials, old or new and making from them pure elegance and style Biografie Andrea Piampiani 1988 Fornarina 1989 Began his career as a free-lance designer 1989 Designer for the Gruppo Soldini for Stone Haven men’s shoes and Full Day women’s shoes 1990 - 2000 Designer for the Dutch company Dijkmans for the collections Buon Uomo men’s shoes and Buon Donna women’s shoes 1996 Designer for the German Group Wortman, for the collection Samanna 1996 - 1999 Designer for the Brazilian company Gruppo Maxi, for the design and development of soles in polyurethane 1996 - 1999 Designer for the Brazilian company Gruppo Sibil 2, for the design and development of soles in T.R. and PVC 1999 Designer for the Italian company Gruppo Fornari, for the brand Nose 1999 Designer for the Italian company Gruppo Miber, for the brands Kem e Keys 2000 - present day Designer for several companies as well as his own label shoes Andrea Piampiani Maria Grazia Cherri Maria Grazia has been active in the footwear and apparel industries since 1995, the year in which she began her collaboration with Gianfranco Ferrè and Luciano Soprani. Her natural sense of fashion combined with her ability to create truly exclusive creations have made her into an extremely capable designer with a flair for the extroverse Maria Grazia Cherri nurtures a healthy obsession for attention to detail and is a “hands-on” designer, following every stage of the realization of the prototypes that bear her signature, from the selection of the raw materials to the actual creation of the finished item Her passion and professionalism have seen Maria Grazia Cherri’s shoes adorn the feet of international personalities during the Oscars, have graced the feet of dignitaries and Royalty alike Today Maria Grazia is an integral part of the Synergy Group and she continues to make exclusive creations for Italian and international VIP’s Biografie Maria Grazia Cherri 1995 - 96 Milan Designer and Modellista for the 0001 collection for Ferrè, Max Mara and Luciano Soprani, as well as designer for non-branded collections 1996 - 2000 San Benedetto Del Tronto Private label designer for prestigious boutiques in the surrounding areas Collaboration with La Pantofola D’Oro and Calzaturificio Asker for the creation of several collections of footwear Collaboration as designer for several collections for the e company Calzaturificio Lory Blu 2000 - 01 San Benedetto Del Tronto and Paris as designer for three collections of luxury apparel and footwear for the French company Chantal 2001 - 03 San Benedetto Del Tronto Freelance designer, for several Marche based companies 2004 - present day In January 2004 Maria Grazia opened her own atelier where she creates and designs collections of apparel, footwear and jewellery for VIP’s from politicians to the world of television, the Arts and Cinema, as well as designing for several Italian and international clients Pier Paolo Pennesi Pier Paolo’s professional career have allowed him to gain the first hand knowledge as to “how” international fashion companies really work Pier Paolo’s keen eye for detail was clearly focused when he stated: “After noticing a remarkable talent in the young student (at the time) Alexander McQueen I decided that I wanted to collaborate with the young McQueen in the creation and realization of his first collections. Creations that served to consecrate this English Genius….” Pier Paolo worked side by side with McQueen in order to assist in the phase of pre-production sampling, and later as the Head of Production for both the men’s and women’s collections of Alexander McQueen apparel Pier Paolo is very much in tune with the market trends and firmly believes that R&D is the key factor to economic success in this business. His vast knowledge of the market and what the competition is proposing allows Pier Paolo to give expert and concrete advice Biografie Pier Paolo Pennesi . Pier Paolo has also manufactured under license for the following brands, where more often than not he has also been requested to supply the brand owners with his own very special brand of expertise in order to guarantee success in the international apparel and fashion: Frankie Morello and G. Barbato Pelle. Pier Paolo Pennesi has also collaborated with the following brands: Alessandro Dell’acqua, Borbonese, Cruciani, Herno, Redwall Abbigliamento, Alviero Martini, Mila Schoen, Alviero Martini - Prima Classe. Pier Paolo was responsible for the design and style of the collections as well as being responsible for overseeing the production of the collections and organizing the sales network. With Pier Paolo Pennesi as Synergy Group’s product manager for the formal, Sportswear and Casual apparel collections, we are able to guarantee our clients one of the very best product managers in the business Biografie Pier Paolo Pennesi 1993 -1995 ALEXANDER MCQUEEN Production Manager for men’s and women’s collections 1994 - 2008 PENNESI Srl Buying Office Manager for men’s collections 1997 - 2008 OFFICINE CREATIVE SRL: General Manager for the collection "t-skin" 1996 - 1998 General Manager for the under license production of: Frankie Morello and G. Barbato Pelle 2000 - 2004 Collaborated with Alessandro Dell’acqua, Borbonese, Cruciani, Herno, Redwall Abbigliamento. 2005 - 2008 COPEN SRL as Director for the production under license for the brands: Alviero Martini and Mila Schoen and for Prima Classe & Alviero Martini, where he was responsible not only for the design and styling, but also for the supervision of the production and the sales network 2007 - 2008 PCUBO DI PIER PAOLO PENNESI as General Manager of the Pennesi Collection. Credits Montanà Coogi Australia Mary Read Voyage Fendissime Cruciani John Sterling Enny Gianni Versace Coach Redwall Pierre Cardin Voyage Byblos Michael Kors Les Copain Sigfrid Olsen Bronx JP Tod’s Hogan Frankie Morello Luciano Soprani Bugatti Pantofola d’Oro Alessandro Dell’Acqua Gianmarco Lorenzi Roberta di Camerino Antonio Fusco Alviero Martini Prima Classe Alexander McQueen Ermenegildo Zegna Max Mara Gianni Barbato Santoni Mila Shon Piero Guidi Borbonese Enrico Coveri Bosca Fornarina Stone Haven Kem Keys Credits PRADA FENDI HUGO BOSS GHERARDINI YSL Poltrona Frau ROLEX Cartier Cesare Paciotti BrosWay RENOMA Alberto Guardiani Mondadori Asker Filofax LANCETTI Hunting World Eugenia Rossi Pennesi Pineider Danilo Dolci Roldecò Genny Genny Way Annabella Pavia Fortis Reporter Charles Jourdan Nazareno Gabrielli Bally Rodo Missoni Credits Credits Contacts Head Office Italy: Head Office USA: Via Enzo Ferrari n.8/9 62012 Civitanova Marche (MC) ITALY 545 Saw Mill River Road Ardsley, New York 10502 - USA Telefono : +39 0733 897064 Facsimile: +39 0733 895385 Telephone : +1 914 693 1827 Facsimile: +1 914 693 9717 e-mail: office@headwings-italia.com e-mail: headwings@msn.com