Globalization and Contemporary Issues in World History Psychology • Content to Know p. 75 - 6.I.B. new scientific paradigms transformed human understanding of the world • Shift toward more scientific approach Green Revolution • 6.I.C. • *1960s • Technologies that led to significantly higher agricultural yields Polio vaccine • 6.I.D. medical innovations increased the ability of humans to survive • 1950s Heart disease • 6.1.III.A. diseases associated with changing lifestyles Multinational corporations Coca-Cola • 6.3.E. Multinational corporations began to challenge state authority and autonomy • 6.3.II.E. movements throughout the world protested the inequality of environmental and economic consequences of global integration Globalization • Definition: “Intensification of contacts among all major parts of the world, such that larger influences play a growing role in human life, from trade to culture to physical well-being” • Have much deeper local effects than previous levels of contact • Is this good or bad: Economically? Environmentally? Culturally? Pathologically? Cultural Imperialism Asian “McRice Burger” McDonald’s in India: where’s the beef?