WELCOME TO
YOUR IMMEDIATE
FUTURE
SCHOOL OF MANAGEMENT
FELD CAREER CENTER
How exciting!
Tell me more.
30-SECOND PITCH
Opinions are formed in the first 30
seconds, and can impact your success
Attention span of the average adult is
less than one minute
30-Second Pitch is an introduction that
will vary depending upon the
situation.
30-SECOND PITCH
Introduction
 Greeting, followed by your name.
 What you do best (role or position) ~ or ~ what you
want to be known for (areas of specialization).
Background
 Previous relevant employment and most significant
areas of impact and/or accomplishments, including
results!
Future Goal
 The role or position you desire AND the names of
several companies you are interested in.
Ask!
 Exactly what you are looking for or need!
WHAT IS INFORMATIONAL
INTERVIEWING?
20 – 30 minute business conversation
Research project to identify industry
trends, organizational practices,
needs, culture and career paths
Informs your internship search
strategy [and lifetime career
management]
WHY DO INFORMATIONAL
INTERVIEWS?
Make a connection!
Gather information to refine
your search efforts
Sets the stage to tap into the
unpublished job market, get on
the radar of hiring managers
before they have a need
DISCOVERY
Get Started
Target list
3 functions
3 industries
Research
Background
information on
the company
and person
Thoughtful
Questions
Yield High
Quality
Information
What do you want
to know
What interests you
Open ended
Authentic
Relevant to the
context
More
Insightful
Questions
Insight
Knowledge
Confidence
Focus
Share what you are
learning
BE PREPARED
Develop 7-10 open ended questions around your
interest
Review the person’s LinkedIn profile and career path
Read “About” on the corporate website
Familiarize yourself with products and services as well
as geographies of the organization
Research the person and company for the latest news
and current press releases
Make sure you know the current stock price (for
finance oriented interviews)
TOOLS AND TECHNIQUES
QUESTIONS TO AVOID
Anything you could have learned from
their website or the press
“How much money can I make?”
“How can I get a job here?”
F1 Students
• “Do you sponsor?”
• “Do you hire international
students?”
Follow up immediately if someone offers you a
referral and then let them know what happened
BEST PRACTICES
Define a goal for the meeting
Write out your questions –
customize them for this audience
Commit to the process – it takes
time to get to know someone
Express appreciation
Follow-up within 24 hours with a
thank you note
TIPS
Business attire unless
otherwise informed
Bring business cards
Bring resumes on good quality
paper (24 lb Southworth), but
only offer if requested
Take notes
Stay connected
Ask for a job, get advice
Ask for advice and get a job
THE POWER OF LINKEDIN
The foundation of LinkedIn’s power is trust and
reputation, through a connected chain of
dependable professionals.
Your 1st level connections should be limited to
people you trust, and with whom your reputation
will be respected.
Once you have established trust and a reputation
with connections, extend or accept invitations.
GENERAL PROFILE DO’S
Your Headline should define you perfectly, e.g. “MBA Candidate | NASD
Series 7 and 65 | Hedge Funds | Wealth Management”
Customize your LinkedIn URL
Your Summary is a presentation of “now and future”; who you are and
what skills you will bring to your current and future employers
Your Experience describes the value you contributed to your employers
and one or two of your proudest accomplishments
Recommendations from previous employers, co-workers and possibly
professors, who know you well can add credibility to your profile
LinkedIn is keyword-oriented: make sure your most important
keywords are repeated in your profile (discretely spread out)
THE POWER OF NO
THE EMPLOYER
PERSPECTIVE
The Other ½ of the Recruiting Equation
Understanding How Employers Think
About Recruiting
THE EMPLOYER
PERSPECTIVE
Partner school selection process
•
•
•
•
Geographic Proximity
Specific Specialized Programs
Alumni Presence
Program Rankings
On-Campus Presence vs. SMG CareerLink Job
Postings
•
On-Campus Events
THE EMPLOYER
PERSPECTIVE
Internship Conversion Strategy
•
•
•
•
Goal of company is to convert
Less cost of hire
Higher comfort level with candidates
You know the company better as well !
Employer Decision Expectations and Timeline
•
•
Time between interviews
Offer decision deadlines
THE EMPLOYER
PERSPECTIVE
Logistics
• GPA accuracy
• Timing of applications and postings
•
•
Applications received Rolling vs. Batch
Application Timestamp
• Recruiting also managed on company’s website
•
Dual applications for many postings
WHERE YOU WANT TO
WORK
Google
Boston
Consulting
Group
Deloitte
PwC
Biogen Idec
IBM
Bain
Johnson &
Johnson
General
Electric
Proctor &
Gamble
EMPLOYERS THAT
RECRUITED IN 2012
On Campus Recruiting
Did Not
Recruit
20%
Recruited
80%
EMPLOYERS THAT
RECRUITED IN 2012
THANK YOU !
NEXT STEPS
Where do you go from here?
•
•
•
•
•
•
Submit your resume if you haven’t already
Complete your SMG CareerLink profile
Schedule an appointment with a career coach
Complete and review your career leader results prior to appointment
Create your 30 second pitch to review with your coach
Plan your work, work your plan
PARTNERS IN
YOUR SUCCESS