Cultural Diversity
Bell Work – Cultural Diversity1/27
 What are your first
impressions of this
woman? (be honest)
 What symbols are
present in this
picture?
 What are her values?
 Why is she dressed
the way she is?
 What groups could
she be fighting?
 What are your first
impressions of this
woman? (be honest)
 What symbols are
present in this picture?
 What are her values?
 Why is she dressed the
way she is?
 What groups could she
be fighting?
Ethnocentrism- the belief that one’s own
culture and group are superior to others
Cultural Diversity
 What is Culture?
 All of the shared
products of human
groups
Culture
NonMaterial
Culture
 Beliefs
 family patterns,
 ideas
 language,
 Political/economic systems
 Rules
 skills
 work practices
Material
Culture
 Objects
 Cars
 Clothing
 Cell phones
 Cooking utensils
Society vs. Culture
Society
 A group of people who
have organized in such a
way to share a common
culture
Culture
 The products people create
within
Components of Culture
 1. Technology-
 the combination of
material culture
(objects) and rules
 Symbols Anything that
represents
something else
 3. Language
American Isoglosses
Cultural components
 4. Values
 Shared beliefs over what is right and
wrong, good or bad, desirable and
undesirable
Norms- shared rules of
conduct that people
follow in shared
situations
Folkways
Mores
Taboo
 Norms that describe socially  Norms that have great  Norms that are so
acceptable behavior but
moral significance b/c
strong that violating
do not have great moral
violation of these rules
them results in
significance
endangers societies
extreme disgust
well-being
Societies make
laws or written
rules of conduct to
enforce these ideas
Exit Slip  Read Chapter 2 section 1 if you need to get a better
idea of what we’ve talked about
 Focus on Writing
 Write two paragraphs describing a culture to within the
United States to which you belong. For example write
about a club or team of which you are a part of. Things
to include:
 Material & non-material culture
 Technology
 Symbols
 Language
 Values (mores, folkways, taboos etc…)
Bell Work 1/28
Yesterday we talked about 4
components of culture which
were; technology, symbols,
language & values. Try and
think of an example for each
component that is
quintessentially American in
nature.
Also have your paragraphs
about a culture you belong to
out and I will check them in.
Note Book Check Friday!
 Here is what you should have so far….
 Bell Work &Notes Sociological Research 1/20/15
 Home Work #1 C. 1 s. 1Reading focus questions
 Bell Work/Notes – Examining Social Life – 1/21/14
 Doing Sociology – Weekend Observations
 Notes – The development of Sociology – 1/22/15
 Bell Work & Notes – Sociological Perspectives 1/23/15
 Chapter 1 Review 1/26
 Bell Work & Notes – Cultural Diversity1/27
 Exit Slip – 2 paragraphs about a culture to which you
belong 1/27
Bell work, Cultural Variation –
1/29/15
 If the world’s population was represented by
100 people…
 How many would be from which major regions of
the world?
 How many would speak what languages?
 How many would practice what religions?
 How many would have a college education?
 How many people would be malnourished (go
hungry on a daily basis)
 How many would have regular access to drinking
water?
If the world was 100 people
 60 Asians
15 Africans
14 people from the Americas
11 Europeans
 12 would speak Chinese
5 would speak Spanish
5 would speak English
3 would speak Arabic
3 would speak Hindi
3 would speak Bengali
3 would speak Portuguese
2 would speak Russian
2 would speak Japanese
62 would speak other languages
 83 would be able to read and
write; 17 would not
 7 would have a college degree
22 would own or share a
computer
 1 would be dying of starvation
15 would be undernourished
21 would be overweight
 87 would have access to safe
drinking water
13 people would have no clean,
safe water to drink
Notes, Cultural Variation –
 What are our perceptions of the
global population?
 What do our perceptions reflect
about our culture and our
awareness of others?
 Ethnocentrism- the belief that one’s
own culture and group are superior
to others
 Cultural Relativism- the idea that
culture should be judged by their
own standards rather than by
applying the standards of another
culture
What things do all cultures
have in common?
 Cultural Universals
 Arts & leisure
 Basic Needs
 Beliefs
 Communication and education
 Family
 Government and economy
 Technology
Reading about different
cultures
 As you read the article take note on the following
concerning the culture:
 Social Folkways, Mores & Taboos
 Beliefs& Values
 material & Non material culture
Bell Work/Notes – Cultural
Variation – 2/19/14
 Answer the following in a couple of sentences
 How might ethnocentrism cause discrimination?
 (think about the Nacirema, before you knew what
was going on, what did you think of them?
Cultural Variation
Although Cultures have many
universal traits, there are groups that
do not follow every norm within every
society, these are called
SUBCULTURES- groups that
share values, norms, and behaviors
that are not shared by the entire
population
Examples?
age, gender, ethnic, religious
political, socioeconomic
status & occupational
Cultural Variation
 subcultures share values with the
wider culture they are a part of,
Counter Cultures do not.
 Counterculture- subcultures whose
practices, beliefs, norms and values are
consciously intended to challenge the
values and norms of wider society
 Examples?
 Functionalist Culture reflects and enforces society’s central
values.
 It encourages stability by integrating individuals
into society.
 Subcultures relieve discontent of subgroups
 Ethnocentrism encourages group unity
 Conflict
 Culture reflects and enforces the values of those who
hold power
 It encourages and maintains social inequality
 Subcultures and counter cultures challenge
those in power
 Ethnocentrism encourages discrimination
against he powerless
 Interactionism
 Culture is maintained and modified through
everyday social interactions
 Interaction among subcultural groups helps to
transmit customs and traditions and also
introduces new cultural meaning systems
Homework
 Read Chapter 2 Section 3 44-47 and answer the
following
 What are traditional American Values?
 How have these values changes since the 1970s?
In your Notebooks for
tomorrow
 Chapter #1 Review (this is worth a good chunk of
points, make sure its there!)
 Bell Work & Notes – Cultural Diversity – 2/13/14
 Exit Slip – Focus on Writing – 2/17/14
 These were the paragraphs about a culture you belong to
 Bell work, Cultural Variation – 2/18/14
 Bell Work/Notes – Cultural Variation – 2/19/14
 Homework – Chapter 2 section 3
 What are American values? How have the changed since
1970?
 Other things that will be graded
 Class Activity – American Values & Sub Cultures work sheet
American Values
 What are they?
 Personal Achievement
 Progress & Material Comfort
 Work
 Individualism
 Efficiency & Practicality
 Morality
 Equality & Democracy
 Freedom