SWOT Analysis
Strengths
• Characteristics that give your business an
advantage over others
• What is your value proposition, how does it
differentiate with your competitors?
• What do other perceive as your strengths?
Opportunities
S
O
• What are the elements your business
could could exploit to its advantage?
• What trends, conditions that may
positively impact you?
1.
2.
3.
Introduction
SWOT
Three
W
T
Weaknesses
• Characteristics that place the business at a
disadvantage relative to others
• What do your competitors do better than you?
• What do others perceive as your weaknesses?
Threats
• What are the elements in the environment
that could cause trouble for your business?
• What trends or conditions may negatively
impact you?
4. Four
5. Five
6. etc
1
SWOT Analysis
1.
2.
3.
S
W
O
T
Introduction
SWOT
Three
4. Four
5. Five
6. etc
2
SWOT Analysis
STRENGHTS
WEAKNESSES
OPPORTUNITIES
THREATS
1.
2.
3.
Introduction
SWOT
Three
4. Four
5. Five
6. etc
3
SWOT Analysis
1.
2.
3.
Introduction
SWOT
Three
4. Four
5. Five
6. etc
4
SWOT Analysis
WEAKNESSES
STRENGHTS
• Characteristics that give your business an advantage
over others
• What is your value proposition, how does it
differentiate with your competitors?
• What do other perceive as your strengths?
OPPORTUNITIES
• Characteristics that place the business at a disadvantage
relative to others
• What do your competitors do better than you?
• What do others perceive as your weaknesses?
THREATS
• What are the elements your business could could
exploit to its advantage?
• What trends, conditions that may positively impact
you?
1.
2.
3.
Introduction
SWOT
Three
• What are the elements in the environment that could
cause trouble for your business?
• What trends or conditions may negatively impact you?
4. Four
5. Five
6. etc
5
SWOT Analysis
WEAKNESSES
STRENGHTS
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own text.
•This is an example text.
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own text.
SWOT
OPPORTUNITIES
THREATS
•This is an example text.
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own text.
1.
2.
3.
Introduction
SWOT
Three
•This is an example text.
•Go ahead and replace it with your
own text.
4. Four
5. Five
6. etc
6
SWOT Analysis
STRENGHTS
WEAKNESSES
•This is an example text.
•Go ahead and replace it with your
own text.
•This is an example text.
•Go ahead and replace it with your
own text.
THREATS
OPPORTUNITIES
•This is an example text.
•Go ahead and replace it with your
own text.
1.
2.
3.
Introduction
SWOT
Three
•This is an example text.
•Go ahead and replace it with your
own text.
4. Four
5. Five
6. etc
7
SWOT Analysis
STRENGHTS
WEAKNESSES
• This is an example text.
• Go ahead and replace it with your own
text.
• This is an example text.
• Go ahead and replace it with your own
text.
THREATS
OPPORTUNITIES
• This is an example text.
• Go ahead and replace it with your own
text.
1.
2.
3.
Introduction
SWOT
Three
• This is an example text.
• Go ahead and replace it with
your own text.
4. Four
5. Five
6. etc
8