hondaNA - Opus One Media

Opus One Media
Audio-e-Mail™
Honda
November, 2007
http://www.opusonemedia.com/honda.html
Mission Statement
 Opus One Media develops and
markets proprietary integrated
enterprise platform for seamless
communication between any email
system and any telephonic device.
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Why we are contacting you…
 We think there is a technology fit.
 We think that what we are building is a
logical step in the Honda progression
 We present you with the opportunity to
supplement your product and create a
profit center
 We believe that Honda has the
opportunity to build a social network
into which it can market at low cost
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Why we are contacting you…
 We are making middleware/enterprise
platforms that use speech/text
software to seamlessly connect any
micro phonic device that picks up a
spoken word (including any phone –
cell or not) to any digital text device or
service(email, messengers, palms, cell
keypad, pc’s).
 Text to voice and voice to text –phone
to computer/computer to phone, 23
languages, and unrestricted to the
automobile….you can use the service
anywhere with no additional hardware.
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Mission Statement, continued
We meet our technology
goals with partnerships with IBM
Pervasive, ScanSoft™(now
Nuance) Naturally Speaking and
ByoBroadcast.
Our speech to text accuracy
rate is matches that of
hospital/medical dictation.
Voice to Text Conversions can
occur in 23 common languages.
Our system gets “smarter” the
more you use it.
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Mission Statement, continued
 We believe that the Ford “SYNC™” offering is a laudable product
that will gain wide acceptance. We suggest Honda would be well
served to consider how our platform could be expanded to
encompass virtually all communication possibilities.
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The Product
Our Core Product / Audio-e-Mail™
 The primary product is an electronic
message packet.
 There is voice-to-text conversion software in
each packet that permits translation of any
voice message into full text rendering, text
translation to any of 23 common languages,
and restoration into audio message format.
 The messages work from any phone or voice
equipped audio device (microphone, regular
telephone, cell phone, messenger, and handhelds).
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The Product
Current Market –Technologies
 Several firms offer audio or voice email packages. Nuance’s (formerly ScanSoft)
Dragon Naturally Speaking is the technology leader. There are approximately 15
other companies similar to these (logos above) that offer some aspect of the
technology.
 http://www.nuance.com/naturallyspeaking/demos/# is the best comprehensive
system currently available.
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Customer Acquisition
 It is too costly to building a community from the ground up unless
there is a value proposition for membership (i.e. that there is a
perceived incentive to become and remain a member/user). There
are few examples that demonstrate individual “tool” acquisition
viability. We have focused our marketing plan toward the
acquisition of psycho-graphically appropriate groups.
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Customer Acquisition and Retention
 We do not think it viable to acquire customers on a direct response
model. We estimated that the acquisition cost per customer to be
nearly $40.00. Retention rates will be less than 6 months on
average. All competition suffers from the utilization of this model.
We abandoned it and resolved our marketing problems.
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Going straight to the marketplace
We believe our market is in an established
community or usage feature.
We wish to piggyback our technology into
existing similar platforms.
this technology is usable outside the automobile
environment (home, office, hotel – anywhere) it has
a value and thus profit potential past the immediate
application.
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Outgoing messages
The start and “send” of the message are linked to the message
log and to the billing cycle.
The packet is identified by sequential
number created when the log in is
established. Billing commences on the
$/minute basis.
Message completion (send) is noted and
when the message is opened and read is
also noted. The “opened and read”
function should be available to the user.
A feature would be auto-contact/confirm
when the message is hear or read.
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Outgoing
Outgoingmessages
messages - 4
The voice-to-text text box runs in background as well. It is
washed through the translation service. 23 languages are
available
est maintenant l'heure pour tous
les bons hommes de venir à
l'aide de leur partie
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Outgoing
Outgoingmessages
messages - 5
A “real life” demonstration of this translation technology is
viewable at:
http://dictionary.reference.com/translate/text.html. Please note
that Scansoft products offer degrees of this technology as part of
their main product offering.
In English:
now is the time for all good men to come to the aide of their party
In German:
ist jetzt die Zeit für alle guten Männer, zum Adjutanten ihres
Beteiligten zu kommen
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Outgoing
Outgoingmessages
messages - 6
If the translation is completed in “text” it is then a simple issue to
have the “text” read to the recipient as the “text to voice” computer
voice is superb. http://www-106.ibm.com/developerworks/ibm/library/i-voice/
Figure 1. Workings of a speech application
Another very important aspect of speech application is grammar. A grammar is an object in the JSAPI that controls the recognition process by telling the
speaker what words they're expected to say and the patterns in which these words may occur. The biggest advantage of a grammar file is that it makes
the recognition faster and more accurate. A sample grammar file is below.
Sample grammar filegrammar javax.speech.demo; public <sentence> = Welcome | Hello | IBM | ViaVoice | Java | Good Job | Thank you very much |
GoodBye;
You can add more words or sentences to the grammar file. Note that each word or sentence is separated by the "|" character.
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Outgoing
Outgoingmessages
messages - 7
Outgoing summary:
Byobroadcast – audio to internet technology utilized in
their audioemail application is the skeleton on which
various components of the Websphere CRM tools and
the IBM Java Speech API are hung.
Using purely voice commands and logical question –
response structures including adherence to a well tested
and refined set of logical interactions, our goal is to
permit the addressing and composing of a 150 word
email that can arrive in a number of languages and texts
with a single message elapsed time (without correction
and assuming normal speech rates) of 1 minute.
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Functionality
By selecting the “check mail” function, the user is
started in the sequence to connect to his “inbox”. If he
has signed in previously, he will be asked again for his
password (security)
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Functionality
This prompt opens your mailbox. The “title areas”
Sender and Subject are easily read through the technology.
The user is then prompted to say:
Next message, read message, reply to message, end
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Functionality
As the first item in the box is announced by sender and
subject you may say NEXT MESSAGE, which ends that line
and moves you to the following message. The system will
also accept “next” and “skip”
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Functionality
If you wish to “hear” a message you say “read message”.
IBM text to voice technology merely scan reads the content.
From: michael.caron@cendant.com
To: hdh@opusonemedia.com
Subject: Harold House (OpusOne) will be calling in
Date: Fri, 9 Jul 2004 13:26:34 -0400
When: Tuesday, July 13, 2004 9:30 AM Where: Your office 973.496.3442
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Functionality
At any time during the reading of the message you may say:
Next message, reply to message, or end.
REPLY TO MESSAGE is a voice over-ride command that
simply reverses the “to and from” boxes and you simply
compose your “response” in an audio message as if you were
sending a new message. The outgoing “reply” is treated then
as if it were a newly composed message.
From: hdh@opusonemedia.com
To: michael.caron@cendant.com
Subject: Harold House (OpusOne) will be calling in
Message: your audio message
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Functionality
If end is selected, then you will be asked if you want to:
1. Close the Inbox
2. Compose an Email
3. End the Session
You have signed out of the Network. Your
time of use was 8 minutes.
You sent 6 messages and read 5 messages in
your mailbox
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Social Networking
•
The system can be used with equal fluidity in a car or
from a PC, on a handheld or a regular home phone –
anywhere there is a microphonic device.
•
It utilizes email address books from home, office,
company or “newly created”.
•
It creates instant “networks” of Honda owners connected
to non-Honda owners.
•
The entire platform can be branded to keep the Honda
name in the forefront of all communication.
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The pipeline…
 The technology is easily adapted to other applications without
changing the basic configuration.
 Translation phones and payphones
 Satellite Radio or Dish Network email reception
 Emergency notification platforms
 Interactive storybooks, plays, learning tools
 Opening discussions and advisories have been made to
 Satellite Radio
 Dish Network Technologies
 Telephony Networks
 Homeland Security
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About Opus One Media…
 Opus One Media is reforming as an LLC in the State of New York
as of June 1, 2007.
 95% of the company is owned by its principal
 5% is owned by one person who has an option to acquire an
additional 10%.
 Opus One carries no debt. It has cash on hand of approximately
$35,000.
 It services on service contracts and term work that grosses
between $10-25,000/mo.
We might be small but we think big!
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For further information:
Harold House
Opus One Media
56 S. Country Road
Westhampton, NY 11977
631.998.3455 (p/f)
http://www.opusonemedia.com
hdh@opusonemedia.com
audio email: 1.866.587.1578 pin 158#
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Opus One Media