041203-presentation3

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ROADCASTING
GM Car Network Project
Jim Garretson
Whitney Hess
Jordan Kanarek
Mathilde Pignol
Megan Shia
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
•
The state of radio
•
What is Roadcasting?
•
Progress since last presentation
•
1.
Design brainstorming
2.
Contextual inquiries
3.
Participatory design session
4.
Paper prototype
5.
Working prototype
6.
Service definition
7.
Scalability
8.
Persona creation
Agenda
What’s next
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
The State of Radio
More niches to support than even
150 radio stations can handle
Even internet radio not interactive
Untapped opportunity to make radio
more entertaining, reach a broader,
captive, audience
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
•
The state of radio
•
What is Roadcasting?
•
Progress since last presentation
•
1.
Design brainstorming
2.
Contextual inquiries
3.
Participatory design session
4.
Paper prototype
5.
Working prototype
6.
Service definition
7.
Scalability
8.
Persona creation
Agenda
What’s next
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
What Is Roadcasting?
New approach to community and
communication
Service model that allows people to
express themselves by offering their
own radio stations
Allows communities to meet and
share common interests
Provides methods for quickly finding
the best stations for any individual
listener
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
•
The state of radio
•
What is Roadcasting?
•
Progress since last presentation
•
1.
Design brainstorming
2.
Contextual inquiries
3.
Participatory design session
4.
Paper prototype
5.
Working prototype
6.
Service definition
7.
Scalability
8.
Persona creation
Agenda
What’s next
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Progress Since Last Presentation
1. Design brainstorming
Found two main areas to consider:
Broadcasting
Receiving
•Definition and maintenance of live playlist
•Definition of a station
•Opportunities for commercials
•Locating a desirable or desired station
•Deciding when and where to broadcast
•Notification of new stations
•Differentiation from “real” radio
•Dealing with non-persistent stations
•Feedback regarding audience
•Identifying stations uniquely
•On-air light
•Definition of types of searching and
browsing
•Signal quality
•Location of source music
•What happens when DJ reaches
destination
CMU MHCI - GM Network Project
•Avoiding undesirable or “bad” stations
•Agent guidance
•Definition of desirable filtering criteria
19 April 2004
ROADCASTING
Progress Since Last Presentation
2. Contextual Inquiries
User research with contextual
inquiries at college radio station
WRCT
Watched on-air activities performed
by each of three DJs
Concluded that in-car broadcasting
can be much simpler, and feasibility
is not as bad as we thought
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Progress Since Last Presentation
3. Participatory Design Session
To determine target audience’s in-car
activities and music-related activities
Three activities
Questionnaire
In My Car collage
Dream Radio collage
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Progress Since Last Presentation
3. Participatory Design – Discussion
Radio as Controlled Chaos
Current radio is marketing songs
Satellite radio is an improvement but still
does not offer sufficient breadth of
programming
Participants appreciate “good” DJs
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Progress Since Last Presentation
4. Paper prototype
Seeking
information
regarding:
Sending votes to
a station
Seeking
Blocking a
station from
one’s radio
Searching for
stations
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Progress Since Last Presentation
5. Working prototype
Seeking
information
regarding:
•How users browse
through large
numbers of stations
•How the browsing
problem can be
narrowed
•Ways to introduce
collaborative
filtering
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Progress Since Last Presentation
6. Service definition
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Progress Since Last Presentation
6. Service definition
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Progress Since Last Presentation
7. Scalability
No listeners:
Systems selects songs from personal collection based on driver’s
personal preferences.
1 listener:
Station begins to tailor its track recommendations to agree with tastes
of both the broadcaster and the listener.
10 listeners:
Because of taste diversity, the identity of the station begins to exert
itself through the broadcasters selections, and certain genres become
more popular than others.
1,000 listeners:
Fluctuations in individual listener’s preferences have little impact.
Voting becomes an optimal way to gauge audience’s taste.
Note: Broadcaster always has the option for full control of song selection.
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Progress Since Last Presentation
8. Persona creation
3 personas
Ryan Walsh: primary listener
Rolando Guzman: primary broadcaster #1
Melissa Devers: primary broadcaster #2
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
•
The state of radio
•
What is Roadcasting?
•
Progress since last presentation
•
1.
Design brainstorming
2.
Contextual inquiries
3.
Participatory design session
4.
Paper prototype
5.
Working prototype
6.
Service definition
7.
Scalability
8.
Persona creation
Agenda
What’s next
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
What’s Next
What’s Next
Continue prototype testing of receiving
Iterate paper prototypes
Implement collaborative filtering for Java prototype
Explore broadcasting
Has been delayed because audience needs and desired
weren’t established
Create prototype that fakes the receiving end to better
understand broadcasting issues
Work towards a combined unit that can be
distributed to users “in the wild”
Continue to define larger-scale service and
technical details
CMU MHCI - GM Network Project
19 April 2004
ROADCASTING
Questions?
Comments, questions?
CMU MHCI - GM Network Project
19 April 2004
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