Concept Note Part -A Development of Labour Market Information System (LMIS) for IT –IT Enabled Services Sector IT-ITES Sector Skills Council, NASSCOM 4E-Vandana Building (4th Floor) 11, Tolstoy Marg,New Delhi-110001. T +91 11 41519230/60 F +91 11 41519240 Table of Contents 1. Introduction ............................................................................................................................... 3 2. About Labour Market Information System (LMIS)...................................................................... 7 3. 2.1. Definition............................................................................................................................ 8 2.2. Objectives of an LMIS ........................................................................................................ 8 2.3. Components of a robust LMIS ......................................................................................... 10 2.4. LMIS Stakeholders........................................................................................................... 12 2.5. Major Challenges ............................................................................................................. 13 2.6. Existing LMIS ................................................................................................................... 14 2.7. Next Steps ....................................................................................................................... 15 2.8. Conclusion ....................................................................................................................... 16 Overview of the IT Sector ........................................................................................................ 17 3.1. IT services sector ............................................................................................................. 17 3.2. IT/BPO services sector .................................................................................................... 17 3.3. Engineering Services ....................................................................................................... 18 3.4. Packaged Software .......................................................................................................... 18 3.5. Skill requirements in the IT and ITES industry .......................................................................... 19 2 1. Introduction Indian IT-ITeS industry has built its reputation in the global arena based on several differentiators-chief among them being manpower. Over the years, organizations across the world have come to recognize the value that India’s vast and readily available pool of IT professionals brings to every engagement. Global organizations have found it extremely cost-effective to leverage this significant resource and gain bottomline benefits by harnessing its power. Going forward, however, the scenario is expected to be very different. Instead of just cost arbitrage the world will look to India for specialized talent that will be highly priced. Ageing western economies are already facing severe skills shortage, and will, in the years ahead, require people with advanced technology skills and domain knowledge. In the near future it would also be an added requirement to nurture mobility between occupations and across labour markets. In terms of sheer numbers India is well positioned to provide this manpower, owing to its growing base of people in the working age group. At the same time a significant amount of work needs to be done to convert this raw resource into employable, and more importantly into skilled talent in sync with global transnational standards. It is only by making its people future ready that the IT-ITeS industry will be able to sustain its leadership and the global industry during its next growth spiral. If India is to emerge as the skills factory of the world, the hub that manpower starved nations look to in future, a huge effort will have to be made now, to build for the years ahead. India itself will need people. With the global markets veering towards recovery, IT-ITeS organizations in India are back into hiring mode. In fact, by 2020, the sector is expected to create direct employment of 10 million and indirect employment of about 40 million, touching diverse sections of society. To remain relevant, inclusive and viable, NASSCOM acknowledges that the ‘Sector Skills Council’ initiative can be the game changer and the way to go. To formalize the above vision NASSCOM in partnership with the National Skill Development (NSDC) has sought and been formally approved as the IT-ITeS Sector Skills Council India, which is set up under the National Skill Development Mission to fulfill the growing need in India for skilled manpower, across sectors and narrow the existing gap between the demand and supply of skills. In this context the objective of National Skills development Corporation (NSDC) is to contribute significantly (about 30 per cent) to the overall target of skilling / up-skilling 500 million people in India by 2022, mainly by fostering private sector initiatives in skill development programmes and providing viability gap funding. Sector Skills Councils are tasked with developing an enabling environment for skills development, including support for (i) clarification of sector-specific competencies/skills (ii) capacity development for skills development institutions/ such as curriculum and standards, faculty development, and so forth; (iii) trainee placement mechanisms, and (iv) monitoring and evaluation, supporting systematic collection and analysis of data about skills development, including employer feedback regarding the quality of trainees (V) quality assurance of independent third-party providers etc.;. 3 The National Skill Development Policy 2009 mandates that NSDC will facilitate in partnership with industry sectors the: Setting up of Labor/ Work Force Market Information System (LMIS) to assist in the planning and delivery of training, at the least Identification of skill development needs and preparing a catalogue of skill types covered in IT-ITeS Occupational Standards Develop a sector skill development plan and maintain a skill inventory Developing skill competency standards and qualifications Standardization of affiliation and accreditation process Participation in affiliation, accreditation, standardization Plan and execute training of trainers Promotion of academies of excellence Sector Skills Councils are national partnership organizations that bring together all the stakeholders – industry, labor/work force, and the academia, for the common purpose of workforce development of particular industry sectors. Sector Skill Councils in India National Council on Skill Development National Skill Development Coordination Board SSCs Formalized National Skill Development Corporation (NSDC) Approved SSCs (Sector Skills Councils) National level bodies feeding into development- based on employer needs & industry standards. Automobile and Autocomponents Electronics Hardware Leather and Leather Goods Textiles and Garments Chemicals and Pharmaceuticals Building & Construction Food Processing Furniture and Furnishings Gem Gem&&Jewelry Jewelry Banking Insurance & Finance Organized Retail Handloom & Handicrafts Media, Entertainment, Broadcasting, Content Creation, Animation IT-ITeS Tourism, Hospitality and Travel Trade Transportation Logistics, Warehousing and Packaging Educational and Skill Development Services Healthcare Services Unorganized Sector e.g., Domestic help, Private Security Industry, Plumbing.. Real Estate Services Building Hardware & Home Furnishings Security Telecommunicati ons Rubber In the national context, India's transition to a knowledge-based economy requires a new generation of educated and skilled manpower. The competitive edge will be determined by the ability to create, share and use knowledge effectively. A knowledge economy requires India to develop knowledge workers and technologists who are flexible and analytical and can be the driving force for innovation and growth. 4 To achieve the same, we need a flexible education system that can help facilitate the development of a workforce in capabilities and technical skills across the pipeline. The challenge of skilling/up-skilling millions by 2020 will require both fundamental education reform across primary, secondary and higher education and significant enhancement of supplementary skill development. In the near term, IT-ITeS Sector Skill Council (SSC) will focus primarily on supplementary skill development and strive to facilitate seamless tracks within the education system. The purpose of this proposal is to identify ways and means for the development of scalable quality capacity that is sustainable. Research w.r.t. market intelligence will offer a dipstick regarding employment opportunities, related job rolls with profiles, and relevant skills and competencies required, supply–demand requirements present and future. It will also: - Provide analytics w.r.t. supply –demand requirement and deficiencies regarding the education and skill development ecosystem, aiming to dynamically respond to business transformations both national and international; - Identify and validate skill gaps and successful training models to bridge the gaps; - Provide direction with reference to employment trends and career paths, at all levels in this sector; - Shape projects and programs aimed at enhancing India’s competitiveness in the global IT-BPO human resource (HR) market; - Maximize the impact of employment and skills policies and employer behavior to support jobs growth and secure an internationally competitive base; - Enable industry, government and the education sector to develop the strategies needed to handle future human resource challenges; IT-ITeS Sector Skills Council NASSCOM (SSC) aims to: - Fulfil industry sector talent needs for quality and quantity to enable a sustainable pipeline that is industry ready - Research labour market information and intelligence to provide industry with accurate real time inputs to assist in planning and delivery of training. Provide certification information and access to all stakeholders in this ecosystem, thus reducing skill gaps and shortages - Develop a delivery mechanism for industry relevant training w.r.t. occupations identified in career paths - Set up standards to bring global best practices in industry NASSCOM in it role as the ‘IT-ITeS Sector Skills Council’ envisions scaling quality capacity leading to enhanced employability across the pipeline. IT-ITeS Sector Skills Council NASSCOM (SSC) is this industry’s skill development and standard setting body. The SSC proposes to complement the existing education system and address the skill gaps through the following broad activities: 1. Conducting research – Building up skill inventory database for the industry sector, skill-wise, region-wise, reviewing international trends in skill development and identifying skill gaps and technology to be taken up for teaching 2. Improving the delivery mechanism –Partnering with educational institutions to train trainers and upgrade skill sets of existing industry employees, and those in the industry value chain, e.g., dealer and service networks. 5 3. Building quality assurance – Setting up a robust and stringent certification and accreditation processes for this industry sector facing skill development institutes to ensure consistency and acceptability of the standards developed In this context internal SSC ‘Skill Development Councils’/’Education & Talent Development Councils’, in the Technology, Business Process Management (BPM), Infrastructure Management Services (IMS), Engineering R&D Services space etc. are backed by NASSCOM and its members. NASSCOM via the IT-ITeS Sector Skill Council (SSC) will strive to facilitate a strong, well prepared and highly educated workforce. IT-ITeS Sector Skill Council will aim to be a catalyst for change, pushing for innovations that will provide: - Work-force market intelligence; - Career awareness; - Skills definitions; - Professional development; for the India IT-BPO industry, educators and governments and tried and tested models for other industry sectors to emulate. Provide ‘Work Force Management Intelligence’ (WFMI) research and reports on workforce market issues facing the IT-BPO industry to build a deeper understanding of India’s IT-BPO sector. IT-ITeS career awareness will provide programs and tools to explore the career possibilities, short, medium and long term in India’s IT-ITeS sector. As an overview, IT-ITeS SSC will aim to address in mission mode the following: - Provide outstanding labour/workforce market intelligence which helps business and people; - Identify and validate skill gaps, generic and domain (Industry- Academia); - Collate and standardize existing programs to bridge skill gaps, across the pipeline; - Develop necessary programs to bridge generic skill gaps for the teacher and the taught; - Pilot, faculty development and skill transference programs (IT-ITeS), from teacher to taught; - Analyze impact of student training with metrics towards increased employability; - Facilitate Scale w.r.t quality capacity across the pipeline (post the ‘Pilot’); - Promote 3rd party providers w.r.t. IT-ITeS skill development at entry level; - Monitor change for quality and sustainability; - Validated IT-ITeS skill development models, are made available to other skill sectors; - Engage and collaborate with other Sector Skill Councils to develop employment skill standards and best market solutions which leverage greater investment in skills; IT-ITeS SSC in partnership with the Indian industry and the education sector, IT-ITeS SSC will strive to improve standards, education and employment within the sector and assist in facilitating the design of a National Qualification Framework (NQF) for India. Ultimately, the key purpose would be to scale quality capacity, (faculty and students to start with); to have a larger talent pool that is industry ready; to have greater alignment between industry (vertical) occupational competencies and aptitude increasing employee satisfaction and performance and finally to also reduce attrition, all with the active involvement of this industry. 6 2. About Labour Market Information System (LMIS) While India’s population growth has declined over the years, the work force is still projected to grow by close to 2 percent or some 7 million or more a year over the next few years. Majority of the economy and the population are still rooted in traditional activities and structures. The labour market in India is primarily spread across the agriculture sector, the urban informal (unorganized) sector, and organized sector. The percentage of the total labour force in agriculture has witnessed a decline over the last decade; however, it still employs the highest percentage of the total labour force. As the workers migrate from the rural agricultural sector to the other sectors and technology comes into play, it is imperative to devise a strategy to effectively absorb this additional workforce to sustain India’s current growth rate. To bridge the widening gaps at the required and available skill levels, it is pertinent to assess and evaluate the existing skill levels of the vast labour force in the country. This will facilitate the identification of key skill requirements across sectors, geographies, and so on. To achieve this objective, it is critical to conceptualize and develop a framework that encapsulates information about the different facets that define the labour /work force market. It is imperative to integrate the information to provide a single window for all information on labour market to the different stakeholders. Current Challenges in the labour market The existing Indian labour market information system faces a number of challenges. IT-ITeS Labour /work force MIS is splintered and needs to be reworked and rewired in all aspects. One of the challenges is the inappropriate job matching, which results in a number of problems negatively impacting economic growth. The productivity of both the employee and the employer is impacted because of the mismatch between business requirement and the prospective employee’s skills set. In many instances the human resource is over qualified for the job at hand ultimately leading to job dissatisfaction and attrition. Moreover the present manifestations of Indian LMIS platforms are not interactive nor dynamically updatable, with functionalities that do not cater to the gamut of market requirements. The only way to solve this problem is to provide a platform with the right architectural design w.r.t. functionalities, content and analytics regarding the workforce and a framework that is capable of identifying and matching the qualified human recourse to occupations. This would result in higher employer and worker satisfaction and consequently in greater RoI. There are other challenges that add to the weak labour market information system. Some of these challenges are: Lack of information about job vacancies Lack of information about skills required by employers Employers demand w.r.t.the required skills set and number of employees for specific occupation Mismatches between labor supply and demand Inadequate levels of labor market regulation Labour intermediation services, such as a Labour/Work force Market Information System (LMIS), help overcome all these challenges. 7 2.1. Definition Labour/Workforce Market Information System, commonly known as LMIS/WFMIS , is a platform for manpower management that also has the ability to collect, process, analyze, and disseminate labour market information. LMIS acts as a one-stop data and information source on the labour/workforce market. Wide variety of data reports can be generated from LMIS along with performing trend analysis and cross referencing. 2.2. Objectives of an WFMIS / LMIS WFMIS is ‘one single source’ of all information available on the workforce. Information therein must be relevant across the industry, trade, geography, timelines, must cover information on the necessary skills, education, and so on w.r.t. occupations in the industry sector. WFMIS must support informed decision making, by providing research authenticated reliable workforce market information to the stakeholders. The WFMIS system is also updated on regular basis to ensure that data held is not obsolete and that such data meets the needs of the WFMIS user. The benefits are expected to include quick and easy access to a wide range of workforce market data and information. Some of these data points include: Educational and training offerings and sources Occupation related training course duration and costs Accredited institutions formal and non-formal regarding occupation related course offerings Occupation related certifications across various IT-ITeS sub- selectors Sources of funding for education Population of the workforce present and future across IT-ITeS sub- sectors Economic and job opportunities data and information national and global The WFMIS acts as an active labour market policy instrument that collects, evaluates and provides labor market information to both the labor supply side and the labor demand side. The implementation of a WFMIS is aimed at the following strategic targets: Nationwide transparency Concerning supply and demand on the markets for workforce training Fast access to job offers and job requests; acceleration of the matching process for both employers and job-searchers Use of all available possibilities to support workforce market functions uncomplicated and red-tapefree ways of communicating offers and notices. An LMIS can also have the following objectives: Develop action-oriented research and information tools Be a portal for cutting-edge and timely market data Contribute to raising awareness of workforce development issues 8 Give high quality service to all customers, which may include but not limited to, job seekers, claimants, and businesses, government and other relevant organizations. Provide timely and accurate information on the workforce market Serve businesses by recruiting and referring the best qualified applicants to jobs, and provide resources to diverse job seekers in support of their employment needs. Develop and distribute quality workforce and economic information to promote informed decision making. WFMIS/ LMIS can be developed this sector-specific workforce market. This WFMIS canthen feed into the master WFMIS at the national level. The information from the sector specific WFMIS will be integrated into a single overarching national WFMIS, which is considered as ‘Master WFMIS /LMIS’. Given below is a WFMIS/LMIS framework recommended by the National Skills Development Corporation (NSDC): * WFMIS is not limited to the illustration given below. Source: NSDC’s LMIS Concept Note 9 2.3. Components of a robust WFMIS / LMIS A robust WFMIS focuses on the following items: Skills assessment Skills development policy Curriculum design Competency standards Skills delivery to the correct employers Even though there can be multiple components of LMIS, the key components that make up a robust WFMIS are: Electronic Labour Exchange (ELE) Skill Bank Labour Market Intelligence Information Each of these components are described in detail. The Electronic Labour / Workforce Exchange (ELE): ELE is the core component of LMIS. It facilitates online and offline services that cater to job seekers and the employers. The services offered by ELE serve both to the employers and the job seekers. When a job seeker needs to find a suitable job opening for his or her skill set, the job seeker simply checks ELE in LMIS and finds a suitable job opening. The job openings are mapped with the occupational standards that are defined for a specific job role. The job openings are directly mapped to the defined job roles, which helps the job seekers easily locate the Services for Job-seekers:WFMIS/ LMIS can offer a number of services that can be classified as online services for the job-seekers. Some of these services are: Resume services; Career counseling Job search Career counseling Presentations Institutional referrals Services for Employers: LMIS can offer a number of services that can be classified as online services for the employers. Some of these services are: Job posting Database access Candidate search Requirement updates 10 Skills Bank: The skill bank plays a vital role in LMIS. The skill bank can provide the following information: Worker information: The skill bank contains information of works and their current state. For example, a work can be classified as qualified or non-qualified. The worker can then be labeled as employed or unemployed. Employer access: The skill bank is available to the employers for worker profile evaluation. The employer can choose to filter out the skill they are targeting. Supply-Demand Reporting: The skill bank can be created in such a manner that it provides information about the supply and demand. The skill bank can also cater to the following: o Determining the supply o Labour demand o o Reporting on shortage Lack of specific skill set o Occupational projections. Workforce Market Intelligence Information: WFMIS also plays a vital role in providing the information on the labour market scenarios. It can be defined to provide the following information: Local economy data: current and historical data Population: Historical and current population data based on geographies Labour market: Current and historical data on the labour market of specific sectors, such as ITITeS sector Training opportunities: Available formal and non-formal training opportunities Advertised jobs: Job posting through third-parties and companies Research reports: Reports on labour market scenarios in state and country. WFMIS will help both employers and employees provide details on specific demand, as well as where the access to the skilled workforce exists. Importance of WFMIS WFMIS after coming into existence helps to reduce the information deficit on the labour market. With the appropriate information and reporting on the labour market, the complete scenario on the labour market is known within specific sectors. Source of Information: If people do not have information about job openings, they may stay unemployed. Selection of correct profession: If people do not have information about professions, they may choose a profession where there is no demand for workers. If more persons make the right job choice and companies get the right workers, productivity increases. Source for jobs: If more persons find jobs, their income increases and therefore, the general wellbeing of the society increases. 11 Without the existence of an WFMIS/LMIS, the flow of information is not smooth and the links are missing between the stakeholders like job searcher and the employers, which in this case is the labour market. Such scenario is shown in the graphic below: Job Searcher Available Trainings Labour Market The figure shows that there is a strong disconnect between the workforce /labour market and the job searcher. WFMIS becomes important when one wants to see an optimal workforce market that has an information flow between different stake holders. An example below demonstrates the flow of information between different stakeholders, mainly job searchers, labour market, and available trainings with the institutions. With the WFMIS / LMIS implementation, the information flow from the labour market is correctly channelized to the job searcher. Job Searcher Available Trainings Labour Market Information Flow Workforce intermediation services like the WFMIS become the key driver for the flow of information in the labour market. However, it is important to note that WFMIS itself cannot generate any form of employment. For example, WFMIS/LMIS does not provide any solution to address any type of economic problem. If there is a shortage of jobs due to recession or market down fall, WFMIS will not be able to provide any kind of solutions to these problems. The solution may depend upon wage rigidity or reforming the workforce market regulations. 2.4. LMIS Stakeholders WFMIS, as stated earlier, is a one single source of information that provides qualitative and quantitative information on the labour market. The information is generated from different labour market producers and plugged-into WFMIS for proper distribution. The information producers are the stakeholders that constantly provide information to keep WFMIS updated and from generated outdated information and reports. The stakeholders of WFMIS can be either the source of information or the recipient of information. For example, a job searcher is a recipient of information. An employer can acts as both the source and recipient of information. 12 It is important to note that each stakeholder plays a vital role in the WFMIS existence. In brief, the main stakeholders of the WFMIS are: Government – State and central government. WFMIS will help the governments respond to quick changes in the labour markets that are largely impacted by the economy of a country. With the recently updated data, governments can utilize the data to set a plan of action. Policy makers and planners – WFMIS will help policy makers and planners to define and modify policies based on the labour market conditions. Employers – WFMIS will help the employers to locate the correct talent against their requirements. Job Seekers / Employed or unemployed – WFMIS will help the job seeker to locate the correct job profile and understand the job requirements defined for a specific job role. Educational and Training Institutions – WFMIS will help the training institutes to align their courses based on the requirements set by the employers. Industry Associations and NGO’s – WFMIS will make the industry associations and NGOs aware of the market conditions so that they can provide necessary support to the remaining stakeholders. Guidance and Career Counselors – WFMIS will create a link between the job seeker and the guidance and career counselors to help the job seeker to locate an appropriate job. The guidance and career counselors can also help the job seekers to understand specific job profiles and help them define a correct career path. 3rd Party Training Provider- WFMIS will create a link between the training necessary for multiple occupations/jobs, the requisite certifications and employment oriented assessments and the jobs themselves. 2.5. Major Challenges WFMIS with all the benefit offerings brings a few key challenges. These challenges mainly arise due to the large population, large demographic area, and different parties being involved in generating labour market information. In India, there are a number of organizations that are part of the labour market. Most of these organizations work in isolation and therefore, it is a major challenge to collate the information in one place. It is essential for labour market information to be collected in a coordinated manner so that the market information is timely and accurate. At present, the workforce market information is decentralized with different parties being involved. With the centralized workforce market information collection, the accurate results and reports can be generated through WFMIS. Another key challenge is timely availability of the labour market information reports. If the reports are published with uniformity and at time, then WFMIS can be used to publish these reports. Information collection is mainly from the organised sector, which comprises of a total of 6% of the workforce. There is no accurate data available from the unorganised sector. 13 2.6. Existing LMIS A number of countries have already setup WFMIS/LMIS. Most countries have chosen to setup a single WFMIS/LMIS whereas large countries like United States of America has multiple statew-wide WFMIS/LMIS. The table below lists the countries and broad-level features of WFMIS/ LMIS they own. Some of the existing LMIS are: S. No. Website URL Country Council / Owner 1. https://lmis.camc.ca/lmis/index.jsp Canadian Aviation Maintenance Council 2. http://www.labourmarketinformatio Service Canada and Human n.ca Resources and Skills Development http://www.hrsdc.gc.ca Canada Center Canada (HRSDC), Government of Canada 3. http://www.nomisweb.co.uk/ United Kingdom Office of National Statistics 4. http://www.deepwr.gov.au/lmip Australia Department of Education, Employment, and Workforce Relations 5. www.nyc.gov/wib United States – New York New York City Labor Market Information Service 6. http://www.labormarketinfo.edd.ca.gov/ Content.asp?pageid=1009 United States – California Employment Development Department 7. http://www.labourmarketservices.gov.b British Columbia Ministry of Advanced Education and Labour Market Development (ALMD) c.ca/labour_market_information.html 8. http://www.mlss.gov.zm/index.html Zambia Ministry of Labour and Social Security (MLSS) 9. http://www.lmis.gov.jm/home.aspx Jamaica 10. http://ec.europa.eu/eures/main.jsp Europe Ministry of Labour and Social Security ?acro=lmi&lang=en&parentId=0&co untryId=AT 11. http://www.lmisghana.org.gh/index .php?option=com_content&view=fr ontpage&Itemid=1 14 Ghana European Commission Source: LMIS Concept Paper by NSDC 2.7. Risk Management Because there are a number of stakeholders involved and there are external factors that influence WFMIS/ LMIS, there are high chances that the WFMIS project fails to meet its defined objective. While designing the LMIS, a few key risks should be envisaged and accordingly, risk plan must be prepared. Some of the risks are: Each individual SSC will develop their own WFMIS, which will integrate to the master WFMIS operating at the national level. The risk here is that is the SSC-level WFMIS designs are not consistent or the technology used by each SSC is not well integrated, then there will be a possibility that the each SSC-specific WFMIS will work in isolation and not integrate with the master WFMIS. Another key risk is that the stakeholders do not agree to follow the WFMIS initiative. In this case, the information may not get populated on time or may not get populated at all. An incorrect architecture of WFMIS does not clearly state the roles and responsibilities of individual stakeholders. A security risk may be imposed if the WFMIS architecture does not cater to proper authentication and registration process. More security risks can be imposed if there are not access policies defined for WFMIS. 15 2.8. Next Steps Setting up a WFMIS can change the labour market scenario for a specific sector. However, it would not be incorrect to state that there is no perfect definition of an WFMIS/LMIS and therefore, it will be difficult to create a perfect WFMIS/LMIS. A WFMIS will always be need driven from a specific sector and therefore, the architecture will always be different for two different sectors. The first key step is to conceptualize WFMIS and then bring it to an existence. Furthermore, then the continuous updation and maintenance of WFMIS will follow. IT-ITeS SSC is currently looking at creating a LMIS that will cater to the IT-ITeS sector. IT-ITeS WFMIS will then link to the main portal, which eventually links up all WFMISs as well. The intent is to have a one-stop WFMIS that will provide information across geographies, sectors, states, training organizations, and so on. 2.9. Conclusion To conclude, WFMIS/LMIS: Acts as a key labor market policy instrument. Bridge the gap between the workforce demand and supply. The WFMIS cannot be used to generate jobs. It only helps in facilitating the flow of workforce/labour market information. Has a structure that is largely dependent on a country’s need and labour market requirements. Has many stakeholders to contribute. Needs to be dynamically updated with the new labour market information. 16 3. Overview of the IT Sector The major segments of the IT Industry are IT Services, BPO, and Engineering Services, and Packaged Software. Much of the activity is centered on service offerings in Banking, Financial Services, and Insurance (BFSI), Hi-Tech and Telecom, Manufacturing, and Retail. There has been an inorganic growth observed in the IT sector of India during the last decade. This growth has been observed both in the revenues as well as the number of people employed in the sector. India’s acceptance as a preferred off-shoring destination in the world is evidenced by the fact that it was ranked at the top (first place) in AT Kearney’s Global Services Location Index. 3.1 IT services sector The IT Services segment is the largest contributor to the IT industry, accounting for more than half of industry revenues. IT services involve a full range of engagement types that include consulting, system integration, IT outsourcing, and managed services. Following are the core activities of IT services sector: IT Consulting Systems Integration Custom Application Development (CAD) Software Deployment and Support Network Consulting and Integration Software Testing IT Education and Training Services Oriented Architecture (SOA) Application Management Information System Outsourcing Hardware deployment and support IT education and training Web Services 3.2 IT/BPO services sector BPO includes processes that may be IT-enabled, do not necessitate on-shore presence and are hence, offshore-able. Customer interaction, and Finance and Accounting services account for a significant portion of BPO revenues. Most leading IT companies have BPO divisions/subsidiaries. The growing area in this segment is what is called as Knowledge Process Outsourcing (KPO). Some of the KPO services already outsourced to India include data analytics, content management, research and information services, animation, biotech and pharmaceutical research, medical and health services. A substantial amount of growth is expected to be in the areas of Legal Process Outsourcing (LPO), Engineering Services Outsourcing, and Financial and Market Research. Domestic GDP growth and increasing domestic IT spends will also fuel growth of the BPO sector in the domestic context. 17 Following are the core activities of BPO sector: Customer Interaction & Support (CIS) Customer Care Finance & Accounting (F&A) Research and Analytics Human Resource Management (HRM) Procurement Services / Supply Chain Management Knowledge Services (KPO / Knowledge Process Outsourcing) Legal Services (LPO / Legal Process Outsourcing) 3.3 Engineering Services Several product-based multinational companies are known to be outsourcing part of their product development requirements from their captive offshore centres in India. Range of services outsourced include engineering and designing solutions across diverse industry verticals like research and development, telecommunications, automotive, aerospace, construction, and industrial design. The next decade will play a crucial role in bringing about disruptive growth for the Indian Software Products segment, and the annual revenue aggregate of this segment is forecasted to grow substantially high. The growth is likely to be in the areas of Business Intelligence (BI), Enterprise Resource Management (ERM), Storage, Security, BFSI, telecom, healthcare, Retail, search engine marketing, mobile applications, social networking, communication services, online education, and online gaming. Following are the core activities of Engineering Services sector: Research and Development (R&D) services Hardware and software technologies Development of software running on embedded systems Computer-aided design (CAD) 3.4 Packaged Software Packaged software are programs or code sets of any type, commercially available through sale, lease, rental, or as a service. Packaged software revenues typically include fees for initial and continued right-to-use packaged software licenses. Following are the core activities of Software sector: Software Products Offshore Product Development 18 3.5 Skill requirements in the IT and ITES industry The Indian IT and ITeS industry currently employs about 2.7 million1 persons in comparison to 0.8 million in 2004. In the context of growth forecasted for the industry, availability of skilled human resource supported by appropriate skill building initiatives will be the key to this growth. Major trends impacting skill requirements for the IT Industry Continuous demand for skilled workforce Demand for skilled workforce in IT consulting Demand for skilled workforce in specific industries like BFSI, Healthcare, and Education Inability to Innovate Increased share of other business verticals Increased opportunities in the Indian market from other markets like Europe Evolution of newer pricing models Evolution of new technologies like Cloud Computing Major trends impacting skill requirements for the ITES Industry Increasing share of business from KPOs High-end research and analytics, online market research, and legal advisory Increasing demand of end-to-end service offerings in the domestic market Increasing confidence of clients on Indian outsourcing vendors This unprecedented growth in the IT-ITeS sector can be much more with markets opening up further and supported by large investments in innovation, skill building, IP creation, and development of IT infrastructure in tier-2 and tier-3 cities. At the same time, risks such as protectionism, security, poor infrastructure, and skill development can dampen the growth. For this growth to materialize, India needs to develop its talent pool and serve as a hub for end-to-end services, and innovation in business models and technology offerings. Expansion of IT and ITeS Industry to tier-2 and tier-3 cities is also critical towards this end towards achieving cost competitiveness and inclusive growth. As enunciated by NASSCOM’s ‘Perspective 2020’, the success story of the industry would rely on the following: Catalyzing growth beyond today’s core markets Establishing India as a trusted global hub for professional services Harnessing ICT (Information and Communication Technology) for inclusive growth Developing a high caliber talent pool Building a pre-eminent innovation hub in India Based on the trends witnessed in productivity and the likely growth potential of the IT and ITES industry, it is expected that the industry would employ about 7.5 million 2 persons directly by 2022. A large portion of this employment is expected to occur in the ITES (BPO/KPO) exports sector, followed by IT exports and then in 1 2 Source: National Skill Development Corporation Report Source: National Skill Development Corporation Report 19 the domestic market. The incremental human resource requirement in the IT and ITeS sector is expected to be about 10 million persons till 2022. To become globally competitive it is imperative for the IT-ITeS companies to adopt international standards and best practices. This alone can help them optimize their quality, services and costs. The frameworks to follow should be the ones that make the organization data-driven, instill process discipline and help achieve sustained excellence. Some important steps that companies need to take are: The design and deployment of the right processes during the formative stages of the organization The creation of a robust and streamlined training plan, a foolproof but scalable recruitment process and efficient HR activities to create a motivating work environment and a performance management system Continuous efforts in improving service and quality levels while lowering costs and creating a highly performance driven culture. Emphasizing on continuously improving talent, developing effective teams, and successfully managing the people assets of the organization *** 20