HOW TO WRITE – and – HOW NOT TO WRITE A NEWS STORY 25 TOP WRITING TIPS TIP NO. 1 Never, NEVER, NEVER … Don’t even think about … Beginning a sentence with “there” and “it.” TIP NO. 2 Use “said” as the verb of attribution. Forget about “exclaimed,” “cried,” “yelled,” “screamed,” “whispered” and other verbs. Just use SAID. TIP NO. 3 Set every story in time and place and use verb tenses that conform to that setting. This means that most stories will be in past tense – including attribution. DO NOT SHIFT/CHANGE TENSES IN A STORY. TIP NO. 4 Don’t clutter up attribution with ... anything. Keep attribution simple. Don’t say “... said the 29-year-old mother of two who has red hair and drives a 1996 Toyota pickup truck with a bumper sticker that says ‘Support Your Local Police’ and was born in Wink.” TIP NO. 5 A group, team or whatever is singular. A group of students is singular. The prepositional phrase (of students) does not affect agreement. TIP NO. 6 Each is singular: “Each of us is going.” Neither is singular: “Neither of us is going.” TIP NO. 7 Understand the difference between it, its and it’s. It is singular. Its is possessive form of “it.” It’s is a contraction of “it” and “is.” TIP NO. 8 Know and understand the difference between who's and whose. Who’s is a contraction of “who” and “is.” Whose is a possessive. TIP NO. 9 Know how to use an apostrophe with years. You abbreviate 1961 or 1979 as ’61 and ’79 You DO NOT abbreviate them as ‘61 and ‘79. And apostrophe (’) indicates the omission of a letter or numbers. TIP N0. 10 You DO NOT use an apostrophe to indicate a decade. Correct: 1980s, 1990s, 2000s Wrong: 1980’s, 1990’s, 2000’s You DO NOT use an apostrophe to indicate ages. Correct: He is in his 50s Wrong: He is in his 50’s. TIP NO. 11 “ly” words aren’t hyphenated: slightly elevated driveway. TIP NO. 12 Don’t use hopefully in speech or writing. While you are at it, stay away from other floating adverbs: interestingly, fortunately .... TIP NO. 13 If for some reason you are beginning a sentence with a participle, be absolutely certain that what’s in the participial phrase is in sync with the main part of the sentence. Here’s an example of a phrase out of sync: Believing that food plays a major part in health, animal studies .... P.S.: Don’t begin sentences with participles. TIP NO. 14 Use the word “while” only when two actions are occurring at the same time. TIP NO. 15 Some words aren’t words … … so, obviously, don’t use them: momento, reoccur, reoccurrence. TIP NO. 16 Don’t put -wise ending on words, as in weather-wise. TIP NO 17 Don’t use “following” as a synonym for “after.” TIP NO. 18 “New record” is redundant. TIP NO. 19 Use miles an hour, not miles per hour TIP NO. 20 Know the differences between “affect” and “effect.” “Affect” is a verb “Effect” a noun – except to “effect” a settlement. TIP NO. 21 Don’t use “reportedly.” If you are in a position of reporting, report. Don’t say well I don't know this for sure, but someone mentioned it to me, and I’ll just pass it along to you in the event it might be right. TIP NO. 22 Never, NEVER, NEVER … Use quotes or questions as your lead. TIP NO. 23 Never, NEVER, NEVER … Include this cliché in your lead: “rain failed to dampen” EXAMPLE: Despite the bad weather, the rain failed to dampen the spirits of the fans or the football team TIP NO. 24 Never, NEVER, NEVER … … use partial quotes around ONE word EXAMPLE: He said he was “lucky” to be alive. That makes the reader question the use of the word lucky. Drop the quotes. TIP NO. 25 Write simply, clearly. In other words, Keep It Simple Stupid (KISS).