EGGHEAD RESEARCH CONSULTING
POST GRADUATE AND UNDERGRADUATE RESEARCH PROJECT EXPERT
GSM:-08023883891/ 08171133613
E-Mail:- eggheadresearchconsulting@gmail.com
Office Address: - DLI Business Centre, UNILAG.
RESEARCHABLE MARKETING TOPICS
1. The effect of sales promotion on marketing performance: A Study Of canned and pet
bottled beverages in Lagos State
2. Branding as a marketing tool in sales performance: A study of Nigeria Breweries Plc.,
Lagos.
3. The relationship between Public Relations and Sales performance, A Study Of Shoprite
Shopping Mall, Lagos.
4. The impact of staff – customer relation on organizational image. A Study Of Guaranty
Trust Bank Plc (GTB).
5. Motivational strategies as a tool for improving salesforce performance in an organization,
focusing on Guinness Nigeria Plc., Ikeja, Lagos.
6. The influence of product quality on customers’ satisfaction. A Study Of Cadbury Nigeria
Plc (Bournvita) and Nestle Foods Plc (Milo).
7. Effect of marketing mixes on business turnover of telecommunication firms in Nigeria: A
Study of MTN, Lagos.
8. The Quality Customer Service as a tool for Organizational Growth A Study Of GTB
Plc, Lagos.
9. The impact of reward and compensation systems on Employee Job Performance.
10. Market segmentation and its effect on Consumer Product. A Study of Chi Nigeria
Limited.
11. The relationship between marketing environment and small scale business’ profit
performance; A study of ………………………..
12. The nature of consumer behavior in response to patronizing online stores in Nigeria, A
study of consumers within the University of Lagos.
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13. The impact of Total Quality Management on Customer Service Delivery; A study of
Cadbury Nigeria Plc.
14. Consumer’s behavior in response to patronizing online stores in Lagos: A Study of Jumia
online store in Lagos.
15. Market segmentation as a tool for Marketing of Fast Moving Consumer Goods: A Study
of UAC Nigeria Plc., Ikeja, Lagos.
16. The impact of advertising on consumer purchase decision (A Study of Cadbury Nigeria Plc)
17. The impact of marketing research on organizational performance. (Nigeria Bottling
Company Plc, Agidingbi, Ikeja)
18. The distribution and marketing of recharge voucher in Ikeja, Lagos
19. The effect of consumer behaviour on Organizational Productivity in Nestle Nigeria Plc
20. The problem and prospect of Prospect of Establishing and Marketing Recharge Voucher
Printing Business in Ikeja, Lagos
21. The impact promotion has on consumers’ buying behavior toward an organization’s
product with a focus on PZ Cusson Plc., Ilupeju, Lagos.
22. Effective product packaging and consumers’ buying behavior in Peak-Friesland and
Campina Wamco Nigeria Plc, Ogba, Lagos.
23. The influence advertising has on consumer buying behaviour in Greenlife Pharmaceuticals
Ltd., Lagos
24. The Impact of Customer Satisfaction on Organizational Performance. A Study
Of………….
25. Corporate social responsibility as a tool for building organization corporate image. A
Study Of…………….
26. The impact of sales promotional strategies on organizational profitability; A Study of
Nigeria Breweries Plc.
27. The impact of advertising and sales promotion on consumer behavior in the Fast Food
Industry, using Mr. Biggs as a Study
28. Product Planning and Developments And Its Impact On Consumer Satisfaction (A Study
Of Cadbury Nigeria Plc):
29. The Effect of Performance Evaluation on Workers’ Job Satisfaction. A Study Of United
Bank For Africa Plc (Uba).
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30. Effect Of Consumer Behaviour nn Product Performance (A Study Of Coca-Cola Bottling
Company Plc).
31. Assessing Public Relations As A Strategic Tool For Effective Marketing With A Focus
On Unilever Nigeria Plc, Ikeja, Lagos .
32. The Effect Of E-Marketing As A Strategic Tool In Achieving Increased Customer Base
In The Nigerian Banking Industry; A Study Of First Bank Of Nigeria Plc., In Lagos.
33. Appraising Integrated Marketing Communications (IMC) And Its Influence On
Organizational Sales Performance: A Study Of Dangote Flours Plc, Apapa, Lagos.
34. An Assessment of Pricing Strategies And Policies Of Food Drinks Manufacturing Firms
In Nigeria A Study Of Cadbury Nigeria Plc., Agidingbi, Ikeja, Lagos.
35. Public Relations As A Strategic Tool For Effective Marketing A Study Of Gtbank Plc.,
Ikeja, Lagos.
36. The role of Improved Customer Services In The Banking Industry (A Study Of Sterling
Bank Plc).
37. The Impact of Advertisement and Sales Promotion On Consumer Behaviour In The Fast
Food Industry. (A Study Of …………….).
38. The Impact Of Sales Promotion Strategies On The Survival Of Small And Medium
Enterprise. A Study Of………………….
39. The Impact Of Environment On Business Performance In Guaranty Trust Bank Plc.,
Lagos.
40. The Impact Of Pricing On The Performance Of The Gsm Service Providers. Using Mtn
Nig. Zain As A Case Study.
41. Effect Of Sales Forecasting On The Marketing Of Furniture Products In Nigeria. (A
Study Of Bento Furniture And Interiors, Lagos Nigeria)
42. Impact Of Pricing On The Performance Of Nigeria Gsm Providers (A Study Of A Study
Of Mtn And Airtel Nig).
43. Integrated Marketing Communications And Consumers Patronage Of Nigerian Beverage
Products.
44. Pricing Techniques As A Means Of Enhancing Organizations’ Performance: A Study Of
Mtn Nigeria And Globacom Nigeria Limited.
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45. The Effects Of Sales Force Motivation On Product Performance. A Study Of Guinness
Nigeria Plc And Nigeria Breweries Plc In Lagos.
46. Appraise The Quality Customer Service As A Tool For Organizational Growth A
Study Of Mtn Nigeria Limited, Lagos.
47. Impact Of Effective Product Packaging And Consumer Behavior: A Study Of PeakFriesland And Campina Wamco Nigeria Plc, Ogba, Lagos.
48. Effect Of Strategic Marketing Mixes On Sales Performance Of Nigrian Banks. A Study
of………………..
49. The Role of Strategic Marketing in Problems and Opportunities Identification in
marketing organizations (A Study of MTN Nigeria)
50. Marketing and the growth of the Small Scale Manufacturing Enterprises in Nigeria. A
Study of…………………
51. Marketing as Tools for stimulating the growth of Nigerian Owned Hotel Business. A
Study of…………….
52. Marketing in Non-Profit Organization: A Study of……………...
53. Customer Retention and Business Performance in Nigerian marketing organizations. A
Study of…………………
54. Relationship between Sales Performance and Sales Promotion in a Manufacturing Sector
55. Electronic Commerce and the Marketing of Nigeria’s Non-Oil Exports
56. Role of comparative advertising in Determining Market Share
57. Effect of Product Innovation on Bank Performance in Nigeria
58. Customers Attitude towards the Customers Relationship Management: A study of MTN
and GLO
59. The Role of Brand Management in determining organization’s Market Share: A Study of
Cadbury Nigeria Plc
60. The Role of Market Research in the Survival of a New Product. A Study Of……….
61. The Impact of Channel Management on Organization’s sales turnover. A Study
Of……………
62. Packaging and Corporate image in Nigerian Market: Prevalence and Challenges: A Study
of……………
63. Marketing of Consumer Products in Nigeria: Problems and Prospects: A Study of …….
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64. Building strong customer base through an effective digital marketing: A Study
of……………
65. Impact of marketing management in tourism services: A Study of……………
66. Impact of product packaging on consumers’ purchasing decision: A Study of……………
67.
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