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IBM Software Group
IBM Information Integration Capabilities
Overview of IBM Information Server
© IBM Corporation
IBM Software Group
 Introductions
 Logistics
 Challenges of data integration
Restrooms
 Information Server
Meals snacks/lunch
Overview
Etiquette: cell phones/laptops
Technical details
 Data profiling/analysis
 Data quality
 Transformation
Throughout – focus on sales issues:
strengths, differentiators and
feature/function, with demos.
 Packaged application support
 Federation
 Support for SOA
 Metadata management
 Architecture & administration
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IBM Software Group
Information architecture is evolving
Dynamically Deliver
Master Information
Disconnected Silos
of Information
People,
Processes,
Applications
Rich Standards,
Flexible Architecture
Integrated Information Platform
Repositories,
Applications
70% of people’s time
60%+ of CEOs say they
5X More Value
can be spent finding
relevant information
need to do a better job
leveraging information
creation by organizations
effective at using information
Sources: IBM Attributes & Capabilities Study, 2005; Client Interviews 2004; IBM CFO Study, 2006
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IBM Software Group
Businesses Are Responding to Market Demands
Investments in data integration
are increasing
Driven by strategic initiatives
Compliance /
Governance
Maintaining
constant
investment
ERP Deployment
Data Warehouse / BI
Consolidation /
Migration
Decreasing
investment
Increasing
Investment in
data integration
MDM / Single View
BI applications are the #1 technology priority
Business process improvement is the #1
concern
Source: Gartner 2006
“Gartner Study on Data Integration Identifies Key Usage Trends”
Source: IBM 2006
IBM Survey of 1,600 CIOs
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IBM Software Group
Customer Business Issues
 Too much information and not knowing what’s important
 Not using demand signals to drive supply chain
 Not using customer analysis to tailor marketing and sales
 Not leveraging valuable unstructured information
 Multiple versions of the truth
 Problems managing customer, product and partner interactions
 Regulatory compliance inhibited by poor transparency
 Lack of trusted information
 Incomplete, out-of-date, inaccurate, misinterpreted data
 Difficult to understand or control how information is used
 Lack of agility
 Inability to take advantage of opportunities for innovation
 Escalating costs due to inflexible systems and changing needs
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IBM Software Group
IBM Information Server
Delivering information you can trust
Discover, model, and
govern information
structure and content
Standardize, merge,
and correct information
Combine and
restructure information
for new uses
Synchronize, virtualize
and move information
for in-line delivery
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IBM Software Group
IBM Information Server
Delivering information you can trust
Discover, model, and
govern information
structure and content
Standardize, merge,
and correct information
Combine and
restructure information
for new uses
Synchronize, virtualize
and move information
for in-line delivery
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IBM Software Group
Is Information Server a Product?
 Information Server is a platform
Multiple modules that share a consistent foundation of shared
platform services
 Companies can purchase one or more of the
modules
Each module inherently includes the platform services
 The modules work together seamlessly, providing
great project leverage
As new modules are added, they “snap-in” to the shared platform
services, providing immediately leverage
This provides organizations with a flexible entry point
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IBM Software Group
The IBM Solution: IBM Information Server
Delivering information you can trust
IBM Information Server
Unified Deployment
Information Analyzer
Business Glossary
Unified Metadata Management
Data profiling for understanding what data you
have and how it relates to other data, plus data
analysis for measuring and monitoring ongoing
data quality. Management of Physical and
Business Metadata
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IBM Software Group
Why Is it Important to Start with Understanding?
 Where is my information?
 How do I get it when I need it?
 What does it mean?
 Can I trust it?
 How do I get it in the form
I need?
 How do I get it where it
needs to go?
 How do I control it?
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IBM Software Group
Technical Understanding: Information Analyzer
 Analyzes source systems to tell them
what they have – creates a map of a
customers’ data sources
Subject Matter
Experts
 Allows a complete view of information
to be found
Information Analyzer
Other
 Explains the structure and contents
of sources
 Reduces project cost, time, & risk
Data
Analysts
Product Modules
Business
Analyze source data
structures, and
Glossary
monitor adherence to integration and
quality rules
 Uncovers data quality problems
before they impact customers
 Reduces risk & improves results
 Presents a business-centric analysis
 Aligns business & IT to improve results
Physical View
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IBM Software Group
Business Understanding: Business Glossary
 Allows business users to record their
view of the business
 Aligns business & IT for better results
 Provides business context to
information technology assets
 Reduces project risk & shortens time to
value
Subject Matter
Experts
Business
Users
Business Glossary
Create and manage business
vocabulary and relationships, while
linking to physical sources
 Establishes responsibility and
accountability
 Establishes data governance and control
Business View
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IBM Software Group
Role-Based Tools with Integrated Metadata
Business
Users
Subject Matter
Experts
Architects
Data
Analysts
Developers
DBAs
Unified Metadata Management
Design
Operational
 Simplify Integration
 Increase trust and
confidence in information
 Facilitate change
management & reuse
 Increase compliance to
standards
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IBM Software Group
The IBM Solution: IBM Information Server
Delivering information you can trust
IBM Information Server
Unified Deployment
Unified Metadata
Management
QualityStage
Data cleansing, standardization,
matching, and survivorship for
enhancing data quality and creating
coherent business views
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IBM Software Group
Why Should I Care About Cleansing Information?
 Lack of information standards
 Different formats & structures
across different systems
 Data surprises in individual
fields
 Data misplaced in the database
 Information buried in free-form
fields
Kate A. Roberts
416 Columbus Ave #2, Boston, Mass 02116
Catherine Roberts Four sixteen Columbus APT2, Boston, MA 02116
Mrs. K. Roberts
416 Columbus Suite #2, Suffolk County 02116
Name
Tax ID
Telephone
J Smith DBA Lime Cons.
Williams & Co. C/O Bill
1st Natl Provident
HP 15 State St.
228-02-1975
025-37-1888
34-2671434
508-466-1200
6173380300
415-392-2000
3380321
Orlando
WING ASSY DRILL 4 HOLE USE 5J868A HEXBOLT 1/4 INCH
WING ASSEMBY, USE 5J868-A HEX BOLT .25” - DRILL FOUR HOLES
USE 4 5J868A BOLTS (HEX .25) - DRILL HOLES FOR EA ON WING ASSEM
RUDER, TAP 6 WHOLES, SECURE W/KL2301 RIVETS (10 CM)
 Data myopia
 Lack of consistent identifiers inhibit
a single view
 The redundancy nightmare
 Duplicate records with a lack of
standards
19-84-103
RS232 Cable 6' M-F CandS
CS-89641
6 ft. Cable Male-F, RS232 #87951
C&SUCH6
Male/Female 25 PIN 6 Foot Cable
90328574
90328575
90238495
90233479
90233489
90345672
IBM
I.B.M. Inc.
Int. Bus. Machines
International Bus. M.
Inter-Nation Consults
I.B. Manufacturing
187 N.Pk. Str. Salem NH 01456
187 N.Pk. St. Salem NH 01456
187 No. Park St Salem NH 04156
187 Park Ave Salem NH 04156
15 Main Street Andover MA 02341
Park Blvd. Bostno MA 04106
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IBM Software Group
Data Cleansing: QualityStage
 Ensures clean, standardized, deduplicated information
 Reduces project risk and supports better
business results
Subject Matter
Experts
Data
Analysts
QualityStage
 Matches together records across
systems
Standardize and correct source data
fields, and match records together
across sources to create a single view
 Enables a single version of the truth
 Supports global postal verification
 Cleanses international data to support
requirements across geographies
Visual Match Rule Design
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IBM Software Group
The IBM Solution: IBM Information Server
Delivering information you can trust
IBM Information Server
Unified Deployment
Unified Metadata Management
DataStage
Complex transformation for simplified
data exchange and reduced coding
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IBM Software Group
What Is Important About Transformation & Delivery?
 Transformation is key to
enabling information to be
used in new business
contexts – it needs to be
metadata-driven
 Designed for use by
information experts using the
understanding imparted by
the metadata
Data
Analysts
 Transformation and Delivery
can be reused across
multiple mechanisms
Large volume batch movement
Real-time event-driven response
Service-oriented architecture
Federated query
Data
Architects
DBAs
Subject Matter
Experts
Logic
Reuse
Request
Response
Query
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IBM Software Group
Data Transformation & Movement: DataStage
 Provides codeless visual design of
data flows with hundreds of built-in
transformation functions
 Speeds project delivery and reduces
costs
Developers
Architects
DataStage®
 Complete ETL functionality with
metadata-driven productivity
Transform and aggregate any volume
of information in batch or real time
through visually designed logic
 Deals with very large volumes of data
 Supports batch & real-time operations
 Provides versatility to deal with many
project requirements
 Provides integration from across the
broadest range of sources
Hundreds of Built-in
Transformation Functions
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IBM Software Group
The IBM Solution: IBM Information Server
Delivering information you can trust
IBM Information Server
Unified Deployment
Unified Metadata Management
Federation Server
Make results accessible to people, processes,
and applications
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IBM Software Group
Data Federation: Federation Server
 Provides access to diverse &
distributed information as if it were in
one system
 Allows rapid integration of information
for reduced project cost & risk
 Includes industry-leading query
optimization & performance
Federation Server
Access and integrate heterogeneous
information across multiple sources
as if they were a single source
Extend value of existing analytical
applications by providing real-time
access to integrated information
 Supports complexity and volumes of
large enterprises
 Supports read & write capabilities
across heterogeneous sources
 Versatility improves value for customer
investment
Visual Federation Design
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IBM Software Group
The IBM Solution: IBM Information Server
Delivering information you can trust
IBM Information Server
Unified Deployment
Unified Metadata Management
WebSphere Information Services Director
Common SOA deployment architecture
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IBM Software Group
Rapid SOA Deployment:
WebSphere Information Services Director
 Packages information integration
logic as services that insulate
developers from underlying
sources
Provides reuse & consistency to speed time
to value and improve results
Developers
Architects
WebSphere Information Services Director
Flexibly deploy and manage reusable
information services without hand
coding
 Integrates directly with WebSphere
Process Server & WebSphere
Service Registry & Repository
Reduces risk & time to value
Rapid SOA Deployment
Ensures customer value in IBM investment
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IBM Software Group
The IBM Solution: IBM Information Server
Delivering information you can trust
IBM Information Server
Unified Deployment
Unified Metadata Management
Metadata Workbench
Web-based interface for exploration and
management of assets produced and
consumed by Information Server.
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IBM Software Group
Data Integration Metadata: Metadata Workbench
 Explore and analyze
Information Server assets
Browse individual objects or utilize
cross-suite views
Simple and advanced search
Review asset relationships
graphically
Trace data movement to/from
databases, Jobs and reports
Understand business meaning
Measure the impact of change
 Includes out of the box
reporting on:
Data movement
Data lineage
Business meaning
Impact of changes
Dependencies
Data
Analysts
Developers
Architects
Subject Matter
Experts
Metadata Workbench
Web-based interface for exploration
and management of assets produced
and consumed by Information Server
Unified Metadata
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IBM Software Group
Customers Achieve Significant Productivity Benefits
1
Example ETL Project
Approx.
Project
Effort
30%
Source System Analysis
50+% gain
20%
Data Cleansing
50+% gain
20%
Transformation Logic Construction
40+% gain
20%
Data Management Services
20+% gain
10%
Application System Connectivity
30+% gain
100%
1 Compared
to hand coding – gathered from IBM project studies
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IBM Software Group
IBM Information Server
Delivering information you can trust
Discover, model, and
govern information
structure and content
Standardize, merge,
and correct information
Combine and
restructure information
for new uses
Synchronize, virtualize
and move information
for in-line delivery
27
IBM Software Group
IBM’s Edge
 Comprehensive information integration infrastructure
from a single vendor
 Open, heterogeneous approach
 Scalable, reliable, and high performance foundation
 Ongoing investment in innovation
 Acceleration for key industry initiatives
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IBM Software Group
Identifying Opportunities
 Look for environments with complex heterogeneous
information
Large Volumes
Variety of Sources
Complex usage (analysis, SOA delivery, etc.)
 Every data warehouse needs an Information Server
 Every SOA project needs an Information Server
 Every SAP project needs an Information Server
 Every master data integration project needs an Information
Server
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®
IBM Software Group
Thank You
© IBM Corporation