November 2015
Opening Video
Introducing Skreening
https://youtu.be/SWeOuq7HGyY
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The problem + the solution
Human viewing behavior and growth of content have changed faster than display technology.
Skreens bridges this gap.
Higher pace of content consumption
- attention span has dropped to eight
seconds.
CONSUMERS
Content is coming from not just cable
boxes but everything from Internet to
nanny cam to PCs and more
CONTENT
Simple, intuitive universal control that
combines web and multiple HDMIinput devices on a single display.
Content convergence is IoT !
Addressable market
Skreens addressable existing market for consumer solution is $28.5B in the US alone
Consumer – Direct Device Sales
Content / Service Providers
Top Down
+ 235M Global TV (34.4M US) Sales 2014
+ 67M US Homes with Game Console
+ Twitch – 1.7M Streamers
+ $22B/yr video game industry $5B on Hardware
+ Make TV relevant again with 18-35 yr. olds
Bottom Up
+ Beachhead market Gamers, Streamers
+ 4,200+ streamers and gamers have provided
email to join Skreens community
+ 9 month direct engagement with this market
Top Down
+ Pay TV Subscriptions $63B (2012)
+ Netflix – 61.4M Subscribers
+ Twitch – 100M Subscribers
Bottom Up
+ Initial Conversations with NBA, DirecTV and
Twitch
+ Installed demo unit at ABC/Disney Advanced
Integration and Technology Lab in NY by
request from execs to “spice up TV”
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Patented technology with a clear market fit
Hugely successful Kickstarter campaign
Skreens Products
+ Skreens Plus 2
+ Skreens Plus 4
+ iOS and Android controller app free
Kickstarter Success
Plus Two
+ 1,263 people pledged
—
74% bought Plus 4 Pro
+ Conversation rate was over 1% of all who visited site !
Skreens iOS
Controller
Gamers/Streamer market validated
+ At 1% conversion, HUGE addressable world-wide market
PlusFour
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Skreens Use Cases
Gamers and Streamers
HALO and Live Streaming
Sports and TV
Workspace
Multiple Games, Fantasy and
Social
Multiple PCs and TV in
workspace
“One in every cube!”
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IoT
Skreens bridge the worlds: Video and IoT
The TV is center of the home
+ On 5+ hours a day
+ The TV is the one device that is least able to participate openly and play well with others
+ Specifically designed to show content from one service coming from the HDMI port
Explosion of HDMI and Internet devices
+ From automated homes to smart cities to smart grid the display technology is a core requirement of human-machine
interface.
+ PCs, appliances, home medical devices, security systems, nanny cams, intelligent light, and more
+ All on the TV as easy as cable
Skreens democratizes media so any and all content can be on the screen
+ Skreens opens the display to all content and IP devices
+ Programmable through API and controlled with tablet or mobile Skreens itself is IoT!
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Skreens Platform Technology Revenue Blocks
Cloud
Recurring
Services
Software
Personality
Modules
Hardware
Analytics, Cloud Services, Applications, Advertising, other
Gamer/
Streamer
VR
Skreens Plus 2/4 unit
Sports/
TV
Elderly,
Aging TV
Skreens OEM Board
Enterprise
More…
Skreens OEM Semiconductor
First Beachhead
Market
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Go-to-market strategy
Skreens will build an integrated solution to seize the consumer market
+ Skreens will establish consumer brand equity
Skreens Plus 4 Pro
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Thank You
Marc Todd
Skreen
marc.todd@skreens.com
Competitive analysis
No direct competitor; growth of blended content grows addressable market
** Only hardware
reconfigurable platform
(Encoding, Audio mix, VR, etc.)
Limited Content
Formats
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Team
Over 100 years collective experience engineering products
Marc Todd Founder & CEO
+ Co-Founder and CEO of IneoQuest, Leader in IP Video Monitoring
+ Electrical and computer engineer BSEE/MSEE/CE with several authored patents
+ Over 11 years selling into Content and Service Providers US/WW
Peter Mahoney Advising CMO
+ Nuance CMO and General Manager, Dragon
+ Sales and alliances at IBM
Associate Team
+ Greg Johnson, Brand+Digital Strategy (former HP Global
Creative Director + 20 yrs agency experience)
+ 20 Additional Skreens associates
Key Investors
+ Pagliuca Family Fund, Harley R.
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