The Construction and Evaluation of Consistency between Compensation Management and Strategy Gang Du1, You-min Gao1, Xiao-diao Wu1, Jing Sun1 1 College of Management and Economics, Tianjin University (tddg@tju.edu.cn) Abstract - As an important function of human resources management, strategic compensation management plays a significant role in motivation and constraint. How compensation management be consistent with operation strategy of enterprises, and whether compensation management can support execution of enterprise management strategy effectively have become research hotspots to many enterprises and scholars. To impel further development of theory in this field, research and evaluation of consistency between compensation management and enterprise strategy should be strengthen. Therefore, this paper constructs a consistency model of compensation management and enterprise strategy. Based on this model, an evaluation model about consistency between compensation management and enterprise strategy is also built. At last, a practical example is shown to explain the evaluation methods. Keywords - Consistency, evaluation, measurement, strategic compensation management I. INTRODUCTION With the growing of economic globalization and the increasing competition of world market, the environments enterprises facing with are changing all the time. The working nature and working environments become more and more complicated. As an important role of motivation and constraint, compensation management and system stays no longer at operation, technology and rules, but becomes an important HRM method to assist the execution of enterprises’ strategy effectively. It has been brought into the enterprises strategy frame and becomes a significant tool ensuring the implement of enterprises strategy. More and more scholars and consulting companies started to pay attention to the researches of consistency between enterprise strategy and compensation strategy. They also start at contingency research of how to adjust compensation management and design with the changing of compensation strategy. Meanwhile, many enterprises had also started to applicant the strategyoriented integrative compensation project, which combined compensation system and operation strategy of expending business unit. It made the compensation strategy and management design can assist HRM strategy effectively, so that enterprise strategy and business operation strategy can be put into effect. Strategic compensation management comes into being because of these opportunities. The focus of this theory is the consistency between enterprises’ operation strategy and compensation strategy. To solve this problem, scholars at home and abroad have two different research ideas and systems. First one is the “contingency” or “consistency” which emphasizes that enterprise strategy decides compensation strategy and compensation strategy must adapt to enterprise strategy. Second one is the “universal perspectives” or the “best practice” which emphasizes compensation strategy decides enterprise strategy. Compensation strategy influenced by environment will decide enterprise strategy through mediating variables. The theory is based on the resourcebased theory. 1) About strategic compensation management based on “contingency” or “compatibility”, Gomez Mejia [1] [2] brought “consistency” into strategic compensation management early. He thought that the theory of compensation strategy is a contingency theory which means compensation strategy should change with environment, especially the enterprise strategy. While Edilberto [3] [4] thought that enterprises should design compensation system according to enterprise strategy. Andrew [5] thought that with the fiercer competition between enterprises and the endless emergence of enterprise restructuring, merging and acquisition, compensation strategy should adapt to the changing of environments. Lewn and Mitchell pointed out that the match of compensation strategy and enterprise strategy can help organizations make use of market opportunities, expand organization advantages in enterprises and realize strategic targets [6]. Yueran Wen, Lingyun Wang, Hong Liu and many other scholars in China had started to study the consistency between compensation strategy and enterprise strategy. Among the scholars holding “matching” view, they made agreement that enterprise compensation reformation should consider design factors of compensation system based on enterprise development strategy and guide enterprise compensation decisions. Only by putting compensation reformation and management into strategic level, can HRM be really effective [7-9]. 2) “Universal perspectives” have been supported by some researchers. They thought that compensation strategy determines enterprise strategy [10] [11]. The best practice exists with nothing to do with the environment. The perspective presupposes that adopting the best practice will be beneficial to introducing talents, who will in turn contribute to the strategic decisions in organizations as well as strengthen its competitive advantage. The concept of “best practice” is a worthwhile effort for compensation strategy determining enterprise strategy is a new research approach different from contingency [12][13]. However, their perspectives also caused much controversy. Human resources management (HRM) practices focused on compensation are superior to other HRM practices. The best practice is suitable for all organizations and has nothing to do with the environment. Much work remains to be done if we want to examine these views. In previous work, study of consistency between compensation management and enterprise strategy management only focused on exposition or description. Some researches only analyze the individual cases so the results can’t be extended to a large scale, which will result in the lack of external validity. Empirical researches on consistency between compensation management and enterprise strategy are not enough. With all these considerations, this essay proposes the construction for consistency between strategy and compensation management. It further proposes factors to evaluate the consistency between strategy and compensation management. We aim to help provide a direction for the control of strategic compensation management system to make up for the blank in this area. II. CONSTRUCTION OF CONSISTENCY MODEL OF STRATEGIC COMPENSATION MANAGEMENT The concept of consistency has been an important issue in organization and strategy study [14][15]. Nadler defines consistency as a degree that the needs, goals and structures of one component consistent with other components. Michael Porter points out that the essence of strategy is creating consistency of various enterprise activities. In organization management, consistency is the degree of the needs, goals, missions and structures of one part of the organization agree with those of other parts. The premise is better consistency produces more effective management. Based on previous study and dynamics of strategic compensation management, this essay defines the consistency between strategy and compensation management as properties of strategic compensation management system that can adjust system goals and structure according to the needs of organization strategy and environmental change so that compensation management can be an important component of enterprise competing advantages. A. Interaction mechanism between enterprise strategy and compensation management Compensation is an important method to motivate employees as well as one of the most direct and effective ways. By establishing effective compensation system, enterprises can not only use labor efficiently to keep cost advantage but also promote the combination of labor and the means of production. It can also create economic benefits and produce competition advantages. Enterprise develops compensation strategy under competitive strategy and constructs efficient compensation system to guide employees’ behaviors so that expectations of enterprise can be achieved. Appropriate behaviors of employees make employees’ individual goals consistent with enterprise’s goal, so that the enterprise competition strategy can be achieved ultimately. Fig.1 illustrates the relationship between employee behaviors, compensation management and competitive strategy. Support Compensation Management Incentive Decision Employee Behaviors Direction Expectation Competitive Strategy Motivate Fig.1 A relationship map of employees’ behaviors, compensation management and competition strategy B. Consistency between strategy and compensation management For the purpose of the best result of strategic compensation management, enterprise need to find out consistent points of strategy management and compensation management, that is, divide and search for consistency units. Consistency units are located in several levels (such as strategy level, tactic level and operation level) and several objects (such as consistency with environment, consistency with management objects and subjects) of enterprise. From the vertical aspect, strategic compensation management can influence on and produce consistency with different levels of the enterprise. From the horizontal aspect, strategic compensation management system contributes to the achievement of enterprise strategic goal as a strategy supporting subsystem. At the same time, it cooperates with other strategy supporting system in order to realize enterprise strategy. The consistency between strategy and compensation management follows the order from down to up, from inside to outside. Fig.2 illustrates the consistency model horizontal consistency Environment constraint vertical consistency strategy supporting system Strategy process strategic compensation management system supply management system Production and manufacture system ...... marketing system strategy level ...... tactic level ...... operation level Fig.2 Consistency model of strategic human resources management This essay considers consistency of strategic compensation management system and enterprise strategy system as vertical consistency, that of strategic compensation management system and other strategy supporting subsystems as horizontal consistency. Horizontal and vertical consistency two constitute the key dimensions of consistency between strategy and compensation management. In this essay, vertical and horizontal consistency will be divided further on basis of functions of strategic compensation management and the principles of enterprise strategy, as is shown in Fig.3. Researches on vertical consistency follow a time sequence. More details remain to be determined in aspect of strategy making, the transformation from goals of enterprise Consistency between Compensation Management and Strategy Vertical consistency Horizontal consistency strategy to the goals of strategic compensation management, the compensation management mode consistent with enterprise strategy, and the approach of compensation management appropriate to the organization needs. Horizontal consistency needs to settle such matters from low level to high level as, the consistency of the practices of compensation management, the accommodation between compensation management system and the employees of strategy supporting subsystem, the support that the strategy supporting team and the cross-functioning team get from compensation management system, and the coordinated management of compensation management and strategy supporting. consistency with strategy formulation process consistency of consistency with different levels of strategic goal organizational strategy consistency with different types of strategy consistency with consistency with organization culture organization changing consistency with organizational structure collaborative management with strategy support systems consistency with consistency with team management organization changing consistency degree with core staffs consistency with internal compensation management Fig.3 Consistency of strategic compensation management The realization of consistency between compensation management and strategy follows the order of top to bottom, within to outside. Vertical consistency is the guiding one with greater impact on overall strategic compensation management achievements and value creation. Horizontal consistency refers to collaboration in strategy support systems. As is shown in Fig. 2, horizontal consistency and vertical consistency are inextricably linked and horizontal consistency of strategic compensation management throughout the entire process of its vertical consistency, while the coordination process of vertical consistency must take horizontal consistency into account. In short, vertical consistency is the main line of strategic compensation management, and horizontal consistency contents are also considered comprehensively. The perfect combination between horizontal consistency and vertical consistency promotes the production of corresponding effect and the maximum effectiveness of strategic compensation management. III. ESTABLISHMENT OF EVALUATION MODEL ON CONSISTENCY BETWEEN COMPENSATION MANAGEMENT AND STRATEGY A. Determine indicator system According to above analysis, strategic compensation management can be divided into two dimensions: horizontal consistency and vertical consistency. Through further excavation, vertical consistency includes consistency with strategy, consistency with culture and consistency with organizational structure; horizontal consistency includes consistency with internal system and consistency with strategy support system. Taking science system, effectiveness, qualitative and quantitative analyzed comparability and operability into consideration, this essay further analyzes consistency indicators of strategic compensation management to measurable level. Ultimately, evaluation indicator system on strategic compensation management correspond degree can be built as Fig.4. Consistency between strategy management and compensation management Horizontal consistency consistency with internal system (1) number of compensation management activities sharing collaborative tasks (2) number of compensation management activities with collaborative process (3) consistency of organization information transmitted among compensation management activities (4) indiscriminate degree between staffs having same work nature (5) number of compensation management policy changes in half a year Vertical consistency consistency with strategy support system (1) reasonable degree of core staff ratio in each department (2) support degree of team members with complementary skills (3) reasonable degree of motivation coefficient in team compensation motivating policy consistency with strategy (1) participation of compensation manager in strategy formulation (2) consistency between compensation management goals and strategy goals (3) support degree of human resources on key compensation (4) coordination level between human resources management mode and strategic orientation consistency with culture (1) support degree of compensation management in culture transmission (2) coordination degree between compensation management mode and culture type consistency with organizational structure (1) coordination degree between organizational structure and strategy targets (2) coordination degree between compensation management mode and organization structure Fig.4 Indicator evaluation system on consistency between strategy and compensation management B. Determine indicator weight Both qualitative indicators and quantitative indicators are involved in the indicator system, and qualitative indicators are more than quantitative indicators, so the indicator value can be mainly determined by the way of experts scoring, which can be also called as the Delphi method. Through processing, indicators can be designed as questionnaire. According to the requirements of specific targets, designs can be flexible. For example, enterprises can score to themselves compared with the enterprise's own situation, average or highest level of the industry. The determination of indicator weight is as (1). (1) Z B F,rij i 1, 2,..., m, j 1, 2,..., n Significance degree is different among various indicators of indicator system at all levels, and the indicator hierarchies and the indicator number of the indicator system are more, so Analytic Hierarchy Process (AHP) can be used to determine their weights. Specific steps are as follows: 1) determine the comparative judgment matrix: ask experts to compare the importance between two subordinate indicators which relative to the same upper layer indicators, the ratio get from experts can construct the judgment matrix; 2) hierarchical sorting: use the square root method to calculate the largest matrix eigenvalue and the corresponding eigenvector of each matrix, normalize the eigenvector , and then to conduct matrix consistency test; 3) general hierarchy ordering: follows the order of top layer to bottom layer, using normalized characteristic component of each indicator of each layer as weights respectively, multiplying characteristic component of each indicator belonging to this layer, to get down layer indicator combination weights, and the last layer combination weights are required. And also consistency test should be carried out in the general hierarchy ordering process. C. Model construction This essay adopts the multistage fuzzy evaluation method to construct the comprehensive evaluation model of strategic compensation management key dimensionalities. First is to integrate each branch of the model, and then to evaluate each factor comprehensively to get the evaluation of main factors. Specifically, at first, the combination weighting method can be used to calculate the indicator weights of the critical dimensionality, and then comprehensive evaluation method can be used to calculate the quality level of the enterprise key dimensionalities. The fuzzy comprehensive evaluation method is a comprehensive decision making method for some purpose that takes a variety of factors into account in a fuzzy environment, and the specific steps are as follow: 1) Constructing elements: Factors set: X x1 , x2 ,..., xn is an indicators set consisting of measuring indicators; Remark set: V v1 , v2 ,..., vm is a comment set and comments are divided into 4 grades including excellent, good, medium and poor level; Weight set: 1 , 2 ,..., 3 is a weight set, it is determined by AHP. 2) The fuzzy relation from X to V can be described by the following fuzzy evaluation matrix R: r1n r11 r12 r r r 2n R 21 22 rmn rm1 rm 2 Where: indicates the membership degree of the ith indicator corresponding to the jth v j , the value of rij derives through integrating expert estimation. rij vij n v j 1 ij 3) Using synthetic operation of fuzzy matrix gets comprehensive evaluation model: B R (b1 , b2 , , bn ) If n b j 1 j 1 , then normalization processing is applied to B. 3) Calculation of consistency and key dimensions level of strategic human resource management: Let F f1 , f 2 ,..., f n is score set, f i indicates the T the final evaluation result. That is the key dimensions indicator of enterprise capability is Z=B×F. D. Application Example: Calculation of consistency between Compensation Management and Strategy L Company was founded in 1993 and is located in a southern coastal city in China. The company has more than 2000 technical personnel, managers and production staffs. It is a scientific and group-type agricultural industry enterprise which is mainly based on animal husbandry with many other industries simultaneously, makes production, transportation and marketing a coordinated process and integrates agriculture, industry and trade. L Company is committed to cultivating excellent team enterprise character, encourage employees to concentrate on scientific research, hard work, innovation and management. In recent years, it maintained the advantage of product leadership, while the company gradually expanded the scale and the product category became more various. To ensure the tacit cooperation between every sub-unit, the company introduced consistency between compensation management and strategy. Strategic compensation management was brought into company. In order to implement strategy management and compensation management, it has also taken a number of innovative measures. As part of the core competitiveness of the company, the executives paid attention to cultivating compensation advantages. This essay will apply the proposed calculation method of consistency between compensation management and strategy to the company and make diagnosis and evaluation on the integrated degree between strategy management and compensation management. First, the indicator weights are determined by AHP method. That is determining the comment set (excellent, good, medium, poor), evaluating the indicators in table 1 based on fuzzy comprehensive evaluation method. By calculations, it gets that consistency between compensation management and strategy of L Company is (0.5547, 0.2621, 0.1473, 0.0360), this shows that current compensation management work of L Company is running well and the consistency is in good condition. score of j-th remark, using the vector product calculates TABLE I L COMPANY’S EVALUATION RESULTS OF CONSISTENCY BETWEEN HUMAN RESOURCES MANAGEMENT AND STRATEGY Weight Dimension Weight Consistency Sub-item Weight 0.12 Consistency between compensation management and strategy 0.46 Lateral consistency 0.44 Consistency inside system 0.17 0.18 0.22 Indicator ① Number of salary management subsystem interfaces ②Number of compensation management activities existing task cooperation ③ Number of compensation management activities existing process collaboration ④ Consistency of compensation management activities to deliver the Remark Set (0.4,0.3,0.1,0.2) (0.5,0.3,0.1,0.1) (0.4,0.4,0.2,0) (0.3,0.4,0.2,0.1) organization information 0.16 0.15 0.32 0.56 Consistency with strategic supporting system 0.40 0.28 0.20 0.26 0.44 Consistency with strategy 0.28 0.26 0.54 Vertical consistency 0.3 Consistency with culture 0.32 0.68 0.42 0.26 Consistency with organization structure 0.58 IV. CONCLUSION Compensation management is a tough problem for any enterprise, and it is about the survival and development of employees. Important works which help enterprises motivate employees to understand enterprise business strategy. Strategic compensation management is considering from the perspective of enterprise business strategy to combine business strategy and compensation management. The process is oriented by enterprise strategy and takes balance between internal fairness and external competitiveness, performance correlation and human incentive, enterprise affordability and strategic planning into account. That is to promote compensation management to the level of enterprise strategy. This paper carries out a study to consistency between compensation management and strategy management. It establishes an evaluation model of strategic compensation management. 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