FINAL OCT.18 5:21 PM For Immediate Release October 19, 2012

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FINAL OCT.18 5:21 PM
For Immediate Release
October 19, 2012
Rogers to deliver Windows 8 Tablet and Windows Phone 8 to
Canadians
Preferred Canadian wireless partner for the launch of Windows 8
Windows Phone 8 devices available on Rogers National Reservation System starting today
TORONTO — October 19, 2012 —Rogers Communications Inc., Canada’s leading diversified
communications and media company, announced today it shares an alliance with Microsoft and is the
preferred Canadian wireless partner for the launch of Windows 8. Rogers will be the only mobile carrier
in Canada to offer the Nokia Lumia 920, Windows Phone 8X (8GB) by HTC and the Samsung ATIV
Smart PC tablet. Rogers will also retail the Windows Phone 8X (16GB) and the Samsung ATIV S
Smartphone in Canada on its LTE network, the world’s fastest wireless network technology.
“Rogers has a rich history of innovative firsts, and we’re excited to join forces with Microsoft to bring these
great new devices to Canadians,” said Rob Bruce, President, Rogers Communications. “Our customers
are accustomed to Rogers leading the way with exciting new mobile devices. Windows 8, powered by
Rogers LTE and broadband networks, will continue this tradition and bring a powerful new multi-screen
ecosystem to Canada.”
As the Canadian carrier with the largest selection of LTE superphones, Rogers will offer consumers and
businesses an exclusive selection of Windows Phone 8 devices and a Windows 8 tablet. Windows 8 and
Windows Phone 8 provides a superior user experience including compact, touch-enabled tablets and
sleek superphones equipped with Near Field Communications (NFC) that could allow you to tap phones
and tablets to share information and make transactions.
"We reimagined Windows to help open up a new world of experiences for our customers,” said Max Long,
President, Microsoft Canada Inc. “We are thrilled to have a broad reaching relationship with Rogers to
offer Canadians a premium experience across the Windows ecosystem — the amazing features that
make Windows 8 and Windows Phone 8 so compelling, combined with the Rogers’ super-fast LTE
network and exclusive mobile applications. I can’t think of a better way to experience Windows across the
phone, PC, tablet and Xbox.”
The alliance between Rogers and Microsoft for Windows 8 builds on the companies’ history of coming
together to deliver innovative products and services to Canadians; most recently in 2011 with the launch
of Rogers Anyplace TV On Demand on Xbox.
The alliance includes robust co-branded marketing initiatives, channel support and exclusive Rogers
applications for Windows Phone 8 and Windows 8 tablet, including:

My Account on Windows 8 tablets: Launching with the Samsung ATIV smart PC tablet
available via a mobile operator in Canada exclusively to Rogers customers, My Account allows
you to manage your wireless account directly through an application on your Windows 8 tablet.
With My Account, you can quickly select and activate a mobile internet plan, connect a tablet to
the Rogers LTE network, and manage usage without having to call customer care or visit a
Rogers retail location.

Rogers Anyplace TV Live for Windows Phone 8 and Rogers Anyplace TV On Demand for
Windows 8 Tablet: With the Rogers Anyplace TV Live app for Windows Phone 8, you get live
games like soccer, Blue Jays baseball, basketball, hockey and tennis, and real-time news like
CityNews. With the Rogers Anyplace TV On Demand app for Windows 8 tablet, you get On
Demand channels, including Citytv, CBC, W Network, TMN, Teletoon, TVO Kids, HGTV Canada
FINAL OCT.18 5:21 PM
and movie trailers. Rogers Anyplace TV On Demand is also currently available on Xbox to
Rogers customers.

Rogers One Number for Windows Phone 8 and Windows 8 Tablet: Rogers One Number,
exclusively from Rogers, lets you talk, text and send picture messages and video chat with other
Rogers One Number users, all from your computer, Windows Phone 8 and Windows 8 tablet
using your existing wireless phone number.
A selection of LTE-enabled Windows Phone 8 superphones and a Windows 8 tablet will be available to
Rogers customers, including:

Nokia Lumia 920: Offered exclusively by Rogers, the Nokia Lumia 920 Windows Phone 8
captures the best pictures and video ever seen on a smartphone. The Nokia Lumia 920 makes it
possible to take clear, bright, professional-looking pictures and video indoors and at night.

Samsung ATIV Smart PC and ATIV S Smartphone: Samsung is releasing a line of Windows
devices including a Windows 8 tablet - the ATIV Smart PC™ (available from a mobile operator in
Canada exclusively to Rogers customers) and the ATIV S™ smartphone. The ATIV Smart
PC™ was designed with a classy sleek finish, and delivers a full Windows 8-based PC
experience with superior tablet mobility. The ATIV S™ smartphone features a stunning hairline
design and high performance with a range of content sharing and productivity options. The
devices are simple, powerful and beautiful and powered by the Rogers LTE network.

Windows Phone 8X by HTC: Available from Rogers in 16G and exclusively in 8G, the Windows
Phone 8X by HTC offers Beats Audio™ technology which provides authentic, studio-quality
sound whether you’re listening to music, playing a game or watching a video.
Device availability, specifications and pricing details will be announced in the coming weeks. Rogers
customers can reserve devices on the Rogers Reservation System at Rogers.com under My Account.
About Rogers
Rogers Communications is a diversified Canadian communications and media company. We are
Canada's largest provider of wireless voice and data communications services and one of Canada's
leading providers of cable television, high-speed Internet and telephony services. Through Rogers Media
we are engaged in radio and television broadcasting, televised shopping, magazines and trade
publications, sports entertainment, and digital media. We are publicly traded on the Toronto Stock
Exchange (TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI).
-30For more information, please contact:
Michelle Cameirao
Rogers Communications Inc.
michelle.cameirao@rci.rogers.com
(416) 935-2676
Paolo Pasquini
Microsoft Canada
paolo.pasquini@microsoft.com
(416) 573-8799
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