PRASHANT
Aiming journey from jobs in Contract Marketing and Service Management/ Key Account
Management to Channel Management with a leading organisation
EXECUTIVE DIGEST
CORE COMPETENCIES
 Implementing competitive strategies for generating fluent path and expanding
market share for achievement of revenue.
 Devising & effectuating competitive selling programs/strategies to improve the
product awareness and enhance business growth.
 Conducting periodic market research to analyse and assess market potential,
Business
Development


Contract&
Marketing




Channel
Management

Key Account
Management
PRAG GROUP LUCKNOW
tracking competitor activities for providing valuable inputs to fine-tune
contracting & marketing strategies.
Launching / introducing new products as a part of marketing development
effort which has an edge over competitor’s offerings.
Highlighting a unique selling proposition of all products & services to get a
good sales realisation value.
Enabling business growth by managing the network of channel partners.
Commissioning & launching new centres as per company standards monitor
day to day operations.
Identifying and penetrating new accounts.
Achieving customer satisfaction by ensuring service quality norms and build
the brand image by exceeding customer expectations.
Mapping the client’s requirements and providing them customised solutions
through new products, value added service, presentations, etc.
EMPLOYMENT SCAN
Past Experience
Asst. Contract Marketing & Management
Oct’10 to May’ 12
Team Management
(BMBS, Rubber Products, Filters, Lube Oil Coolers, PUSBP)
Prag Group is Manufacturing Locomotive/ Auto and Rubber Bounded Products Polishes and Marketing the
same all over India.
Accountabilities
 Controlling a team of 6 staff and 3 Field Officers.
 Controlling KEY ACCOUNT MANAGEMENT.
 Core responsibility to manage initial to end process of services like delivery, material handling,
acceptance of material, damage claim etc.
 Generate order position of all companies of group.
 Control





the
process
of
communication
between
the
organisation
and
railways/private
parties/R.D.S.O/Rites/ISO etc.
Agent Management.
Payment follow-up.
Accounting the availability of O.E.C/Way-Bill/Road Permit and other changes if needed.
Preparing Monthly reporting to the MD.
And handled the projects of Bogie Mounted Brake System (BMBS) in Prag Rubber Industries Pvt. Ltd.
Achievements
 Management strategy designed and implemented.
EMPLOYMENT SCAN
Current Enrolment
HPL INDIA LTD.
Brand & Sales Executive
May’12 to Present
(Switchgear-Metering-Protection-Lighting-Wires & Cables)
Accountabilities
 Involve in Branding & establishing retail market of HPL.
 Channel Monitoring of sales process.
 Plan and implementation of Brand Positioning Techniques.
 Channel Management.
 Accountability the products specification.
 Creating & building relationship with good business prospects.
 Balance healthy relation with ARCHITECT/GOVT. BODIES/INSTITUTIONS.
 Update with the market condition to manipulate the strategies time to time when needed.
 Manage the Net-O-Gain figure of Sales units.
 Expand the Accessories Market of heavy products.
 Balance the Information Transaction between the Parties, Dealer/Agencies/Branch Head and Principal
office.
 Also plan and effort to create retail market in Lucknow.
ACADEMIA
 Master Degree in Marketing & Finance from University of Uttar Pradesh Technical in 2010.
(College: Sherwood Educational Group Degree: M.B.A)
 Bachelors Degree in Business Management from University of Lucknow in 2008.
(College: Sherwood College of Professional Mgmt. Degree: B.B.A)
IT SKILLS
Operating Systems
Front End Tools
Others
: MS Windows
: Visual Basic
: MS Office (Specialized in Excel & Word)
INDUSTRY VISIT
Organization: TIMES OF INDIA Lucknow (For Observing Operational & Technical Activity Under Management
Controle).
Purpose
practical.
: Want to be familiere with industrial enviourment, and try to feel the professionalism in
SUMMER INTERNSHIP PROJECTS
Name: BAJAJ ALLIANZ LKO.
Project Title: Comparative Analysis of Pension Plan.
Job Profile: To understand the need of middle and lower class customer in accordance to the changing
investment facility.
To provide a conceptual view for investment in Financial Sector.
To find various ways to provide best of the facilities in minimum cost to the public in order to strengthen the
public investment system.
Achievements: This report is of prime importance in the starting of investment criteria of future safety.
PERSONAL VITAE
Date of Birth
Name
08’June 1989
Prashant Kumar Srivastava
Address
Present
E-2020 Rajajipuram Lucknow-226001
Ho. No. 7/3/53 Anjani Puram Colony Bankers Lane Devkali Road Faizabad- 224001
Permanent
Contact
EMAIL
Contact Mobile
prashantsrivastavasai@gmail.com, mgmt_pra@hotmail.com
+91 8081099240, 9935330191
Place
LUCKNOW
Date
15-04-2013