2014-01-0117-001.txt
1/17/2014
FOR IMMEDIATE RELEASE:
(of interest to editors/journalists/bloggers covering:
Food/Grocery, Agriculture, Trade Shows, Cultural Exchange :: U.S./Calif. +
National Business News)
Food Philippines at the San Francisco 2014 Winter Fancy Food Show
SAN FRANCISCO, Calif., Jan. 17, 2014 (SEND2PRESS NEWSWIRE) -- The Philippine
Department of Trade and Industry, through the Center for International Trade
Expositions and Missions (CITEM), and the Philippine Trade & Investment
Centers (PTICs) in Silicon Valley and Los Angeles, is gearing up for the
upcoming Philippine participation at the 2014 Winter Fancy Food Show on
January 19-21, 2014. The Philippines' country pavilion will be located at the
South Hall of the Moscone Center, San Francisco.
From its successful showcase in Anuga last October 2013 in Germany, Food
Philippines makes its way to North America with the finest organic and
specialty food and beverage products of the country showcasing the country's
top-of-the-line products like banana chips, fruit preserves, herbal teas,
juices and concentrates, mixes and sauces, muscovado products, organic coconut
products, single-origin chocolates, snack items and spices.
The 16-booth Philippine Pavilion will house Philippine food manufacturers and
exporters of specialty food identified under the Department's Design for
Exports (DEFood) Program. Participating companies are Celebes Coconut
Corporation, GSL Premium Food Export Corporation, Herbanext Laboratories,
Islamic Da'wah Council of the Philippines, JNRM Corporation, Malagos AgriVenture Corporation, Mama Sita's, Pacific Isles International Trading, Inc.,
Prime Fruits International, Inc., Raw Brown Sugar Milling Company, Inc. and
other companies featuring Natural, Organic & Heritage Products. The Philippine
International Trading Corporation, the country's state trading firm, will also
showcase, an excellent selection of other Philippine specialty food products
at the Philippine Pavilion.
DTI Underscretary Ponciano C. Manalo, Jr. said, "That the seven products that
the country is known very much for are coconuts, pineapples, mangoes, bananas,
coffee, cacao and tuna. These have distinct characteristics influenced by our
geographical location such as climate, soil and humidity, which sets them
apart from similar products by other countries."
Through the Winter Fancy Food Show, the Philippines bids to tap into North
America's massive food and beverage market. The region's ethnic food market is
estimated to grow at five percent annually. The Halal and Kosher food markets
are also strong in the region. North America's Halal food market is worth
US$12 billion, while the Kosher food market is estimated at US$200 billion.
Organized by the Department Trade and Industry (DTI) through its
representative offices and commercial sections in the Consulates General in
San Francisco and Los Angeles, CITEM and the Philippine International Trading
Corporation, the country's participation in the 2014 Winter Fancy Food Show is
one of DTI's major efforts to intensify the promotion of Philippine specialty
food products in overseas trade shows.
Institutional buyers, food enthusiasts and attendees of the annual Winter
Fancy Food Show will be able to visit the Philippine Pavilion at booths
3028-3043 at the South Hall, Moscone Center. The Pavilion will feature live
cooking demonstrations by multi-awarded San Francisco-based Filipino American
Executive Chef, Thomas Weibull.
Chef Weibull, who trained at the Kristineberg Restaurant and Hotel School in
Stockholm, Sweden, is the executive chef at the renowned Clift Hotel in San
Francisco, and was the former Executive Chef of famed Plouf Seafood Restaurant
in the same city. He won the professional division of the 2012 Annual
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Kulinarya Competition organized by the Philippine Department of Tourism, the
Philippine Consulate General in San Francisco and the Philippine Trade &
Investment Center in Silicon Valley.
The Philippine Trade & Investment Center Silicon Valley, commercial section of
the Philippine Consulate General in San Francisco, will hold a Press
Conference and Business Networking at the Philippine Center on January 21,
2014 at the Philippine Center Ground Floor Gallery.
The delegation will then proceed to Los Angeles, Calif. on January 22, 2014
for more business matching activities. For additional event information,
please visit http://investphilippines.org/siliconvalley/events/ .
For more information and other related inquiries, e-mail the Philippine Trade
and Investment Center-Silicon Valley at siliconvalley@philippinetrade.org or
info@investphilippines.org or call +1 (415) 773-2336.
* Image 72dpi: Send2Press.com/mediaboom/14-0117-food-phlppns_400x300.jpg
NEWS SOURCE: Philippine Trade and Investment Center - Silicon Valley
Send2Press(R) Newswire is the originating wire service for this story, issued
on behalf of the news source.
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[ contact info below not for publication online or in print; nor
intended for public queries ]
Michael Alfred V. Ignacio
Trade Commissioner
Philippine Trade & Investment Center - Silicon Valley
Philippine Consulate General - San Francisco
info @ investphilippines.org
+1-415-773-2336
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* JANUARY 2014 Press Release (U.S. English)
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