NCNM Department of Professional Formation and Career Services 2013 Resource Guide Section 1: General Information 4 6 8 9 12 13 14 16 17 National Licensing Exams (Board Exams) Study Resources State and Provincial Licensing 3 Examples of State Licenses, their Costs and Application Due Dates Professional Liability (Malpractice) Insurance Recommendation to Reduce your Liability and Increase your Defensibility Un-Official ND Malpractice Insurance Comparison Chart Un-Official CCM Malpractice Insurance Comparison Chart Professional Associations, Networks and Alliances Section 2: Focus on Finding Employment 19 26 26 27 29 Resumes and CVs Prepare for an Interview Create an Effective Elevator Speech Finding the Right Opportunity Negotiating Contracts and Terms of Employment Section 3: Starting and Running a Business 31 31 32 32 33 34 34 35 35 36 37 38 Business Guides Business Registration Sites Mentors and Coaches Business Classes, Lectures and Webinars Business References, Articles and Guides Office and Practice Supply Resources Business Office Needs Professional Services and Contract Work Marketing, Networking and Publishing Needs Financial Assistance In-Office Labs Lists of Possible Practice Supply Needs Produced by the NCNM Office of Professional Formation and Career Services *All information in this guide must be verified and may change without notice 2|Page Section 1: General Information 4 National Licensing Exams (Board Exams) 6 Study Resources 8 State and Provincial Licensing 9 3 Examples of State Licenses, their Costs and Application Due Dates 12 Professional Liability (Malpractice) Insurance 13 Recommendation to Reduce your Liability and Increase your Defensibility 14 Un-Official ND Malpractice Insurance Comparison Chart 16 Un-Official CCM Malpractice Insurance Comparison Chart 17 Professional Associations, Networks and Alliances 3|Page National Licensing Exams (Board Exams) Naturopathic Medicine Administered by NABNE* http://www.nabne.org *All dates, policies and charges listed here may change and must be confirmed with the organization IMPORTANT DATES: Application dates: May 1-31, 2013* to take the August 2013 NPLEX Examinations. Testing dates are offered twice annually, in August and in February. Test Dates: o August 6, 2013* (NPLEX Part I , Biomedical science), o August 7,8,9* (NPLEX Part II, Clinical science) IMPORTANT FEES: There are both Application and Exam fees nd NPLEX Part I – Biomedical Science Exams. Eligible after completing 2 of 4 year ND program* Part I – Biomedical Science Application and Exam Administration Fee $150* (paid with every application to take the Part I – Biomedical Science Examination) Part I – Biomedical Science Exam Fee (paid with every application to take the Part I – Biomedical Science Examination) $300* Total for Part I $450* NPLEX Part II – Clinical Science Exams. Eligible after completing an accredited ND program* Part II – Clinical Science Application and Exam Administration Fee $175* (paid with every application to take an NPLEX Part II -Clinical Science Examination) Part II – Core Clinical Science Exam Fee $550* (paid with every application to take the Part II – Core Clinical Science Examination) Optional Part II – Clinical Elective Acupuncture Exam Fee $100* (For graduates whose naturopathic curriculum included instruction in acupuncture (CCNM, SCNM, Boucher) Optional Part II – Clinical Elective Minor Surgery Exam Fee $100* (The Minor Surgery Examination is an elective. The jurisdictions that require it are: AZ, BC, HI, ME, MT, NH, OR, UT, and WA. Alberta requires it if the ND plans to practice minor surgery.) Transcript Fee $25* (Test results will be sent to a specific jurisdiction) $750 - $950* Total for Part II Applying for a state license (which may include additional testing such as jurisprudence) is a separate process. 4|Page Chinese Medicine Administered by NCCAOM* http://www.nccaom.org/applicants *All dates, policies and charges listed here may change and must be confirmed with the organization IMPORTANT DATES: Flexible: Applications can be submitted after the hour requirement has been met, generally after the completion of the third year. (Please check with the registrar for additional information regarding when to apply). IMPORTANT FEES: There are both Application and Exam fees Application Fees The fee to review an applicant’s eligibility for certification is due when the Application for NCCAOM® Certification or the Application for Conversion to Oriental Medicine Certification is submitted to NCCAOM. All application fees are payable in United States ($) dollars and are non-refundable. Oriental Medicine (OM) Application $595* Acupuncture (AC) Application $475* Chinese Herbology (CH) Application $425* Examination Fees Examination fees are paid directly to Pearson VUE upon registration. These rates are for English language, exams. Exams in other languages are available at a greater cost. Acupuncture with Point Location $300* Chinese Herbology Module $300* Foundations of Oriental Medicine $300* Biomedicine Exam Module $300* Applying for a state license (which may include additional testing) is a separate process. 5|Page Study Resources* *This is a collection of some available resources. This list is not officially endorsed by NCNM, NPLEX or NCCAOM. General Resources: The Khan Academy great for getting the big picture, easy and entertaining to watch physiology, immunology, genetics, immunology, biochemistry videos also available on YouTube most topics under healthcare and medicine, but some resources in different categories (biology) you can search for topics (ex: “immunology”) quizzes available – under the tab “practice this topic” medicalstudent.com - links to many helpful websites medical study guides – links to many helpful websites USMLE consult – some free resources, some paid reviews and question banks Hand Written Tutorials – anatomy, biochemistry, immunology, physiology (videos also on YouTube) Resources from around the globe on this resource page Medicalmnemonics.com a free resource for mnemonics Anatomy Resources: Virtual 3D Body models: BioDigital Human – their basic plan is available for free Google Body - free Eskeletons – free MEDtropolis – free. Virtual Body: pretty basic, interactive, audio tutorials Other Anatomy resources: University of Wisconsin – dissection videos by body region UW-L - dissection pictures University Medicine and Dentistry of New Jersey – links to anatomy, histology, physiology resources University of Minnesota – games and quizzes The Anatomy Room – head and neck videos with good detail Dartmouth – dissection pictures, some quizzes, a few dissection videos University of Texas – skeletal anatomy, shows origins and insertions of muscles (doesn’t name specifics on bone) Get Body Smart – animations and quizzes YouTube vasculature videos: Anatomy Vascular Model: veins and arteries Arteries & Veins of Man Model Blood Vessel Man The Anatomy Room Physiology Resources: The Visible Embryo – embryology by week Interactive Physiology – very basic tutorials and quizzes Adam Education – free 10 day trial, Tortora, Derrickson textbook companion site – activities and quizzes Biochemistry Resources: overview of metabolic pathways Biochemistry Online: textbookish, a little weird to navigate The Medical Biochemistry Page: also textbookish, better organized MIT open courseware Graduate Biochemistry The Biology Project – Biochemistry: good general info and carbohydrate metabolism 6|Page YouTube and other videos for biochemistry: http://www.youtube.com/user/aaronsbiochemvideos/videos https://www.khanacademy.org/science/biology/cellular-respiration/v/glycolysis Microbiology Resources: bug table Lippincott’s Microcards ($40 amazon) Immunology Resources: MIT open courseware Cellular and Molecular Immunology Pathology Resources: Robbins on MD consult MIT open courseware Principle and Practice of Human Pathology ND NPLEX Board Review Resources: Dr. Paul Anderson Board Review Class board review flyer – 2013 class meets July 14-16, 2013 from 8 a.m. – 5 pm (room 107) $175 cost for the course registration: pay business office and turn in an Add/Drop Form to the registrar’s office. There are also free DVD recordings of past classes are available in the library Biochemistry Review Class July 26-28, 2013, NCNM room 201, $60 contact megan.e.tayor@gmail.com ND Board Study Manuals: Healing Mountain Publishing study manual, review study questions, flash cards study manual: by system (same as the test), paragraph form, relatively concise, sample exams by subject in the back, costs $120 review study questions: also by system, questions are on one half of the page with answers on the other half, $63 flash cards: anatomy, microbiology, and pathology books available in the library on the reserve shelf Flashcard Exchange has several sets for different NPLEX board tests CCM NCCAOM Board Review Resources: NCCAOM official study review materials (about $40 each): http://www.nccaom.org/applicants/exam-content Flashcard Exchange has many NCCAOM options Blue Poppy allows you to order Books, flash cards, charts Acupuncture study guides – for-profit resource USMLE Step 1 Review Resources: United States Medical Licensing Exam, similar to our Basic Science Boards (except Pharmacology) – is highly recommended – First Aid for the USMLE Step 1 purchase books on amazon ($45) or available in the library or free download- tutorial and practice test items for multiple choice questions 7|Page State and Provincial Licensing LICENSING AUTHORITIES: It is your responsibility to keep current with the rules, regulations, fees, policies and procedures for the state or province in which you’d like to practice. These details may change at any time. The eligibility requirements, scope of practice, application process, licensing fees and required hours of continuing education for practitioners of Chinese medicine and naturopathic medicine vary greatly from state to state, province to province. If you are moving to an unlicensed state or province, you may decide to maintain a license in a different state or province that is licensed, even if you don’t plan to live or practice there. People do this for several reasons: Historically, when states become newly licensed, practitioners who had been carrying a license in a different state have in some cases been able to avoid complications of qualifying for licensure such as having to make up missed CE for all the years practicing without a license and having to take a qualifying exam. If the practitioner moves from the unlicensed state to a licensed state, it may be easier to transfer a license than to apply for a license after practicing without one. The political process of becoming a licensed state may be aided when the practitioners lobbying for change are carrying licenses in other licensed states. This can demonstrate how they are willing to pay the fees and complete the necessary CE in order to keep their licenses current. How do you find the licensing authority you need? Find your specific licensing authority by using the following links Naturopathic medicine Licensing Authorities: ND Licensing authorities for the US and Canada can be found here at the AANP website or here at the Oregon Licensing Board site. Chinese Medicine Licensing Authorities: US CCM state licensing authorities can be found here at the NCCAOM site which has a link to this table. Canadian Chinese medicine licensing authorities for foreign trained practitioners of Chinese medicine can be found here. 8|Page 3 Examples of State Licenses, their Costs and Application Due Dates Example: Oregon License for Naturopathic Medicine – Oregon Board of Naturopathic Medicine Dates: Licensing exam is offered 4 times a year (Twice a year, the licensing exam is offered immediately after the NPLEX exam, in the same testing location)* Summer exam date deadline not yet specified. Usually around July 19* Renewal date: December 15 of every calendar year* $150* fee to apply to take the jurisprudence and formulary exam $50* fee for criminal background check Fees: Application Fee for an initial license is prorated depending on date of application $300* if the application for initial licensure is received January 1 – March 31 • $225* if the application for initial licensure is received April 1 – June 30 • $150* if the application for initial licensure is received July 1 – September 30 • $75* if the application for initial licensure is received October 1 – Dec. 31 • License (Initial) Prorated Rates Annual renewal $300* for the annual license renewal fee Natural Childbirth $60* for an initial certificate of special competency in natural childbirth $30* annual renewal fee for an Inactive Certificate in Natural Childbirth License for Acupuncture – Oregon Medical Board Dates: Applications can be submitted at any time* 10 business days for the Board to respond to the receipt of an application in writing 6 weeks (approximate, from date the Board receives the application) for graduates of accredited programs) to complete the process and become licensed Fees: Application License $245* for Licensure Application Processing Fee Initial licensing fee depends on the date of application • $296* if licensed in any part of the first year of the biennium • $148* if licensed any part of the second year of the biennium 9|Page Example: Washington License for Naturopathic Medicine – Washington State Department of Health Dates: Applications can be submitted at any time* Renewal date: every year on the practitioner’s birthday Application License (Initial) $116* fee to apply to take the jurisprudence and formulary exam $100* fee for jurisprudence examination $16* fee for UW online access (HEAL-WA) assessed with initial application $100 fee for an initial license Annual renewal $341* for the annual license renewal fee Natural Childbirth $60* for an initial certificate of special competency in natural childbirth $30* annual renewal fee for an Inactive Certificate in Natural Childbirth Fees: License for Acupuncture – Washington State Department of Health Dates: Applications are accepted year-round* 10 business days for the Board to respond to the receipt of an application in writing* 6 weeks (approximate, from date the Board receives the application) for graduates of accredited programs) to complete the process and become licensed* Fees: Application License $245* for Licensure Application Processing Fee Initial licensing fee depends on the date of application • $296* if licensed in any part of the first year of the biennium • $148* if licensed any part of the second year of the biennium 10 | P a g e Example: California License for Naturopathic Medicine – California Dept. of Consumer Affairs: Naturopathic Medicine Committee Dates: Applications can be submitted at any time. Applicants will get a response regarding the status of their application anywhere between 60-100 days from the date of receipt.* Renewal date: every year on the practitioner’s birthday Naturopathic childbirth attendance rules for practice can be found here. $400* fee to apply $51* fingerprint card processing fee for out of state residents $800 two-year licensing fee (prorated for the first licensing period) To see the prorated amount that would apply to you, look at this page (scroll down until you see the big table) $800 license renewal fee Fees: Application License (Initial) Biennial renewal License for Acupuncture – California Dept. of Consumer Affairs: Acupuncture Board Licensure requires passing the California Acupuncture Licensing Examination. There are two annual licensure examination dates – in February* and August*. The deadlines for submitting an application have historically been in midOctober* and mid-April* respectively. Check the website for updated information. Application $75* fee for initial application $550* examination fee License $325* fee for initial certification (prorated) Biennial Renewal $325* fee for biennial renewal Dates: Fees: 11 | P a g e Professional Liability (Malpractice) Insurance: Even great practitioners can be sued. Complaints can come from patients, family and friends of patients, pharmacists, hospitals, and other health care providers so even if your patient may be happy with your care, a complaint may originate from another source. The biggest complaint drivers in the past have been boundary issues in doctor/patient relationships, and also for NDs, prescribing pain medication. How do you pick the right insurance? A better question is, “How do you pick the right insurance for your practice?” Whether or not a company is right for you really depends on your situation. Consider these following questions before you start to shop for insurance: Where will you be practicing? Licensed state, unlicensed state? Will you be practicing by yourself or with other practitioners? If with others – what is your professional relationship? Employee? Independent contractor? Are you going to be practicing full or part time (under 20 hours a week)? What types of modalities will you utilize in your practice? Nutrition, botanical medicine, acupuncture, minor surgery, injection therapy, physical therapy, pharmaceutical medication. What type of office visits will you be conducting? General health, gynecology, pediatric How soon after you graduate will you be starting your insurance policy? Most companies consider “new grad” to be within 6 months of graduation date. Resources and articles about liability (malpractice) insurance: Insurance terminology; • • What to consider when choosing • • Managing medical errors If you’ve received a complaint • • Medical Malpractice Insurance Glossary Malpractice Insurance: What You Need to Know Malpractice Insurance or Not? By Honora Wolfe LAc. Disclosing Medical Error: A Professional Standard. MEIC Acupuncture Claims Prevention. This proprietary booklet has handy information and prototype letters of consent, sample letters of introduction to other practitioners, etc. How to Respond to a Formal Patient Complaint. 12 | P a g e Recommendations to reduce your liability risks and increase your defensibility Adapted from the MEIC Acupuncture Claims Prevention 1. Know the laws of your profession. 2. Accurately represent yourself and the scope of your licensure and training. 3. Establish, maintain and advance your professional credentials, knowledge, training and competence. 4. Know and maintain professional ethics for your profession. Professional organizations may vary in their description of professional ethics, but the following represent some of the most basic ethical guidelines: • Always serve the best interest of the patient. Do no harm. • Maintain patient confidentiality. • Maintain appropriate relationship boundaries. • Do not discriminate in patient selection or provision of services because of religion, age, race, color, gender, ethnicity, nationality, or sexual preference. • Remain within the scope of your practice, your licensure and your competence. • Perform only necessary services and bill fairly for the services rendered. • Invite the patient to participate in his/her own care, including decision-making. 5. Communicate clearly with your patients. 6. Maintain appropriate documentation for every aspect of the patient interaction, including correspondence and reporting of test results. Never alter a medical record. 7. Appropriately obtain informed consent for invasive treatment or treatment that involves some risk; document that you have done so. Remember that obtaining consent is a process, not a form. 8. Make appropriate and timely referrals to medical doctors for conditions outside of your scope of practice; consider making referrals for patients who do not respond to the treatment you provide. 9. Implement a quality improvement program in your practice to ensure that you establish, meet, and maintain the standard of care for your profession. 10. Follow treatment procedures and dispose of used biohazard and sharps as mandated by your municipality. 11. Store drugs, herbs and supplements properly; rotate inventory for quality control. 12. Know when and how to properly withdraw from care. 13. Train your staff to know how to recognize potential liability and how to prevent it. 14. Know how and when to properly release medical records. 15. Maintain an ongoing premises safety program. 13 | P a g e It took one work study student one school year and dozens of phone calls and emails to create the… KEY: = yes, At-a-glance NCMIC SIG NCC Additional cost for LAc coverage + 15% of policy cost No extra cost “Part-time” discount Coverage for LAc available Discount for new graduates Other discounts available = no, = limited + $25 a year Remains the same over time. Cost depends practice details. $2,300-$5,500/year range. $3400/year average Increases over 5 years: 3 classes of coverage. Class 1: $930 - $2913. Class 2: $1554 - $3465. Coverage for midwifery available Cost range Increases over 5 years. Averages span from $1503 (without first year discount) - $4293/year. Coverage in unlicensed states? Coverage available in unlicensed states except: NJ, WI, NY, KA, DE Limited coverage available in some unlicensed states. Form(s) of malpractice policy provided: Claims made Claims made Claims made, occurrence Are tail or retroactive coverage available? Tail and retroactive available Tail and retroactive available Retroactive coverage available Highlights Offers discounts, including to newer graduates. Designed for the full scope of an NDs practice such as minor surgery, trigger point, prolo therapy, non FDA medications. Offers discounts. Expanded but still Unofficial ND Malpractice Comparison Chart NCMIC SIG NCC Form(s) of malpractice policy provided: claims made or occurrence. Are tail or retroactive coverage available? Claims made. Tail and retroactive available. Claims made. Tail and retroactive available. Claims made, occurrence. Retroactive coverage available “Part-time” discount Receive a discount of 50%. To qualify, there is a limit on the amount of time worked/week None $1,200 - $2,100/yr depending on coverage level, class of coverage, program, # days, # hours, # patients Discount for new graduates Can’t be combined with P/T discount. Based on licensure and grad dates and policy issued within 6 months of grad date. 50% for 1st yr, 30% discount for 2nd year, 25% for 3rd None None An endorsement can be added to the policy that will reduce the premium for those requiring a medical leave of absence from their practice. Discount #1- 20% as an American Specialty Health Provider (ASH, it is free to join). Discount #2- 20% being a member of CNDA (California Naturopathic Doctors Assoc). No discounts can be combined. None None Any discount other discounts? Coverage for natural childbirth/midwifery available Claims-free for 3 years. Discount can reach maximum of 15% after 5 years in CA. 10% after 8 years in OR and WA. Discount of 10% only for CA practitioners that are members of AANP. Cannot combine with any other discount. None 14 | P a g e Coverage for LAc available Yes, as long as LAc is in your state’s scope of practice, LAc coverage costs an additional 15% of premium. Yes, at no extra cost. Coverage in unlicensed states None Yes Yes, as long as LAc is in your state’s scope, cost is an additional $25/yr to add Lac coverage to ND coverage. NCC affiliate ACC insures over 90 % of stand-alone acupuncture practitioners in the US. Limited, will only cover what is legal, not if what you did is proven illegal. Homeopathy and herbalist policies (which may cover supplements) available (currently in $400-$425 range) Cost range 1st year average is $1,503 (without first year discount), increasing to 5th year where the average is $4,293. $2,300-$5,500 per year. At time of policy renewal, if scope of work and business model remain the same, the rate is likely to remain the same. Class 1 –include herbs, homeopathy, nutrition, dietary supplement advice, etc. Class I Claims-Made policy first step rate of $930, increases each year until a fifth step mature occurrence rate of $2,913. Class 2 –include gynecology, prescribing drugs, surgery. A Class II Claims-Made policy first step rate of $1,554 increases each year until a fifth step mature occurrence rate $3,465 Class 3- coverage for high risk modalities. Examples include surgery, prescribing antidepressants, midwifery, anesthesiology. Cost avg. Depends on year – see answer above $3,400/yr $2,000/yr These are not official tables. Please Call and get your own quote. Cost avg. for recent graduate (this takes into account how many people are using discounts, etc) see above (cost range) Duties as a Medical Director If doctor works at hospital then hospital should have their own insurance to cover this. Otherwise it depends on who is specifically listed on the policy. Communicable disease transmission None, excluded Vicarious Liability If company name is on insurance policy and company is sued, then yes. Depends on who is insured on the policy. $2400/yr Can be covered under a malpractice policy. Malpractice policies are essentially E&O (errors & omissions) policies. Thus if the policy wording is broad enough, the medical director can be covered for their work even if it does not involve direct patient care. A loss resulting from a communicable disease obtained from a doctor’s office is most likely unrelated to practitioner negligence in direct patient care. Example: Patient with strep throat infects everyone in the waiting room. This is not covered Policy is written as the “clinic” or “business” being insured, so employees are included. Independent contractors might not be covered though. Ind. Contractors might want to have their own policy. $2,000/yr There is coverage offered for procedures that must be overseen by an MD. But usually their insurance policy will cover you. However NDs are expensive to add, so the MD will add to the ND’s policy instead because NCC covers this at NO EXTRA COST. Usually involves needles. No policy for this. Yes, included in the coverage. 15 | P a g e Coverage for prescribing nutritionals or botanicals not FDA approved Company representatives It is a case by case basis. Yes. Prescriptions are not excluded under our policy. This is coverage specifically for negligence when prescribing. None Ashlie Wernli: 800-769-2000: ext 4200, 800-952-9935, awernli@ncmic.com Robert Flajole: 206-957-7053, rflajole@siginsures.com Cameron Mummery: 800-8608330, cmummery@chiropracticcouncil.co m These are not official tables. Please Call and get your own quote. The following chart has been adapted from the CCM business instructor’s handouts: Agency or Broker Annual Price*, Discounts Deductible Exclusions** Policy Type Financing Options AAC ESR $850 >3+ year LAc.w/Pref $1000-$1400; AAOM, program; CAOM, AOM Alliance arbitration discount form option None $1000/claim Wood MIEC $864 Claims made, 1st year: $234, 2nd year: full-time; $463 24 $722, 3rd year: $1093, hr/week after 4th year, dividend sharing program may give you 20%-65% credit back. This is based on their annual profits None None Yes Yes Yes Yes (direct moxa, labor and delivery, anesthesia not, (but inducing and turning breech are covered) Claims Made Policy only Claims Made Policy only Claims Made or Occurrence Policy Claims Made Quarterly/Annual (6% finance charge, no down payment) 30%down, remainder over 9months Special Notes 25% down, then paid Quarterly payments over 9 months available after the first year California Hawaii, Alaska and Idaho practitioners only Helpful guide with sample documents *Based on a 1 million: 3 million dollar policy coverage amount **What kinds of exclusions might apply to your coverage? From Malpractice Insurance or Not? by Honora Wolfe, “Exclusions may include acupuncture anesthesia, specific medical conditions such as AIDS, cancer, epilepsy, or fractures. It is also not uncommon to have full or partial exclusions for treating pregnant women or assisting with women during labor. Procedures that may be excluded or require special rider coverage include direct moxibustion, cosmetic acupuncture, laser or injection therapy, and veterinary acupuncture.” 16 | P a g e Professional Associations, Networks and Alliances American Academy of Aesthetic Medicine American Association of Acupuncture and Oriental Medicine (AAAOM) American Association of Naturopathic Physicians American Medical Writers Association American Osteopathic Association of Prolotherapy Regenerative Medicine Integrative Medicine Holistic Health Association Dedicated to teaching physicians who have a scientific and clinical interest in exploring the aesthetic medical facet of their practice. National association and business support for member Chinese medicine practitioners and students National association and business support for member ND practitioners Promote excellence in medical communication through an extensive educational program, various publications, and unparalleled opportunities for networking Dedicated toward improving the practice of, and disseminating knowledge about Sclerotherapy, now known as Prolotherapy. Our vision is to completely transform the current diseasecentered model of healthcare in the U.S. into a proactive, integrative & holistic medicine paradigm of healthcare. International Association of Medical Science Educators “All who teach the sciences fundamental to medical practice should have access to the most current information and skills needed to excel as educators.” Medical Group Management Association (MGMA) Inexpensive student membership, lots of information about medical office management for those who plan to own their own practice or manage a practice. National Association for the Self Employed NCNM Alumni Association Northwest Naturopathic Physicians Convention Gold membership provides many benefits, including ability to sign up for health insurance policy that has been negotiated as a group rather than as an individual. Keep in touch with your supportive NCNM community. NCNM’s Alumni Association offers a growing assortment of benefits, resources and services, including many events with free CE. The oldest running naturopathic medical continuing education conference. Oregon Association of Minority Entrepreneurs Support and opportunities for ethnic minorities and women in business. Oregon Association of Naturopathic Physicians Professional association representing Oregon’s licensed Naturopathic Doctors Oregon Association of Acupuncture and Oriental Medicine Professional association representing AOM providers in Oregon Oregon Entrepreneur’s Network A non-profit organization for our entrepreneurial community to accelerate business growth and employment opportunities in OR and SW WA. Portland Business Alliance Portland Chamber of Commerce. Great networking and business marketing. 17 | P a g e Section 2: Focus on Finding Employment 19 Resumes and CVs 26 Prepare for an Interview 26 Create and Effective Elevator Speech 27 Finding the Right Opportunity 29 Negotiating Contracts and Terms of Employment 18 | P a g e Resumes and CVs: Create an Effective Curriculum Vitae Realize and acknowledge your skills: Recognize the role you played in your most enjoyable, most successful jobs in the past Write your CV/Resume in a way that focuses on this role you’ve played within the different jobs you’ve had Make your best impression: Your goal is to present yourself in the best light possible. Here are some topics or tips to consider: Are you a good fit for the job and is the job a good fit for you? If applying for a job – tailor your CV to fit each job Present yourself as professional and genuine Have realistic expectations and NOT a sense of entitlement Recognize your value and high level of training If applying for a job – research the company. How would the company benefit from having you as part of the team? What value would you add to the organization or practice? Editing is essential. Have several others look over the final version of your CV Focus on your strengths: Problem solving Critical Thinking Leadership Conflict management Writing Patient care Decision making Technology Team work Taking initiative Analyzing and Interpreting Data Flexibility and resilience Think of all of your previous jobs, projects, committee positions, and volunteer positions all utilize many important career skills, which you can emphasize for your CV and interview. Below are some examples to get you started: Experience: Tutoring Event formation with a group Research Presentations (even in class) Creating a website Organizing a fundraiser Promoting programs or services Leadership of peer organization Transferable skills: Teaching, working with diverse educational background Teamwork, event planning, multi-tasking, scheduling Planning, facilitating, coordinating, presenting Public speaking, teaching Media utilization, technology skills Sales, organization, public relations, outreach Marketing, PR, writing Supervising, delegating, evaluating, prioritizing Helpful interview, CV and Resume Resources: • www.quintcareers.com/interview_question_database • http://jobsearch.about.com/od/interviewquestionsanswers • http://msn.careerbuilder.com • • Enelow, W and Kursmark, L. Expert Resumes for Health Care Careers. (2004) Indianapolis, IN: JIST Publishing, Inc. Wendleton, K, Packaging Yourself: The Targeted Resume (2006) Clifton Park, NY: Thomson Delmar Learning 19 | P a g e The following information is presented by Integrated Connections, www.integratedconnects.com • • • • • TIPS FOR A CURRICULUM VITAE A Curriculum Vitae “CV” is a vital personal marketing tool. It provides a potential employer with their first impression of you so you want to hook their attention with their first glance. A CV will summarize your background, while focusing on your qualifications which match the requirements of the position and organization. A snapshot summarizing your credentials. There are differences between a curriculum vitae and a resume. A CV includes a summary of your academic background as well as research experience, publications, presentations, awards and is typically longer than a resume. Employers make snap judgments when glancing at your CV because of the limited time they have to review a stack of them. Some positions receive hundreds of CVs so an easy to read format is critical. A CV must be easy to read and identify key credentials so the reviewer can decide at first glance if you have the qualifications for the position and if the CV is worth taking a closer look at. FORMAT • The format of the CV should highlight the most important information about your credentials, especially as they relate to the position for which you are applying. • Including an Objective can be helpful in headlining why you are the person for the job. An objective should be a short concise description specific to position for which you are applying. Do not include an objective if a personal summary statement is required as part of the application process. • Each section should be clearly labeled with a heading so the reviewer can easily identify your credentials and how they match up to the position and organization. (i.e. Education, Publications, Professional Experience, etc) • Use bold/italics/capitalization/indentation to separate and highlight key sections of your CV and list in order of importance. • At first glance this information forms the image that employers have of your education, skills, experience and abilities. • Less is more. You need to write as concisely as possible and stick to what’s important and objective. • Do not include subjective statements (i.e. excellent patient rapport, hard worker). Include information that can be supported with examples (i.e. increased supplement and vitamin sales by 50% in one quarter through educational seminars). Keep it objective. • CV design should get attention but it’s really the content of your CV, the descriptions you include of your education, skills and experience that determine how many interviews you produce. KEYWORDS • Keywords are specific words used to describe a role, skill or experience. They are words that are attention- grabbing to the CV reviewer. • It is critical to use words that are relevant to the role being filled. The best way to find relevant keywords is to inspect the job ad or position description for the skills, experiences and qualifications described. • It is good to reflect the language found in the job description to show you’re a good match and to use keywords throughout the CV, especially in the Objective. • While your basic CV template will remain the same, you should tailor your CV, and the keywords you use in it, for every different job you apply for, according to the job’s specific requirements. 20 | P a g e ACTION WORDS • Another strategy that is important in creating the image that employers develop about you is to use action words that match the position. A strong statement which uses action words and quantifies will empower every statement under it. • Using action words and quantifying results enable you to be a prime candidate for an interview. • Once you have created an original CV, it will only take minutes to adjust skill descriptions to fit the role being filled. This adjusting is important in obtaining more interviews because it allows you to apply for, and demonstrate your qualifications for a wider range of jobs. COVER LETTER It is important to use keywords in your cover letter too. While cover letters aren’t necessarily searched for keywords, it’s still important to reflect the qualifications as described in the job description so the reviewer can see you’re a perfect match. It also shows that you’ve read the job ad closely and did not just send out a generic application. The employer will notice you have taken the time and effort and really want the job. PROOFREAD • Make sure your CV and cover letter are typed without error. Proofread several times and ask others to review them. And finally, your CV is a living document that should be updated and proofread regularly. Copies of the following templates can be found in Word document form on the www.ncnm.edu website. 21 | P a g e CV Samples and Guides By NCNM PFCS: The following is an example of a CV format that highlights your professional skills and focus areas. Stu Dent th 1234 SE 99 Ave. Portland, OR, 97206 Phone: (123)123-4567 Email: stulastname@gmail.com PROFILE (or for professionals, can say CHINESE MEDICINE PRACTITIONER, NATUROPATHIC PHYSICIAN or RESEARCHER) Naturopathic medical student looking for a clinical practice opportunity in the San Francisco area starting October 2014. Strong communicator with management experience. Clinical focus in primary care, cardiology, nutrition and mental illness. Looking for a collaborative, integrative setting that allows for efficient co-management of patients. • Primary care • Mental Health • Botanical medicine • Nutrition • Women’s Medicine • Physical medicine • Minor surgery • Pharmacology • IV Therapy • Cardiology • Homeopathy • Public speaking EDUCATION National College of Natural Medicine, 2009-2013 Naturopathic Medicine Doctoral Program, Class of 2013 Cardiology mentor shift with Dr. Martin Milner, 2012 Teaching assistant: Pathology, Cardiology Lab Tutor: Pathology, Anatomy, Cardiology Portland, OR Western State University, 2005 Bachelor of Science, Psychology Town, WA Certifications: Advanced Cardiac Life Support (ACLS) Basic Life Support (BLS) EHR Proficiency: OCHIN/Epic Systems Practice Fusion License: (include state license information here when applicable, for example, Oregon Naturopathic Physician License, Active, #1100 ) CLINICAL EXPERIENCE NCNM Natural Health Clinic, 2010-2013 Portland, OR Naturopathic student intern and hydrotherapy technician working under the direct supervision of licensed naturopathic clinical supervisors and residents in an urban, primary care, integrative medicine setting. Served a diverse population of patients presenting with a wide variety of clinical presentations. Under supervision: • Diagnosed disease, including ordering on and off-site laboratory and diagnostic imaging services. • Performed screening exams such as women’s and men’s annual exams, sports physicals. • Formulated naturopathic evidence-informed individualized treatment plans including custom botanical formulations, homeopathy, hydrotherapy, therapeutic dietary recommendations, nutritional supplements prescription medication and lifestyle changes. • Provided in-office care including physical medicine, counseling, minor surgery, hydrotherapy. • Performed phlebotomy when needed. 22 | P a g e NCNM Network of Community Clinics, 2011-2013 Portland Metro, Oregon Naturopathic student intern working under the direct supervision of licensed naturopathic clinical supervisors and residents in a mix of urban and suburban settings that provide focused care to underserved patient populations, many of whom experience severe financial hardship. • Outside In: Under supervision, provided primary care to homeless and transitional youth as well as the general public. The clinic offers naturopathic, Chinese and conventional medical treatment to address acute and chronic conditions. • Hollywood Senior Center: Under supervision, provided primary health care with an emphasis on family and senior health as well as other community members. • Volunteers of America/ In Act Clinic: Under supervision, provided care via a comprehensive outpatient program for first time offenders with drug and/or alcohol addictions as well as primary health care to the community as a whole. PROFESSIONAL EXPERIENCE The Something Company, 2012-present Portland, OR Special Projects Assistant • Assisted project planner with communications, planning, estimating and procurement. • Worked with high-profile projects central to the corporate marketing strategy. • Redesigned the workflow management system to incorporate new project planning software. Western State University, 2009-2011 Town, WA Outreach liaison, Admissions Department • Created engaging, informative promotional material for the Department of Social Science programs. • Maintained recruitment relationships with thirteen different school districts throughout the state. • Designed interactive event booths and attended college fairs at over 50 events a year. Outreach, Inc., 2005-2008 Town, WA Communications Manager • Complied quarterly comprehensive reports based on information from multiple sources. • Created and distributed weekly communications between central organizing office and 13 member groups. • Maintained and updated corporate website. RECENT CONTINUING EDUCATION AND SEMINARS • • • Hypertension: Natural therapies and common cross reactions. June 2013, Portland, OR International Convention on Nutritional Medicine and Heart Disease. November 2012, Seattle, WA Herbal Strategies for Management of Bipolar Disorder. October 2012, Portland, OR PROFESSIONAL AFFILIATIONS Professional Memberships: American Association of Naturopathic Physicians, 2010 - active Oregon Association of Naturopathic Physicians, 2010 - active Naturopathic Medical Student Associations (NMSA) 2010 – active Also consider the following headings if they apply: PUBLICATIONS, RESEARCH, PRESENTATIONS, CLINICAL PRECEPTORSHIPS, BOARD MEMBERSHIPS, VOLUNTEER EXPERIENCE, AWARDS 23 | P a g e The following is an example provided by Integrative Connections www.integratedconnects.com of a more conventional, chronological format JANE DOE, N.D. 1111 Lake Lane Drive, Moon Bay, Colorado 55555 • C: (555) 555-5555 • janedoe@comcast.net OBJECTIVE To obtain a staff position at the Center for Cancer Care in which I can utilize my Naturopathic Medical Doctor Degree and Internship experience at Cancer Treatment Centers of America. EDUCATION National College of Natural Medicine Doctorate of Naturopathic Medicine Portland, OR May 2004 Colorado State University Bachelor of Science in Biology, Magna Cum Laude Honors: Golden Key National Society Fort Collins, CO May 2000 INTERNSHIP Cancer Treatment Centers of America Zion, IL Naturopathic Intern June 2004-June 2005 Worked directly with hospital management team to achieve operational objectives and treated patients under supervision of Naturopathic Physician. PUBLICATIONS Johnson, Kate. “Your Body After Cancer.” Oncology Journal. 2005 June; 107(8): 5-17. Jones JM, White JA. “Natural Options for Colds and Flu.” Pediatric Journal. 2004 May; 232(8): 280-284. PROFESSIONAL EXPERIENCE National College of Natural Medicine Portland, OR Medicinary Assistant 2002-2004 Provided administration and customer service support for the Medical Center by filling and labeling orders such as botanical tinctures, homeopathic remedies and Chinese herbs, and answering customer questions about products. Filled physicians’ IV orders per IV policy and procedures guidelines. Real Health Portland, OR Sales Assistant 2001-2002 Presented informational meetings to customers on nutritional supplements increasing sales by 150% in one quarter. Advised customers on products, including extensive range of vitamins and nutritional supplements. Managed inventory and placed orders to ensure continual replenishment of stock with minimal waste. MEDICAL VOLUNTEER EXPERIENCE Southwest College of Naturopathic Medicine Tempe, AZ Naturopaths Without Borders May 2003 –July 2003 Provided naturopathic medicine for orphanage while temporarily residing in Dominican Republic. 24 | P a g e Poudre Valley Hospital Fort Collins, CO Emergency Department Volunteer 1998-2000 Responsibilities included assisting patient families, stocking emergency room cabinets and transporting patients. PROFESSIONAL LICENSES Naturopathic Physician License 00-000, Oregon 2010 - Present American Board of Naturopathic Oncology, Fellow 2004- Present AWARDS Awarded the Rose Garden Honor for medical student excellence in Naturopathic Oncology by the National College of Natural Medicine, May 2003. PRESENATIONS Delivered educational seminar “Cancer Support with Herbs and Supplements” to cancer support groups at five Portland hospitals, June 2002. PROFESSIONAL MEMBERSHIPS AANP, American Association of Naturopathic Physicians OANP, Oregon Association of Naturopathic Physicians OncANP, Oncology Association of Naturopathic Physicians LANGUAGES English – native language Spanish– speak, read, and write with basic competence 25 | P a g e Prepare for an Interview Types of interviews: 1. Phone Interview: • Many times these are “pre” or “screening” interviews • Have your resume, cover letter, questions, and any other quick resources available and ready to go. • Consider standing, even though you are on the phone, to add more strength and confidence to your voice. • Be careful to not talk-over anyone (very easy to do on the phone). 2. Job fair Interview: • Many times these are “pre” or “screening” interviews • Have your resume ready to go! • Be prepared to present yourself well in a short amount of time (elevator speech). 3. On-site Interview: • Face-to-face interview • There will often be multiple people interviewing you. • Depending on the position, you may need to give a presentation and/or take skill assessment tests. • Have examples of your work/portfolio ready. Interview Questions to Consider: What is a difficult situation you have encountered and how did you overcome it? What do you find interesting about this job and this practice/company? (do your research) What will you contribute to our practice/company? Why should we consider hiring you? What makes you stand out from the other applicants we have? What are your long-term plans? (They may not want to hire someone who is transient if they wanted someone longterm) What questions do you have for us? Create an Effective “Elevator Speech” From: http://www.polarisadvisorygroup.com/documents/The_Elevator_Pitch.pdf 1. Specify your target market 2. Write down the problems or issues your target market is facing that are solvable by your product or service 3. Describe how your target market “feels” about these problems or issues. 4. State the results or outcomes your customers get from using your product/service. 5. Refining Your Lists: • What are the most appropriate, relevant problems/issues you solve? • What words best describe how your targeted customer feels about the problems? • What are the most appropriate, compelling benefits you provide? 6. Write a Problem-Centered Elevator Speech To begin, write out a number of different versions. See which get the best reactions from colleagues and friends. I/we work with (insert target market) who are (insert feeling word) with (insert problem/issue you solve). 7. Write a Benefit-Centered Elevator Speech To begin, write out a number of different versions. See which get the best reactions from colleagues and friends. I/we work with /help (target market) who want to (describe what your customers want). 26 | P a g e Finding the Right Opportunity Career Moves: Look Before you Leap This worksheet was created by the PFCS department and is based on the article Physician Career Moves: Look Before you Leap by Sue Ter Maat http://www.amednews.com/article/20130603/business/130609985 1. List what is important to you in a career/job in each of the following categories: Community, Practice, Income, Region, Lifestyle. (Add additional categories as needed) Write down what these things mean to you. Consider: • Community: population, safety, educational opportunities for children, shopping and amenities, access to professional sports, restaurants, arts and entertainment. • Practice: do you want to handle business management or other administrative duties? on-call coverage, scheduling, how many patients per hour, method for scheduling patients, envision your ideal working day – what kind of patients and conditions do you want to treat. • Income: living expenses, practice expenses, retirement funds, license fees, continuing education fees, etc • Region: climate, proximity to recreation, proximity to friends and family, ability for significant other to find work, dating environment, predominant health attitudes in the region, national rates for reimbursement (averages can be found at ONET for Naturopathic physicians and for Acupuncturists and for Clinical Research Coordinators) • Lifestyle: what you want your daily life to include, hours you’d like to work, proximity of home to office, frequency of being on-call, work/life balance, frequency of vacations, type of home • How will these choices affect the other people in your life? How much does this affect the chance that these choices will be successful for your life? 2. *Most important step: Explain why each factor is important to you. • This may help you find that some aren’t as important as others. • You may also find conflicting priorities (for example, you may think you’d like living in an urban center for access to culture and restaurants. However, you may then find that the cost of living and clinical expenses are higher in these areas and would mean you would have to work more hours, leaving you little time to enjoy the city. You could compromise by living in a lower cost, more rural setting and traveling to the city more frequently.). 3. Of the things you’ve written down so far, rank your job priorities. Look for a job opportunity that fits 80% - 90% of your priorities. Look to strike a balance between all your needs. • As the article says, “It’s foolish to choose money the first year,” and “No single priority should be the reason a physician takes a particular job. Physicians who do that usually end up moving after two or three years.” 1. Top priority: 2. Second priority: 3. Third priority: 4. 5. 6. 7. 8. 9. 10. 27 | P a g e Other tips and resources: Use your personal and professional contacts to help connect you with opportunities. NCNM has a Careers and Classifieds page: http://www.ncnm.edu/online-classifieds/ Income averages can be found at ONET for Naturopathic physicians and for Acupuncturists and for Clinical Research Coordinators). Our own alumni surveys (published on our website) shows that the range is vast, so your income may differ considerably from the published averages. Major job search engines (or other places to find jobs): These sites help you to find openings all over the web. See “How to use a search engine” below for more tips. http://www.indeed.com/ http://www.simplyhired.com/ http://www.linkup.com/ http://www.usajobs.gov/ Working for the US Government o For example, Army bases have been making a big push to hire civilian acupuncturists to work with members of the armed forces http://us.jobs/index.asp http://portland.craigslist.org/ Jobs through local health centers/hospitals: OHSU: http://www.ohsu.edu/xd/about/services/human-resources/ Legacy (also Meridian Park): http://www.legacyhealth.org/jobs Providence: http://www.providenceiscalling.jobs/ Kaiser Permanente: http://www.kaiserpermanentejobs.org/jobs.aspx How to use a search engine: Meta search engines like indeed.com and simplyhired.com post job listings from many sources across the internet, which saves you the time and energy of hunting them down. You can use these sites to get daily updates on jobs with particular key words and in specific geographical regions. Use more than one search engine as they don’t always locate the same job openings. It is recommended that you start a new email address that you create just for these updates – otherwise they can flood your inbox within a matter of days. Use the “advanced search” option. Be specific about the kind of job/field you are seeking but try multiple searches using different phrasing. Medical Placement/Temp Agencies: Medical temp agencies can help organizations and offices find permanent employees or can help fill the gap for offices that are short workers for 1 day to several months. Some local examples include: http://www.pdxstaffing.com/ http://www.maximstaffing.com/Oregon/Portland/97223-healthcare-staffing-agency-382.aspx http://www.favoritestaffing.com/ http://www.interimhealthcare.com/ If you are looking for work in the medical field before you finish school, there are several positions that you may be able to fill, depending on how far you’ve advance through your program. Please see the NCNM website, Career Services webpages for information on “gap jobs” that you can fill before you graduate, such as phlebotomist, caregiver, medical assistant, lab technician and others. 28 | P a g e Negotiating Contracts and Terms of Employment 1. Have a contract, whether you are working for someone, sharing space or taking over a practice. Contracts help to clarify everyone’s intentions. 2. Have this contract reviewed by an attorney before you sign it 3. The Complementary and Alternative Medicine Law Blog by attorney Michael H. Cohen, Esq. has many helpful posts about different topics in this area. 4. Helpful sites and articles: Build a Contract that Suits You, “Women Don’t Ask” (based on the book) Be aware of these potential issues: • Are you an Independent Contractor or an Employee? This can have major tax implications and if you are misclassified, can result in fines and penalties as this issue has been under greater scrutiny by a number of federal and state agencies during the last few years. Oregon’s Bureau of Labor and Industry has a great resource page on Independent Contractors vs. Employee status. Each state has different regulations, but most tend to share similar main points. o whether the worker in question is free from direction and control; o whether the worker is, as a matter of economic reality, independent of the business to which services are being provided. • Fee splitting, though common, is considered to be unethical and unacceptable in the medical profession because it “represents a conflict of interest which may adversely affect patient care and well-being, since patients will not necessarily be referred to the most appropriate doctor to provide their on-going care...” Naturopathic physicians and acupuncturists are sometimes exempt from the laws governing this practice in different states, but nonetheless, great care should be taken when entering into an agreement that includes fee splitting. The CAM Law Blog published some interesting posts on this topic. Some clinics calculate shared responsibility of overhead based on the volume of patients visits that each practitioner sees. Otherwise, one of the more commonly practiced physician compensation models may be more appropriate. • Compensation models: These are examples of compensation models in mainstream medicine, including how they are calculated, and some pros and cons of each: o http://www.uhlaw.com/basic_models/ Gives examples of computation for the following four models: Fixed Compensation Model Base Plus Percentage of Revenue Compensation Model Base Plus Performance Factors Compensation Model Relative Value Unit Performance Compensation Model o http://www.nejmcareercenter.org/article/2184/physician-compensation-models-the-basics-the-prosand-the-cons/ Scroll to the bottom of the article to see the descriptions of the different models and their pros and cons. The different models include: Straight salary/minimum-income guarantee or salary plus bonus/incentive Equality/equal shares. Production- or productivity-based compensation. Capitation or productivity plus capitation.(I don’t think this necessarily applies to most NDs or LAcs) • Who owns the intellectual property that you develop? Many professionals make additional income by writing and presenting material. If you wish to do this, make sure you own what you create. 29 | P a g e Section 3: Starting and Running a Business 31 Business Guides 31 Business Registration Sites 32 Mentors and Coaches 32 Business Classes , Lectures and Webinars 33 Business References, Articles and Guides 34 Office and Practice Supply Resources 34 Business Office Needs 35 Professional Services and Contract Work 35 Marketing, Networking and Publishing Needs 36 Financial Assistance 37 In-Office Labs 38 Lists of Possible Practice Supply Needs 30 | P a g e BUSINESS GUIDES Start-Up Basics: An Overview to Starting Your Own Business: A 25 page guide with many helpful worksheets, questionnaires and tables. Produced by the Georgia SBDC Network in partnership with the SBA. Starting and Managing a Business A webpage with multiple resources from the Small Business Association (SBA) “Startup Basics” resources from Entrepreneur.com A webpage with articles, videos and other helpful resources Starting a Business in Oregon A webpage that contains information such as this helpful Oregon Business Guide booklet: How to Start a Business in Oregon Concepts in Health Care Entrepreneurship, A series of books by our own Jensen Hagen, CPA. There are several books in this series, including a full text book, a book of checklists and a summary guide. The website also has some free resources for entrepreneurs. Start-Up Checklist for New Acupuncture Practices This blog post by Honora Wolfe Dipl.Ac. is one of many helpful business articles on the Blue Poppy Enterprises, Inc. website. Much of this information is helpful for any type of practitioner. Starting a Free Health Clinic A guide booklet produced by Volunteers in Health Care that includes checklists, tables and three different field reports from community clinic models. BUSINESS REGISTRATION SITES rd NPI Provider number (individual or clinic) Must have a state license; no cost; used by 3 parties to identify practitioners EIN (if you will have employees, are a corporation or a partnership) Companies with employees, corporations and partnerships, nonprofit companies need this. Do you need one? See this page. Register Business Name (Oregon, as example) New registration: $50* annual fee; Also known as DBA name (“Do Business As”) *check source for current price rate DEA number (for NDs) (Rx for controlled substances) Required to prescribe controlled substances. $731* fee/3 years. *check source for current price rate City and/or County Business License (Portland, as example) Business licenses are usually managed by the city and/or business offices. Some unincorporated towns, like Aloha, OR, do not have offices to manage this. Everyone doing business in PDX must register within 60 days, exempt businesses do not have to pay (example: <$50k annual income*). *check current rules and exemptions 31 | P a g e Business Registry State of Oregon Central Business Registry Register your business, your DBA name, get legal structure info, more ADA compatibility Corners, railings in bathrooms, etc. May be necessary for insurance credentialing. CLIA Waived License $150 biennial fee. The first link explains when a CLIA waived license is needed. This link will take you to the application form. This is needed to perform urinalysis, pregnancy tests, and other common tests in-office. *See more on this topic in the special section below Regulates what you must do to protect your patients/customer’s private information and what you must do if there is a security breech. Identity Theft Protection Act of Oregon Medicinary Management rules: FDA Small Entity Compliance Guide (referring to supplements and other medicinary aspects, such as creating tinctures or selling products). All offices that use or sell supplements will be especially interested in Subpart M, which defines requirements related to any business that holds and distributes supplements. Occupational Safety and Health Administration (OSHA) Link to the Healthcare Quick Start Compliance Assistance Guide SCORE (mentoring and other business education, tools) MENTORS AND COACHES Free business mentoring. Business resources, podcasts, quizzes, templates, classes, loan guarantor program, so much more. Many nd resources available online and in the local SCORE PDX office at 2 and Morrison Carolyn Campbell, The Core Source Coaching Carolyn has worked with our own Leaders By Choice students. She has been working for years within the natural medicine community, helping doctors and practitioners to build their dream practices. She helps practitioners organize and focus their goals make the most of the professional community around them. Mark Silver, The Heart of Business (Coaching) His motto: “When you want to make a difference but need to make a profit.” He has heart-centered marketing approach that appeals to many practitioners. American Family Small Business Accelerator Program BUSINESS CLASSES, LECTURES AND WEBINARS Free resource including webinars and email tips. Contest available with prizes. EM University: Clinically driven E/M coding training Free training module is excellent and gives basics of coding. Weekly practice cases allow you to keep sharp on your skills. HBBH: Health of Business, Business of Health Our own Dr. Dick Thom HBBH teaches business strategy and business planning to the health practitioners seeking medical and business support to grow and enhance their practices 32 | P a g e Laura Roeder Offers online programs for small businesses (downloadable webinars) with community integration Marie Forleo Offers online programs for small businesses (downloadable webinars) with community integration MercyCorps NW Classes, other business resources. Business start-up money matching program (IDA program); IDA (Individual Development Account) for low income Oregon residents NCNM Continuing Education Presenting a host of business and practice enhancement seminars in person and on-line. Non-Profit Marketing Guide Training and tips for do-it-yourself non-profit marketers Oregon Business Center General information, financing info, tax info, hiring guide, more Portland State University – Professional Development Center Classes and certificate programs in several areas, including project management, etc. Secretary of State Office Example, Oregon Secretary of State Office: “How to start a business in Oregon” at http://www.filinginoregon.com/pages/forms/business/guides/201 1_Starting_Guide.pdf has a great chart that explains business structure. US Bank Small Business Advisor Webinars, instructional videos, other online tools for virtual business advising White Hot Truth Focuses on how marketing is about speaking your truth. BUSINESS REFERENCES, ARTICLES AND GUIDES CDC’s Health Communicator’s Social Media Great info on all the different social media avenues, demographics, Toolkit general cost and effort tables. Financial Aid Repayment NCNM’s financial aid department has helpful links at the bottom of their resource page. Greenbranch Publishing Harvard Business Review Resource for books and journals on medical practice management General business articles, especially applicable for business owners and managers The Natural Medicine Network Started by NCNM grad Leah Olsen, ND the Natural Medicine Network provides a community forum for ND and CCM practitioners. Physicians Practice Free online website for physicians about practice management and other aspects of healthcare. Good info on coding and billing. 33 | P a g e Playing the Game: Helping Acupuncturists to Bill Insurance A fabulous blog resource with practical information about insurance billing from the perspective of a clinician and a business manager for a multi-disciplinary office. This resource is helpful for both acupuncturists and NDs. Not into blogs? They have also published this book on the same subject. Portland Development Commission We work with Portland businesses to identify business needs and eligibility for PDC assistance, and then help you find the program that fits best. Samueli Institute Their goal is to transform healing through research, their authors produce a number of helpful articles that illustrate how integrative medicine is being used and practiced. Integrated Connections Integrated Connections is a unique firm that specializes in connecting integrative medical professionals. We connect this specialized group of healthcare professionals to the community through career and speaker placements Blue Poppy: OFFICE & PRACTICE SUPPLY RESOURCES Chinese medicine office supplies City Liquidators: New and used office furniture and supplies Moore Medical: Medical supplies and medical equipment, sundry items (table paper, tongue depressors, etc) Moore offers many discounts. Ask for items that are equivalent to the ones you’d like to order but are less expensive (may be by different manufacturer). Medical Arts Press: Patient forms, prescription pads, stationary Medical Arts Press: offers standardized forms and Rx pads, etc. Also shop around for good prices or consider designing your own and having them printed at best price. Banking: Capital Pacific Bank BUSINESS OFFICE NEEDS Capital Pacific Bank – this is NCNM’s bank and they focus on the needs of medical practices. Ask about their secure options to help your office keep patient payment info on track for future billing needs. Emily Leach – eleach@cpbank.net 503 542-8531 Biohazard Disposal Services For $5 they will provide you with a 1 gallon container that you can return for disposal at no additional charge. This site has links to other biohazard disposal services. Practice Management Software and Services including Electronic Health Records: NaturaeSoft Created by our own Dr. Tucker Meager, Chart pro is free! - EHR Office Pro is practice management (scheduling, inventory management, insurance billing, etc) – there are discounts for graduates. They also have a patient portal – Patient Pro. Bill Pro – electronic billing solution Up to 25 providers – oriented toward integrated medicine on the whole. Practice Fusion for Electronic Health Records (EHR) Free service (currently) used by many in the community. Also includes electronic scheduling calendar accessible from wireless devices. Fax via Internet Look for secure, HIPPA compliant internet fax services that will help support a paperless practice 34 | P a g e Broad River, Invest, protect, inspire Insurance, Financial Advising Offers assistance to business owners, new practitioners setting up offices, as individuals. Assistance with professional contacts, financial planning, business owners insurance, disability insurance, investing and many other business needs. Justin Breen, Justin.breen@broadriver.us, 503.207.4519 Bryan Briand Bryan.briand@broadriver.us **Free Business Classes and Consultation on Campus for NCNM Students and Grads** Medisoft: Medical Billing Software Medisoft basic version: ~$300 Costco: Merchant Services (ability to accept credit card payments) Costco executive members get good deal on this, good rates. Watch for hidden fees with other companies. Compare credit card/debit card processing fees and % Square: Merchant Services Very low cost merchant services with free software and free device that will fit on a smart phone (both iphone and android) to allow mobile credit card acceptance. Started by one of the same guys who started Twitter. PROFESSIONAL SERVICS, CONTRACT WORK Cosgrave Vergeer Kester LLP, providing legal services for businesses. Especially well versed in setting up legal contracts for business partners. Familiar with the NCNM community. Contacts: Jill D. Laney: jlaney@cvk-law.com Jason M. Pistacchio, attny. jpistacchio@cvk-law.com Legal: Cosgrave Vergeer Kester LLP Legal: Phillip S. Griffin Philip S. Griffin, Attorney at Law, private attorney who is a fan of natural medicine. Phil has been a very helpful attny. to several people in our community. psgriffinlaw@comcast.net 503 244-3264 Linguava: Medical Interpretation Services Note, it is not ethical to have family member translate for patient visit; cost of interpretation is not passed on to the patient; wireless phone on speaker can be low cost alternative for short appointments (not for paperwork) Assorted services at $5 per service MARKETING, NETWORKING & PUBLISHING NEEDS Fiverr.com A hub for people providing a whole spectrum of services for $5. Includes graphic design, volumes of “likes” on your FB page, and all sorts of other services. *Use at your own risk – these are all independent vendors. Business card printing Club Fliers: Low cost for high volume printing Business card printing Vista Print: low cost and prints additional marketing material and products. Be cautious of choosing a stock design as these may be the same cards as many of your colleagues. Class participant registration/volunteer organization program Sign Up Genius: Free centralized, virtual site that allows you to organize volunteer positions or spaces in classes. Volunteers/participants can sign up for available spaces without having to register with the site. Copies, printing and other printing (logo coffee mugs, pens, etc) Clean Copy does a lot of printing for NCNM and is willing to create special packages of business card, stationary, and other printing needs for new practitioners. 35 | P a g e Design Services - graphic design, web design, etc. Pilcher Media: Amplify your Visibility SPECIAL DEAL FOR NCNM STUDENTS AND NEW GRADS $75 Logo design (3 versions with 3 revisions) $50 - $100 Design for Printed Materials (business cards, postcards, posters, tri-fold brochures) $500 - $800 Website Design and Development e-publishing app for ipad iBooks Author: Free publishing app for ebooks e-publishing and self-publishing services Book Baby: For self-publishers. E-book formatting and distribution. Also, custom book printing. Graphic Design Heather Schiffke is the designer responsible for many of the beautiful Helfgott materials. Publishing: database for authors to find publications Writers Market: Searchable database for public, private and trade publications that would or may accept your submissions, including their publication submission policies. Also includes contests, info on agents and other info for writers. Presentation program Prezi: Presentation program to make your presentations zoom. Basic level of membership is free. Professional Photography Justin Tunis, Photographer. Be sure you have the right to use your photograph as you see fit. Stock Images iStock Photo: Stock images (photos, illustrations, etc.) to purchase for use in your marketing materials and on your website. High quality, low cost. Web Marketing Strategy Findable Designs: Building websites that attract the right people. Marsha Lindsay is one of NCNM’s Health Biz Expo speakers. She offers Individual Coaching, Group Workshops, Web & Graphic Design, Branding, Illustration, Consulting Marsha Lindsey findabledesign@gmail.com Web Page Design and Support SquareSpace Web hosting and design that allows you to customize and design it yourself. Free two week trial without needing to enter a credit card number Web page design and support Wordpress: Popular, free and low cost blogs and web design you do yourself Web page design and support Watermelon Web Works: NCNM’s web hosting company FINANCIAL ASSISTANCE With MercyCorps NW - Earn a Matching Business Grant with an Individual Development Account (IDA)! This matching program from MercyCorps NW helps qualified entrepreneurs planning to start a business in the Portland Metro Area to earn money in one of two ways: Option 1: Participants save $1,000, get matched with $3,000 (with a min. savings period of six months) Option 2: Participants save $2,000, get matched with $6,000 (with a minimum savings period of one year) They can then use the total to purchase fixed business assets. 36 | P a g e CAPITAL ASSISTANCE FUNDING: A RURAL HEALTH RESOURCE GUIDE – This resource lists a number of different funding options available to rural health care centers. These may or may not be geared to natural or integrative medicine, but with the increasing pressure to get healthcare into rural areas, this may change. IN-OFFICE LABS Beyond CLIA-Waived - Tips on In-Office Labs Know which tests require a CLIA-waived lab license. Without one, you can’t bill for these services or use the results for clinical decision-making. Different insurance companies have different “preferred labs” and will only cover labs done at specific laboratories. If you see patients who are covered by different insurance companies, find out which labs are associated with their insurance companies and only send the patients to these labs. If not, they will be responsible for the charges and paying out of pocket for a test from a non-covered lab. Call the labs associated with area hospitals as well as the independent clinical labs, such as Quest Diagnostics labs. Create a relationship with them as an area physician. They will provide you with many things that may include: lab order forms or site login info, drawing tubes, sterile urine cups, and secure lab boxes to place outside your clinic door for after-hours pick-up. They may also provide other drawing supplies, such as needles and syringes, etc. Call and get a cash-paying rate for common tests that your non-insurance patients will likely need (CBC, thyroid panel, CMP, fasting glucose, etc.). There will likely be a very big difference depending on the lab that does it. NCNM’s lab tends to be one of the most affordable labs in the Portland area. Order lab kits from companies that do saliva testing, stool, etc. These have an expiration date, so only order the test kits you will likely use in the near future. If they require a blood draw and if you don’t do draws in-office, one of the area labs will likely do it for an added processing charge (usually around $12$15). The kit will include order info. Fill out the paperwork completely before sending the patient to the lab to be drawn, inform the patient of the proper procedures prior to the draw (fasting, etc.). Labs that supply in-office lab kits often have a stratified fee structure, and the price is different if the patient pays the lab directly, if your office pays the lab directly or if their insurance company will be billed (this is usually a much higher rate than the other two ways). Depending on how the patients’ insurance policy works, the remaining patient’s portion after the insurance pays is sometimes higher than if the patient just paid the lab directly at the patient-pay rate. The lowest rate is often the physician office rate. Your office pays the lab directly and in turn, bills the patient. When billing the patient, you can charge the physician-office price, the patient-pay price or at least add a processing fee in addition to what you paid to accommodate the work it will take you to process the payment to the insurance company and then bill the patient. If you are going to do in-office lab draws, you will likely need a centrifuge (many draws require this to be done and there is no guarantee that the courier will get the sample back to the lab in time to be spun.) Call the lab courier for pick-up immediately after you collect and label your samples. Have a system for keeping sterile urine samples cold if you are intending them to be cultured. The lab courier pick-up times are extremely variable – a portable cooler and ice pack used only for this purpose may work. Be mindful that refrigerated medicines cannot be kept in the same place as refrigerated lab samples. 37 | P a g e LISTS OF POSSIBLE PRACTICE SUPPLY NEEDS Treatment supplies*: Sanitary products Speculums, lubricant, PAP equipment Patient gowns Gloves (have latex free options available even if you aren’t allergic – you may have patients who are) Syringes Cotton balls H2O2 and kidney basin for ear irrigation Scopettes Urine cups and urinalysis test strips (CLIA-waived license necessary) Alcohol swabs/gauze Cavi wipes Salves CCM needles and cups Towels for hydrotherapy First-aid supplies Several cotton sheets Towels Basins for foot baths Heating pad Blankets _______________________ _______________________ _______________________ _______________________ Large Equipment*: Lockable records storage Refrigerator for supplements (no food, no lab samples) Ice pack and a cooler dedicated to lab samples Fire extinguisher with annual inspection tag Sanitizer for room/table Autoclave if using metal instruments Medicinary storage Handouts storage CE certificate tracking system (keep this in ONE PLACE) Scan or keep in one folder License posted on the wall ____________________________ ____________________________ Paperwork/forms*: HIPPA form Consent to treat form Service Summary New patient info (be mindful to create a culturally neutral form) Records release Payment agreement/Insurance form (including name of guarantor) Lab forms (establish relationship with local labs) Imaging forms (establish relationship with local imaging centers) Patient handouts Safety paperwork/MSDS sheets Rx pads Treatment plans Letterhead Referral paperwork Thank you cards Envelopes Business cards, marketing cards Brochure Receipts Tickler (reminder) postcards, tracking system annual/periodic testing ___________________________ ___________________________ Possible other equipment needed*: Desk with lockable cabinet Credit card machine (be sure is compatible with service chosen) Chairs for reception room, exam room Side table for magazines, etc. Bookcase for medicinary, books Hand soap or sanitizer Hand towels (paper) Trash can Tray for equipment Containers for cotton/scopettes/tongue depressors Art for walls and ceilings Tissues – soft ones. Patients may cry in your office. _____________________________ 38 | P a g e Medical Equipment to Consider*: Exam table Patient gowns (paper or cloth, must be laundered) Lamp (floor or headlamp for gyn) Heat lamp for CCM Otoscope/ophthalmoscope Table paper (price varies: smooth vs. crepe, width, length, printed or plain) Pen light Scale/height measurements Pulse oximeter Blood pressure cuff Thermometers (Tempadot-type or have disposable covers) Sharps container Order lab kits to have on hand (only ones you will need in near future) Metal bowl for moxabustion Air purifier or fan _____________________________ _____________________________ _____________________________ _____________________________ _____________________________ Electronics*: Computer – if laptop, be sure all patient info is SECURE if stolen Quickbooks or other bookkeeping software Other medical software (Medisoft, other) Fax software or virtual fax acct. if no paper fax Copier/scanner/printer Optional - audio recording software Optional - camera Flashlight for emergencies ______________________________ Medicinary*: (Be aware of FDA regulations regarding how you handle your in-office medicinary items, making tinctures.) Medicinary storage/shelving Log book or database to track expiration dates, other information as needed (see FDA regulations) Watch for good deals from supplement companies for new grads Thank NCNM Partner companies for their support If dispersing from mother bottles, record all bottles when received, including lot number, expiration date, company. Write down all Rx info that comes out of that mother bottle and keep this information accessible. Depending on the type of patient you plan to see, carry products that you would need on an acute basis (tx for urinary infection, other infection, acute pain). Don’t over-order medicinary items that may expire before you have a chance to use them. Inquire with the supplement companies whether or not they will replace products that you bought that are unsold and close to expiration date (some will do this). Your additional supply list: ___________________________________ ___________________________________ ___________________________________ ___________________________________ ___________________________________ ___________________________________ ___________________________________ ___________________________________ ___________________________________ 39 | P a g e