Contents
1. Departments
2. Study Program
3. Business Courses in English (Bachelor)
4. Business Courses in English (Master)
5. Business English Language Classes (overview)
6. German Language Classes
7. Further Language Courses (overview)
8. Course Descriptions: Business Courses in English
9. Course Descriptions: Business English Language Classes
10. Course Descriptions: German Language Classes
11. Course Descriptions: Further Language Classes
Departments
The departmental structure of the University of Applied Sciences reflects the most important
areas of business and management:
Department I
• Management, Controlling, Health Care
Department II
• Marketing and Human Resource Management
Department III
• Services and Consulting
Department IV
• Social Care and Health Care
Study Program
Each department offers a specialized study program. Students have the opportunity to choose
among the following Bachelor and Master programs:
BCO
• Controlling
IME
• International Management Eastern Europe
CMI
• Controlling, Management and Information
M
• Marketing
IPO
• International Human Resource Management and Organization
IBM
• International Business Management (East Asia)
BC
• Business Taxation and Auditing
BF
• Financial Services and Corporate Finance
BL
• Logistics
O
• Business Information Technology
BW
• Consulting
• Nursing Education
• Social Work
MCO
• Master of Controlling
MIM
• Innovation Management
HCM
• Health Care Management
IMM
• International Marketing Management
IHRM
• International Human Resource Management
MFA
• Finance and Accounting
ML
• Logistics - Communication and Consulting
InfoMac
• Business Information Technology with a focus in Information
Management and Consulting
• Social Work
Incoming students may take part in a variety of English Courses offered within the before
mentioned programs.
IMPORTANT THINGS TO KNOW
…for a successful course choice
 Avoid overlapping in your course choice
Class attendance is important; therefore please keep in mind to avoid OVERLAPPING in your
course choice, which are possible as you can choose courses of different faculties and different
courses of studies.
 Please take care by yourself by checking the LSF-system (instructions see red booklet), that your
individual course choice works without overlapping!
 Please double check the lecture details (date, time and room) daily (!!!) in LSF as those might be
subject to changes during the first weeks.
You have to take care about your own personal schedule!
You are responsible to know your lecture times and exam dates!
…for the exams (exam period ends 30th January 2015)*
 Please arrive to the exam room at least 15 minutes before the scheduled start of the exam.
 Please have your student card and your ID-card with you for identification (put it in a clearly visible
place on your table).
 Before the exam starts, please take all the things you need for the exam (pens, calculator (if allowed),
something to drink, etc.) out of your bag and put your bag and your jacket in the front or in the back
of the room. You are not allowed to keep these things at your table.
 You are not allowed to use a pencil (except the lecturer explicitly says so).
 If you are ill on an exam day, you have to submit a medical certificate or signed letter from a doctor
that certifies your illness on this day within three days after the exam. If you fail to submit proof of
illness, you will fail the exam (exam mark of 5.0).
 If you need to use the restroom during an exam, please note that you have to inform the supervising
person in charge.
 Cellphones are not allowed during an exam. Please leave your cellphone in your bag and mute it. If
you need to know the time, please bring a watch or ask the supervision person in charge.
*If you decided to leave Ludwigshafen earlier, it is on your own risk. It is not possible to arrange
individual exam dates.
Business Courses in English (Bachelor)
Department I
Controlling, Management and Information
Course
No.
Course description
Lecturer
Day
Date
Time
Room
BCO/
IME 332
Decision Process
Prof. Dr. Schlander
Thu
Every week
16:00 - 17:30
E 041
Prof. Dr. Hannig
Wed
BCO 351
D
Introduction to SAP/R3
Application at the IO
R 661A
International Business
Issues
Dr. Möbius
R 661B
International Business
Issues
Dr. Möbius
German Culture: economic,
political + social issues
Prof. Dr. IhleSchmidt
Fri
Sat
Fri
Sat
Fri
Sat
Fri
Sat
Fri
Sat
Fri
Sat
Mon
Mon
Mon
Mon
Mon
Mon
Every week
Start:
08.10.2014
07.11.2014
08.11.2014
14.11.2014
15.11.2014
21.11.2014
22.11.2014
07.11.2014
08.11.2014
14.11.2014
15.11.2014
21.11.2014
22.11.2014
29.09.2014
06.10.2014
13.10.2014
20.10.2014
27.10.2014
03.11.2014
10:00 – 11:30 A 203
12:30 – 15:45
12:30 –15:45
12:30 – 15:45
12:30 – 15:45
12:30 – 15:45
12:30 – 15:45
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
14:15 - 17:30
14:15 - 17:30
14:15 - 17:30
14:15 - 17:30
14:15 - 17:30
14:15 - 17:30
A 105
E 120
A 105
E 120
A 105
E 120
A 105
E 120
A 105
E 120
A 105
E 120
E 123
E 123
E 123
E 123
E 123
E 123
International Management Eastern Europe
International Business
Skills – Focus Middle
and Eastern Europe
IME 432
(Max. 5 students)
LB Vrublevski
Application at the IO
IME 451
International Management – Focus Middle
and Eastern Europe
(Max. 5 students)
Application at the IO
Prof. Medvedev
Tue
Tue
Tue
Tue
Tue
Tue
07.10.2014
14.10.2014.
21.10.2014
28.10.2014
04.11.2014
11.11.2014
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
D 201
D 201
D 201
D 201
D 201
D 201
Mon
Thu
Mon
Thu
Mon
Thu
Mon
Thu
29.09.2014
02.10.2014
06.10.2014
09.10.2014
13.10.2014
16.10.2014
27.10.2014
30.10.2014
08:15 – 13:15
08:15 – 13:15
08:15 – 13:15
08:15 – 13:15
08:15 – 13:15
08:15 – 13:15
08:15 – 13:15
08:15 – 13:15
D 202
D 202
D 202
D 202
D 201
D 202
D 202
D 202
Department II
Marketing
Course
No.
Course description
Lecturer
Day
M 332
Introduction to
International Marketing
LB Camin
Thu
Prof. Dr. Busch
Wed
Wed
Wed
Wed
Wed
Wed
Global Strategic Management
(Max. 25 students)
Application at the IO
Date
Every week
Start:
02.10.2014
08.10.2014
15.10.2014
22.10.2014
29.10.2014
05.11.2014
19.11.2014
Time
Room
17:40 – 19:10 A 101
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
D 201
D 203
D 203
D 203
D 203
D 203
International Human Resources and Organisation
P 180
HR Management in
Germany
LB Bock
Mon
LB Gulde
Fri
Fri
Fri
Fri
Fri
Fri
Application at the IO
P 231
Change Management
P 331
Organisation in
LB Gulde
International Enterprises
P 432
Intercultural and
International
Management
LB Bock
Application at the IO
P 442
Project Management
LB Reichert
Thu
Sat
Sat
Sat
Sat
Sat
Sat
Sat
Every week
Start:
29.09.2014
14.11.2014
21.11.2014
28.11.2014
05.12.2014
12.12.2014
19.12.2014
Every week
Start:
02.10.2014
04.10.2014
11.10.2014
18.10.2014
25.10.2014
08.11.2014
15.11.2014
22.11.2014
17:40 – 19:10 D 202
14:15 – 17:30
14:15 – 17:30
14:15 – 17:30
14:15 – 17:30
14:15 – 17:30
14:15 – 17:30
A 103
A 103
A 103
A 103
A 103
A 103
11:45 – 13:15 E 014
10:00 – 13:15
10:00 – 13:15
10:00 – 13:15
10:00 – 13:15
10:00 – 13:15
08:15 – 13:30
08:15 – 13:30
E 014
E 014
E 014
E 014
E 014
E 1109
E 1109
Department III
Financial Services and Corporate Finance
Course
No.
Course Description
Lecturer
Day
BF 231*
Introduction into ERP –
Systems
Prof. Dr. Pohl
Thu
BF 232*
Practical Application
into ERP - Systems
Prof. Dr. Pohl
Thu
BF 312
Asset Classes and
Behavioral Finance
29.09.2014
Mon
06.10.2014
Mon
13.10.2014
Mon
20.10.2014
Mon
27.10.2014
Mon
03.11.2014
Prof. Dr. Walz
Mon
Tue
Mon
Tue
Mon
Tue
Mon
Tue
Mon
Tue
Mon
Tue
Prof. Dr. Jamin
Tue
29.09.2014
30.09.2014
06.10.2014
07.10.2014
13.10.2014
14.10.2014
20.10.2014
21.10.2014
27.10.2014
28.10.2014
03.11.2014
04.11.2014
Every week
Start:
30.09.2014
Prof. Dr. Walz
Investment Banking
Application at the IO
BF 541
Risk Management
(Theory)
Every week
Start:
02.10.2014
Every week
Start:
02.10.2014
Mon
Application at the IO
BF 533
Date
Time
Room
10:00 – 11:30 E 1111
11:45 – 13:15 E 1111
08:15 – 09:45
17:40 – 19:10
08:15 – 09:45
17:40 – 19:10
08:15 – 09:45
17:40 – 19:10
08:15 – 09:45
17:40 – 19:10
08:15 – 09:45
17:40 – 19:10
08:15 – 09:45
17:40 – 19:10
16:00 – 17:30
14:15 – 15:45
16:00 – 17:30
14:15 – 15:45
16:00 – 17:30
14:15 – 15:45
16:00 – 17:30
14:15 – 15:45
16:00 – 17:30
14:15 – 15:45
16:00 – 17:30
14:15 – 15:45
A 103
A 103
A 103
A 103
A 103
A 103
E 1110
E 1110
E 1110
E 1110
E 1110
E 1110
E 1110
E 1110
E 1110
E 1110
E 1110
E 1110
11:45 – 13:15 E 114
Logistics
BL 332
Production Planning
Every week
Start:
30.09.2014
Prof. Dr. Müller
Tue
Prof. Dr. Bongard
One Day in the end
of January
14:15 – 15:45 E 120
Beer Game
L 640
(Max. 17 students)
Application at the IO
Time and room will be
announced
Consulting and Business Information Technology
BW 411
Professional Consulting
Skills
Prof. Dr. Selchert
Mon
BW 412
Conceptual Problem
Solving
Prof. Dr. Selchert
Tue
BW 413
Consulting Frameworks
Prof. Dr. Hoffmann
Thu
BW 431
eBusiness Fundamentals
and Applications
Prof. Dr. Thome
BW 531
Application at the IO
BW 532
Business Intelligence –
Practical Application
Prof. Dr.
Freyburger
Prof. Dr.
Freyburger
11:45 – 13:15 E 1109
11:45 – 13:15 A 103
11:45 – 13:15
A 031
(Aula)
Tue
Every week
Start:
30.09.2014
14:15 – 15:45 E 115a
Mon
Every week
Start:
29.09.2014
10:00 – 11:30 A 305
Wed
Every week
Start:
01.10.2014
11:45 – 13:15 A 305
Application at the IO
Business Intelligence
Every week
Start: Start:
29.09.2014
Every week
Start:
30.09.2014
Every week
Start:
29.09.2014
Application at the IO
Special: International and Intercultural Aspects of Business
Please apply for all these classes at the International Office!!!
Course Description
German Culture and the German
Perspective in doing Business and
Negotiation
Lecturer
LB Lamboy
(Max. 25 students)
Management of Networks from an
European Perspective
Day
Fri
Sat
Fri
Date
24.10.2014
25.10.2014
07.11.2014
Time
Room
14:15 – 17:30 B 001
09:00 – 16:00 E 123
14:15 – 17:30 B 001
Sat
08.11.2014
09:00 – 16:00 E 015
Wed
15.10.2014
Wed
29.10.2014
Wed
05.11.2014
Wed
12.11.2014
Wed
22.10.2014
Fri
Fri
Fri
Fri
Fri
Fri
Fri
Fri
Fri
07.11.2014
14.11.2014
21.11.2014
28.11.2014
05.12.2014
12.12.2014
07.11.2014
14.11.2014
21.11.2014
LB Papastamatelou
(Max. 15 students)
Intercultural Training
(Max. 25 students)
Mrs Page
E -Supply Chain Management
LB Höss
(Max. 25 students)
Business Process Management
LB Höss
(Max. 25 students)
09:00 – 12:00
12:45 – 14:15
09:00 – 12:00
12:45 – 14:15
09:00 – 12:00
12:45 – 14:15
09:00 – 12:00
12:45 – 14:15
09:00 – 12:00
12:45 – 14:15
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
12:30 – 15:45
12:30 – 15:45
12:30 – 15:45
E 015
E 015
B 012
B 012
B 012
A 203
A 203
A 203
A 203
A 203
A 203
A 203
A 203
A 203
Fri
Fri
Fri
28.11.2014
05.12.2014
12.12.2014
12:30 – 15:45 A 304
12:30 – 15:45 A 304
12:30 – 15:45 A 304
*BF 231 + BF 232 can only be taken together!
Special: Lectures with Focus on the European Union
Please apply for all these classes at the International Office!!!
Course Description
Current Economic Issues of the
European Union
(Max. 25 students)
Leadership Styles in an European
Perspective
(Max. 25 students)
Global Logistics, focus Europe
(Max. 25 students)
Marketing and Brand
Communications in an European
Context
(Max. 25 students)
Entrepreneurship in an European
Perspective
(Max. 25 students)
Lecturer
LB Papastamatelou
Mon
Prof. Dr. Busch
Fri
Fri
Fri
Fri
Fri
Fri
Fri
Date
Every week
Start:
29.09.2014
17.10.2014
24.10.2014
31.10.2014
07.11.2014
14.11.2014
28.11.2014
17.10.2014
Fri
Fri
Fri
31.10.2014
28.11.2014
12.12.2014
10:00 – 13:15 B012
11:45 – 13:15 B012
11:45 – 13:15 A104
LB Wehner
Thu
Every week
Start:
02.10.2014
17:40 – 19:10 A 301
Prof. Dr. Busch
Fri
Fri
Fri
Fri
Fri
Fri
17.10.2014
24.10.2014
31.10.2014
07.11.2014
14.11.2014
28.11.2014
12:30 – 15:45
12:30 – 15:45
12:30 – 15:45
12:30 – 15:45
12:30 – 15:45
12:30 – 15:45
Prof. Dr.
Scheckenbach
Prof. Dr. Müller
Prof. Dr. Schmidt
Prof. Dr. Gissel
Day
Time
Room
17:40 – 19:10 A 303
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
08:15 – 11:30
10:00 – 13:15
D 202
D 202
D 202
D 202
D 202
D 202
B012
D 202
D 202
D 202
D 202
D 202
D 202
Business Courses in English (Master)
Please keep in mind that you need for the Master level courses a higher qualification level in
order to be able to follow the lecture and to complete the course successfully!
Course
No.
Course description
Lecturer
Day
Date
Time
Room
Every week
Start:
08.10.2014
11:45 – 13:15 E 048
Master of Controlling
MCO/
MIM
143
Business Research
Dr. Möbius
Wed
International Human Resource Management
International Human
Resource Management
HR 112
Prof. Dr. Martin
Mon
Every week
Start:
06.10.2014
LB Reichert
Fri
Fri
Fri
17.10.2014
24.10.2014
21.11.2014
Appliacation in the IO
(max. 4 students)
HR 153
Business-Mediation
10:00 – 11:30 E 015
10:00 – 17:30 B 005
10:00 – 17:30 B 005
10:00 – 17:30 B 012
Master in Finance and Accounting
MFA
323
Company Analysis and
Due Dilligence
Prof. Dr. Jamin
Mon
Every week
Start:
29.09.2014
10:00 – 11:30 E 014
Master in Logistics – Communication and Consulting
MLC
143
Organisational
Consulting
LB Böhringer
Thu
Every week
Start:
02.10.2014
08:15 – 09:45 E 114
Master in Business Information Technology with a Focus in
Information Management & Consulting
MIC 331
MIC 332
Change Management
Corporate Performance
Enhancement
Prof. Dr. Selchert
Mon
LB Festag
Sat
Sat
Sat
Sat
Every week
Start:
29.09.2014
11.10.2014
08.11.2014
06.12.2014
20.12.2014
08:15 – 09:45 E 013
14:15 – 19:10
14:15 – 19:10
10:00 – 15:45
10:00 – 15:45
A 302
A 302
E 115a
E 120
Business English Language Classes
Please apply for all these classes at the International Office!!!
Controlling, Management and Information
Course
No.
Course description
BCO/
IME 171
A
Business English I
(Max. 5 students)
LB Sherafati
Mon
BCO/
IME 171
D
Business English I
(Max. 5 students)
Prof. Dr. IhleSchmidt
Mon
BCO/
IME 271
Business English II
(Max. 5 students)
Prof. Dr. IhleSchmidt
Mon
BCO 371
A
Business English III
(Max. 5 students)
LB Shanahan
Sat
BCO 371
B
Business English III
(Max. 5 students)
LB Shanahan
Sat
BCO 371
C
Business English III
(Max. 5 students)
Dr. Möbius
Wed
BCO 531
International Business
Communications
Dr. Möbius
Tue
Dr. Möbius
Thu
Thu
Thu
Thu
Thu
Thu
Every week
Start:
29.09.2014
Every week
Start:
29.09.2014
Every week
Start:
29.09.2014
Every week
Start:
04.10.2014
Every week
Start:
04.10.2014
Every week
Start:
01.10.2014
Every week
Start:
30.09.2014
02.10.2014
09.10.2014
16.10.2014
23.10.2014
30.10.2014
06.11.2014
Mon
Tue
Mon
Wed
Every week
Every week
Every week
Every week
BCO 533
Negotiations and
Meetings
Lecturer
Day
Date
Time
Room
10:00 – 11:30 D 201
11:45 – 13:15 B 006
10:00 – 11:30 B 006
10:00 – 11:30 A 206
11:45 – 13:15 A 206
08:15 – 09:45 A 206
14:15 – 15:45 E 048
16:00 – 17:30
16:00 – 17:30
16:00 – 17:30
16:00 – 17:30
16:00 – 17:30
16:00 – 17:30
E 115
E 115
E 115
E 115
E 115
E 115
10:00 – 11:30
16:00 – 17:30
12:30 – 14:00
10:00 – 11:30
B 011
B 005
B 011
D 202
16:00 – 19:10
16:00 – 19:10
16:00 – 19:10
16:00 – 19:10
A 104
A 104
A 104
A 104
Marketing
Business English II
(Max. 3 students)
Business English II
M 230 B
(Max. 3 students)
M 230 A
von Fritschen
von Fritschen
International Human Resources and Organisation
P 140
Business English I
(Max. 5 students)
LB Merkel
Mon
Mon
Mon
Mon
29.09.2014
13.10.2014
20.10.2014
27.10.2014
Mon
Mon
P 240
Business English II
(Max. 3 students)
von Fritschen
Wed
P 683
Negotiations
(Max. 5 students)
LB Gulde
Fri
03.11.2014
10.11.2014
Every week
Start:
01.10.2014
10.10.2014
17.10.2014
24.10.2014
31.10.2014
07.11.2014
16:00 – 19:10 A 104
16:00 – 19:10 A 104
11:45 – 13:15 A 103
10:00 - 13:15
A303
Auditing and Taxation
BC 341
BC 461
International Culture
and Communication I
(Max. 2 students)
English Business
Communications
(Max. 2 students)
LB Sponheimer
Wed
Every week
Start:
01.10.2014
10:00 – 11:30 A 301
LB Schuele
w.b.a.
w.b.a.
w.b.a.
w.b.a.
Financial Services and Corporate Finance
BF 351
BF 352
International Culture
and Communication I
(Max. 2 students)
International Culture
and Communication II
(Max. 2 students)
LB Kaloustian
Wed
LB Kaloustian
Wed
Every week
Start:
08.10.2014
Every week
Start:
08.10.2014
10:00 – 11:30 E 123
11:45 – 13:15 E 128b
Logistics
BL 351
BL 352
International Culture
and Communication I
(Max. 2 students)
International Culture
and Communication II
(Max. 2 students)
LB Sponheimer
Tue
LB Sponheimer
Wed
Every week
Start:
30.09.2014
Every week
Start:
01.10.2014
10:00 – 11:30 E 120
11:45 – 13:15 E 1109
Business Information Management
13.11.2014 14:15 – 15:45 A 302
14.11.2014 10:00 – 13:15 A 303
International Culture
28.11.2014 10:00 – 13:15 A 303
BW 361 and Communication I
05.12.2014 10:00 – 13:15 A 303
(Max. 2 students)
12.12.2014 10:00 – 13:15 A 303
19.12.2014 10:00 – 13:15 A 303
13.11.2014 16:00 – 17:30 A 303
English Business
From the
BW 461 Communications
14.11.2014 14:15 – 15:45 A 303
(Max. 2 students)
every week
*Please note: The courses ‘International Culture and Communication I’ (BC361/BF351/BL351/BW361)
will treat specific terminology (according to major) - and therefore may not be relevant for every student.
Thu
Fri
Fri
LB Hutchins-Inmann
Fri
Fri
Fri
Thu
LB Hutchins-Inmann Fri
German Language Courses
Language Level
Lecturer
A 1.2
LB Özel-Jung
A2/B1
LB Schneemann
B2/C1
LB BokhashvilliLossin
Day
Tue
Thu
Wed
Fri
Wed
Thu
Wed
Fri
Wed
Fri
LB Al Masri
Mon
A 1.1 (group 1)
LB Keller
A 1.1 (group 2)
LB Schneemann
Konversation + Aktuelle Themen
und Textarbeit (Oberstufe)
Time
14:15 – 15:45
11:45 – 13:15
16:00 – 17:30
17:40 – 19:10
08:15 – 09:45
08:15 – 09:45
17:40 – 19:10
16:00 – 17:30
14:15 – 15:45
14:15 – 15:45
Room
A 206
D 204
A 103
A 303
D 202
E 014
A 103
A 303
A 103
D 204
ECTS
14:30 – 16:00
D 201
3
6
6
6
6
6
Please be aware that you may not miss more than 3 times unexcused in the German
language courses; otherwise there has to be a shortage in ECTS points!!
Further Language Courses
Please apply for all these classes at the International Office!!!
Spanisch
Language
Lecturer
Level
A 1.1
LB Romero
A 1.2
LB Romero
A 2.1
LB Romero
Day
Time
Room
Fee
Wed
Wed
Wed
14:15 - 15:45
16:00 – 17:30
17:40 - 19:10
w.b.a.
w.b.a.
w.b.a.
30€/semester*
Wed
Wed
14:15 - 15:45
16:00 – 17:30
75€/semester*
75€/semester*
Russisch
A 1.1
A 1.2
LB Izmaylova
LB Izmaylova
30€/semester*
w.b.a.
w.b.a.
75€/semester*
w.b.a.
30€/semester*
w.b.a.
30€/semester*
Chinesisch
A 1.1
LB Gao
A 1.1
LB Izmaylova
Wed
14:15 - 15:45
Italienisch
Wed
17:40 - 19:10
*Min. 10 participants; application at the International Office until the 01st of October 2014
Course Descriptions: Business Courses in English
BCO/ IME 332 Decision Process
 Decision theory: principles, structure and context of decision processes
 Problem definition
 Decision-making with multiple goals
 Generation and assessment of options
 Finding and evaluating information
 Deterministic decision models
 Decision-making under insecurities and risk
 Decision-making in groups
Assessment: 75 % attendance minimum, written exam
Lecturer: Prof. Dr. Schlander
ECTS: 4
BCO 351 D
Introduction to SAP/R3
 Basics of SAP/R3
 Key terms in FI/CO
 Basic functions of financial accounting
 Complex business processes (ordering, purchasing)
 Basic functions of cost accounting (fixed data, internal cost allocation)
Assessment: 75 % attendance minimum, written exam
Lecturer: Prof. Dr. Hannig
ECTS: 4
R 661 A/B International Business Issues
The course provides an introduction to the international business environment many
enterprises operate in today. Among the factors addressed are economic variables, political
and legal frameworks as well as cultural differences. A significant part of the course focuses
on the qualifications needed to work successfully in an international business environment.
Assessment: 75% attendance minimum, written exam
Lecturer: Dr. Möbius
ECTS: 4
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German Culture: Economic, Political and Social Issues
Introduction: What do students know about Germany? Brainstorming Metropolregion
Rhein-Neckar
Regionalism in Germany: Info’s on region (e.g. dialects, climate, habits). Federalism
in politics and policies, culture, economy, income level, language, mentality etc.
Introduction into German History (before 1850)
Adaption process: living in foreign cultures
Industrialization in Germany: 1850 to World War I
Time between World War I and II, “Drittes Reich”
1945 till unification in 1989/1990 (unification of Germany)
 Cold War = political and economic war
 Capitalism vs. communistic pacification
 Marshal plan for West Germany (West Germany in Western block)
 Berlin blockade, exodus from East Germany and Berlin Wall
 West Germany: co-founder of EU, export country (“made in Germany”)
 Industrial development since 1989: in former BRD (FRG) and GDR/DDR. After
unicfication: strongpoint on development of “Neue Bundesländer”
 Globalisation: constant innovation of products and economic structures e.g. from
Taylorism to Kaizen, from production to “know-how”, from old industries (Ruhr
area) to modern industries (Bavaria)
 Political system in Germany, Political Parties and their programs
 Business regions, trade and company structures in Germany
 Current economic, social and political issues/challenges
 Demographical changes and their impact on social and economic structures
 Environment and environmental consciousness in Germany
 Germany´s new energy concept
 Educational structures in Germany
 Dos and Don´ts in Germany: Cultural specifics and idiosyncrasies
“Niebelungen”
Assessment: written exam
Lecturer: Prof. Dr. Ihle-Schmidt
ECTS: 4
IME 432 International Business Skills – Focus Middle and Eastern Europe
Course content:
 Communication
 Presentation Techniques
 Business Correspondence
 Application and resume/CV
 Time Management
 Conflict Management
Assessment:
Two options:
1. Presentation: successful participation with 2,5 ECTS
2. Presentation, Paper: evaluation of paper and paper result with 4 ECTS
Lecturer: LB Vrublevski
ECTS: 2,5 / 4
M 332 Introduction to International Marketing
Main target of this course is to provide an understanding of international marketing theory
and practice within a constantly changing and increasing complex global environment.
Course content:
 Introduction to International Marketing; Familiarize with scope, concepts and drivers
of international marketing
 The international marketing environment. Provide an overview of the international
marketing environment with special focus on:
 International trade: institutional barriers and facilitators
 Regional economic and political integration
 Cultural influences on international marketing.
 International marketing strategy decisions. Explore the variety of international
marketing research, international strategic planning and expansion strategies and
entry models.
 Managing the international marketing mix opportunities and limitations for
developing and adapting international marketing mixes.
 International marketing strategy implementation. Understand different ways to
organize and control international marketing operations.
Materials:
1. Lascu, D.-N., International Marketing, third edition, 2008
Additional texts:
2. Albaum, G., Duerr, E., International Marketing and export management, 2008
3. Backhaus, K., Büschken, J., Voeth, M., International Marketing. 2005
4. Textbook, PowerPoint presentations, case studies.
Assessment: written exam
Lecturer: LB Camin
ECTS: 4
Global Strategic Management
Over the last few decades, international activities of companies have gained dramatically in
importance. Empirical evidence for this statement can be found, for instance, in the rapid
growth of world trade and in foreign direct investment flows as well as in the high share of
intra-company trade on total world trade, indicating the relevance of cross-border value
creation processes. Courses on International Management have, thus, become an
integral part of most management studies at universities today.
This lecture intends to give a compact overview of the most relevant concepts and
developments in International Management. The various strategy concepts of internationally
active companies and their implementation in practice are the core of this lecture. Text book
knowledge, as well as empirical findings and case studies will be combined. The lecture
introduces selcted questions of International Management and gives a thematic overview of
key issues and illustrates each topic by providing a comprehensive case study.
The lecture is divided into the following major parts:

Introduction to Strategic International Management
This part lays the foundation by explaining basic concepts of International
Management: multinational corporations as networks, the integration/responsivenessframework, role typologies for foreign subsidiaries, motives for internationalization
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The External Environment of Multinational Corporations
The influence of the external environment on multinational corporations is described,
looking into market barriers and regional integration, the competitive advantage of
nations and the influence of country culture
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International Coordination
This part focuses on the coordination of internationally dispersed activities in a
Multinational Corporation. An overview of formal and informal instruments is given
and some coordination instruments are discussed in more detail; corporate culture as
coordination mechanism, CSR of MNC
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Foreign Operation Modes
Basic types and theoretical explanations of foreign Operation modes, buying,
outsourcing and offshoring, international alliances, wholly-owned subsidiaries,
greenfield investments, merger and acquisitions
Delivery of the course will be based upon
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a combination of lectures, discussions, and readings.
The primary objective of this multi-faceted approach is to combine theoretical
knowledge with managerial practice, enhance systematic thinking, stimulate class
participation, and facilitate effective interaction and communication between the
instructor and participants.
Teamwork will be a major part of participant assessment in the course
Assesment: Group discussions, presentations plus seminar paper
Lecturer: Prof. Dr. Busch
ECTS: 4
P 180
HR Management in Germany
Course content:
This course introduces the basics and specific characteristics in German HR management.
Students will be able to compare with the HR management practices of their home countries
and will learn how the HR business works in Germany. The course will include the
following points:
 Structure and development of the german labour market
 The german education and job training system
 Conditions and frameworks of german HR Management in an international
comparison
 HR-Functions in practical use (HR planning, recruitment, development, knowledge
& Changemanagement, organizational development)
 Specialties in german labour law/frameworks and cases
 Structures of compensation and benefits
 HR marketing and career development
 Trends in german HR Management.
The students will furthermore have the opportunity for open discussions to compare with
their home countries. The structural, cultural and historic development and differences will
play a central role. This course is designed especially for exchange students. Therefore,
besides the lectures the course is living from active participation, discussion and small group
works of the students.
Assessment: assignments, paper, presentation
Lecturer: LB Bock
ECTS: 4
P 231 Change Management
This course will look at managing change in organizations. We will cover the definition of
change management and will analyze organizational change from the perspectives of
 the individual
 the team and
 the organization.
We will also review the role of leadership in organizational change in the 21 st century. To
put change management into perspective, we will look at managing change in
 organizational restructurings
 in the merges and acquisitions
 in an organization cultural change, and
 in an IT-based process change.
Finally we will look at why the majority of organizational change initiatives go wrong
Assesment: 75% attendance minimum, written exam
Lecturer: LB Gulde
ECTS: 4
P 331 Organisation in international enterprises
After discussing various motivations for and ways of „going global“ and the risks related to
them, we will look at the gradual and varied evolution of corporate structures of
international companies depending on their size and the type of business. Last but least, a
special focus will lie on the HR requirements of certain organizational forms and which
characteristics the HR professional needs to look for in new staff
Assesment: 75% attendance minimum, written exam
Lecturer: LB Gulde
ECTS: 4
P 432
Intercultural and International Management
Course content:
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Introduction to the topic
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Culture definition
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Some fundamental aspects of communication
•
Introduction to the concepts of space, time and context in the theory of Edward T.
Hall
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The four fundamental cultural dimensions of Geert Hofstede
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Intercultural competence
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Intercultural trainings
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Intercultural teams
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Culture and conflict
•
Motivation in different cultures
•
Simulation game “intercultural training”
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Case studies
Assesment: will be announced
Lecturer: LB Bock
ECTS: 4
P 442 Project Management
Imagine you want to build a shed in your garden, or organize a cool music event or even
found your own company. At the beginning everything starts with the enthusiastic idea. But
once this enthusiasm is gone your management skills decide whether your idea will and as
an unfulfilled dream or as a story of glory.
In this course you will learn how to use a sample of selected tools in order to not forget
important aspects ans steps of your project, so that your own project will be a story of glory
and not an unfulfilled dream.
Assesment: groups of 4-6 students will create a project plan
Lecturer: LB Reichert
ECTS: 4
BF 231 Introduction into ERP-Systems
SAP is the world market leader of ERP software. The software is widely spread and used by
many large and midsize companies. In this SAP ERP lecture, different important business
processes are presented. After a short introduction of SAP an the SAP ERP System, each
process is shown in the SAP ERP system followed by an exercise phase for the students.
The processes focus on the financial part within ERP, but are not restricted to it (e.g. the
purchase – to – pay and the order – to cash processes are demonstrated)
BF 232 Practical Application of ERP-Systems
Practical application of the theoretical themes in the lecture BF 231. Here you can apply
your gained knowledge and practice using the SAP program. This course helps you to
improve your learned skills and is a preparation of the final exam
Assessment: 75% attendance minimum, exam
Lecturer: Prof. Dr. Pohl
ECTS: 4
F 312 Asset Classes and Behavioral Finance
The lesson consists of two main parts.
Part one: Asset classes
 The Choice of a well-fitting mix of asset classes is one of the most important
investment decision and the most relevant success-factor for performance.
 This course offers a profound overview of the “investment-universe”, presenting all
relevant asset-classes and performing a fundamental evaluation of their advantages
and disadvantages.
 Due to the fact, that the first two decades of the 21 st century globally showed a
downturn of interest rates and investors have to face a “low-return-world” a special
focus is the aspect of transaction cost as well as the effect of inflation and taxation on
the investors yield.
Part two: Behavioral Finance
 We all know, that human decision making processes are far from being rational and
especially investment decision are subject to many intellectual frauds, biases and
errors.
 Taking Eugene Famas “Efficient Market Theory” as a starting point course offers a
profound overview of the most important decision traps concerning money
investments and their background.
 Herd behavior, overconfidence, the sunk cost fallacy, anchoring, selective perception
and the interpretation of the prospect theory are only some examples of the biases and
fallacies we will discuss.
 Many little cases, demonstrations and examples will give concrete help for
transferring the knowledge into practical student´s experience.
Assessment: 75% attendance minimum, exam
Lecturer: Prof. Dr. Walz
ECTS: 4
BF 533
Investment Banking
Content:
 Differences between IB and Commercial Banking
 Overview of recent market developments
 Transaction-cost-theoretical derivation of IB functions
 Definition and explanation of option markets using EUREX
 Systematization and explanation of no standardizes derivative instruments (especially
forwards, caps, oors, collars, swaps).
 Systematization and explanation of standardized derivative instruments (in particular
and futures)
Assessment: 75% attendance minimum, exam
Lecturer: Prof. Dr. Walz
ECTS: 4
BF 541 Risk Management (Theorie)
This course deals with the theory of corporate risk management. Along the risk management
process it will be discussed how a corporate risk strategy can be developed, how relevant
risks can be identified and measured, how they should be dealt with and monitored in an
appropriate way, and finally which legal and governance aspects need to be addressed.
Selected case studies will be used in order to demonstrate practical implementation of the
theory.
Assessment: 75% attendance minimum, exam
Lecturer: Prof. Dr. Jamin
ECTS: 4
BL 332
Production Planning
Content:
 Tasks, processes and data of planning and control
 Influence of the operating types on order management processes
 Capacity and run time limitation (goals and conflicts)
 Principles of planning and control, specifically BOA and KANBAN
 Flexible manufacturing – conditions and consequences
 Decentralized planning and control
 Planning and control of manufacturing assembly islands.
Assessment: 75% attendance minimum, oral exam
Lecturer: Prof. Dr. Müller
ECTS: 4
L 640 “Beer Game” SCM
The so-called “Beer Game” is a role-play supply chain simulation game that lets students
experience typical coordination problems of (traditional) supply chains, in which
information sharing and collaboration does not exist. In more general terms, the setup of this
game represents any non-coordinated system in which problems arise due to lack of
systematic thinking.
Assessment: 100% attendance
Lecturer: Prof. Dr. Bongard
ECTS: 1
BW 411 Professional Consulting Skills
Professional Consulting Skills provides an introduction to the skill set of consulting –
irrespective of their focus on either strategic or operational topics. We start out to
characterize the specific challenges in consulting – be they intellectual, social, or ethical.
We also scope the consulting market and look at schools of thought about the profession.
In the second chapter, we look inside a consultancy to highlight specifics – e.g. how to
manage knowledge without violating confidentially, how personal career tracks are crafted,
how to win a client engagement, or how to craft a bullet-proof consulting contract.
Once the project started, a set of skills are needed to professionally handle critical phases –
e.g. how to manage the team if performance is sluggish, how to obtain critical information
in interview situations, or how to handle conflict among stakeholders to the project.
 Professional Consulting – Consulting as profession
 Characteristics and approaches in consulting
 Structure and trends in the consulting market
 Ethical challenges in consulting
 Consulting organization and processes
 Organizational specialties in consulting (HR Development, Knowledge
Management, Performance Management)
 From the initial client contact to the consulting contract
 Mandatory general skills in consulting
 Manage teams effectively
 Build the fact base efficiently
 Conduct interviews skillfully
 Handle conflict constructively
 Deliver the message crisp and clear.
Assessment: 75% attendance minimum, written exam
Lecturer: Prof. Dr. Selchert
ECTS: 4
BW 412 Conceptual Problem Solving
Consultants are sometimes referred to as “problem solver” – and this approach to consulting
is featured in this class.
Step one in the journey to solve a problem is to define it. That sounds easy but you´ll learn
some techniques on how to test if the stated problem is the real problem – because otherwise
you´ll find the right answer to the wrong question. Once the real problem is identified, the
solution space needs to be scoped – and again a number of methodologies are introduced
and immediately practiced that will help you to do your job. Solutions are typically not
independent; exploring these interdependencies is too complex for a busy management but
should be a part of the skill set for every consultant. Therefore we take a deeper look at
business dynamics, game theory, and scenario development. A rich set of solutions and a
deep understanding of their interdependencies then provide the base for a solid decision.
Most consulting projects operate under conditions of uncertainty and so we´ll identify the
appropriate decision and evaluation techniques.
At the end we humbly remind ourselves that all our good efforts to derive a rational solution
to the problem may have been tainted by flaws in conceptual thinking.
 Define the “real” problem
 Develop solutions
 Deductive logic trees
 Hypothesis and yes/no trees
 Creative thinking
 Overcome complexity
 Business dynamics and simulation
 Applied game theory
 Scenario development
 Jointly prioritize solutions
 Hidden flaws in conceptual thinking
Assessment: 75% attendance minimum, written exam
Lecturer: Prof. Dr. Selchert
ECTS: 4
BW 413 Consulting Frameworks
Consulting Frameworks is the most typical challenge an external consultant has to deal with.
He helps the management to define the company´s goals and conditions from their point of
view. Therefore this lecture and its case studies develop the students abilities in
 Understanding and designing corporate strategy
 Analyzing the firm for strategy development
 Applying tools for strategy analysis and development
 Optimizing governance and strategic controlling
 The role of consultants in strategy development.
Assessment: 75% attendance minimum, written exam
Lecturer: Prof. Dr. Hoffmann
ECTS: 4
BW431
eBusiness Fundamentals and Applications
Requirements:
Basic knowledge of business information systems (internet technologies, softwarearchitectures, computer networks and basic knowledge of web programming). This lecture
will be held in English if there are at least 3-4 English speaking participants.
This course focuses on teaching economical and technical fundamentals of eBusiness
solutions and software applications. Topics include business concepts, software
architectures and internet technologies for eBusiness solutions; security requirements,
threats and specific measures to protect contemporary eBusiness applications; and examples
of devices, networks and applications for Mobile eBusiness solutions.
Learning objectives:
The ability to understand the economical concepts and technical basics of eBusiness
solutions. Successfully plan and evaluate eBusiness software applications, considering
contemporary security requirements and mobile business aspects.
Assessment: will be announced
Lecturer: Prof. Dr. Thome
ECTS: 4
BW 531
Business Intelligence
Requirements:
Basic knowledge of business information systems and business management. Introductory
course in database systems. This lecture will be held in English if there are at least five
English speaking participants.
The lecture presents the essential components of management information systems. The
most important concepts of Business Intelligence are demonstrated the by means of case
studies. Main concepts that are taught are: online analytical processing (OLAP),
multidimensional modeling, data warehouse principles and architectures, ETL. The case
studies are done using a SAP Business Intelligence system.
BW 532 Business Intelligence – Practical Application
Assessment: 75% attendance minimum, exam
Lecturer: Prof. Dr. Freyburger
ECTS: 4
Special: International and Intercultural Aspects of Business
German Culture and the German Perspective in doing Business and Negotiation
This course is designed for foreign students in Germany to help them acquire an
understanding of German culture in comparison to their own. This enables the participants
to acclimatize to our culture while minimizing culture based irritations in forms of “culture
clash” and thus eases their stay in our country.
The students can recognize patterns that are based on German culture. They are able to
communicate in a suitable way that leads to understanding and appreciation. The
participants should feel encouraged to seek opportunities in German enterprises in order to
foster intercultural networking and cooperation.
Assessment: will be announced
Lecturer: LB Lamboy
ECTS: 4
Management in Networks from an European Perspective
Within the last years there is an increased interest in the link between networks and firm
performance. This lecture aims to offer new insights into the international market
development activities through the use of a network theory, to gain a deeper understanding
of networking capability and to determine the impact of networking capability on the
international corporate performance.
Assessment: seminar work
Lecturer: LB Papastamatelou
ECTS: 4
Intercultural Training
Working in global companies and working in an international environment requires special
intercultural skills.
During this training we will take the advantage and have a closer look unto German cultural
standards, compare them with different cultural dimensions and look at the impact, this
might have on your future professional life.
Assessment: 100% attendance
Lecturer: Mrs Page
ECTS: 1
E-Supply Chain Management (eSCM)
Internet-Technologies enable Industrial-Companies to optimize their Supply-ChainManagement. Powerful tools and functions engender redically added value- and costreductionopportunities through efficient internal and external business processes. To meet
marketopportunities virtual enterprises are created, which optimize core-competencies and
synchronization Supply-Chains of partners and customers. The course will provide
fundamental insights into processes and e-business-oriented functions and applicationa as
followed:
 Basics, definitions and theory of eSCM from an Industrial-companies´ perspective
 E-Procurement-related issues as Electronic Marketplaces and Internet-ExchangeSystems
 Integration of Partners and Customers and Coordination of Logistic-Systems
 Product and Process-Design and its relation to the optimization of Supply-ChainManagement
 Collaborative Planning, Scheduling and Execution by ERP-Systems
 Customer-Relationship-Management
including
Support,
Distribution
and
Communication
 “Business-Process-Management” as well as “Project Management” in eSCM
Practical Insights will be given by selected real case-studies using the “SAP-Business-Suite”
Assessment: Group-workshops analyzing case-studies and presentation of findings
Lecturer: LB Höss
ECTS: 4
Business-Process-Management (BPM)
Today, companies´ increasingly focus on process-orientation as a new “BusinessManagement paradigm”. This has become essential to be competitive and can therefore be
seen as a strategic top-management issue. The main objective of BPM is to raise the
companies´ productivity by optimizing internal and external organizational processes in
terms of quality and costs.
The course will provide fundamental insights into the following facets of BPM:
 Basics, theory and definition of BPM from an Industrial-Companies organizational
perspective
 Tasks, objectives and activities of BPM in the context of management and technology
 Analysis, measurement in BPM regarding factors like quality and productivity
 BPM-Modelling-Methods and tools like “ULM (Unified Modeling Language)” and
“Event-Driven-Process-Chains (EDPC)”

Practical Insights will be given by selected real case-studies.
Assessment: Group-workshops analyzing case-studies and presentation of findings
Lecturer: LB Höss
ECTS: 4
Current Economic Issues of the European Union
The current Euro crisis is only the most prominent of several economic key issues facing the
European Union in this period. Other important topics are energy policy, trade policy, labor
market reforms and others. In this course first the fundamentals of the European Union will
be discussed. This includes an overview of its history and development, an analysis of its
goals and key competencies as a country group as well as a review of its most important
institutions and their function.
Based on these fundamentals current economic issues will be analyzed. The Euro crisis will
be an important part of this, but also other topics will be covered as well.
This is an introductory course in European economics especially suitable for students with
basic knowledge in general economics.
Assessment: 75% attendance minimum, written exam
ECTS: 4
Lecturer: LB Papastamatelou
Leadership Styles in an European Perspective
Leadership is a process whereby an individual influences a group of individuals to achieve a
common goal. Leadership as a trait or characteristic differs from leadership as a process.
Statements like “He is born to be a leader” or “She is a natural leader” are
commonly expressed by people who take a trait perspective toward leadership. The
trait perspective suggests that certain individuals have special innate or inborn
characteristics or qualities that make them leaders, and that it is these qualities
that differentiate them from non-leaders.
Studies of cross-cultural leadership have followed two basic approaches: the emic or
cultural specific approach, seeks to investigate one culture at a time to determine, for
example, a study investigating leadership behaviour in Germany. The second approach,
called the etic or cultural universal approach seeks – by transcending cultures - to
investigate multiple cultures simultaneously to determine leadership behaviours.
The lecture is divided into the following major parts:


Functions of Leadership, Management, and Entrepreneurship
Functions of management that are consistent with / different from the definition
of leadership
The Integrated Model of the Relationship between Culture and
Leadership
Etic and emic leadership approaches

Cultural Dimensions of the GLOBE Study
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Nine cultural dimensions to capture the similarities and/or differences in norms,
values, beliefs –and practices among different societies
Delivery of the course will be based upon

a combination of lectures, discussions, and readings.

The primary objective of this multi-faceted approach is to combine theoretical
knowledge with managerial practice, enhance systematic thinking, stimulate class
participation, and facilitate effective interaction and communication between the
instructor and participants.

Teamwork will be a major part of participant assessment in the course
Assessment: Group discussions, presentations plus seminar paper
Lecturer: Prof. Dr. Busch
ECTS: 4
Global Logistics, focus Europe
In a globalized world, competition is no longer the task for a single company, but the
challenge for enterprise networks. Logistics and Supply Chain Management (SCM) are the
key areas of study that help us to understand what is "behind" the large variety of products
and services we purchase and consume each day. Taking the necessary global perspective,
the lecture addresses the building blocks of SCM and gives insight into strategic as well as
practical aspects of designing and running international supply networks.
The key issue of the lecture is the broad field of logistics in international context with the
special focus on supply chain Management.
Key issues include:
- Distinguishing logistics and supply chain management
- Globalization and international trade
- Supply chain relationships
- Supply chain strategies
- Supply chain designs
- Greening the supply chain
Assessment: written exam
Lecturer: Prof. Dr. Scheckenbach
ECTS: 2
Prof. Dr. Müller
Prof. Dr. Schmidt
Prof. Dr. Gissel
Marketing and Brand Communications in an European Context
Learning methods:
Lecture, exercises; independent study; case studies; business simulation
Learning outcomes:
Students will be able to describe the role and functions of marketing, branding and
communications. They will elucidate the complexity of marketing concepts and market
processes and will be able to point out their fundamental relations to marketing and brand
management processes.
Students will be able to know and understand various instruments of the marketing mix as
well as how these interact with each other. They will be able to establish connections to the
theories of buying behavior and marketing strategy.
Further, students will be able to design a marketing communications strategy and to
understand the message and media utilized to communicate with those at the center of all
marketing/ business activities – the consumer. They will be able to demonstrate:
 Understanding of the world of advertising and integrated marketing/ brand
communications;
 Understanding of creative strategies and tactics utilized in the area;
 Understanding of the use of both traditional and newer media to interact with
customers
The methods learned will then be applied by the students to solve problems in marketing
and brand management on the basis of case studies and a business simulation.
Content outline:
 Understanding the fundamentals of marketing
 Developing a customer- driven marketing concept and strategy
 Implementing the marketing program / marketing mix
 Marketing control
 Marketing organization
 Social responsibility and ethics
 Globalizing marketing communications
Materials:
 Foundations of Marketing, 4th edition (2012), by David Jobber / John Fahy
 Marketing Management, 14th edition (2011), by Philip Kotler / Kevin Lane Keller
 Marketing Communications, 6th edition (2013), by Chris Fill
 Advertising, 1st edition (2013), by Chris Fill / Graham Hughes / Scott De Francesco
 Advertising and Promotion, 9th edition (2012), by George Belch / Michael Belch
Assessment: Exam consisting of two parts, each one representing 50% of ECTS
•
Part A: Written exam / multiple choice (45 mins)
•
Part B: Final presentation of business simulation / marketing concept (20 mins)
Lecturer: LB Wehner
ECTS: 4
Entrepreneurship in an European Perspective
A well-functioning competition system in a market economy is made possible by
a multitude and diversity of enterprises. Among them, recently-founded young
enterprises are today considered to be the main important engines of economic,
technological and social changes in the life of nations. Considering this aspect, innovative
new enterprises form the nucleus of functioning market economy systems. In Europe the
encouragement of entrepreneurial spirit in education and culture as well as supporting new
business formation and promoting the growth of young enterprises have gained special
significance.
One of the most frequently debated questions in management relates to what the reasons for
success and failure of new companies, corporate initiatives and projects are. To increase the
rate of young enterprises’ success while reducing the number of their failures would be a
win-win situation for everyone. It is therefore vital to possess a “road map” or set of good
advice on this never-easy undertaking. This lecture responds to such a need by presenting an
overall view of the fundamental, critical areas of management of both the start-up and the
continuity of new enterprises.
The lecture is divided into the following major parts:

Basic Principles of Entrepreneurship
Entrepreneurship / intrapreneurship, ethics, enterprise culture

Processes, Entrepreneurial Opportunity, Innovation
Entrepreneurial process, Decision process of the founder, business idea

Business Plan and Formation of the Enterprise
Significance, structure constitutional aspects
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Marketing
Importance of marketing in Young enterprises, marketing plan

Organization and Personal
Formal and informal learning organization, team organization
Delivery of the course will be based upon
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a combination of lectures, discussions, and readings.
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The primary objective of this multi-faceted approach is to combine theoretical
knowledge with managerial practice, enhance systematic thinking, stimulate class
participation, and facilitate effective interaction and communication between the
instructor and participants.
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Teamwork will be a major part of participant assessment in the course.
Assessment: group discussions, presentations plus seminar paper
Lecturer: Prof. Dr. Busch
ECTS: 4
HR 112
International Human Resource Management
Course content
 Basics and framework of Human Resource Management
 Fundamentals of International HRM
 Introduction into International Management
 Culture and International Management (Intercultural or Cross-cultural Management):
Hofstedde´s and Hall´s-Concept, Permutter-Model (EPRG-Modell)
 International Organization of Companies
 Control Systems for Global Operations
 International Staffing: Expatriates
 Case studies
Prerequisites: Bachelor´s degree in business administration and working knowledge of
management theory and especially Human Resource Management.
Registration: Written registration (paper based) at the beginning of the semester, latest date
for registration is four weeks after the start of the semester (October) (exclusion period).
Textbooks: (Your presentation should integrate the content of al least two of these books)
Brewster, Chris: International human resource management, 2nd ed. – London: Chartered Institute of
Personnel and Development, 2007
Briscoe, Dennis R: International human resource management: policy and practice for the global enterprise,
3. ed.. – London: Routledge, 2008
Deresky, Helen: International management: managing across borders and cultures, 6. ed., low price ed..
New Delhi, India: Prentice Hall, 2008
Dülfer, Eberhard; Jöstingmeier, Bernd: International management in diverse cultural areas, 2. ed.
München/Wien 2011
Mead, R.R.: International Management: cross cultural dimensions, 4. ed., Cambridge, Mass. 2007
Tayeb, M.: International Management, Theories and Practices, Prentice Hall Essex U.K. 2003
Assessment: presentation, discussion and oral examination, based on the (one week
before) submitted Power Point – manuscript, and 75% attendance minimum,
alternative: written examination
Lecturer: Prof. Dr. Martin
ECTS: 3
HR 153 Business Mediation
Who wouldn´ like to work in a place where people understand each other almost intuitively,
where conflicts don´t exist, and where is nothing but pure respect for the other? As we all
know, such paradise of harmony is very often very unrealistic, and this counts particularly
for the world of business. To some extent, this is even good because only through conflicts
and misunderstandings we actuallyimprove our products and spur innovations. By contrast,
conflicts and underlying communicational problems are also very costly because they can
bloque business progress. Whenever the involved parties aren´t able to solve their conflicts
and communication problems by themselves a mediator is required. Such business mediator
needs to understand both, the interests and personality of the conflicting parties as well as
the interests of the environment they both act in.
Hence, in this course we will learn how to apply the key psychological aspects and skills of
a professional mediator to business practice
Assessment: oral exam
Lecturer: LB Reichert
ECTS: 3
MFA 323 Company analysis and Due Dilligence
This course analyses how different stakeholders – equity investors, creditors, banks, rating
agencies, the general public – look at companies, what kind of key performance indicators
they are interested in and what kind of methodology they apply in analyzing companies.
Each participant will prepare a presentation about one specific topic and present it to the
plenary. Active participation in discussing the different topics is expected.
Assessment:
Lecturer: Prof. Dr. Jamin
ECTS: 3
MLC 143 Organisational Consulting
 Organizational design: dimensions
 The successful organization: Organization follows situation on three levels:
Environment, firm, task
 The organizational design process: tools (from analysis to synthesis)
 Change in organizations: Strategies, people, politics, communication
 The change agent: Organizational consulting
Assessment:
Lecturer: LB Böhringer
ECTS: 3
MLC 331 Change Management
Most project don´t fail due to technical issues, but due to neglecting the fact that at the end
employees have to embrace and live the change. This change management became ever
more important in the last 20 years – and it continues to grow in importance as a rapidly
changing economics, technical and institutional environment poses the need to adapt
quickly.
We will first explore the potential barriers and challenges to change – why individuals and
organizations show inertia instead of happily trying new paths. This provides a base to
understand the general approaches to change: changing culture fundamentally differs from
changing organizational structures. Change management can only be “experienced” in case
situations – so throughout the course we work with case studies calling you to apply the
techniques introduced in class and discuss your solutions.
Finally, the general techniques are combined to integrated change approaches tailored to
support transitory phases in the corporate life cycle – be it the innovative outset, the growth
phase, or the stage where large multi-national conglomerates crave for collaboration beyond
organizational silos.
 Challenges in Change Management
 General approaches for Change Management

Shape organizational culture, style, and values

Forster organizational learning

Change organizational structures
 Specific Change Management approaches for transitory phases in the corporate life
cycle

Create systematic innovation

Design powerful and sustainable growth

Enhance organizational collaboration
Assessment: optional case study assignments during the semester accounting for up to
50% of the final grade; mandatory written exam at the end of the semester
Lecturer: Prof. Dr. Selchert
ECTS: 3
MIC 332 Corporate Performance Enhancement
Corporate Performance Enhancement introduces the main current consulting programs that
lead to an immediate and measureable operational impact on the client organization. We
start out with Operational Excellence approaches like the Business Process Redesign and its
derivatives. The common denominator of all these consulting programs is to improve
productivity by the factor of 2 to 10. Six Sigma is the second program discussed in class
targeted at enhancing process effectiveness namely quality. Finally Outsourcing is an ever
more important means to right size the company´s asset and skill base, thus improving the
ability to focus on its core competencies in the global market place.
Students will be introduces to techniques and concepts of these consulting programs,
immediately applying them to case situations.
 Operational Excellence/Business Process Redesign
 Six Sigma Quality Program
 Outsourcing
Assessment: will be announced
Lecturer: LB Festag
ECTS: 3
BCO 371 Business English III
 Business vocabulary and business contexts
 Reading writing and paraphrasing business texts
 Discussion and role plays (with student feedback)
 Presentations
 Graphs and visual aids
 Polite formulations
 Symptoms of sickness in small companies
 About time and time management (Just in Time production + delivery)
 Finance and payment
 Influence of the state and society on business
 Economics and ecology (environmental pollution/protection, sustainability)
 Recruitment + application procedures
Assessment: 75% attendance minimum, written exam
Lecturer: depending on the group – see on ECTS: 4
the schedule
M 230 Business English II
This course is split into two at the start of term and groups come alternate weeks for 12
weeks, 3 times a week (see timetable). Students receive a reader covering the topics
presentation and some letter/mail writing, various texts and DVD/aural work + vocabulary
work, discussions, mini presentations etc. depending on time. The course culminates in an
oral exam (presentation) of 20 min in the exam period.
Assessment: 75% attendance minimum, written exam
Lecturer: LB von Fritschen
ECTS: 4
P 140 Business English I
The course strengthens business communication skills by providing opportunities to practice
English through a variety of business-related activities. Business English students will:
 increase their awareness and knowledge of international business practices
 develop vocabulary for everyday Business Correspondence
 develop vocabulary for situations in Human Resources
learn basic presentation skills
Assessment: will be announced
Lecturer: LB Merkel
ECTS: 4
P 240 Business English II
The course is split in two most likely, and the first group comes for the first 6 week and then
there is a changeover. Students receive a reader and we discuss motivation, look at adverts
for positions and analyse them, look at the cover letter/CV and possible interview questions.
If time allows the students create their own ads. In the exam period there is a 10 min oral
exam of 20 points looking at the ad, testing vocab and motivation.
Assessment: will be announced
Lecturer: LB von Fritschen
ECTS: 4
P 623 Negotiations
In this course we will define negotiation and the characteristics of successful negotiations.
We will look at the negotiation process from and to end, focusing on goal and objective
setting, as well as negotiation strategy and the role of planning. We will review the two
generic negotiating strategies, as well as negotiation tools and techniques and the role of
ethics. We will cover international negotiations and analyse the role of cultural differences
in the international setting. To highlight international differences we will look at how the
West and East differ in their approach to negotiations, focusing specifically on China and
India. Finally participants will demonstrate learnt techniques and role plays and will prepare
a short presentation on a specific aspect of international negotiations.
Assessment: will be announced
Lecturer: LB Gulde
ECTS: 4
BL 351/ BW 361/ BF 351/ BC 341 International Culture and Communication I
Program: preparation for studies abroad and English for business studies.
In this course students will train to get along in another country. We will focus on the first
steps in a different culture and also have a look into the contemporary English of the
respective countries. (esp. USA and Australia). Business situations will complete the
curriculum of this class.




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
University and business vocabulary
Specialized vocabulary
Idiomatic English
Contemporary English (every day English, slang etc.)
Polity English
Grammar review
Topics:
 Specialized topics (according to major)
 Dealing to different cultures
 Everyday life of students in other countries
 Practical tips for a stay abroad
 Application and letters of motivations.
The lecture is in American English.
Assessment: 75% attendance minimum, written exam
Lecturer: depending on the course – see
ECTS: 4
on the schedule
BL 352/ BW 461/ F 461/ BC 461 International Culture and Communication II
Program: Speech-making and presenting.
In this course students will have to prepare and make a presentation on a given topic. A
short overview of the most common guidelines for good presentations will be given at the
beginning of the course.
The different areas of the presentations are weighted as follows:
 Formal aspects: 20%
 Presentation skills: 20%
 Expertise: 20%
 Language: 40%
Presentations can be given individually or in small groups up to 3 students.
Assessment: 75% attendance minimum, oral presentations
Lecturer: depending on the course – see
ECTS: 4
on the schedule