GE Capital
Case study
Delivering on the Data Demand
“Teradata has best-in-class enterprise data warehouse solutions; GE Capital matches our
commitment to our customers by offering a best-in-class customer financing program.”
– Steve Reints, Director of Pricing, Teradata
Teradata has grown to become the global leader in data warehousing and analytic
solutions. By equipping enterprises with the IT tools to manage everything from customer
information to supply chains to financial performance, Teradata enables its customers to
make quicker, smarter decisions. The company was named one of Fortune’s Most Admired
Companies in 2010.
Teradata’s challenge
Many Teradata customers rely heavily on IT
to improve productivity, differentiate their
businesses and keep a competitive edge,
all while working within the constraints of
their IT budgets. Teradata works with over
1,000 customers worldwide to navigate data
needs across every industry, including many
Fortune 1000 companies. Teradata needed
a partner who could offer their customers
highly customized leasing and financial
options that would make sense to both a
CIO and a CFO.
GE Capital’s strategy
Since 2000, GE Capital has provided Teradata
customers the financial flexibility they need
to adopt the technology they need while
managing their IT expenses. Just as data
warehousing and analytic solutions provided
by Teradata are tailored to individual
enterprises, GE Capital offers customized
leases and financing that meet the needs of
budget-constrained customers.
Pierre Joyal, GE Capital’s relationship
manager for Teradata, leads a team that
works exclusively with Teradata. Pierre’s
20 years of experience in vendor finance,
including 8 years working with Teradata,
have given him a deep understanding of
the financial landscape and of Teradata’s
product offerings. Drawing on his knowledge
of Teradata products and solutions, Pierre
imagination at work
and his team are able to tailor leases and
financing to Teradata customers.
GE Capital has proven to be more than a
financing partner for Teradata: in 2010,
Teradata wanted to expand into new market
segments. The company set about identifying
new customers in order to grow its revenue
base.
We partnered with
Teradata to develop
a customized digital
prospecting tool
that helps Teradata
efficiently search and find
new customers.
It’s one way the company continues to grow
as a global leader in data warehousing.
Through our partnership, I’m proud to say,
we’ve been able to give customers like
Teradata access to the best of what GE has
to offer and that is more than just money,”
says Pierre.
The results
Teradata has maintained its market
leadership position throughout the economic
downturn, and continues to build for the
future. GE Capital’s interactive digital
research tool combines Teradata’s specific
market information with business insights
6,600 employees
1,000+ clients
60+ countries
and research from world-class sources, as
well as GE’s proprietary content on topics
such as interest rates, industry trends and
business best practices.
As a GE Capital customer, Teradata has
a financing solution plus access to a
secure online portal to help their sales and
marketing teams meet a key strategic goal:
growing their business.
Connect with a team that understands your
industry and your needs
Contact us to start a new relationship:
gecapital.com/contact
GE Capital • gecapital.com