Hire the Best for Less
with Inside Higher Ed
Inside Higher Ed is the free daily news Web site for
people who work in higher education. Our readers
are not just job hunters, they’re the forward-thinking
professionals you most want to hire.
“We really feel connected
with Inside Higher Ed.
We find the site effective
for recruiting a wide range
of positions.
Inside Higher Ed
does a good job of
reaching out to
a diverse readership
and their audience
numbers are solid.
We really like our
Featured Employer profile
- it’s like our job portal on
the site and gives
candidates options for
how to look at our jobs.”
Ruth Molina-Walker,
Recruitment Specialist Human Resources,
Bridgewater State College
• 875,000+ unique monthly readers
• 3.1 million monthly page views
• 90,000+ Daily News Update opt-in e-mail subscribers
• Highly diverse readership – 35% of candidates in our credentials bank are minorities
• Great mix of academic (40%), administrative (32%) and executive (14%) readers
Laura McFarland
Vice President of Sales
P: 202-448-6131
F: 202-448-6132
laura.mcfarland@insidehighered.com
• 75,000 community college readers
• Readers in all 50 states and 10% of readers are outside the U.S.
PG 1
/ Inside Higher Ed / 1015 18th Street, NW / Suite 1100 / Washington, DC 20036 / 202-659-9208
JOB POSTINGS
Standard postings — Put your jobs in front of our entire readership. Jobs
are presented with related stories and searches of our editorial content return
appropriate jobs as well, in addition to appearing in our huge jobs database.
30-day posting - $210
I
60-day posting - $375
I
90-day posting - $450
Premium Postings — $150 (in addition to the cost of the posting). Highlight your job at the top
of related search-page results (jobs highlighted in green in graphic, below) and receive a link in the
Featured Jobs section of our Daily News Update subscriber e-mail for one day.
Spotlight Ads — $800 (in addition to the cost of posting). Grab attention for a key search with a
full-page, full-color ad linked to a prominent banner ad on our home page. Ad runs for 30 days and
includes Premium Posting features. Spotlight Ads may also be placed for 60 or 90 days - contact
us for rates.
“I really like
having the annual
recruitment package
with easy uploading
of jobs to post.
Inside Higher Ed
is my favorite online
site for posting.
Thank you for
making it easy.”
Featured Employer Profiles - $1,000 (included in the cost of an unlimited posting package).
Put key information and multiple links to your own Web site - organized for the specific needs of
job candidates - on a single page that’s linked to all your job postings.
Leslie W. Bicksler, MSW,
Director of Human Resources,
West Virginia School of
Osteopathic Medicine
packages
Ten-Posting Package— $1,600 (a 24% savings). All 10 30-day postings must be used within
90 days of purchase.
Annual Unlimited Posting Package— $1,700 - $8,500 depending on enrollment. Rates are
for single campuses. Significant discounts are available for packages purchased for multi-campus
institutions, systems, districts or other groups – call your account manager for details. Package includes:
• Unlimited job postings with no word or time limits
• Featured Employer profile
• Access to our growing credentials bank
• Discounts on Premium Postings
• Logo featured in every posting - available to contract clients only
Laura McFarland
Vice President of Sales
Savvy Recruiter Package – Combine unlimited postings with banner advertising on the site,
advertising in our Daily News Update e-mail, a Featured Employer profile, and/or credentials bank
access to fit your specific needs. Contact your account manager for details.
P: 202-448-6131
F: 202-448-6132
laura.mcfarland@insidehighered.com
PG 2
/ Inside Higher Ed / 1015 18th Street, NW / Suite 1100 / Washington, DC 20036 / 202-659-9208
marketing and branding
Featured Employer profile – $1,000 per year. Create your own year-round recruitment
marketing page featuring key information and multiple links to your own Web site, organized for
the specific needs of job candidates. Includes links to your open positions, and is accessible via a
directory, as well as from each of your job postings.
Run-of-site banner advertising – $45 CPM (cost per thousand impressions). Ads are
300x250 and 160x600 pixels and rotate throughout the site over the course of your campaign.
Impressions and click-through reporting provided for all banner ad campaigns. Please visit www.
insidehighered.com/advertise for complete specifications.
Daily News Update e-mail advertising – Delivered to our 90,000+ opt-in subscribers each
morning (Monday-Friday). Three banner positions available at $5,000 for the week (positioning is
not guaranteed); two text ad positions (25 words plus a linking URL) at $3,000 for the week.
Insider Update e-mail newsletter – $3,500 per issue. Delivered monthly to our entire
90,000+ opt-in subscriber base for our popular Daily News Update. Sole sponsorship provides
100% share of voice for one 160x600 skyscraper ad.
Diversity Insider e-mail newsletter – $1,500 per issue. Monthly distribution to a controlled
circulation of 14,000 HR and Diversity professionals, as well as presidents and provosts, at higher ed institutions nationwide. Exclusive sponsorship provides 100% share of voice for one 160x600 skyscraper ad.
Complete online advertising mechanical specifications are available in PDF form on our Web site. Please refer
to these specs before creating material.
“We are delighted
to have expanded
our advertising
efforts to include
Inside Higher Ed.
We believe that
our exposure
to a wide, electronic
audience was
an effective way
to share our message
with academics
and professionals
across America.”
Andy Riess,
Senior Program Officer
- Recruitment,
Council for International
Exchange of Scholars (CIES)
Laura McFarland
Vice President of Sales
P: 202-448-6131
F: 202-448-6132
laura.mcfarland@insidehighered.com
PG 3
/ Inside Higher Ed / 1015 18th Street, NW / Suite 1100 / Washington, DC 20036 / 202-659-9208
12/2/2011